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North America Sports Drink Market is segmented by Type (Isotonic, Hypertonic, and Hypotonic), Packaging (Bottles (PET), Cans, Glass bottles, and Others), Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online Stores, Drug Store, and Others), and Geography.
North America Sports Drink Market is expected to register a CAGR of 5.14%, during the forecast period.
In order to stay hydrated consumers prefer sports and energy drinks. The sports drink market in North America is expected to witness considerable growth during the forecast period, owing to the increasing number of consumers willing to spend a premium for synthetically tailored healthy beverages.
North America Sports Drink Market is segmented by type such as isotonic, hypertonic, and hypotonic. On the basis of packaging, the market is segmented into bottles (pet), cans, glass bottles, and others. By distribution channel, the market segmented into supermarkets/hypermarkets, convenience stores, online stores, drug store, and others. Also, the study provides an analysis of the energy drinks in the emerging and established markets across the region, including United States, Mexico, Canada, and rest of the North America.
|By Distribution Channel|
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North America is one of the leading markets due to the increasing trend of athleticism, rising concern for health, and shift in dietary patterns due to changing lifestyles. The innovation of new flavors with health benefits is a major driving sector. North America sports and energy drinks market is driven by growing awareness, demand from young adults and athletes. With the growing concerns for diabetes and obesity in the region, consumers in this region are giving equal importance to nutritional value and taste profile. The increasing demand for sports drink is majorly due to the wide customer base, greater detailing of manufacturers towards innovative products, and use of cross-marketing strategies by key players in the market.
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The increasing health awareness, busy lifestyle, and growing consumer awareness regarding the health benefits of sports drinks are steering the demand for sports drinks in the United States. Consumption of sports drinks has turned into a status symbol, especially for the youth in the country. With more preference in terms of flavours in sports drinks from the millennial population, companies introducing new products with various flavours. Rising focus on health and wellness and intense research by key players is going to propel the sales of product during the forecat period.
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Some of the major players in sports drink market in North America are - Red bull., AJE Group, Arizona Beverage Company, Britvic PLC, Cloud 9, Extreme Drinks Co., Living Essentials, Monster Beverage Co., and PepsiCo., among others. Tough competition has been set among the market tycoons to grab the potential market, which can only be overcome through greater value-addition and further innovations of the products.
1.1 Study Deliverables
1.2 Study Assumptions
1.3 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
3.1 Market Overview
4. MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter's Five Force Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
5.1 By Type
5.2 By Packaging
5.2.1 Bottles (Pet)
5.2.3 Glass bottles
5.3 By Distribution Channel
5.3.2 Convenience Stores
5.3.3 Online Stores
5.3.4 Drug Store
5.4.1 North America
18.104.22.168 United States
22.214.171.124 Rest of North America
6. COMPETITIVE LANDSCAPE
6.1 Most Active Companies
6.2 Most Adopted Strategies
6.3 Market Share Analysis
6.4 Company Profiles
6.4.1 Red Bull
6.4.2 AJE Group
6.4.3 Arctico Beverage Company International Inc.
6.4.4 Britvic PLC
6.4.5 Cloud 9
6.4.6 Extreme Drinks Co.
6.4.7 Fraser & Neave Holdings BHD
6.4.8 Living Essentials
6.4.9 Monster Beverage Co.
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
** Subject to Availability