Global Reduced Fat Butter Market - Growth, Trends, and Forecasts (2023 - 2028)

Global Reduced Fat Butter Market is segmented by Type (Salted and Unsalted); by Form (Spreadable and Non-Spreadable); by Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online Retailers, and Other Distribution Channels); and by Geography.

Reduced Fat Butter Industry Overview

Reduced Fat Butter Market Size
Study Period: 2018 - 2028
Fastest Growing Market: Asia Pacific
Largest Market: North America
CAGR: 6.73 %

Major Players

Reduced Fat Butter Market key players

*Disclaimer: Major Players sorted in no particular order


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Reduced Fat Butter Market Analysis

Global reduced fat butter market is projected to grow at a CAGR of 6.73% during the forecast period (2021- 2026).

  • The rise in the number of health-conscious consumers has increased the demand for healthy food products acting as a key factor to boost the market growth in the next few years. Moreover, the growing incidence of obesity and cardiac arrests is also driving the product's demand. Also, companies are introducing different product forms, such as spreads and non-spreads, which is likely to contribute to the reduced-fat butter market growth.
  • On the other hand, the easy availability of substitutes of reduced-fat butter such as olive oil, coconut spread, and avocado spreads which contain creamy texture & taste and offer more health benefits than reduced-fat butter may restraint the market growth during the forecast period.
  • Due to COVID-19, the butter market has countered various supply chain disruptions, which also includes ingredients such as milk to produce butter, owing to which vaiorus players have switched to plant-based dairy products manufacturing, considering a better way to respond in real-time to the changing market conditions. This in turn, creates an opportunity for the market players to inovate in the category due to changing consumers preferences for healthy food products.

Reduced Fat Butter Industry Segments

Global reduced fat butter market is segmented by type, form, distribution channel, and geography. Based on type, the market is segmented into salted and unsalted. Based on form, the market is segmented into spreadable and non-spreadable. Based on the distribution channel, supermarkets/hypermarkets, convenience stores, online retailers, and other distribution channels. Furthermore, the report takes into consideration the market for reduced-fat butter in the established and emerging economies across the globe, including North America, Europe, Asia-Pacific, South America, Middle East & Africa.

By Type
By Form
By Distribution Channel
Convenience Stores
Online Retailers
Other Distribution Channels
By Geography
North America
United States
Rest of North America
United Kingdom
Rest of Europe
Asia Pacific
Rest of Asia-Pacific
South America
Rest of South America
Middle East and Africa
South Africa
Saudi Arabia
Rest of Middle East and Africa

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Reduced Fat Butter Market Trends

This section covers the major market trends shaping the Reduced Fat Butter Market according to our research experts:

Surge in Demand for Low Fat and Low Calorie Food Products

Consumers are getting increasingly conscious of the health risks associated with a high-caloric and fat diet. The importance of consuming a low-fat diet and consequently avoiding the excess energy intake from getting converted to fat depositions in the body has been a well-understood fact amongst health-conscious consumers, particularly in the developed countries such as the United States.​ The aforementioned trend is expected to reach quickly to developing and transition economies as a part of well-defined public health goals and growing government interventions from different pathways. ​The World Health Organization recommends that the total fat intake should be less than 30% of the total calories and that the intake of saturated fat should not exceed 10% of the total calories. This is creating a widespread demand for the reduced fat butter thus contributing to the market growth during the forecast period.

Reduced Fat Butter Market Trends

North America Holds the Largest Market Share

North America poised to be the largest market in the market studied, majorly due to the high consumer purchasing power and rising awareness about maintaining a healthy lifestyle augmenting the region’s growth. Further, Asia Pacific is also becoming a prominent market for the low-fat butter industry due to rising demand and increasing population along with improved standards of living in terms of adopting a healthy diet. Moreover, constant product innovation by regional companies will spur market growth. For instance, Amul Milk Union Ltd. offers Amul Lite, which has no preservatives and low saturated fat content.

Reduced Fat Butter Market Analysis

Reduced Fat Butter Market Competitor Analysis

Some of the major players in the market studied are GCMMF, Land O’Lakes, Inc, Finlandia Cheese, Inc, Savencia Fromage and Dairy and Saputo Inc., among others. Easy availability of a wide range of products offered by premium and local brands along with attractive discounts and offers is estimated to boost product sales through the store-based distribution channels. Moreover, companies are actively innovating in the category in order to sustain their position in the market.

Reduced Fat Butter Market Top Players

  1. GCMMF

  2. Land O’Lakes, Inc

  3. Finlandia Cheese, Inc


  5. Saputo Inc.

*Disclaimer: Major Players sorted in no particular order

GCMMF, Land O’Lakes, Inc, Finlandia Cheese, Inc, SAVENCIA SA, Saputo Inc.

Reduced Fat Butter Market Report - Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study




    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry


    1. 5.1 By Type

      1. 5.1.1 Salted

      2. 5.1.2 Unsalted

    2. 5.2 By Form

      1. 5.2.1 Spreadable

      2. 5.2.2 Non-spreadable

    3. 5.3 By Distribution Channel

      1. 5.3.1 Supermarkets/Hypermarkets

      2. 5.3.2 Convenience Stores

      3. 5.3.3 Online Retailers

      4. 5.3.4 Other Distribution Channels

    4. 5.4 By Geography

      1. 5.4.1 North America

        1. United States

        2. Canada

        3. Mexico

        4. Rest of North America

      2. 5.4.2 Europe

        1. Spain

        2. United Kingdom

        3. Germany

        4. France

        5. Italy

        6. Russia

        7. Rest of Europe

      3. 5.4.3 Asia Pacific

        1. China

        2. Japan

        3. India

        4. Australia

        5. Rest of Asia-Pacific

      4. 5.4.4 South America

        1. Brazil

        2. Argentina

        3. Rest of South America

      5. 5.4.5 Middle East and Africa

        1. South Africa

        2. Saudi Arabia

        3. Rest of Middle East and Africa


    1. 6.1 Most Active Companies

    2. 6.2 Most Adopted Strategies

    3. 6.3 Market Share Analysis

    4. 6.4 Company Profiles

      1. 6.4.1 GCMMF

      2. 6.4.2 Land O'Lakes, Inc

      3. 6.4.3 Finlandia Cheese, Inc

      4. 6.4.4 SAVENCIA SA

      5. 6.4.5 Saputo Inc.

      6. 6.4.6 Unilever (Upfield)

      7. 6.4.7 Arla Foods

      8. 6.4.8 Ornua Co-operative Limited

      9. 6.4.9 Rockview Farms

      10. 6.4.10 Raisio Group plc

    5. *List Not Exhaustive


**Subject to Availability
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Reduced Fat Butter Market Research FAQs

The Global Reduced Fat Butter Market is studied from 2018 - 2028.

The Global Reduced Fat Butter Market is growing at a CAGR of 6.73% over the next 5 years.

Asia Pacific is growing at the highest CAGR over 2018 - 2028.

North America holds highest share in 2021.

GCMMF, Land O’Lakes, Inc, Finlandia Cheese, Inc, SAVENCIA SA, Saputo Inc. are the major companies operating in Global Reduced Fat Butter Market.

Global Reduced Fat Butter Industry Reports

In-depth industry statistics and market share insights of the Global Reduced Fat Butter sector for 2020, 2021, and 2022. The Global Reduced Fat Butter research report provides a comprehensive outlook of the market size and an industry growth forecast for 2023 to 2028. Available to download is a free sample file of the Global Reduced Fat Butter report PDF.

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