United States Dairy Alternatives Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2029

The United States Dairy Alternatives Market is segmented by Category (Non-Dairy Butter, Non-Dairy Cheese, Non-Dairy Ice Cream, Non-Dairy Milk, Non-Dairy Yogurt) and by Distribution Channel (Off-Trade, On-Trade). Market Value in USD and Volume are both presented. Key Data Points observed include Per capita consumption; Population; and Production volume of plant-based products.

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United States Dairy Alternatives Market Size

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United States Dairy Alternatives Market Summary
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Icons Lable Value
https://s3.mordorintelligence.com/study%20period/1629296433432_test~study_period_study_period.svg Study Period 2017 - 2029
https://s3.mordorintelligence.com/cagr/1629296433433_test~cagr_cagr.svg Market Size (2024) USD 9.25 Billion
https://s3.mordorintelligence.com/cagr/1629296433433_test~cagr_cagr.svg Market Size (2029) USD 13.90 Billion
https://s3.mordorintelligence.com/hydraulic_fluids/1629285650767_test~hydraulic_fluids_hydraulic_fluids.svg Largest Share by Distribution Channel Off-Trade
https://s3.mordorintelligence.com/cagr/1629296433433_test~cagr_cagr.svg CAGR (2024 - 2029) 8.48 %
https://s3.mordorintelligence.com/hydraulic_fluids/1629285650767_test~hydraulic_fluids_hydraulic_fluids.svg Fastest Growing by Distribution Channel Off-Trade

Major Players

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*Disclaimer: Major Players sorted in alphabetical order.

Key Players

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United States Dairy Alternatives Market Analysis

The United States Dairy Alternatives Market size is estimated at 9.25 billion USD in 2024, and is expected to reach 13.90 billion USD by 2029, growing at a CAGR of 8.48% during the forecast period (2024-2029).

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9.25 Billion

Market Size in 2024 (USD)

13.90 Billion

Market Size in 2029 (USD)

6.81 %

CAGR (2017-2023)

8.48 %

CAGR (2024-2029)

Largest Market by Category

45.10 %

value share, Non-Dairy Milk, 2023

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The preference for plant-based milk is largely driven by the growing intend towards different taste stimuli coupled with health consciousness among the consumers in the country

Largest Market by Distribution Channel

91.48 %

value share, Off-Trade, 2023

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The availability of a wide range of products with several brand options in dairy alternatives and the ease of free checkout and delivery options are aiding the segmental growth.

Fastest-growing Market by Category

15.65 %

Projected CAGR, Non-Dairy Cheese, 2024-2029

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Non-dairy cheese is a healthier alternative to cheese and is considered to reduce risk of heart disease due to its lower content of fat, largely driving the segmental growth

Fastest-growing Market by Distribution Channel

8.76 %

Projected CAGR, Off-Trade, 2024-2029

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Among the off-trade channels, the increased adoption of e-commerce platform among the consumers and growing presence of online retailers is anticipated to drive the segment in the forecasted period

Leading Market Player

13.13 %

market share, Danone SA, 2022

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The presence of exhaustive product offerings along with larger distribution network and a wider presence throughout the country has made it a leading market player.

Market is driven by sustainable growth in sales of plant-based milk led by off-trade retail channels

