Africa Feed Additives Market Size and Share

Africa Feed Additives Market (2025 - 2030)
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Africa Feed Additives Market Analysis by Mordor Intelligence

The Africa feed additives market size stands at USD 1.85 billion in 2025 and is forecast to reach USD 2.15 billion by 2030, translating into a 3.2% CAGR across the period. The measured pace reflects an industry balancing traditional husbandry with modern feed-mill investments, widening access to formulated rations, and stricter health standards. Demand concentrates in South Africa, yet East and West Africa increasingly shape growth through new compound-feed facilities, expanded poultry output, and rising aquaculture ventures. Consolidation among the players remains limited—the largest five suppliers hold less than 20% of the market—so distribution reach, technical service, and local manufacturing continue to outweigh sheer scale when capturing share. Gains also hinge on toxin-binder uptake after the 2024 aflatoxin crisis, plus regulatory pressure that pushes producers toward probiotic and enzyme alternatives to antibiotics. 

Key Report Takeaways

  • By additive, amino acids led with 24.8% of the Africa feed additives market share in 2024, while antioxidants are projected to register the fastest 3.5% CAGR through 2030.
  • By animal, poultry accounted for 55.2% of the Africa feed additives market size in 2024, whereas swine consumption is poised to expand at 3.8% CAGR between 2025 and 2030.
  • By geography, South Africa commanded 46.3% revenue share in 2024; and is expected to post the highest regional CAGR of 3.7% through 2030.

Segment Analysis

By Additive: Amino Acids Drive Protein Optimization

Amino acids command 24.8% market share in 2024, reflecting their fundamental role in optimizing protein utilization across poultry and swine operations where feed costs represent 60-70% of total production expenses. The segment's dominance stems from methionine and lysine supplementation programs that enable least-cost feed formulation while maintaining animal performance standards required by commercial producers. Antioxidants emerge as the fastest-growing additive category at 3.5% CAGR through 2025-2030, driven by mycotoxin management imperatives and increasing awareness of oxidative stress impacts on animal health and meat quality. Vitamins maintain steady demand at approximately 18% market share, particularly fat-soluble vitamins A, D, and E essential for immune function and reproductive performance in tropical climates.

Enzymes capture growing market attention through their ability to unlock nutrients from locally-available feed ingredients, reducing dependence on expensive imported proteins while improving sustainability metrics increasingly important to export-oriented producers. Probiotics and prebiotics gain traction as antibiotic alternatives, though adoption remains concentrated among larger commercial operations with technical expertise to implement effective gut health programs. Minerals, binders, and acidifiers serve specialized functions in specific production systems, with binders experiencing surge demand following 2024 mycotoxin outbreaks across maize-growing regions. The regulatory influence of SADC (Southern African Development Community) veterinary medicine harmonization creates standardized approval pathways for innovative additive formulations, potentially accelerating adoption of next-generation products including precision-fermented amino acids and targeted enzyme complexes. 

Africa Feed Additives Market: Market Share by Additive
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By Animal Type: Poultry Dominance Faces Aquaculture Challenge

Poultry operations consume 55.2% of feed additives in 2024, driven by broiler production expansion to meet protein demand from urbanizing populations and quick-service restaurant growth across major African cities. The segment's additive intensity reflects commercial poultry's sophisticated nutrition requirements, including amino acid balancing, enzyme supplementation, and gut health management programs essential for competitive feed conversion ratios. Swine represents the fastest-growing animal segment at 3.8% CAGR through 2025-2030, supported by commercial pig farming modernization in South Africa's Western Cape and Nigeria's emerging pork industry targeting urban consumers. Ruminants maintain traditional feeding patterns with limited additive adoption outside commercial dairy operations, though mineral supplementation gains acceptance for addressing deficiencies in natural pastures. 

Aquaculture emerges as a high-growth opportunity despite small current market share, with specialized feed mills like De Heus' Uganda facility and Unga Holdings' Kenya plant demonstrating sector potential. Victory Farms' USD 35 million funding for East African aquaculture expansion signals investor confidence in fish farming scalability, creating concentrated demand for specialized additives including digestibility enhancers and water quality management products. The regulatory compliance requirements for aquaculture exports to European markets drive adoption of sophisticated additive programs including organic trace minerals and natural growth promoters. Other animals, including small ruminants and rabbits, offer niche opportunities where targeted nutrition programs can deliver measurable performance gains, but market fragmentation limits commercial additive development for these species.

