LTE And 5G Broadcast Market Size and Share
LTE And 5G Broadcast Market Analysis by Mordor Intelligence
The LTE and 5G broadcast market size is USD 1.04 billion in 2025 and is forecast to reach USD 1.78 billion by 2030, advancing at an 11.24% CAGR. Rising demand for spectrum-efficient video delivery, emergency-alert modernization, and rapid device proliferation are expanding commercial trials into nationwide rollouts. Operators are migrating from legacy LTE eMBMS toward 5G FeMBMS to gain multicast flexibility and AI-driven resource allocation, while broadcasters experiment with hybrid ATSC 3.0–5G workflows. Vendors that combine end-to-end cellular and broadcast know-how secure early contracts, and patent filings around Release 18 multicast enhancements hint at new licensing models that could further reshape competition.
Key Report Takeaways
- By application, Live Event Streaming led with 28% revenue share in 2024; Connected Vehicles is projected to expand at a 12.12% CAGR to 2030.
- By broadcast technology, LTE eMBMS accounted for 61% of the LTE and 5G broadcast market share in 2024, while 5G FeMBMS records the highest projected CAGR at 14.23% through 2030.
- By frequency band, Sub-6 GHz commanded 72% share of the LTE and 5G broadcast market size in 2024; mmWave deployment is advancing at a 13.87% CAGR through 2030.
- By end user, Mobile Network Operators held a 55% share in 2024, whereas Automotive OEMs posted the fastest CAGR of 12.52% to 2030.
- Regional view: Asia Pacific captured 38% revenue in 2024 and is growing at a 14.43% CAGR, outpacing all other regions.
Global LTE And 5G Broadcast Market Trends and Insights
Drivers Impact Analysis
Driver | (~) % Impact on CAGR Forecast | Geographic Relevance | Impact Timeline |
---|---|---|---|
Rising demand for mobile video and live event streaming | +2.8% | Global, strongest in North America and Asia-Pacific | Medium term (2–4 years) |
Surge in 5G-enabled device penetration | +2.1% | Asia-Pacific core, spill-over to Europe and North America | Short term (≤ 2 years) |
Spectrum-efficiency gains via 5G FeMBMS multicast | +1.9% | Global, notably Europe and North America | Long term (≥ 4 years) |
Emergency-alert modernization mandates | +1.6% | North America and EU, expanding to Asia-Pacific | Medium term (2–4 years) |
Automotive OTA updates leveraging broadcast channels | +1.4% | Global, early adoption in Germany and China | Long term (≥ 4 years) |
Hybrid satellite-to-mobile (NTN) convergence | +1.2% | Global, focused on rural and remote areas | Long term (≥ 4 years) |
Source: Mordor Intelligence
Rising demand for mobile video and live event streaming
Operators pivot to multicast to curb unicast congestion as mobile viewers demand 4K, 360-degree, and augmented-reality feeds. Deutsche Telekom and Ericsson delivered sub-25 ms latency and 500 Mbps uplinks for Euro 2024 wireless cameras, proving viability for professional production.[1]Ericsson, “RTL Deutschland and Deutsche Telekom deliver live TV production via private 5G,” ericsson.com Malaysia streamed its National Day parade over a network-sliced 5G link, ensuring stable quality even at peak load.[2]Digital TV Europe, “Malaysia stages first 5G live broadcast,” digitaltveurope.com Broadcasters now request 50 Mbps sustained uplink per camera, a requirement met only when several viewers share the same multicast flow. Verizon has added AI-based audience-density recognition inside its private 5G broadcast suite to fine-tune bitrate in real time.[3]Verizon, “Verizon Business debuts private 5G and AI video solution at NAB 2025,” verizon.com
Surge in 5G-enabled device penetration
NTT Docomo demonstrated 6.6 Gbps downlink on 5G Stand-Alone, signaling handset readiness for high-bitrate broadcast reception. BMW equips all 2025 models with 5G antennas to stream broadcast content and push simultaneous firmware updates. China’s mandate that premium phones support 700 MHz expanded the installed base capable of FeMBMS reception, accelerating service availability. While broadcast-specific chipsets remain scarce, automotive infotainment suppliers are integrating them first, creating a beachhead for wider consumer adoption.
Spectrum-efficiency gains via 5G FeMBMS multicast
Release 18 introduces AI-controlled resource allocation that can lift spectral efficiency by 40% versus LTE eMBMS. China Unicom is inserting these capabilities across 300 cities by end-2025.[4]RCR Wireless News, “China Unicom accelerates 5G-Advanced deployment,” rcrwireless.com Nokia reported that a single 20 MHz TDD carrier can now transmit UHD video simultaneously to 1 million users, cutting per-viewer cost dramatically. Operators can switch between unicast and multicast on overlap thresholds as low as five users, ensuring resource gains even in mid-density cells.
