Mobile Protective Cases Market Size
|Fastest Growing Market:||Asia-Pacific|
*Disclaimer: Major Players sorted in no particular order
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Mobile Protective Cases Market Analysis
Over the next five years, the market for mobile protective cases is expected to register a CAGR of 6.13 %.
Innovation in the product line in terms of extra protective features such as shockproof cases is anticipated to create an opportunity for the global market in the future. Rising demand from youth for mobile cases and covers with striking designs is a key factor fueling demand in the market. Many smartphone brands are focusing on design features with high protective strength as millennials are more attracted to design covers. In Asian countries like China, Japan, and India, customized cases are in vogue. The market players are launching cases according to consumer requirements. For instance, in April 2022, OtterBox launched new cases for the iPad Air (5th generation). The cases were introduced as part of the Symmetry Series 360 Elite.The cases were made of spring-inspired colors like orange and pink.
The market is being driven by a big drop in the average selling price of smartphones, which gives consumers more options in the form of different smartphone models in different price ranges. Furthermore, due to the adoption of an open-source operating system (OS) by mobile phone makers, competitors are reducing their prices to gain sales. With a low selling price, more customers are being influenced to purchase a phone, eventually increasing the sale of protective covers. Furthermore, online websites like Amazon, Flipkart, Yahoo, and many other shopping sites also have multiple options for mobile cases, as well as discounts and offers on the products, which is why people are buying the cases at cheap prices with good quality material.
Mobile Protective Cases Industry Segmentation
Mobile phone protective cases are designed to attach to or grip a mobile phone and are well-accepted and fashionable accessories for various phones (including smartphones). The mobile protective cases market is segmented by product type into black plate cases, folio cases, and other case types; by category into mass and premium; by distribution channel into online retail and offline retail; and by geography into North America, Europe, Asia-Pacific, South America, and the Middle East and Africa. For each segment, the market sizing and forecasts have been done on the basis of value (in USD billion).
|Black Plate Cases|
|Other Case Types|
Mobile Protective Cases Market Trends
This section covers the major market trends shaping the Mobile Protective Cases Market according to our research experts:
Rugged Case to Witness a Significant Demand
With the increasing adoption of smartphones, rugged phone cases that can help protect the handset from knocks and bumps and also prevent a cracked screen are currently in higher demand. With the increase in sales of smartphones in the United States, the demand for rugged cases for mobile protection is increasing, especially for iPhone users, and many iPhone case manufacturers offer a rugged case series with 360 degrees of defense. One of these cases may include air-cushioned corners, resilient outer layers of plastic, and a clear, touch-sensitive screen protector. For instance, in November 2022, OtterBox launched waterproof cases for the iPhone for the first time, which are from the Fre Series, the no. 1 waterproof case series in the United States. The Fr Series covers your phone on all sides, keeps up with every activity, and survives hard falls along the way. The Fr Series has waterproof, drop-proof, dust-proof, and dirt-proof protection to keep iPhones in pristine condition. It is water-tested to two meters (6.6 feet) for up to an hour, drop-proof to two meters, and completely sealed from dust, dirt, and snow.
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Asia-Pacific Poised for a Significant Market Growth
Due to an ever-increasing mobile device user base and a substantial growth in the adoption of smartphones and tablets in the Asia-Pacific region, the mobile protective case market offers a huge opportunity to the manufacturers of such devices. The rate of smartphone adoption is expanding across countries such as China, Indonesia, and India, and this is associated with increasing internet penetration and the popularity of social networking in these countries, along with increasing disposable income and the growing global population. Due to rising disposable income, consumer demand for high-quality mobile cases is increasing. The market players are launching new mobile cases across the region. In June 2022, CG Mobile Brand and Company launched cases for iPhones, iPads, and Macbooks in India. The company is licensed for luxury brands like Ferrari, Mercedes-Benz, BMW, Mini Cooper, Guess, Karl Lagerfeld, Lacoste, and the U.S. Polo Assn.