Africa Feed Additives Market: Market Share by Animal Type
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Geography Analysis

South Africa retained 46.3% of revenue in 2024 and will likely post a 3.7% CAGR through 2030. Its extensive feed-mill grid and strict quality audits enable advanced additive programs. In July 2024, Nutreco’s acquisition of African Explosives and Chemical Industries (AECI) Animal Health secured storage and technical labs that accelerate new-product trials. The country's robust distribution network and strong presence of international feed additive manufacturers have contributed to market growth. 

Kenya's position as a regional hub for East African trade has also contributed to its importance in the feed additives market, facilitating distribution across neighboring countries. The market has seen increasing adoption of feed probiotics and enzymes, reflecting growing awareness of gut health in animal nutrition. 

Rest of Africa includes Nigeria’s growing pig and layer complexes powered by Premier Feed Mills’ 670,000-tonne network. Local feed manufacturers in these countries are increasingly partnering with international suppliers to improve their product offerings and technical expertise. [3]Source: DSM-Firmenich, “Premix Plant in Egypt,” dsm-firmenich.com

Competitive Landscape

The Africa feed additives market remains highly fragmented; the top five suppliers control less than 20% of the market. Adisseo holds leadership through methionine supply and Durban staging hubs. Nutreco leverages its 2024 AECI Animal Health acquisition to deepen distribution into feedlots and dairy clusters. Archer Daniels Midland integrates premix lines with regional grain origination. BASF, Evonik, and Kemin each command niche positions, focusing on antioxidants, specialty enzymes, or toxin-binder portfolios.

Strategic moves favor local production. In September 2024, DSM-Firmenich invested USD 15 million in Egypt to shorten lead times and customize mineral-vitamin packs. De Heus pursues a network approach, tying additive supply to its mills in Kenya, Uganda, and Nigeria. Suppliers increasingly add remote advisory apps for gut-health monitoring, letting smallholders adjust additive rates via smartphone. The market has witnessed significant merger and acquisition activities as companies seek to strengthen their product portfolios and geographical presence. 

Global players are increasingly focusing on strategic partnerships with local distributors and manufacturers to enhance their market reach and understanding of regional requirements. This trend of consolidation is particularly evident in key markets like South Africa and Egypt, where companies are establishing strong operational bases to serve the broader African market. The focus on research and development capabilities has also enabled the companies to introduce advanced feed additive solutions while maintaining competitive pricing strategies.[3]Source: Wigmore Wholesale, “Premier Feed Mills Profile,” wigmorewholesale.com

Africa Feed Additives Industry Leaders

  1. Adisseo

  2. Archer Daniel Midland Co.

  3. DSM Nutritional Products AG

  4. Evonik Industries AG

  5. SHV (Nutreco NV)

  6. *Disclaimer: Major Players sorted in no particular order
Africa Feed Additives Market Concentration
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Recent Industry Developments

  • September 2025: Olam Agri pledged USD 200 million to build Ghana’s first large-scale fish-feed campus, including extrusion, raw-material silos, and cold-chain warehouses. The project aligns with the government plan to raise fish self-sufficiency to 70% by 2030 and creates 1,200 direct jobs.
  • September 2025: De Heus inaugurated a 100,000-tonne aquafeed facility in Njeru, Uganda, featuring biomass boilers that cut diesel use by 60% and a program sourcing maize from 15,000 farmers.
  • May 2025: Unga Holdings started Kenya’s first commercial floating-fish-feed line at KES 225 million (USD 1.76 million), targeting tilapia cages along Lake Victoria and promising 20% feed-conversion gains.

Table of Contents for Africa Feed Additives Industry Report

1. INTRODUCTION

  • 1.1 Study Assumptions & Market Definition
  • 1.2 Scope of the Study
  • 1.3 Research Methodology

