Ridesharing Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

The Ridesharing Market is segmented by Membership Type (Fixed Ridesharing, Dynamic Ridesharing, and Corporate Ridesharing), Service Type (Web-Based, App-Based, and Web and App-Based), and Geography.

Market Snapshot

Ridesharing Market Overview
Study Period: 2018 - 2026
Base Year: 2020
Fastest Growing Market: Asia Pacific
Largest Market: North America
CAGR: 19.2 %

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Market Overview

The ridesharing market was valued at USD 73.07 billion in 2020, and it is expected to reach USD 209.60 billion by 2026 and register a CAGR of 19.2% over the forecast period (2021-2026). The increase in demand for cost-saving and time-saving transport will drive the market. The increasing cost of vehicle ownership, the need for reducing traffic for environmental concerns, and government regulations promoting ridesharing options are some of the major factors driving the adoption of ridesharing services across the world.

  • American startups, like Waze, Carma, eRideShare, and CarpoolWorld, are confident that digital networks and smartphones will drive the ridesharing market. Like carpooling, trends are also starting to catch on in Europe; French BlaBlaCar already has 40 million members worldwide. In the United Kingdom, more than 500,000 people are using Liftshare. Traffic is another factor that will fuel the need for ridesharing services. For instance, an average commute in Los Angeles takes 53.68 minutes. In Europe, Britons face the longest commute of up to 45 minutes. Therefore, many governments are also promoting ridesharing platforms. San Francisco's Bay Area Rapid Transit system (BART) launched a new program to encourage carpooling.
  • The recent COVID-19 outbreak has shifted consumer interest from ride-hailing services to car rental and own car trends. This is expected to bring some of these customers toward ridesharing services, as the customer mostly verifies the driver in these services. The vendors of longer-term vehicle subscriptions and rentals for the premium vehicles are witnessing growth due to this. For instance, an Indian self-drive car rental company, ZoomCar, expects to see a significant spike in demand for personal mobility post lockdown and prepare for 3-4 x jump in order. These trends are also likely to shift users from ride-hailing to ridesharing services.
  • In regions like Asia-Pacific and Latin America, due to inadequate public transport systems and increasing populations and business operations, affordable and effective mobility is significantly growing. Regions, like Southeast Asia, have witnessed a dramatic increase in their ridesharing market in the past 2-3 years. Many global vendors have taken advantage of the surge in popularity of ridesharing services in the region and are increasingly expanding their territory.
  • These trends are further growing the ridesharing app, which is becoming the base for smart transportation in the region. According to the Dalia survey, 45% of the region's population with a smartphone living in urban areas has utilized a ridesharing app or site, with Mexico taking the top position at 58%. In June 2019, Grow, a micro-mobility company, recorded its 10 million rides in Latin America. The formed company is the result of the merger of both Yellow (Brazil) and Grin (Mexico) mobility firms and has operations in six Latin American countries that are disseminated in 23 cities. Brazilian ridesharing startup, 99, was also valued at over USD 1 billion.
  • Many ride-hailing providers are also entering the studied market to expand their offerings. For instance, China-based ride-hailing service provider Didi, which was valued at USD 56 billion in 2019 and claimed to have amassed more than 550 million users globally, but hasn't been able to turn a profit. Therefore, the company has relaunched its carpooling service to stay competitive in the market. The corporate segment is emerging in the market and providing new growth opportunities in the studied market. For instance, in 2019, the office commute platform MoveInSync, launched GetToWork, a subscription-based, B2C ridesharing app for daily office commuters. The company also added 500 daily users within the month after launch.

Scope of the Report

The market for ridesharing has been calculated considering the membership count and overall revenues acquired by the pure-play ridesharing companies that provide the following types of services Fixed Long-distance ridesharing, Dynamic (short-distance) ridesharing, and Corporate ridesharing. Uber, Didi, Lyft, and Grab (among others) that primarily specialize in providing ride-hailing services are not considered in the scope, as their principal business objective and nature of the engagement between rider and customer is fundamentally different from that of ridesharing vendors. Due to a lack of credible information on their operations, local and informal carpool programs that operate at a minimal scale are not considered in the scope.