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Mobile Protective Cases Industry Overview
The mobile protective case market is highly fragmented in nature, and there are a large number of players present in mature and emerging regional markets, which shows intense rivalry in the market. Key players in the market include Spigen Inc., Urban Armor Gear, OtterBox, Incipio LLC, and Griffin Technology. Research and development are also critical sources of competitive advantage in the smartphone industry. Therefore, key players are investing heavily in R&D activities to meet customer demand. Major players in the market are focused on enhancing their presence and expanding their market share through diverse mergers and acquisitions.
Mobile Protective Cases Market Leaders
Urban Armor Gear
*Disclaimer: Major Players sorted in no particular order
Mobile Protective Cases Market News
- February 2022: Atom Studios launched a new case for Samsung phones following the success of its Apple range. The new Samsung case, called Touch, is available for the S22 and S22+ Samsung Galaxy models and is designed with tactility in mind. The soft, soft-touch silicon outer chosen by Atmos Studios was designated to be touched and feels ultra-soft in hand.
- September 2021: CLCKR, the mobile accessory company, announced a new line-up of multi-functional stands, mobile cases, and grips for the iPhone 13, 13 Pro, and 13 Pro Max. New designs include color match options for the iPhone's 13 colors, holographic designs, and collaborations with Richmond and Finch.
- January 2021: Incipio Inc. launched protective cases for the Samsung Galaxy S21 lineup, including the S21 5G, S21+ 5G, and S21 Ultra 5G devices. The cases have been certified to meet Samsung performance standards through the Samsung Mobile Accessory Partnership Program (SMAPP).
Mobile Protective Cases Market Report - Table of Contents
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
4.1 Market Overview
4.2 Market Drivers
4.3 Market Restraints
4.4 Industry Attractiveness - Porter's Five Forces Analysis
4.4.1 Threat of New Entrants
4.4.2 Bargaining Power of Buyers/Consumers
4.4.3 Bargaining Power of Suppliers
4.4.4 Threat of Substitute Products
4.4.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
5.1 Product Type
5.1.1 Black Plate Cases
5.1.2 Folio Cases
5.1.3 Other Case Types
5.3 Distribution Channel
5.3.1 Online Retail
5.3.2 Offline Retail
5.4.1 North America
184.108.40.206 United States
220.127.116.11 Rest of North America
18.104.22.168 United Kingdom
22.214.171.124 Rest of Europe
126.96.36.199 Rest of Asia-Pacific
5.4.4 South America
188.8.131.52 Rest of South America
5.4.5 Middle East and Africa
184.108.40.206 United Arab Emirates
220.127.116.11 South Africa
18.104.22.168 Rest of Middle East and Africa
6. COMPETITIVE LANDSCAPE
*List Not Exhaustive
6.1 Most Adapted Stratagies
6.2 Market Share Analysis
6.3 Company Profiles
6.3.1 Spigen Inc.
6.3.2 Urban Armor Gear LLC
6.3.3 OtterBox Holdings Inc.
6.3.4 Incipio LLC
6.3.5 Griffin Technology Inc.
6.3.6 Reiko Wireless Inc.
6.3.7 Moshi Group
6.3.8 Belkin International Inc.
6.3.9 Ringke Inc.
6.3.10 Poetic Cases LLC
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
Mobile Protective Cases Market Research FAQs
What is the study period of this market?
The Mobile Protective Cases Market is studied from 2017 - 2027.
What is the growth rate of Mobile Protective Cases Market?
The Mobile Protective Cases Market is growing at a CAGR of 6.13% over the next 5 years.
Which region has highest growth rate in Mobile Protective Cases Market?
Asia-Pacific is growing at the highest CAGR over 2021- 2026.
Which region has largest share in Mobile Protective Cases Market?
Asia-Pacific holds highest share in 2021.
Who are the key players in Mobile Protective Cases Market?
Spigen Inc., Urban Armor Gear, OtterBox, Incipio, LLC, Griffin Technology are the major companies operating in Mobile Protective Cases Market.
Mobile Protective Cases Industry Report
Statistics for the 2023 Mobile Protective Cases market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Mobile Protective Cases analysis includes a market forecast outlook to 2028 and historical overview. Get a sample of this industry analysis as a free report PDF download.
Mobile Protective Cases Report Snapshots
- Mobile Protective Cases Market Size
- Mobile Protective Cases Market Share
- Mobile Protective Cases Market Trends