2. REPORT OFFERS

3. EXECUTIVE SUMMARY & KEY FINDINGS

4. KEY INDUSTRY TRENDS

  • 4.1 Animal Headcount
    • 4.1.1 Poultry
    • 4.1.2 Ruminants
    • 4.1.3 Swine
  • 4.2 Feed Production
    • 4.2.1 Aquaculture
    • 4.2.2 Poultry
    • 4.2.3 Ruminants
    • 4.2.4 Swine
  • 4.3 Regulatory Framework
    • 4.3.1 Egypt
    • 4.3.2 Kenya
    • 4.3.3 South Africa
  • 4.4 Value Chain & Distribution Channel Analysis
  • 4.5 Market Drivers
    • 4.5.1 Surge in compound-feed mills across East and West Africa
    • 4.5.2 Tightening antibiotic-usage regulations propel demand for alternatives
    • 4.5.3 Rapid growth of quick-service-restaurant poultry chains
    • 4.5.4 Mycotoxin outbreaks intensify adoption of toxin binders
    • 4.5.5 AfCFTA-driven cross-border livestock trade
    • 4.5.6 Venture-capital funding for insect protein and precision-fermented additives
  • 4.6 Market Restraints
    • 4.6.1 Volatile maize and soy prices squeeze feed margins
    • 4.6.2 Underdeveloped cold-chain logistics for liquid additives
    • 4.6.3 Counterfeit and sub-standard premixes in informal markets
    • 4.6.4 High import tariffs on specialty enzymes

5. MARKET SIZE AND GROWTH FORECASTS (VALUE AND VOLUME)

  • 5.1 Additive
    • 5.1.1 Acidifiers
    • 5.1.1.1 By Sub Additive
    • 5.1.1.1.1 Fumaric Acid
    • 5.1.1.1.2 Lactic Acid
    • 5.1.1.1.3 Propionic Acid
    • 5.1.1.1.4 Other Acidifiers
    • 5.1.2 Amino Acids
    • 5.1.2.1 By Sub Additive
    • 5.1.2.1.1 Lysine
    • 5.1.2.1.2 Methionine
    • 5.1.2.1.3 Threonine
    • 5.1.2.1.4 Tryptophan
    • 5.1.2.1.5 Other Amino Acids
    • 5.1.3 Antibiotics
    • 5.1.3.1 By Sub Additive
    • 5.1.3.1.1 Bacitracin
    • 5.1.3.1.2 Penicillins
    • 5.1.3.1.3 Tetracyclines
    • 5.1.3.1.4 Tylosin
    • 5.1.3.1.5 Other Antibiotics
    • 5.1.4 Antioxidants
    • 5.1.4.1 By Sub Additive
    • 5.1.4.1.1 Butylated Hydroxyanisole (BHA)
    • 5.1.4.1.2 Butylated Hydroxytoluene (BHT)
    • 5.1.4.1.3 Citric Acid
    • 5.1.4.1.4 Ethoxyquin
    • 5.1.4.1.5 Propyl Gallate
    • 5.1.4.1.6 Tocopherols
    • 5.1.4.1.7 Other Antioxidants
    • 5.1.5 Binders
    • 5.1.5.1 By Sub Additive
    • 5.1.5.1.1 Natural Binders
    • 5.1.5.1.2 Synthetic Binders
    • 5.1.6 Enzymes
    • 5.1.6.1 By Sub Additive