  • Consumers purchased more plant-based dairy through retail groceries (off-trade) than ever in 2020, resulting in a 14% increase in sales. All categories of dairy alternatives showed growth, which was able to hold steady after recording significant growth in 2020. This demonstrates the incredible opportunities available for brands in every part of the store and across online platforms. In 2021, 42% of households purchased plant-based milk, and 76% of plant-based milk buyers made multiple purchases.
  • The country currently has a nascent market for on-trade channels, as consumers prefer to consume dairy alternatives at home rather than at restaurants or food service outlets. Approximately 93% of meals or snacks that include milk alternatives are consumed at home, while only 7% are consumed at a restaurant or food service outlet. Within the food service industry, plant-based foods account for less than 1% of all foods shipped through broadline foodservice distribution to commercial and non-commercial food service outlets.
  • Off-trade remains the primary outlet for sales of plant-based dairy across all product categories. For example, plant-based milk occupies 16% of all retail milk dollar sales in conventional channels and 40% in the Natural Enhanced Channel. The latter represents over 50 retailers and approximately 2,000 natural retail stores.
  • The online channel is expected to be the fastest-growing distribution channel in the off-trade segment, with a projected Y-o-Y growth rate of 32% from 2023 to 2025. Convenience is the primary motivation for 61.1% of shoppers who have transitioned to shopping for groceries online. This growth can be attributed to the increasing number of smartphone users, which saw an increase of 11 million between 2020 and 2021.
United States Dairy Alternatives Market

United States Dairy Alternatives Market Trends

The surge in dairy alternatives consumption in North America: driven by growing animal welfare concerns and investments in plant-based food companies

  • The consumption of dairy alternatives per person is experiencing significant growth in the United States, supported by investments and innovative products. This trend is leading to more than 52% of US consumers showing a preference for plant-based foods. One of the primary reasons behind this shift is the increasing number of people adopting a vegan lifestyle to support animal welfare, given that factory farming, which lacks humane treatment of animals, is prevalent in the United States. As of 2022, 7% of US consumers adhered to a flexitarian diet, compared to over 12% who prefer a plant-based diet. Although individuals of all age groups in the United States are interested in plant-based foods, those in their 20s and 30s exhibit the highest level of interest.
  • Governmental support plays a significant role in boosting the production and consumption of plant-based dairy products in the country. Recognizing the importance and growth potential of the plant-based food industry, the US government has taken initiatives to promote it. In 2021, plant-based food companies in the United States received a total of USD 5 billion in funding, marking a 60% increase from 2020. The most mature segment of the alternative industry, the plant-based alternatives sector, secured USD 1.9 billion in investments in 2021. As of 2021, 62% or 79 million US households purchased plant-based products, representing an increase from 61% or 77 million households in 2020. The options available at grocery stores are becoming increasingly diverse, with a wide range of dairy alternatives such as yogurt, milk, ice cream, and cheese. In 2021, a significant portion of the population chose non-dairy versions of butter (23%), ice cream (26%), milk (26%), yogurt (22%), and yogurt-based smoothies or drinks (27%).
United States Dairy Alternatives Market

OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT

  • The production of dairy alternatives in the US: driven by rising consumer demand for plant-based and vegan diets, alongside health benefits and nutritional value

United States Dairy Alternatives Industry Overview

The United States Dairy Alternatives Market is fragmented, with the top five companies occupying 24.59%. The major players in this market are Blue Diamond Growers, Califia Farms LLC, Campbell Soup Company, Danone SA and Oatly Group AB (sorted alphabetically).

United States Dairy Alternatives Market Leaders

  1. Blue Diamond Growers

  2. Califia Farms LLC

  3. Campbell Soup Company

  4. Danone SA

  5. Oatly Group AB

United States Dairy Alternatives Market Concentration

Other important companies include Miyoko's Creamery, Nuts for Cheese, Ripple Foods PBC, SunOpta Inc., The J.M. Smucker Company, Tofutti Brands Inc..

*Disclaimer: Major Players sorted in alphabetical order.

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United States Dairy Alternatives Market News

  • October 2022: SunOpta Inc. announced the acquisition of The Hain Celestial Group Inc.'s Dream® and WestSoy® plant-based beverage brands for USD 33 million. The company may benefit from the acquired brands, thus boosting its growth in this competitively advantaged business.
  • October 2022: SunOpta completed the first phase of the USD 100-million sterile alternative milk plant in Midlothian to manufacture sustainable milk and food products.
  • August 2022: The addition of the new Oat Barista Blend to Califia Farms' already well-liked Original and Unsweetened Almondmilk Barista Blends demonstrated the company's commitment to quality coffee while bolstering its relationships with both old and new coffee shops.