By Membership Type
Fixed Ridesharing
Dynamic Ridesharing
Corporate Ridesharing
By Service Type
Web Based
App Based
Web and App Based
By Geography
North America
Europe
Asia-Pacific
Rest of the World

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Key Market Trends

COVID-19 is Expected to Pose Significant Threat to the Market

  • Due to the recent COVID -19 outbreak, both ride-hailing and ridesharing have witnessed massive declines in demand. However, many believe that the ridesharing market can emerge again, as many people are now shifting to personal cars. This factor may boost ridesharing services, like fixed ridesharing and corporate ridesharing. According to the recent global survey conducted by Cars.com in mid-March 2020, over 40 % of the respondent had stopped using any ridesharing and hailing services to reduce the odds of catching the contagious virus. Over 90% said that they had started using their cars, and 20 % of the respondents had already started looking at investing in buying a new vehicle.
  • Many governments are also declining ridesharing and hailing services to control pollution levels. According to a study by the Harvard University's T. H . Chan School of Public Health, cities with higher air pollution levels (PM 2.5) are more susceptible to COVID-19. Similarly, as per the European Public Health Alliance (EPHA), air pollution can increase the impact of COVID-19. In April 2020, the Centers for Disease Control and Prevention issued new guidelines for rideshare drivers and other driving occupations (taxis, limousines, etc.). CarGurus's recent COVID -19 sentiment study shows that car sales are unlikely to be affected by the pandemic in the long term. Around 79% of respondents had to delay their car purchases as a result of the pandemic. Meanwhile, 39% reported that they would reduce their ride-hailing service consumption or stop using them entirely.
  • However, in the coming months, the COVID-19 pandemic is undoubtedly going to change the transport sector, especially in population-dense countries, like China and India. The fluctuating vehicle sales and reducing trust in ride-hailing services, like Uber, may develop a space for other carpooling and ridesharing services. Many market vendors are also changing their offerings amid the COVID-19 pandemic, which is expected to create a brand image and help them gain customers' trust. For instance, in Germany, Berliner Verkerhsbetriebe (BVG) offers BerlKönig, a rideshare service. It suspended its regular operations during the COVID-19 outbreak. Instead, the company is offering free lifts to medical staff during evening and nighttime hours.
Ridesharing Market Growth

North America to Account for Significant Market Share

  • Due to a large number of market vendors based in the United States, North America is one of the major innovators and investors in the market. Also, the region is one of the early adopters of the business model, which provides an upper hand and more variety of services in the market. These factors have also motivated the entry of many local and new players from the region into the global market. Instead of hailing taxis, passengers who use ridesharing services for carpooling may reduce traffic congestion, pollution, and fuel use, leading to increased demand in the region.
  • Although ride-hailing services are more prevalent in the region, due to companies, like Uber, the region is also witnessing a rising demand for ridesharing services. Furthermore, bills to legalize and regulate ridesharing failed to pass in Texas, Florida, Pennsylvania, and a few other cities. Meanwhile, Massachusetts passed a proposal for statewide regulation of ridesharing but ultimately blocked most controversial issues to avoid any disruptions.
  • Also, all 13,000 taxis in New York City could be replaced by a fleet of 3,000 ridesharing cars if used exclusively for ridesharing, according to a research article published by MIT’s Computer Science and Artificial Intelligence Laboratory (CSAIL). The demand for ridesharing is set to rise in the region due to the increasing number of traffic congestions in the city. It is estimated that traffic jams cost US drivers an average of over USD 1,200 a year in wasted fuel and time, and much more in Los Angeles, the city with the world’s most significant rush-hour traffic delays.
  • In addition, ride-hailing apps are partly to blame for the growing traffic congestion in Toronto. According to a report by the Ryerson University’s Urban Analytics Institute, regulations for vehicle-for-hire services, such as Uber, have not had the intended effects, such as controlling traffic congestion and emission levels. In 2019, Ridesurf, a US-based startup offering a long-distance and event carpooling app, was also launched in California, as the company aimed at increasing its presence in markets around the United States.
Ridesharing Market Share By Region

Competitive Landscape

The ridesharing market is quite fragmented, as there is high competition in the market among major players. Since this market is booming, more new entrants are emerging in the market, creating more competition with their various unique services, and the major players are trying to increase their user base by providing multiple offers where they could utilize the ridesharing apps.