    • 5.1.6.1.1 Carbohydrases
    • 5.1.6.1.2 Phytases
    • 5.1.6.1.3 Other Enzymes
    • 5.1.7 Flavors & Sweeteners
    • 5.1.7.1 By Sub Additive
    • 5.1.7.1.1 Flavors
    • 5.1.7.1.2 Sweeteners
    • 5.1.8 Minerals
    • 5.1.8.1 By Sub Additive
    • 5.1.8.1.1 Macrominerals
    • 5.1.8.1.2 Microminerals
    • 5.1.9 Mycotoxin Detoxifiers
    • 5.1.9.1 By Sub Additive
    • 5.1.9.1.1 Binders
    • 5.1.9.1.2 Biotransformers
    • 5.1.10 Phytogenics
    • 5.1.10.1 By Sub Additive
    • 5.1.10.1.1 Essential Oil
    • 5.1.10.1.2 Herbs & Spices
    • 5.1.10.1.3 Other Phytogenics
    • 5.1.11 Pigments
    • 5.1.11.1 By Sub Additive
    • 5.1.11.1.1 Carotenoids
    • 5.1.11.1.2 Curcumin & Spirulina
    • 5.1.12 Prebiotics
    • 5.1.12.1 By Sub Additive
    • 5.1.12.1.1 Fructo Oligosaccharides
    • 5.1.12.1.2 Galacto Oligosaccharides
    • 5.1.12.1.3 Inulin
    • 5.1.12.1.4 Lactulose
    • 5.1.12.1.5 Mannan Oligosaccharides
    • 5.1.12.1.6 Xylo Oligosaccharides
    • 5.1.12.1.7 Other Prebiotics
    • 5.1.13 Probiotics
    • 5.1.13.1 By Sub Additive
    • 5.1.13.1.1 Bifidobacteria
    • 5.1.13.1.2 Enterococcus
    • 5.1.13.1.3 Lactobacilli
    • 5.1.13.1.4 Pediococcus
    • 5.1.13.1.5 Streptococcus
    • 5.1.13.1.6 Other Probiotics
    • 5.1.14 Vitamins
    • 5.1.14.1 By Sub Additive
    • 5.1.14.1.1 Vitamin A
    • 5.1.14.1.2 Vitamin B
    • 5.1.14.1.3 Vitamin C
    • 5.1.14.1.4 Vitamin E
    • 5.1.14.1.5 Other Vitamins
    • 5.1.15 Yeast
    • 5.1.15.1 By Sub Additive
    • 5.1.15.1.1 Live Yeast
    • 5.1.15.1.2 Selenium Yeast
    • 5.1.15.1.3 Spent Yeast
    • 5.1.15.1.4 Torula Dried Yeast
    • 5.1.15.1.5 Whey Yeast
    • 5.1.15.1.6 Yeast Derivatives
  • 5.2 By Animal
    • 5.2.1 Aquaculture
    • 5.2.1.1 By Sub Animal
    • 5.2.1.1.1 Fish
    • 5.2.1.1.2 Shrimp
    • 5.2.1.1.3 Other Aquaculture Species
    • 5.2.2 Poultry
    • 5.2.2.1 By Sub Animal
    • 5.2.2.1.1 Broiler
    • 5.2.2.1.2 Layer
    • 5.2.2.1.3 Other Poultry Birds
    • 5.2.3 Ruminants
    • 5.2.3.1 By Sub Animal
    • 5.2.3.1.1 Beef Cattle
    • 5.2.3.1.2 Dairy Cattle
    • 5.2.3.1.3 Other Ruminants
    • 5.2.4 Swine
    • 5.2.5 Other Animals
  • 5.3 By Country
    • 5.3.1 Egypt
    • 5.3.2 Kenya
    • 5.3.3 South Africa
    • 5.3.4 Rest of Africa

