Global Sports Nutrition Market - Growth, Trends And Forecasts (2020 - 2025)

Global Sports Nutrition Market is Segmented by Product Type (Sports Food, Sports Drink, and Sports Supplement), By Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Specialty Stores, Online Stores, and Others) and by Geography.

Market Snapshot

Study Period:

2016-2024

Base Year:

2019

Fastest Growing Market:

Asia Pacific

Largest Market:

North America

CAGR:

8.42 %

Major Players:

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Market Overview

Global sports nutrition market is projected to grow at a  CAGR of 8.42% during the forecasted period (2019 - 2024).

  • Sports nutritional products were once classified as a niche category -  designed particularly for athletes and hardcore full-time sports personnel. The scenario has been altered quite significantly with such products getting popular and being demanded by more diverse consumer group -  the regular exercise enthusiasts and the everyday consumer looking for an extra boost in their workouts.
  • Sports drinks product type segment is expected to account for the highest revenue share by 2024 end in global sports nutrition market attributable to a burgeoning intrest in fitness and healthy lifestyle across the globe.

Scope of the Report

Global sports nutrition market is segmented by product type into sports food, sports drink and dietary supplement. By distribution channel, the scope includes supermarkets/hypermarkets, convenience stores, specialty stores, online stores, and others.

Type
Sports Food
Sports Drink
Sports Supplements
Distribution Channel
Supermarkets/Hypermarkets
Convenience Stores
Specialty Stores
Online Stores
Others
Geography
North America
United States
Canada
Mexico
Rest of North America
Europe
Germany
United Kingdom
France
Russia
Spain
Italy
Rest of Europe
Asia Pacific
India
China
Japan
Australia
Rest of Asia Pacific
South America
Brazil
Argentina
Rest of South America
Middle East and Africa
South Africa
Saudi Arabia
Rest of Middle East and Africa

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Key Market Trends

Increasing Demand For Sports Drink

Sports drinks market is a lifestyle-driven market. The increasing concerns about physical well-being and leading a healthy lifestyle is a major growth driver for the sports drink market. Also, the increasing fitness trend across the globe is further expected to drive the sales of sports drinks. With the growing popularity of fitness programs due to increased emphasis on leading a healthy lifestyle, the consumption of sports drinks is observed to rise substantially, as it helps in rehydrating the body. North America is one of the leading markets for sports drinks due to the increasing consumption by the children’s and adolescents’ group. Over the past three decades, the percentage of children consuming a sports drinks between the age of 6-11 has increased from 2 to 12%. Asia-Pacific is expected to record significant growth owing to an increasing percentage of urbanization and growth in the number of fitness centers across the countries, like India and China.

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Asia Pacific is the Fastest Growing Market

Strong fitness culture across the countries such as China, Japan, and Australia and the wide availability of sports nutrition products, with a plethora of brands on the market and constant new product launches, are some of the factors contributing towards increasing market for sports nutrition products across the Asia Pacific. Additionally, increasing dependency on social media marks a significant attribute in the success of sports nutrition brands, with the use of social media channels including Instagram and Facebook, as well as brand ambassadors having a strong influence on sales.  Furthermore, increasing government efforts to educate consumers on the importance of fitness is further adding to the overall revenues in the Asia Pacific sports nutrition market. In this regards, in 2016, the Chinese government introduced, the National Fitness Programme, encouraging consumers to take part in various sporting activities being held throughout the country, such as marathons.

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Competitive Landscape

Global sports nutrition market is highly competitive and remained fragmented with the presence of various international as well as domestic players. Though there are many local players existing in the global sports nutrition market, brand value, high distribution network, and the demand for clean label products gives the global players an upper edge over the regional players. Major players in the global sports nutrition market are, Glanbia plc, PepsiCo, Inc., MusclePharm Corporation, The Coca-Cola Company, Clif Bar & Compan,  Multipower and others. 

Table Of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porters Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION

    1. 5.1 Type

      1. 5.1.1 Sports Food

      2. 5.1.2 Sports Drink

      3. 5.1.3 Sports Supplements

    2. 5.2 Distribution Channel

      1. 5.2.1 Supermarkets/Hypermarkets

      2. 5.2.2 Convenience Stores

      3. 5.2.3 Specialty Stores

      4. 5.2.4 Online Stores

      5. 5.2.5 Others

    3. 5.3 Geography

      1. 5.3.1 North America

        1. 5.3.1.1 United States

        2. 5.3.1.2 Canada

        3. 5.3.1.3 Mexico

        4. 5.3.1.4 Rest of North America

      2. 5.3.2 Europe

        1. 5.3.2.1 Germany

        2. 5.3.2.2 United Kingdom

        3. 5.3.2.3 France

        4. 5.3.2.4 Russia

        5. 5.3.2.5 Spain

        6. 5.3.2.6 Italy

        7. 5.3.2.7 Rest of Europe

      3. 5.3.3 Asia Pacific

        1. 5.3.3.1 India

        2. 5.3.3.2 China

        3. 5.3.3.3 Japan

        4. 5.3.3.4 Australia

        5. 5.3.3.5 Rest of Asia Pacific

      4. 5.3.4 South America

        1. 5.3.4.1 Brazil

        2. 5.3.4.2 Argentina

        3. 5.3.4.3 Rest of South America

      5. 5.3.5 Middle East and Africa

        1. 5.3.5.1 South Africa

        2. 5.3.5.2 Saudi Arabia

        3. 5.3.5.3 Rest of Middle East and Africa

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Market Share Analysis

    2. 6.2 Most Active Companies

    3. 6.3 Most Adopted Strategy

    4. 6.4 Company Profiles

      1. 6.4.1 Glanbia plc

      2. 6.4.2 PepsiCo, Inc.

      3. 6.4.3 MusclePharm Corporation

      4. 6.4.4 The Coca-Cola Company

      5. 6.4.5 Clif Bar & Company

      6. 6.4.6 Monster Beverage Corporation

      7. 6.4.7 GNC Holdings Inc.

      8. 6.4.8 Abbott Laboratories Inc

      9. 6.4.9 Multipower

      10. 6.4.10 GNC Holdings Inc.

  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

** Subject to Availability

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