Free with this Report

We provide a comprehensive and exhaustive set of data pointers for global, regional, and country-level metrics that illustrate the fundamentals of the dairy alternatives industry. With the help of 45+ free charts, clients can access in-depth market analysis based on per capita consumption numbers and production data of raw materials for dairy alternatives, through granular level segmental information supported by a repository of market data, trends, and expert analysis. Data and analysis on dairy alternative products, categories of dairy alternative products, product types, etc., are available in the form of comprehensive reports as well as excel based data worksheets.

United States Dairy Alternatives Market
United States Dairy Alternatives Market
United States Dairy Alternatives Market
United States Dairy Alternatives Market

United States Dairy Alternatives Market Report - Table of Contents

  1. EXECUTIVE SUMMARY & KEY FINDINGS

  2. REPORT OFFERS

  3. 1. INTRODUCTION

    1. 1.1. Study Assumptions & Market Definition

    2. 1.2. Scope of the Study​

    3. 1.3. Research Methodology

  4. 2. KEY INDUSTRY TRENDS

    1. 2.1. Per Capita Consumption

    2. 2.2. Raw Material/Commodity Production

      1. 2.2.1. Dairy Alternative - Raw Material Production

    3. 2.3. Regulatory Framework

      1. 2.3.1. United States

    4. 2.4. Value Chain & Distribution Channel Analysis

  5. 3. MARKET SEGMENTATION (includes market size in Value in USD and Volume, Forecasts up to 2029 and analysis of growth prospects)

    1. 3.1. Category

      1. 3.1.1. Non-Dairy Butter

      2. 3.1.2. Non-Dairy Cheese

      3. 3.1.3. Non-Dairy Ice Cream

      4. 3.1.4. Non-Dairy Milk

        1. 3.1.4.1. By Product Type

          1. 3.1.4.1.1. Almond Milk

          2. 3.1.4.1.2. Cashew Milk

          3. 3.1.4.1.3. Coconut Milk

          4. 3.1.4.1.4. Hemp Milk

          5. 3.1.4.1.5. Oat Milk

          6. 3.1.4.1.6. Soy Milk

      5. 3.1.5. Non-Dairy Yogurt

    2. 3.2. Distribution Channel

      1. 3.2.1. Off-Trade

        1. 3.2.1.1. Convenience Stores

        2. 3.2.1.2. Online Retail

        3. 3.2.1.3. Specialist Retailers

        4. 3.2.1.4. Supermarkets and Hypermarkets

        5. 3.2.1.5. Others (Warehouse clubs, gas stations, etc.)

      2. 3.2.2. On-Trade

  6. 4. COMPETITIVE LANDSCAPE

    1. 4.1. Key Strategic Moves

    2. 4.2. Market Share Analysis

    3. 4.3. Company Landscape

    4. 4.4. Company Profiles (includes Global Level Overview, Market Level Overview, Core Business Segments, Financials, Headcount, Key Information, Market Rank, Market Share, Products and Services, and Analysis of Recent Developments).

      1. 4.4.1. Blue Diamond Growers

      2. 4.4.2. Califia Farms LLC

      3. 4.4.3. Campbell Soup Company

      4. 4.4.4. Danone SA

      5. 4.4.5. Miyoko's Creamery

      6. 4.4.6. Nuts for Cheese

      7. 4.4.7. Oatly Group AB

      8. 4.4.8. Ripple Foods PBC

      9. 4.4.9. SunOpta Inc.

      10. 4.4.10. The J.M. Smucker Company

      11. 4.4.11. Tofutti Brands Inc.