Emergency-alert modernization mandates
FirstNet and AT&T are investing USD 6.3 billion to overlay 5G broadcast features such as real-time drone feeds and multimedia evacuation guidance. Japan attained 98.1% 5G coverage in 2024, enabling its cell-broadcast upgrade to include hazard-map video and sign-language overlays for residents with accessibility needs. These mandates create non-discretionary spending lines in operator budgets, insulating the LTE and 5G broadcast market from macroeconomic slowdowns.
Restraints Impact Analysis
Restraint | (~) % Impact on CAGR Forecast | Geographic Relevance | Impact Timeline |
---|---|---|---|
High CapEx for broadcast-capable upgrades | −2.4% | Global, most acute in emerging markets | Short term (≤ 2 years) |
Fragmented spectrum and regulatory uncertainty | −1.8% | Global, allocation varies by region | Medium term (2–4 years) |
Limited chipset/device support for FeMBMS | −1.6% | Global, affects consumer adoption | Medium term (2–4 years) |
Edge-caching and Wi-Fi offload diluting ROI | −1.3% | Developed markets with dense infrastructure | Long term (≥ 4 years) |
Source: Mordor Intelligence
High CapEx for broadcast-capable upgrades
Adding multicast controllers, re-tuning antennas, and deploying dense mmWave small cells can raise per-site cost by 50% versus data-only 5G. Nokia noted weaker equipment orders in 2024 as operators deferred broadcast modules to preserve cash. mmWave broadcast, essential for stadiums, needs 1.5–2× more base stations than Sub-6 GHz, further stretching budgets. Some carriers adopt phased rollouts, enabling broadcast only on 10% of cells that carry 70% of peak video traffic, yet this tactic elongates nationwide coverage timelines.
Limited chipset/device support for FeMBMS
Semiconductor vendors rank broadcast support behind modem power efficiency and AI accelerators. Qorvo signalled slower Android 5G refresh cycles, constraining volumes needed to justify dedicated broadcast silicon. Automotive Tier-1 suppliers are custom-integrating FeMBMS receivers, but smartphone adoption hinges on unified global standards to avoid regional SKUs. The resulting chicken-and-egg dynamic delays mass-market consumer services and tempers immediate ROI expectations.
Segment Analysis
By Application: Connected Vehicles Gain Pace
Live Event Streaming retained 28% of 2024 revenue by exploiting marquee sports and cultural broadcasts that demand guaranteed quality levels. Still, Connected Vehicles will post a 12.12% CAGR through 2030 as automotive OEMs push over-the-air updates to millions of cars simultaneously, a task unicast networks struggle to scale. BMW’s fully 5G-equipped model line and Tesla’s factory private networks show broadcast’s dual role in production analytics and in-vehicle infotainment. The LTE and 5G broadcast market underpins remote diagnostics, V2X safety messages, and map data refresh without user intervention.
A second growth lane appears in public safety. FirstNet’s upgrade adds multicast drone imagery and real-time body-camera feeds that improve situational awareness for first responders. Mobile TV and video on demand rely on broadcast to reduce backhaul in flash-crowd situations like election nights, while advertising networks test location-based multicast spots that insert local offers into a national video stream. These varied use cases cement application-layer diversity and maintain resilience against single-segment downturns.
Note: Segment shares of all individual segments available upon report purchase
By Broadcast Technology: 5G FeMBMS Accelerates
LTE eMBMS still commands 61% of the LTE and 5G broadcast market share in 2024 on the strength of earlier deployments, yet 5G FeMBMS grows 14.23% annually as operators overlay Release 18 software onto existing 5G cores. China Mobile’s 100-city launch validated FeMBMS scalability, and plans to triple coverage by 2025 illustrate aggressive timelines. Operators appreciate FeMBMS’s seamless switch between unicast and multicast when audience thresholds are met, thereby optimizing every megahertz.
ATSC 3.0 hybrid broadcast gives terrestrial media companies an entry point to mobile distribution. Brazil’s roadmap to nationwide ATSC 3.0 by the 2026 World Cup and ongoing FCC trials in the United States demonstrate convergent cellular–terrestrial standards. Release 18’s AI schedulers cut cell-edge packet loss and boost mobility, benefits that accrue across both LTE and 5G implementations. As device ecosystems mature, the transition narrative will shift from coexistence to sunset planning for LTE eMBMS in the next decade.
