中东和非洲蛋白棒市场 - 增长、趋势、COVID-19 影响和预测(2022 - 2027 年)

中东和非洲蛋白棒市场按分销渠道(超市/大卖场、便利店、专业零售店、在线商店和其他分销渠道)和国家(南非、沙特阿拉伯和中东其他地区)细分和非洲)。

市场快照

Middle East & Africa Protein Bar Market Summary
Study Period: 2016 - 2026
Base Year: 2021
CAGR: 2.9 %

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市场概况

中东和非洲蛋白棒市场预计在 2020-2025 年的预测期内复合年增长率为 2.9%。

  • 对方便食品日益增长的需求正在推动蛋白质棒市场。主要消费者不仅包括体育运动员,还包括那些想吃一顿健康的饭菜而不必做饭的人。消费者更喜欢购买用于各种目的的蛋白质棒,例如体重管理、改善肌肉质量和增加能量。
  • 此外,健身俱乐部开展的蛋白质棒替代代餐营销活动使这些产品的销量猛增。随着越来越多的健身俱乐部和对蛋白质棒的认识不断提高,预计市场在预测期内将出现需求增长。
  • 然而,消费者对其他富含蛋白质的替代饮食的倾向和蛋白质棒中的高糖含量是抑制市场增长的主要因素。

Scope of the report

The Middle-East and African protein bar market is segmented by distribution channel into supermarkets/hypermarkets, convenience stores, specialist retail stores, online stores, and other distribution channels. Additionally, the study provides an analysis of the protein bar market in the emerging and established markets across the region, including South Africa, Saudi Arabia, and Rest of Middle-East and Africa.

By Distribution Channel
Supermarkets/Hypermarkets
Convenience Stores
Specialty Retail Stores
Online Stores
Other Distribution Channels
By Country
South Africa
Saudi Arabia
Rest of Middle-East and Africa

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主要市场趋势

越来越多的健康和健身中心

运动营养的兴起是人们越来越重视保持健康和身材。参与性运动以及健身俱乐部和健身房的兴起是促进中东和非洲运动营养行业发展的关键趋势。大多数健身俱乐部都出售蛋白质棒和类似的运动营养产品。此外,由于全球健康中心和健身俱乐部的数量不断增加,蛋白质棒的受欢迎程度和需求也在增加,因为它们是这些产品的主要分销渠道。越来越多的健康和健身中心对市场的增长产生了积极影响,因为这些中心参与了各自消费者对运动和健身营养产品的认可。

Middle East & Africa Protein Bar Market1

南非将在区域市场占有重要份额

消费者意识的提高、中等收入消费者可支配收入的增加、产品创新以及制造商为覆盖更广泛的消费群而开发的分销网络是预计将推动销售的一些主要因素。在预测期内,在南非研究的市场。南非拥有成熟的有组织的零售部门,预计将增加蛋白质棒的货架空间。因此,它在非洲地区占有主要份额。该国的年轻人广泛消费以蛋白质为基础的健身产品,对蛋白质棒产生了相当大的需求。高蛋白谷物棒的投资预计将保持高位,因为制造商正在寻找创新产品以增加其在该国的消费群。

Middle East & Africa Protein Bar Market2

竞争格局

由于存在许多区域和国内参与者,中东和非洲蛋白棒市场具有竞争性和分散性。重点是公司的合并、扩张、收购和合作,以及作为领先公司采用的战略方法的新产品开发,以提高他们在消费者中的品牌知名度。主导区域市场的主要参与者包括 Quest Nutrition LLC、The Nature's Bounty Co. 和 General Mills Inc. 等。

Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Distribution Channel

      1. 5.1.1 Supermarkets/Hypermarkets

      2. 5.1.2 Convenience Stores

      3. 5.1.3 Specialty Retail Stores

      4. 5.1.4 Online Stores

      5. 5.1.5 Other Distribution Channels

    2. 5.2 By Country

      1. 5.2.1 South Africa

      2. 5.2.2 Saudi Arabia

      3. 5.2.3 Rest of Middle-East and Africa

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Most Active Companies

    2. 6.2 Most Adopted Strategies

    3. 6.3 Market Share Analysis

    4. 6.4 Company Profiles

      1. 6.4.1 Quest Nutrition LLC

      2. 6.4.2 The Nature's Bounty Co.

      3. 6.4.3 General Mills Inc.

      4. 6.4.4 Max Sport SRO

      5. 6.4.5 ONE Brands LLC

      6. 6.4.6 Barebells Functional Foods AB

      7. 6.4.7 Planet Organic

      8. 6.4.8 Grenade UK Ltd

    5. *List Not Exhaustive
  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

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Frequently Asked Questions

The Middle East & Africa Protein Bar Market market is studied from 2016 - 2026.

The Middle East & Africa Protein Bar Market is growing at a CAGR of 2.9% over the next 5 years.

The Nature's Bounty Co., General Mills Inc., Barebells Functional Foods AB, Quest Nutrition LLC, Max Sport SRO, ONE Brands LLC are the major companies operating in Middle East & Africa Protein Bar Market.

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