  7. 5. KEY STRATEGIC QUESTIONS FOR DAIRY AND DAIRY ALTERNATIVE CEOS

  8. 6. APPENDIX

    1. 6.1. Global Overview

      1. 6.1.1. Overview

      2. 6.1.2. Porter’s Five Forces Framework

      3. 6.1.3. Global Value Chain Analysis

      4. 6.1.4. Market Dynamics (DROs)

    2. 6.2. Sources & References

    3. 6.3. List of Tables & Figures

    4. 6.4. Primary Insights

    5. 6.5. Data Pack

    6. 6.6. Glossary of Terms

List of Tables & Figures

  1. Figure 1:  
  2. PER CAPITA CONSUMPTION OF DAIRY ALTERNATIVES, KG, UNITED STATES, 2017 - 2029
  1. Figure 2:  
  2. PRODUCTION VOLUME OF UNITED STATES DAIRY ALTERNATIVES MARKET - RAW MATERIAL, METRIC TONNES, UNITED STATES, 2017 - 2021
  1. Figure 3:  
  2. VOLUME OF DAIRY ALTERNATIVES, METRIC TONNES, BY UNITED STATES, 2017 - 2029
  1. Figure 4:  
  2. VALUE OF DAIRY ALTERNATIVES, USD, BY UNITED STATES, 2017 - 2029
  1. Figure 5:  
  2. VOLUME OF DAIRY ALTERNATIVES MARKET BY CATEGORY, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 6:  
  2. VALUE OF DAIRY ALTERNATIVES MARKET BY CATEGORY, USD, UNITED STATES, 2017 - 2029
  1. Figure 7:  
  2. VOLUME SHARE OF DAIRY ALTERNATIVES MARKET, BY CATEGORY , %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 8:  
  2. VALUE SHARE OF DAIRY ALTERNATIVES MARKET, BY CATEGORY , %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 9:  
  2. VOLUME OF NON-DAIRY BUTTER MARKET, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 10:  
  2. VALUE OF NON-DAIRY BUTTER MARKET, USD, UNITED STATES, 2017 - 2029
  1. Figure 11:  
  2. VALUE SHARE OF NON-DAIRY BUTTER MARKET, BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 VS 2029
  1. Figure 12:  
  2. VOLUME OF NON-DAIRY CHEESE MARKET, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 13:  
  2. VALUE OF NON-DAIRY CHEESE MARKET, USD, UNITED STATES, 2017 - 2029
  1. Figure 14:  
  2. VALUE SHARE OF NON-DAIRY CHEESE MARKET, BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 VS 2029
  1. Figure 15:  
  2. VOLUME OF NON-DAIRY ICE CREAM MARKET, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 16:  
  2. VALUE OF NON-DAIRY ICE CREAM MARKET, USD, UNITED STATES, 2017 - 2029
  1. Figure 17:  
  2. VALUE SHARE OF NON-DAIRY ICE CREAM MARKET, BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 VS 2029
  1. Figure 18:  
  2. VOLUME OF DAIRY ALTERNATIVES MARKET BY PRODUCT TYPE, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 19:  
  2. VALUE OF DAIRY ALTERNATIVES MARKET BY PRODUCT TYPE, USD, UNITED STATES, 2017 - 2029
  1. Figure 20:  
  2. VOLUME SHARE OF DAIRY ALTERNATIVES MARKET, BY PRODUCT TYPE , %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 21:  
  2. VALUE SHARE OF DAIRY ALTERNATIVES MARKET, BY PRODUCT TYPE , %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 22:  
  2. VOLUME OF ALMOND MILK MARKET, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 23:  