By Frequency Band: Sub-6 GHz Dominates, mmWave Rises
Sub-6 GHz supplied 72% of revenue in 2024, thanks to nationwide coverage needs and favorable propagation. Japan’s network, which increased 5G base stations by 20% in one year, predominantly uses mid-band to reach 98.1% coverage. The LTE and 5G broadcast market size for Sub-6 GHz deployments will still expand, albeit more slowly, as greenfield operators in developing economies prioritize cost-effective wide-area service.
mmWave posts a 13.87% CAGR because event venues, smart factories, and city centers demand multi-gigabit throughput and ultra-low latency. NTT Docomo’s 6.6 Gbps showcase underscores mmWave headroom for future XR and holographic services. Regulatory release of 700 MHz to broadcast in China shows that low-band is equally strategic, especially for emergency alerts where deep indoor coverage is essential. L-Band keeps a niche in satellite-to-mobile links, extending multicast to maritime and rural segments that lack terrestrial backhaul.

Note: Segment shares of all individual segments available upon report purchase
By End User: Automotive OEMs Outperform
Mobile Network Operators held 55% revenue in 2024 as they monetized existing infrastructure and wholesale capacity. Yet, Automotive OEMs will outpace all groups at 12.52% CAGR, turning vehicles into rolling terminals for software, maps, and entertainment without SIM-based billing friction. Ford and AT&T’s 5G edge-compute pilot cut factory floor latency by 40%, enabling real-time quality control via broadcast video analytics.
Media and entertainment firms embrace private 5G to streamline on-site production. RTL Deutschland cut cabled camera runs at Euro 2024, saving installation days and labor costs. Public-safety agencies adopt broadcast for mission-critical push-to-X services. The net effect is a diversified LTE and 5G broadcast industry customer base that insulates vendors from sector-specific budget swings.
Geography Analysis
Asia Pacific commands 38% of 2024 revenue and grows at 14.43% CAGR. Government-backed 5G-Advanced rollouts in China, Japan, and South Korea embed multicast from day one. China Mobile’s coverage of 100 cities, expanding to 300 in 2025, serves UHD streaming, industrial IoT, and mass alerts on the same platform. Japanese operators added 20% more base stations in 2024, pairing mid-band with mmWave for broadcast in dense metros. South Korea complements consumer focus with private 5G grants for factories, accelerating broadcast adoption in manufacturing and logistics.
North America ranks second, propelled by the FirstNet Authority’s USD 8 billion ten-year plan, including USD 6.3 billion earmarked for broadcast-centric 5G enhancements. Automotive majors—Ford, GM, Tesla—install private 5G to synchronize plant robots and push software to vehicles overnight. The device ecosystem is mature, yet CapEx discipline tempers rapid nationwide broadcast upgrades.
Europe advances on regulatory harmonization. The European Broadcasting Union’s hybrid 5G/satellite pilot reduces rural coverage gaps while complying with EU Green Deal energy targets. Germany leads automotive broadcast integration; BMW’s 5G connectivity plan covers both assembly lines and post-sale updates. Smaller regions—Middle East, Africa, South America—mirror overall 5G timelines; where spectrum auctions conclude early, broadcast trials begin within 18 months, albeit at modest scale.

Competitive Landscape
The LTE and 5G broadcast market shows moderate concentration. Huawei remained revenue leader at CNY 862.1 billion in 2024 on the back of 5G-Advanced wins that include multicast features. Ericsson and Nokia pursue licensing income to supplement hardware margins; Nokia signed a 5G RAN expansion with T-Mobile US in April 2025 that embeds broadcast cores in 2,400 sites. Qualcomm, Samsung, and Apple escalate patent filings around Release 18 AI multicast schedulers, raising cross-licensing stakes for device vendors.
Technical differentiation centers on AI at the edge. Verizon’s NAB 2025 demo paired NVIDIA GPUs with C-band, CBRS, and mmWave to manage 60 simultaneous 4K feeds while auto-prioritizing action shots for live mixing. Specialized software entrants craft network-slice orchestration that lets broadcasters lease capacity without owning spectrum. Incumbent TV transmitter suppliers such as Rohde & Schwarz retrofit gear with 5G plug-ins, creating joint bids with cellular vendors.
Regulatory compliance and multi-domain integration raise entry barriers. Vendors that manage spectrum, service layer, and device certification in one package win early RFPs. Automotive OEMs increasingly issue direct tenders for private networks, inviting smaller radio vendors that can customize to factory layouts, subtly diluting incumbent share yet broadening overall ecosystem depth
LTE And 5G Broadcast Industry Leaders
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KT Corporation
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Verizon Wireless
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AT&T Inc.