6. COMPETITIVE LANDSCAPE

  • 6.1 Key Strategic Moves
  • 6.2 Market Share Analysis
  • 6.3 Company Landscape
  • 6.4 Company Profiles (includes Global Level Overview, Market Level Overview, Core Business Segments, Financials, Headcount, Key Information, Market Rank, Market Share, Products and Services, and Analysis of Recent Developments).
    • 6.4.1 Adisseo
    • 6.4.2 Archer Daniel Midland Company
    • 6.4.3 BASF SE
    • 6.4.4 Brenntag SE
    • 6.4.5 Cargill Incorporated
    • 6.4.6 DSM Nutritional Products AG
    • 6.4.7 Evonik Industries AG
    • 6.4.8 IFF(Danisco Animal Nutrition)
    • 6.4.9 Kemin Industries
    • 6.4.10 SHV (Nutreco NV)

7. KEY STRATEGIC QUESTIONS FOR FEED ADDITIVE CEOS

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Africa Feed Additives Market Report Scope

Additive
Acidifiers By Sub Additive Fumaric Acid
Lactic Acid
Propionic Acid
Other Acidifiers
Amino Acids By Sub Additive Lysine
Methionine
Threonine
Tryptophan
Other Amino Acids
Antibiotics By Sub Additive Bacitracin
Penicillins
Tetracyclines
Tylosin
Other Antibiotics
Antioxidants By Sub Additive Butylated Hydroxyanisole (BHA)
Butylated Hydroxytoluene (BHT)
Citric Acid
Ethoxyquin
Propyl Gallate
Tocopherols
Other Antioxidants
Binders By Sub Additive Natural Binders
Synthetic Binders
Enzymes By Sub Additive Carbohydrases
Phytases
Other Enzymes
Flavors & Sweeteners By Sub Additive Flavors
Sweeteners
Minerals By Sub Additive Macrominerals
Microminerals
Mycotoxin Detoxifiers By Sub Additive Binders
Biotransformers
Phytogenics By Sub Additive Essential Oil
Herbs & Spices
Other Phytogenics
Pigments By Sub Additive Carotenoids
Curcumin & Spirulina
Prebiotics By Sub Additive Fructo Oligosaccharides
Galacto Oligosaccharides
Inulin
Lactulose
Mannan Oligosaccharides
Xylo Oligosaccharides
Other Prebiotics
Probiotics By Sub Additive Bifidobacteria
Enterococcus
Lactobacilli
Pediococcus
Streptococcus
Other Probiotics
Vitamins By Sub Additive Vitamin A
Vitamin B
Vitamin C
Vitamin E
Other Vitamins
Yeast By Sub Additive Live Yeast
Selenium Yeast
Spent Yeast
Torula Dried Yeast
Whey Yeast
Yeast Derivatives
By Animal
Aquaculture By Sub Animal Fish
Shrimp
Other Aquaculture Species
Poultry By Sub Animal Broiler
Layer
Other Poultry Birds
Ruminants By Sub Animal Beef Cattle
Dairy Cattle
Other Ruminants
Swine
Other Animals
By Country
Egypt
Kenya
South Africa
Rest of Africa
Additive Acidifiers By Sub Additive Fumaric Acid
Lactic Acid
Propionic Acid
Other Acidifiers
Amino Acids By Sub Additive Lysine
Methionine
Threonine
Tryptophan
Other Amino Acids
Antibiotics By Sub Additive Bacitracin
Penicillins
Tetracyclines
Tylosin
Other Antibiotics
Antioxidants By Sub Additive Butylated Hydroxyanisole (BHA)
Butylated Hydroxytoluene (BHT)
Citric Acid
Ethoxyquin
Propyl Gallate
Tocopherols
Other Antioxidants
Binders By Sub Additive Natural Binders
Synthetic Binders
Enzymes By Sub Additive Carbohydrases
Phytases
Other Enzymes
Flavors & Sweeteners By Sub Additive Flavors
Sweeteners
Minerals By Sub Additive Macrominerals
Microminerals
Mycotoxin Detoxifiers By Sub Additive Binders
Biotransformers
Phytogenics By Sub Additive Essential Oil
Herbs & Spices
Other Phytogenics
Pigments By Sub Additive Carotenoids
Curcumin & Spirulina
Prebiotics By Sub Additive Fructo Oligosaccharides
Galacto Oligosaccharides
Inulin
Lactulose
Mannan Oligosaccharides
Xylo Oligosaccharides
Other Prebiotics
Probiotics By Sub Additive Bifidobacteria
Enterococcus
Lactobacilli
Pediococcus
Streptococcus
Other Probiotics
Vitamins By Sub Additive Vitamin A
Vitamin B
Vitamin C
Vitamin E
Other Vitamins
Yeast By Sub Additive Live Yeast
Selenium Yeast
Spent Yeast
Torula Dried Yeast
Whey Yeast
Yeast Derivatives
By Animal Aquaculture By Sub Animal Fish
Shrimp
Other Aquaculture Species
Poultry By Sub Animal Broiler
Layer
Other Poultry Birds
Ruminants By Sub Animal Beef Cattle
Dairy Cattle
Other Ruminants
Swine
Other Animals
By Country Egypt
Kenya
South Africa
Rest of Africa
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Market Definition

