
South America Plant Growth Regulators Market Analysis
The South America Plant Growth Regulators Market size is estimated at USD 472.5 million in 2025, and is expected to reach USD 630.14 million by 2030, at a CAGR of 5.90% during the forecast period (2025-2030).
- The adoption of plant growth regulators is increasing in South America due to the growing demand for sustainable agricultural practices in crop production. The rising consumption of fruits further supports market expansion. Fresh fruit consumption in South America increased from 71.4 million metric tons in 2021 to 77.8 million metric tons in 2023. This increased consumption necessitates higher production and a consistent supply of produce. Plant growth regulators facilitate early crop development, ensuring regular availability of produce in local markets.
- The South American region is experiencing growth in organic farming practices, with Brazil emerging as a major market for organic products. According to the Research Institute of Organic Agriculture FiBL, Brazil's organic farmland expanded from 996.4 thousand hectares in 2022 to 1,023.1 thousand hectares in 2023, marking a 2.7% increase. This expansion has increased demand for organic-compatible plant growth regulators.
- Companies are responding to market demand by introducing new products. In 2023, Syngenta Biologicals launched ERGER in Brazil, a biostimulant for breaking dormancy in temperate fruit trees, including apples, pears, grapes, peaches, and plums. However, limited farmer awareness about plant growth regulator usage and application methods constrains market growth. Despite this challenge, the increasing need for plant growth regulators to enhance production, combined with product innovations, continues to drive market growth during the forecast period.
South America Plant Growth Regulators Market Trends
Gibberellins are the Most Widely Used Plant Growth Regulators
- Gibberellins serve an essential function in South American agriculture, one of the world's largest agricultural regions. These growth regulators are extensively used to enhance crop productivity, improve quality, and regulate plant growth in major crops, including sugarcane, citrus, soybeans, and horticultural products.
- Brazil maintains its position as a leading global sugarcane producer. In 2023, the sugarcane cultivation area reached 10.1 million hectares, showing a 1.8% increase from the previous year. In sugarcane production, gibberellins perform several vital functions: stimulating internode elongation for taller and more productive plants, increasing biomass for higher sugar yield, and improving ratoon crop regeneration for sustained productivity. When used with other growth regulators, gibberellins also help reduce lodging. These benefits indicate a continued increase in gibberellin demand.
- South America continues to experience significant population growth, with World Bank data showing a 0.71% increase in 2024 compared to the previous year. This population expansion has increased food demand across the region. However, with stable arable land availability, there is pressure to increase crop yields per hectare to meet local demand. Plant growth regulators, including gibberellins, help achieve higher crop yields and improve crop management throughout the growth cycle. This need for increased production efficiency supports market growth in the forecast period.

Brazil Dominates the Region's Plant Growth Regulators Market
- Brazil is the largest agricultural producer in South America, contributing significantly to global food production. According to the Food and Agriculture Organization of the United States, Brazil accounted for 5.0% of global cereal production, 4.5% of fruit production, and 3.1% of pulses production in 2023.
- In the South American region, Brazil ranks fourth in cotton lint yield and third in exports in 2024, with exports valued at 15.7 million. The major production areas, particularly the Brazilian Cerrado, feature highly weathered and acidic soils, low cation exchange capacity, low natural fertility, flat landscapes, and annual precipitation ranging from 800 to 2,000 mm. These conditions necessitate the use of plant growth regulators to improve crop yields. Research supports the effectiveness of these regulators. A 2023 study by the Cotton Foundation in Sapezal, Mato Grosso State, Brazil, demonstrated that cotton crop yield increased from 3.5 metric tons per hectare to 4.3 metric tons per hectare with plant growth regulator application.
- The adoption of sustainable farming practices and the expansion of organic agriculture in Brazil are increasing the demand for plant growth regulators. The combination of these agricultural trends and the sector's economic importance continues to drive market growth during the forecast period.

South America Plant Growth Regulators Industry Overview
The South America Plant Growth Regulators market is consolidated, with the top players occupying the majority of the market share. BASF SE, Bayer AG, Microquimica Tradecorp, NuFarm, and Corteva Agriscience are some of the prominent players operating in the market studied. These companies are strengthening their positions by launching products that cater to the needs of the farmers in the region. Crop-specific product development has been the major strategy adopted in the plant growth regulator industry to gain better market penetration in South America.
South America Plant Growth Regulators Market Leaders
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BASF SE
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Bayer AG
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NuFarm
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Corteva Agriscience
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Fine Americas, Inc.
- *Disclaimer: Major Players sorted in no particular order

South America Plant Growth Regulators Market News
- August 2023: Syngenta Biologicals launched ERGER in Brazil, a biostimulant for breaking dormancy in temperate fruit trees, including apples, pears, grapes, peaches, and plums.
- March 2023: Willowood Chemicals, an affiliate of Willowood Group that supplies products such as insecticides, herbicides, fungicides, biopesticides, and plant growth regulators, started its subsidiary in Brazil at Goose Island Brewhouse, located in São Paulo, Brazil.
- February 2023: The new product of Syngenta, known as Paclobutrazol, was registered in Argentina and has been granted permission for its use as a plant growth regulator in the region.
South America Plant Growth Regulators Industry Segmentation
Plant growth regulators are chemical compounds that modify plant physiological processes. They regulate plant growth and development, enhance plant metabolism, and improve nutrient uptake, leading to improved plant health and higher crop yields.
The South American plant growth regulators market is segmented by type (Cytokinin, Auxin, Gibberellin, and Other types), by application (Grains and Cereals, Pulses and Oilseeds, Fruits and vegetables, Turf & Ornamentals, and Other crops), and by geography (Brazil, Argentina and Rest of South America). The report offers the market sizes and forecasts in terms of value (USD million) for all the above segments.
Type | Cytokinins |
Auxins | |
Gibberlins | |
Other Types | |
Application | Grains and Cereals |
Pulses and Oilseeds | |
Fruits and Vegetables | |
Turf and Ornamentals | |
Other Crops | |
Geography | Brazil |
Argentina | |
Rest of South America |
South America Plant Growth Regulators Market Research Faqs
How big is the South America Plant Growth Regulators Market?
The South America Plant Growth Regulators Market size is expected to reach USD 472.5 million in 2025 and grow at a CAGR of 5.90% to reach USD 630.14 million by 2030.
What is the current South America Plant Growth Regulators Market size?
In 2025, the South America Plant Growth Regulators Market size is expected to reach USD 472.5 million.
Who are the key players in South America Plant Growth Regulators Market?
BASF SE, Bayer AG, NuFarm, Corteva Agriscience and Fine Americas, Inc. are the major companies operating in the South America Plant Growth Regulators Market.
What years does this South America Plant Growth Regulators Market cover, and what was the market size in 2024?
In 2024, the South America Plant Growth Regulators Market size was estimated at USD 444.62 million. The report covers the South America Plant Growth Regulators Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the South America Plant Growth Regulators Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.
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South America Plant Growth Regulators Industry Report
Statistics for the 2025 South America Plant Growth Regulators market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. South America Plant Growth Regulators analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.