North America Vegan Supplements Industry Overview

Study Period: | 2018 - 2028 |
CAGR: | 6.5 % |
Major Players![]() *Disclaimer: Major Players sorted in no particular order |
Need a report that reflects how COVID-19 has impacted this market and its growth?
North America Vegan Supplements Market Analysis
North America's vegan supplements market is projected to grow at a CAGR of 6.5% during the forecast period.
- As a vegan diet is low in some nutrients, such as vitamin B-12, calcium, and iron, that are primarily present in animal products, supplements become an important part of their diet. In addition, dietary supplements are preferred by the paradigm shift toward preventive health management practices amid rising healthcare costs and the increasing burden of lifestyle diseases. Such factors are thus driving the demand for vegan supplements in the region.
- In the segmentation font by type, proteins, vitamins, and minerals based dietary supplements dominate the North American market because of their multiple applications such as nutritional supplements for patients suffering from heart diseases, orthopedic problems, for infants and child nutrition, and are an important part of sports nutrition.
North America Vegan Supplements Industry Segments
North America's vegan supplements market is segmented by type and distribution channels. By type, the market is segmented into protein, vitamins, omega supplements (such as omega-3, 6, and 9), and others such as minerals, probiotics, etc. By distribution channel, the market is segmented into pharmacies & drug stores, supermarkets & hypermarkets, online channels, and others. Also, the study provides an analysis of the vegan supplements market in the emerging and established markets across the North America region, including the United States, Canada, Mexico, and the rest of North America.
By Type | |
Protein | |
Vitamins | |
Omega Supplements | |
Other Vegan Supplements |
By Distribution Channel | |
Pharmacies & Drug Stores | |
Supermarkets & Hypermarkets | |
Online Channels | |
Others | |
Convenience Food | |
Others |
By Country | |
United States | |
Mexico | |
Canada | |
Rest of North America |
North America Vegan Supplements Market Trends
This section covers the major market trends shaping the North America Vegan Supplements Market according to our research experts:
Rising Demand for Veganism in the Region
- Approximately 4% of the millennials in North America are vegans. Also, according to a study consumers around the North American countries are highly inclining toward plant-based diets, with around 33% of Canadians having turned into flexitarians. And within Canada, British Columbia accounts for the largest number of vegan consumers, followed by Ontario, and Quebec.
- Though veganism is considered as one of the healthiest diets, the group of population is deficient in a few of the nutrients that are important in our body. This increases the need for vegan supplements to support the deficiencies that are commonly found among the vegans, thereby eventually resulting in propelling the growth of the vegan supplements market.

To understand key trends, Download Sample Report
United States to Hold the Major Share in the Market
- By geography, the United States is expected to have the highest contribution in the North American market owing to the rising number of health-conscious consumers in the country. Rising consumer awareness regarding proper weight management, calorie reduction, and improvement of muscular strength is likely to boost the demand for nutrients such as vitamins, minerals, and enzymes in the country, over the years ahead.
- Nearly 10 percent of Americans have a nutritional deficiency, according to a report by the Centers for Disease Control and Prevention. In addition, food allergies have been on the rise, as 1 in 13 children are affected within the United States, and a 50% increase in allergies, such as lactose-intolerance from 1997-2017. Such factors have shifted the preference for vegan supplements among the Americans in the country.

To understand geography trends, Download Sample Report
North America Vegan Supplements Market Competitor Analysis
The North America vegan supplements market is competitive in nature having a large number of domestic and multinational players competing for market share. Emphasis is given on the merger, expansion, acquisition, and partnership of the companies along with new product development as strategic approaches adopted by the leading companies to boost their brand presence among consumers. Key players dominating the regional market include Country Life, LLC, Wonder Laboratories, Garden of Life, Solgar Inc., and NOW Health Group, Inc.among others.
North America Vegan Supplements Market Top Players
Country Life, LLC
Wonder Laboratories
Garden of Life
Solgar Inc.
NOW Health Group, Inc.
Biosteel Sports Nutrition Inc.
*Disclaimer: Major Players sorted in no particular order

North America Vegan Supplements Market Report - Table of Contents
-
1. INTRODUCTION
-
1.1 Study Deliverables
-
1.2 Study Assumptions
-
1.3 Scope of the Study
-
-
2. RESEARCH METHODOLOGY
-
3. EXECUTIVE SUMMARY
-
4. MARKET DYNAMICS
-
4.1 Market Drivers
-
4.2 Market Restraints
-
4.3 Porter's Five Forces Analysis
-
4.3.1 Threat of New Entrants
-
4.3.2 Bargaining Power of Buyers/Consumers
-
4.3.3 Bargaining Power of Suppliers
-
4.3.4 Threat of Substitute Products
-
4.3.5 Intensity of Competitive Rivalry
-
-
-
5. MARKET SEGMENTATION
-
5.1 By Type
-
5.1.1 Protein
-
5.1.2 Vitamins
-
5.1.3 Omega Supplements
-
5.1.4 Other Vegan Supplements
-
-
5.2 By Distribution Channel
-
5.2.1 Pharmacies & Drug Stores
-
5.2.2 Supermarkets & Hypermarkets
-
5.2.3 Online Channels
-
5.2.4 Others
-
5.2.5 Convenience Food
-
5.2.6 Others
-
-
5.3 By Country
-
5.3.1 United States
-
5.3.2 Mexico
-
5.3.3 Canada
-
5.3.4 Rest of North America
-
-
-
6. COMPETITIVE LANDSCAPE
-
6.1 Most Active Companies
-
6.2 Most Adopted Strategies
-
6.3 Market Share Analysis
-
6.4 Company Profiles
-
6.4.1 Country Life, LLC
-
6.4.2 Wonder Laboratories
-
6.4.3 Garden of Life
-
6.4.4 Solgar Inc.
-
6.4.5 NOW Health Group, Inc.
-
6.4.6 Biosteel Sports Nutrition Inc.
-
6.4.7 Future Kind
-
6.4.8 Ora Organic
-
6.4.9 FORGE Supplements
-
*List Not Exhaustive -
-
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
North America Vegan Supplements Market Research FAQs
What is the study period of this market?
The North America Vegan Supplements Market is studied from 2018 - 2028.
What is the growth rate of North America Vegan Supplements Market?
The North America Vegan Supplements Market is growing at a CAGR of 6.5% over the next 5 years.
Who are the key players in North America Vegan Supplements Market?
Country Life, LLC, Wonder Laboratories, Garden of Life, Solgar Inc., NOW Health Group, Inc., Biosteel Sports Nutrition Inc. are the major companies operating in North America Vegan Supplements Market.
North America Vegan Supplements Industry Reports
In-depth industry statistics and market share insights of the North America Vegan Supplements sector for 2020, 2021, and 2022. The North America Vegan Supplements research report provides a comprehensive outlook of the market size and an industry growth forecast for 2023 to 2028. Available to download is a free sample file of the North America Vegan Supplements report PDF.