  2. VALUE OF ALMOND MILK MARKET, USD, UNITED STATES, 2017 - 2029
  1. Figure 24:  
  2. VALUE SHARE OF ALMOND MILK MARKET, BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 VS 2029
  1. Figure 25:  
  2. VOLUME OF CASHEW MILK MARKET, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 26:  
  2. VALUE OF CASHEW MILK MARKET, USD, UNITED STATES, 2017 - 2029
  1. Figure 27:  
  2. VALUE SHARE OF CASHEW MILK MARKET, BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 VS 2029
  1. Figure 28:  
  2. VOLUME OF COCONUT MILK MARKET, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 29:  
  2. VALUE OF COCONUT MILK MARKET, USD, UNITED STATES, 2017 - 2029
  1. Figure 30:  
  2. VALUE SHARE OF COCONUT MILK MARKET, BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 VS 2029
  1. Figure 31:  
  2. VOLUME OF HEMP MILK MARKET, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 32:  
  2. VALUE OF HEMP MILK MARKET, USD, UNITED STATES, 2017 - 2029
  1. Figure 33:  
  2. VALUE SHARE OF HEMP MILK MARKET, BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 VS 2029
  1. Figure 34:  
  2. VOLUME OF OAT MILK MARKET, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 35:  
  2. VALUE OF OAT MILK MARKET, USD, UNITED STATES, 2017 - 2029
  1. Figure 36:  
  2. VALUE SHARE OF OAT MILK MARKET, BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 VS 2029
  1. Figure 37:  
  2. VOLUME OF SOY MILK MARKET, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 38:  
  2. VALUE OF SOY MILK MARKET, USD, UNITED STATES, 2017 - 2029
  1. Figure 39:  
  2. VALUE SHARE OF SOY MILK MARKET, BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 VS 2029
  1. Figure 40:  
  2. VOLUME OF NON-DAIRY YOGURT MARKET, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 41:  
  2. VALUE OF NON-DAIRY YOGURT MARKET, USD, UNITED STATES, 2017 - 2029
  1. Figure 42:  
  2. VALUE SHARE OF NON-DAIRY YOGURT MARKET, BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 VS 2029
  1. Figure 43:  
  2. VOLUME OF DAIRY ALTERNATIVES MARKET BY DISTRIBUTION CHANNEL, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 44:  
  2. VALUE OF DAIRY ALTERNATIVES MARKET BY DISTRIBUTION CHANNEL, USD, UNITED STATES, 2017 - 2029
  1. Figure 45:  
  2. VOLUME SHARE OF DAIRY ALTERNATIVES MARKET, BY DISTRIBUTION CHANNEL , %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 46:  
  2. VALUE SHARE OF DAIRY ALTERNATIVES MARKET, BY DISTRIBUTION CHANNEL , %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 47:  
  2. VOLUME OF DAIRY ALTERNATIVES MARKET BY SUB DISTRIBUTION CHANNELS, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 48:  
  2. VALUE OF DAIRY ALTERNATIVES MARKET BY SUB DISTRIBUTION CHANNELS, USD, UNITED STATES, 2017 - 2029
  1. Figure 49:  
  2. VOLUME SHARE OF DAIRY ALTERNATIVES MARKET, BY SUB DISTRIBUTION CHANNELS , %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 50:  
