Market Share of Snack Food Industry
The Snack Food market is fragmented, and the competition in the snack food market is high, mostly in developed countries, where a large number of snack food manufacturing companies are operating. Some of the major players in the snack food market are PepsiCo Inc., The Kellogg Company, Unilever Plc, Nestle SA, and General Mills Inc.
The prominent players are focusing on new product developments, expansions, partnerships, and mergers and acquisitions as strategies to cater to the increasing demand from consumers, thereby gaining a competitive advantage in the market. To strengthen their hold in the market, these companies are innovating their flavors, expanding their target markets, and strengthening their distribution channels. Also, companies compete on different factors, including product offerings, quality, taste, flavors, price, functionality, size, packaging, and marketing activities, to gain a competitive advantage in the market.
Snack Food Market Leaders
General Mills Inc.
PepsiCo Inc.
Kellogg Company
Unilever Plc
Nestle SA
*Disclaimer: Major Players sorted in no particular order