  • March 2020 - Didi Chuxing announced that it would launch its value-for-money ridesharing services in Sydney, New South Wales. Currently, the company operates across seven cities in four states, providing three services – DiDi Express, DiDi Share (carpooling), and DiDi Max (7-seater) to Australian communities. The launch in Sydney will start with DiDi Express and DiDi Max.
  • April 2020 - In response to the COVID-19 crisis, Sevenoaks bus services operated by Go Coach were replaced by a new on-demand service. Branded Go2: The service will be bookable using a mobile app developed and powered by Via Transportation, operating like a shared taxi. This means that journeys will be made only when and where they are required.

Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Overview

    2. 4.2 Industry Attractiveness - Porter's Five Forces Analysis

      1. 4.2.1 Threat of New Entrants

      2. 4.2.2 Bargaining Power of Buyers/Consumers

      3. 4.2.3 Bargaining Power of Suppliers

      4. 4.2.4 Threat of Substitute Products

      5. 4.2.5 Intensity of Competitive Rivalry

    3. 4.3 Industry Value Chain Analysis

    4. 4.4 Assessment of the COVID-19 Impact on the Industry

  5. 5. MARKET DYNAMICS

    1. 5.1 Market Drivers

      1. 5.1.1 Cost Advantage and Increasing Availability of Carpooling/Corporate Pooling Services

      2. 5.1.2 Incentives and Rebates Provided by Governments in Major Markets, such as France

      3. 5.1.3 Increasing Cost of Vehicle Ownership and Environmental Benefits

    2. 5.2 Market Challenges

      1. 5.2.1 Last-mile Connectivity Concerns and Dynamic Nature of the Industry

      2. 5.2.2 Increasing Cloud of Ride Hailing Vendors Poses a Challenge for Existing Operators

    3. 5.3 Market Opportunties

  6. 6. MARKET SEGMENTATION

    1. 6.1 By Membership Type

      1. 6.1.1 Fixed Ridesharing

      2. 6.1.2 Dynamic Ridesharing

      3. 6.1.3 Corporate Ridesharing

    2. 6.2 By Service Type

      1. 6.2.1 Web Based

      2. 6.2.2 App Based

      3. 6.2.3 Web and App Based

    3. 6.3 By Geography

      1. 6.3.1 North America

      2. 6.3.2 Europe

      3. 6.3.3 Asia-Pacific

      4. 6.3.4 Rest of the World

  7. 7. COMPETITIVE LANDSCAPE

    1. 7.1 Company Profiles

      1. 7.1.1 Zimride Inc.

      2. 7.1.2 Kangaride

      3. 7.1.3 CarpoolWorld (Datasphere Corporation)

      4. 7.1.4 Via Transportation Inc.

      5. 7.1.5 SPLT (Bosch)

      6. 7.1.6 Scoop Technologies Inc.

      7. 7.1.7 BlaBlaCar

      8. 7.1.8 GoMore ApS

      9. 7.1.9 Klaxit SAS (formerly Wayzup)

      10. 7.1.10 Flinc GmbH (Daimler Mobility Services)

      11. 7.1.11 WunderCar Mobility Solutions GmbH

      12. 7.1.12 Didi Chuxing Technology Co.

    2. *List Not Exhaustive
  8. 8. INVESTMENT ANALYSIS

  9. 9. FUTURE OF THE MARKET

**Subject to Availability

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Frequently Asked Questions

The Ridesharing Market market is studied from 2018 - 2026.

The Ridesharing Market is growing at a CAGR of 19.2% over the next 5 years.

Asia Pacific is growing at the highest CAGR over 2021- 2026.

North America holds highest share in 2020.

Via Transportation, Inc., BlaBlaCar, Scoop Technologies, Inc., Didi Chuxing Technology Co, Zimride Inc. are the major companies operating in Ridesharing Market.

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