  2. VALUE SHARE OF DAIRY ALTERNATIVES MARKET, BY SUB DISTRIBUTION CHANNELS , %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 51:  
  2. VOLUME OF DAIRY ALTERNATIVES MARKET SOLD VIA CONVENIENCE STORES, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 52:  
  2. VALUE OF DAIRY ALTERNATIVES MARKET SOLD VIA CONVENIENCE STORES, USD, UNITED STATES, 2017 - 2029
  1. Figure 53:  
  2. VALUE SHARE OF DAIRY ALTERNATIVES MARKET, SOLD VIA CONVENIENCE STORES, BY CATEGORY , %, UNITED STATES, 2022 VS 2029
  1. Figure 54:  
  2. VOLUME OF DAIRY ALTERNATIVES MARKET SOLD VIA ONLINE RETAIL, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 55:  
  2. VALUE OF DAIRY ALTERNATIVES MARKET SOLD VIA ONLINE RETAIL, USD, UNITED STATES, 2017 - 2029
  1. Figure 56:  
  2. VALUE SHARE OF DAIRY ALTERNATIVES MARKET, SOLD VIA ONLINE RETAIL, BY CATEGORY , %, UNITED STATES, 2022 VS 2029
  1. Figure 57:  
  2. VOLUME OF DAIRY ALTERNATIVES MARKET SOLD VIA SPECIALIST RETAILERS, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 58:  
  2. VALUE OF DAIRY ALTERNATIVES MARKET SOLD VIA SPECIALIST RETAILERS, USD, UNITED STATES, 2017 - 2029
  1. Figure 59:  
  2. VALUE SHARE OF DAIRY ALTERNATIVES MARKET, SOLD VIA SPECIALIST RETAILERS, BY CATEGORY , %, UNITED STATES, 2022 VS 2029
  1. Figure 60:  
  2. VOLUME OF DAIRY ALTERNATIVES MARKET SOLD VIA SUPERMARKETS AND HYPERMARKETS, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 61:  
  2. VALUE OF DAIRY ALTERNATIVES MARKET SOLD VIA SUPERMARKETS AND HYPERMARKETS, USD, UNITED STATES, 2017 - 2029
  1. Figure 62:  
  2. VALUE SHARE OF DAIRY ALTERNATIVES MARKET, SOLD VIA SUPERMARKETS AND HYPERMARKETS, BY CATEGORY , %, UNITED STATES, 2022 VS 2029
  1. Figure 63:  
  2. VOLUME OF DAIRY ALTERNATIVES MARKET SOLD VIA OTHERS (WAREHOUSE CLUBS, GAS STATIONS, ETC.), METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 64:  
  2. VALUE OF DAIRY ALTERNATIVES MARKET SOLD VIA OTHERS (WAREHOUSE CLUBS, GAS STATIONS, ETC.), USD, UNITED STATES, 2017 - 2029
  1. Figure 65:  
  2. VALUE SHARE OF DAIRY ALTERNATIVES MARKET, SOLD VIA OTHERS (WAREHOUSE CLUBS, GAS STATIONS, ETC.), BY CATEGORY , %, UNITED STATES, 2022 VS 2029
  1. Figure 66:  
  2. VOLUME OF DAIRY ALTERNATIVES MARKET SOLD VIA ON-TRADE, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 67:  
  2. VALUE OF DAIRY ALTERNATIVES MARKET SOLD VIA ON-TRADE, USD, UNITED STATES, 2017 - 2029
  1. Figure 68:  
  2. VALUE SHARE OF DAIRY ALTERNATIVES MARKET, SOLD VIA ON-TRADE, BY CATEGORY , %, UNITED STATES, 2022 VS 2029
  1. Figure 69:  
  2. MOST ACTIVE COMPANIES BY NUMBER OF STRATEGIC MOVES, COUNT, UNITED STATES, 2017 - 2029
  1. Figure 70:  
  2. MOST ADOPTED STRATEGIES, COUNT, UNITED STATES, 2017 - 2029
  1. Figure 71:  
  2. VALUE SHARE OF MAJOR PLAYERS, %, UNITED STATES, 2022