  • FUNCTIONS - For the study, feed additives are considered to be commercially manufactured products that are used to enhance characteristics such as weight gain, feed conversion ratio, and feed intake when fed in appropriate proportions.
  • RESELLERS - Companies engaged in reselling feed additives without value addition have been excluded from the market scope, to avoid double counting.
  • END CONSUMERS - Compound feed manufacturers are considered to be end-consumers in the market studied. The scope excludes farmers buying feed additives to be used directly as supplements or premixes.
  • INTERNAL COMPANY CONSUMPTION - Companies engaged in the production of compound feed as well as the manufacturing of feed additives are part of the study. However, while estimating the market sizes, the internal consumption of feed additives by such companies has been excluded.
Keyword Definition
Feed additives Feed additives are products used in animal nutrition for purposes of improving the quality of feed and the quality of food from animal origin, or to improve the animals’ performance and health.
Probiotics Probiotics are microorganisms introduced into the body for their beneficial qualities. (It maintains or restores beneficial bacteria to the gut).
Antibiotics​ Antibiotic is a drug that is specifically used to inhibit the growth of bacteria.
Prebiotics​ A non-digestible food ingredient that promotes the growth of beneficial microorganisms in the intestines.
Antioxidants​ Antioxidants are compounds that inhibit oxidation, a chemical reaction that produces free radicals.​
Phytogenics​ Phytogenics are a group of natural and non-antibiotic growth promoters derived from herbs, spices, essential oils, and oleoresins.​
Vitamins​ Vitamins are organic compounds, which are required for normal growth and maintenance of the body.​
Metabolism​ A chemical process that occurs within a living organism in order to maintain life.​
Amino acids​ Amino acids are the building blocks of proteins and play an important role in metabolic pathways.​
Enzymes ​ Enzyme is a substance that acts as a catalyst to bring about a specific biochemical reaction.​
Anti-microbial resistance​ The ability of a microorganism to resist the effects of an antimicrobial agent.​
Anti-microbial​ Destroying or inhibiting the growth of microorganisms.​
Osmotic balance​ It is a process of maintaining salt and water balance across membranes within the body's fluids.​
Bacteriocin​ Bacteriocins are the toxins produced by bacteria to inhibit the growth of similar or closely related bacterial strains.​
Biohydrogenation​ It is a process that occurs in the rumen of an animal in which bacteria convert unsaturated fatty acids (USFA) to saturated fatty acids (SFA).​
Oxidative rancidity​ It is a reaction of fatty acids with oxygen, which generally causes unpleasant odors in animals. To prevent these, antioxidants were added.​
Mycotoxicosis​ Any condition or disease caused by fungal toxins, mainly due to contamination of animal feed with mycotoxins.​
Mycotoxins​ Mycotoxins are toxin compounds that are naturally produced by certain types of molds (fungi).​
Feed Probiotics​ Microbial feed supplements positively affect gastrointestinal microbial balance.​
Probiotic yeast​ Feed yeast (single-cell fungi) and other fungi used as probiotics.​
Feed enzymes​ They are used to supplement digestive enzymes in an animal’s stomach to break down food. Enzymes also ensure that meat and egg production is improved.​
Mycotoxin detoxifiers​ They are used to prevent fungal growth and to stop any harmful mold from being absorbed in the gut and blood.​
Feed antibiotics​ They are used both for the prevention and treatment of diseases but also for rapid growth and development.​
Feed antioxidants​ They are used to protect the deterioration of other feed nutrients in the feed such as fats, vitamins, pigments, and flavoring agents, thus providing nutrient security to the animals.​
Feed phytogenics​ Phytogenics are natural substances, added to livestock feed to promote growth, aid in digestion, and act as anti-microbial agents.​
Feed vitamins​ They are used to maintain the normal physiological function and normal growth and development of animals.​
Feed flavors and sweetners​ These flavors and sweeteners help to mask tastes and odors during changes in additives or medications and make them ideal for animal diets undergoing transition.​
Feed acidifiers​ Animal feed acidifiers are organic acids incorporated into the feed for nutritional or preservative purposes. Acidifiers enhance congestion and microbiological balance in the alimentary and digestive tracts of livestock.​
Feed minerals​ Feed minerals play an important role in the regular dietary requirements of animal feed.​
Feed binders​ Feed binders are the binding agents used in the manufacture of safe animal feed products. It enhances the taste of food and prolongs the storage period of the feed.​
Key Terms​ Abbreviation​
LSDV ​ Lumpy Skin Disease Virus​
ASF​ African Swine Fever​
GPA​ Growth Promoter Antibiotics​
NSP​ Non-Starch Polysaccharides​
PUFA​ Polyunsaturated Fatty Acid​
Afs​ Aflatoxins​
AGP​ Antibiotic Growth Promoters​
FAO​ The Food And Agriculture Organization of the United Nations ​
USDA​ The United States Department of Agriculture​
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Research Methodology

Mordor Intelligence follows a four-step methodology in all our reports.

  • Step-1: IDENTIFY KEY VARIABLES: In order to build a robust forecasting methodology, the variables and factors identified in Step-1 are tested against available historical market numbers. Through an iterative process, the variables required for market forecast are set and the model is built on the basis of these variables.
  • Step-2: Build a Market Model: Market-size estimations for the forecast years are in nominal terms. Inflation is not a part of the pricing, and the average selling price (ASP) is kept constant throughout the forecast period.
  • Step-3: Validate and Finalize: In this important step, all market numbers, variables and analyst calls are validated through an extensive network of primary research experts from the market studied. The respondents are selected across levels and functions to generate a holistic picture of the market studied.
  • Step-4: Research Outputs: Syndicated Reports, Custom Consulting Assignments, Databases & Subscription Platforms
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