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United States Snack Bar Market is segmented by Product (Cereal Bars, Energy Bars, and Other Snack Bars); By Distribution Channel (Hypermarket/Supermarkets, Convenience Stores, Online Channel, Pharmacies and Drug Stores and Other Distribution Channels).
United States Snack Bar Market is expected to grow at a CAGR of 4.5% during the forecast period.
Consumer demand for convenient and health on-the-go snack options has by-far been the primary attribute for sales of snack bars in the country.
The scope of the United States Snack Bar Market is segmented by Product type into Cereal Bars, Energy Bars and Othe Snack Bars. The Distribution Channel is segmented as Hypermarket/Supermarkets, Convenience Stores, Online Channel, Pharmacies and Drug Stores, and Other Distribution Channels.
|By Product Type|
|Other Snack Bars|
|By Distribution Channel|
|Pharmacies and Drug Stores|
|Online Retail Stores|
|Other Distribution Channels|
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According to the United States Department of Agriculture (USDA), consumers in the United States spends more than half of their food budget on convenient foods including a snack bar, thereby driving the consumption of snack bars in the country.
In the United States, the majority of consumers prefer snack bars to satisfy hunger by replacing a meal. For instance, according to FoodBev Welch's survey conducted in 2017, around 92% of millennial were reported consuming snacks (including snack bars) as a meal replacement at least once a week. Also, around 26% of the millennial population in the United States consume snacks as a meal replacement.
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Granola/muesli bars are among the leading category with organic claims in the United States. Kind and Nature Valley brands are the leading brands in granola bars marketplace, owing to its portfolio expansion and effective distribution strategy.
The new players are posing greater challenges in product development and cost competitiveness, in order to produce granola/muesli bar which has drastically affected the sales of key giants, such as Kellogg Company and General Mills.
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The snack bar market in the United States is consolidated, with the presence of major companies having various potential brands of snack bars in their product portfolio. Major giants, such as PepsiCo., Inc. accounted for a considerable share, with its three popular brands Gatorade, Naked, and Quaker.
The market has a presence of several privately-owned and family-oriented companies, such as Kind Snacks, Mars Inc., Cliff Bar & Company, and Natural Balance Foods. Caveman LLC has a unique product portfolio of snack bars, i.e. the products are made up of paleo-inspired ingredients, which is primarily of nuts, seeds, fruit, vegetables, and lean meats.
1.1 Study Deliverables
1.2 Study Assumptions
1.3 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
3.1 Market Overview
4. MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter's Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
5.1 By Product Type
5.1.1 Cereal Bars
18.104.22.168 Granola/Muesli Bars
22.214.171.124 Other Cereal Bars
5.1.2 Energy Bars
5.1.3 Other Snack Bars
5.2 By Distribution Channel
5.2.2 Convenience Stores
5.2.3 Pharmacies and Drug Stores
5.2.4 Online Retail Stores
5.2.5 Other Distribution Channels
6. COMPETITIVE LANDSCAPE
6.1 Most Active Companies
6.2 Most Adopted Strategies
6.3 Market Share Analysis
6.4 Company Profiles
6.4.3 Abbott Nutrition Manufacturing Inc.
6.4.4 General Mills
6.4.5 GlaxoSmithKline PLC
6.4.6 Post Holdings
6.4.7 Mars Inc.
6.4.8 Cliff Bar & Company
6.4.9 Natural Balance Foods
7. MARKET OPPORTUNITIES AND FUTURE TRENDS