United States Dairy Alternatives Industry Segmentation

Non-Dairy Butter, Non-Dairy Cheese, Non-Dairy Ice Cream, Non-Dairy Milk, Non-Dairy Yogurt are covered as segments by Category. Off-Trade, On-Trade are covered as segments by Distribution Channel.

  • Consumers purchased more plant-based dairy through retail groceries (off-trade) than ever in 2020, resulting in a 14% increase in sales. All categories of dairy alternatives showed growth, which was able to hold steady after recording significant growth in 2020. This demonstrates the incredible opportunities available for brands in every part of the store and across online platforms. In 2021, 42% of households purchased plant-based milk, and 76% of plant-based milk buyers made multiple purchases.
  • The country currently has a nascent market for on-trade channels, as consumers prefer to consume dairy alternatives at home rather than at restaurants or food service outlets. Approximately 93% of meals or snacks that include milk alternatives are consumed at home, while only 7% are consumed at a restaurant or food service outlet. Within the food service industry, plant-based foods account for less than 1% of all foods shipped through broadline foodservice distribution to commercial and non-commercial food service outlets.
  • Off-trade remains the primary outlet for sales of plant-based dairy across all product categories. For example, plant-based milk occupies 16% of all retail milk dollar sales in conventional channels and 40% in the Natural Enhanced Channel. The latter represents over 50 retailers and approximately 2,000 natural retail stores.
  • The online channel is expected to be the fastest-growing distribution channel in the off-trade segment, with a projected Y-o-Y growth rate of 32% from 2023 to 2025. Convenience is the primary motivation for 61.1% of shoppers who have transitioned to shopping for groceries online. This growth can be attributed to the increasing number of smartphone users, which saw an increase of 11 million between 2020 and 2021.
Category
Non-Dairy Butter
Non-Dairy Cheese
Non-Dairy Ice Cream
Non-Dairy Milk
By Product Type
Almond Milk
Cashew Milk
Coconut Milk
Hemp Milk
Oat Milk
Soy Milk
Non-Dairy Yogurt
Distribution Channel
Off-Trade
Convenience Stores
Online Retail
Specialist Retailers
Supermarkets and Hypermarkets
Others (Warehouse clubs, gas stations, etc.)
On-Trade
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Market Definition

  • Dairy Alternatives - Dairy alternatives are foods that are made from plant-based milk/oils instead of their usual animal products, such as cheese, butter, milk, ice cream, yogurt, etc. Plant-based or non-dairy milk alternative is the fast-growing segment in the newer food product development category of functional and specialty beverage across the globe.
  • Non-Dairy Butter - Non dairy butter is a vegan butter alternative that is made from a mixture of plant oils. With an increase in alternative diets like vegetarianism, veganism, and gluten intolerance, plant butter is a healthy non-dairy substitute for normal butter.
  • Non-Dairy Ice Cream - Plant based ice cream is a growing category. Non-dairy ice cream is a type of dessert made without any animal ingredients. This is typically considered a substitute for regular ice cream for those who cannot or do not eat animal or animal-derived products, including eggs, milk, cream, or honey.
  • Plant-Based Milk - Plant based milks are milk substitutes that are made from nuts (e.g., hazelnuts, hemp seeds), seeds (e.g., sesame, walnuts, coconuts, cashews, almonds, rice, oats, etc.) or legumes (e.g., soy). Plant-based milk such as soy milk and almond milk have been popular in East Asia and the Middle East for centuries.
Keyword Definition
Cultured Butter Cultured butter is prepared by having the raw butter go through chemical processing and has been added with certain emulsifiers and foreign ingredients.
Uncultured Butter This type of butter is one which has not been processed in any way
Natural Cheese The type of cheese in its most natural form. It is made from natural and simple products and ingredients, including fresh and natural salts, natural colors, enzymes, and high-quality milk.
Processed Cheese Processed cheese undergoes the same processes as natural cheese; however, it requires more steps and many different forms of ingredients. Making processed cheese involves melting natural cheese, emulsifying it, and adding preservatives and other artificial ingredients or colorings.
Single Cream Single cream contains around 18% fat. It’s a single layer of cream that appears over boiled milk.
Double Cream Double cream contains 48% fat, more than double the amount of fat of single cream. It’s heavier and thicker than single cream
Whipping Cream This has a much higher fat percentage than single cream (36%). Used to top cakes, pies, and puddings and as a thickener for sauces, soups, and fillings.
Frozen Desserts Desserts that are meant to be eaten in frozen condition. E.g., sherbets, sorbets, frozen yogurts
UHT Milk (Ultra-high temperature milk) Milk heated at a very high temperature. Ultra-high-temperature processing (UHT) of milk involves heating for 1–8 sec at 135–154°C. which kills the spore-forming pathogenic microorganism, resulting in a product with a shelf-life of several months.
Non-dairy butter/Plant-based butter Butter made from plant-derived oil such as coconut, palm, etc.
Non-dairy Yogurt Yogurt made from typically made from nuts, like almonds, cashews, coconuts, and even other foods like soybeans, plantains, oats, and peas
On-trade It refers to restaurants, QSRs, and bars.
Off-trade It refers to supermarkets, hypermarkets, on-line channels, etc.
Neufchatel cheese One of the oldest kinds of cheese in France. It is a soft, slightly crumbly, mold-ripened, bloomy-rind cheese made in the Neufchâtel-en-Bray region of Normandy.
Flexitarian It refers to a consumer preferring a semi-vegetarian diet, that is centered on plant foods with limited or occasional inclusion of meat.
Lactose Intolerance Lactose intolerance is a reaction in digestive system to lactose, the sugar in milk. It causes uncomfortable symptoms in response to the consumption of dairy products.
Cream Cheese Cream cheese is a soft and creamy fresh cheese with a tangy taste made from milk and cream.
Sorbets Sorbet is a frozen dessert made using ice combined with fruit juice, fruit purée, or other ingredients, such as wine, liqueur, or honey.
Sherbet Sherbet is a sweetened frozen dessert made with fruit and some sort of dairy product such as milk or cream.
Shelf stable Foods that can be safely stored at room temperature, or "on the shelf," for at least one year and do not have to be cooked or refrigerated to eat safely.
DSD Direct Store Delivery is the process in supply chain management wherein the product is delivered from manufacturing plant directly to the retailer.
OU Kosher Orthodox Union Kosher is a kosher certification agency based in New York City.
Gelato Gelato is a frozen creamy dessert made with milk, heavy cream and sugar.
Grass-fed Cows Grass-fed cows are allowed to graze in pastures, where they eat a variety of grasses and clover.
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Mordor Intelligence follows a four-step methodology in all our reports.

