Baby Diapers Market - Growth, Trends and Forecasts (2019 - 2024)

Global Baby Diapers market is segmented by Product Type (Bio-Degradable Diapers, Disposable Diapers, and Others), Distribution Channel (SuperMarket/HyperMarkets, Convenience Stores, Pharmacy, and Online Retail Channels), and Geography.

Market Snapshot

market sum
Study Period:

2016-2024

Base Year:

2018

Fastest Growing Market:

Asia Pacific

Largest Market:

North America

CAGR (2019-2024):

5.6%

Key Players:

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Market Overview

Global Baby Diapers market is expected at a CAGR of 5.6% during the forecast period 2019 – 2024.

  • Today’s baby diaper market has grown increasingly complex with changing customer’s preferences. Ongoing advancements in the fabric used in a diaper, absorption capabilities, and special user-friendly features of diapers have led competitors to gain higher market share.
  •  Growing demand for natural and hygienic products is forcing manufacturers to develop bio-based disposable diapers, which is also projected to propel market demand.

 

Scope of the Report

Global baby diapers market is segmented by product type, which is classified is cloth diapers, disposable diapers, bio-degradable diapers, and others. By distribution channel, which is classified as supermarket/hypermarkets, convenience stores, pharmacy, online retail channels, and Geography. Moreover, the study provides an analysis of the organic baby diapers market in the emerging and established markets across the world, including North America, Europe, Asia-Pacific, South America, and Middle East & Africa.

By Product Type
Bio-Degradable Diapers
Disposable Diapers
Others
By Distribution Channel
SuperMarket/HyperMarkets
Convenience Stores
Pharmacy
Online Retail Channels
Geography
North America
United States
Canada
Mexico
Rest of North America
Europe
United Kingdom
Germany
France
Russia
Italy
Spain
Rest of Europe
Asia Pacific
India
China
Japan
Australia
Rest of Asia-Pacific
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
UAE
Saudi Arabia
Rest of MEA

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Key Market Trends

Growing in Demand for Biodegradable Diaper Pants

Today’s baby diaper market has grown increasingly complex with changing customer’s preferences. Ongoing advancements in the fabric used in a diaper, absorption capabilities, and special user-friendly features of diapers have led competitors to gain higher market share. Growing demand for natural and hygienic products is forcing manufacturers to develop bio-based disposable diapers, which is also projected to propel market demand. With emerging international markets, fierce competition from large players, an increase in sales through e-commerce channels, brand awareness and product differentiation play a key role in gaining a strong position in the diapers market.

trend 1

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Asia-Pacific is witnessing a Significant Growth in Baby Diapers Market

North America and Europe together account for more than 50% of the global baby diaper market. Though there is a fall in sales due to decline in birth rates in countries like United States and France the rise in prices and the increased demand for disposable diapers fuelled the market growth in North America and Europe regions. Asia-Pacific accounts for the highest market share in the global baby diaper pants segment with a market share of 33%. The market is highly driven by the rise in the sale of diapers in convenience stores and supermarkets/hypermarkets with the introduction of smaller packs.

trend 2

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Competitive Landscape

In order to increase market penetration, key players in the global baby diapers market have pursued sophisticated marketing programs combined with aggressive business expansion strategies, which led to driving baby diaper market globally.Some of the major players in the global baby diapers market are Essity Aktiebolag, KCWW, Procter & Gamble., Unicharm, KAO Corporation., Vitality Medical, and Domtar Corporation, among others.

Major Players

  1. Essity Aktiebolag
  2. KCWW
  3. Procter & Gamble
  4. Unicharm
  5. KAO Corporation

* Complete list of players covered available in the table of contents below

market conc

Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

    1. 3.1 Market Overview

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Force Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Product Type

      1. 5.1.1 Bio-Degradable Diapers

      2. 5.1.2 Disposable Diapers

      3. 5.1.3 Others

    2. 5.2 By Distribution Channel

      1. 5.2.1 SuperMarket/HyperMarkets

      2. 5.2.2 Convenience Stores

      3. 5.2.3 Pharmacy

      4. 5.2.4 Online Retail Channels

    3. 5.3 Geography

      1. 5.3.1 North America

        1. 5.3.1.1 United States

        2. 5.3.1.2 Canada

        3. 5.3.1.3 Mexico

        4. 5.3.1.4 Rest of North America

      2. 5.3.2 Europe

        1. 5.3.2.1 United Kingdom

        2. 5.3.2.2 Germany

        3. 5.3.2.3 France

        4. 5.3.2.4 Russia

        5. 5.3.2.5 Italy

        6. 5.3.2.6 Spain

        7. 5.3.2.7 Rest of Europe

      3. 5.3.3 Asia Pacific

        1. 5.3.3.1 India

        2. 5.3.3.2 China

        3. 5.3.3.3 Japan

        4. 5.3.3.4 Australia

        5. 5.3.3.5 Rest of Asia-Pacific

      4. 5.3.4 South America

        1. 5.3.4.1 Brazil

        2. 5.3.4.2 Argentina

        3. 5.3.4.3 Rest of South America

      5. 5.3.5 Middle East & Africa

        1. 5.3.5.1 UAE

        2. 5.3.5.2 Saudi Arabia

        3. 5.3.5.3 Rest of MEA

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Most Active Companies

    2. 6.2 Most Adopted Strategies

    3. 6.3 Market Share Analysis

    4. 6.4 Company Profiles

      1. 6.4.1 Domtar Corporation

      2. 6.4.2 Essity Aktiebolag

      3. 6.4.3 Kao Corporation

      4. 6.4.4 KCWW

      5. 6.4.5 Procter & Gamble

      6. 6.4.6 DSG International

      7. 6.4.7 Ontex International

      8. 6.4.8 Bambo Nature USA

      9. 6.4.9 Daio Paper Corporation

    5. *List Not Exhaustive
  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

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