  • Step-1: Identify Key Variables: In order to build a robust forecasting methodology, the variables and factors identified in Step 1 are tested against available historical market numbers. Through an iterative process, the variables required for market forecast are set, and the model is built on the basis of these variables.​
  • Step-2: Build a Market Model: Market-size estimations for the forecast years are in nominal terms. Inflation is not a part of the pricing, and the average selling price (ASP) is kept constant throughout the forecast period for each country.​
  • Step-3: Validate and Finalize: In this important step, all market numbers, variables, and analyst calls are validated through an extensive network of primary research experts from the market studied. The respondents are selected across levels and functions to generate a holistic picture of the market studied.​
  • Step-4: Research Outputs: Syndicated Reports, Custom Consulting Assignments, Databases & Subscription Platforms
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United States Dairy Alternatives Market Research FAQs

The United States Dairy Alternatives Market size is expected to reach USD 9.25 billion in 2024 and grow at a CAGR of 8.48% to reach USD 13.90 billion by 2029.

In 2024, the United States Dairy Alternatives Market size is expected to reach USD 9.25 billion.

Blue Diamond Growers, Califia Farms LLC, Campbell Soup Company, Danone SA and Oatly Group AB are the major companies operating in the United States Dairy Alternatives Market.

In the United States Dairy Alternatives Market, the Off-Trade segment accounts for the largest share by distribution channel.

In 2024, the Off-Trade segment accounts for the fastest growing by distribution channel in the United States Dairy Alternatives Market.

In 2023, the United States Dairy Alternatives Market size was estimated at 9.25 billion. The report covers the United States Dairy Alternatives Market historical market size for years: 2017, 2018, 2019, 2020, 2021, 2022 and 2023. The report also forecasts the United States Dairy Alternatives Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

United States Dairy Alternatives Industry Report

Statistics for the 2023 United States Dairy Alternatives market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. United States Dairy Alternatives analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

United States Dairy Alternatives Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2029