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Huawei Technologies Co. Ltd.
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SK Telecom Co. Ltd.
- *Disclaimer: Major Players sorted in no particular order

Recent Industry Developments
- June 2025: China Unicom targeted seamless 5G-Advanced with multicast across 300 cities for UHD tourism streaming and logistics tracking
- April 2025: Nokia secured a multi-year T-Mobile US RAN deal to expand nationwide broadcast capability
- April 2025: Verizon Business unveiled an AI-driven private 5G broadcast suite at NAB 2025, integrating C-band, CBRS, and mmWave
- March 2025: FirstNet Authority and AT&T committed over USD 8 billion to transform public-safety broadband with full 5G multicast
- March 2025: China Mobile launched the first commercial 5G-Advanced broadcast service across 100 cities, expecting 300 by year-end
Global LTE And 5G Broadcast Market Report Scope
- The LTE and 5G broadcast services are based on the eMBMS and LTE Multicast Technology which is furtherbased on the 3GPP's evolved Multimedia Broadcast Multicast Service (eMBMS) standard-based, which isthe global standard for video broadcast on mobile networks. The 5G broadcast technology is enhanced via the 3GPP group with Release 14 and 15 as Further Enhanced Multimedia Broadcast Multicast Service (FeMBMS).
- Here theLTE and 5G broadcast technologies allocate a portion of the wireless network resources to host specific content, thatenables theoperator to send a single stream of data to all theusers in a particular area instead of sending an individual stream to each user. Such technology architecture helps inenhancing themobile experience thereby offeringusers with limitless media consumption along with other broadcast services.
By Application | Public Safety | ||
Connected Vehicles | |||
Live Event Streaming | |||
Mobile TV Streaming | |||
Advertising | |||
Content/Data Delivery | |||
Video on Demand | |||
By Broadcast Technology | LTE eMBMS | ||
5G FeMBMS | |||
ATSC 3.0 Hybrid Broadcast | |||
By Frequency Band | Sub-6 GHz (<6 GHz) | ||
L-Band (1-2 GHz) | |||
mmWave (>24 GHz) | |||
By End User | Mobile Network Operators | ||
Media and Entertainment Firms | |||
Automotive OEMs | |||
Public Safety Agencies | |||
Others | |||
By Geography | North America | United States | |
Canada | |||
South America | Brazil | ||
Rest of South America | |||
Europe | Germany | ||
United Kingdom | |||
France | |||
Rest of Europe | |||
Asia Pacific | China | ||
Japan | |||
South Korea | |||
India | |||
Rest of Asia Pacific | |||
Middle East and Africa | United Arab Emirates | ||
Saudi Arabia | |||
South Africa | |||
Rest of Middle East and Africa |
Public Safety |
Connected Vehicles |
Live Event Streaming |
Mobile TV Streaming |
Advertising |
Content/Data Delivery |
Video on Demand |
LTE eMBMS |
5G FeMBMS |
ATSC 3.0 Hybrid Broadcast |
Sub-6 GHz (<6 GHz) |
L-Band (1-2 GHz) |
mmWave (>24 GHz) |
Mobile Network Operators |
Media and Entertainment Firms |
Automotive OEMs |
Public Safety Agencies |
Others |
North America | United States |
Canada | |
South America | Brazil |
Rest of South America | |
Europe | Germany |
United Kingdom | |
France | |
Rest of Europe | |
Asia Pacific | China |
Japan | |
South Korea | |
India | |
Rest of Asia Pacific | |
Middle East and Africa | United Arab Emirates |
Saudi Arabia | |
South Africa | |
Rest of Middle East and Africa |
Key Questions Answered in the Report
What is the current value of the LTE and 5G broadcast market?
The LTE and 5G broadcast market size stands at USD 1.04 billion in 2025 and is forecast to reach USD 1.78 billion by 2030.
Which region leads the market and why?
Asia Pacific holds 38% of global revenue due to large-scale 5G-Advanced deployments in China, Japan, and South Korea that integrate multicast from the outset.
Why is 5G FeMBMS growing faster than LTE eMBMS?
5G FeMBMS delivers 40% better spectral efficiency and supports AI-based resource allocation, prompting operators to migrate despite LTE’s installed base dominance.
How are automotive companies using broadcast technology?
Automotive OEMs employ multicast to push over-the-air software updates and infotainment content simultaneously to millions of vehicles, avoiding unicast congestion.
What role does broadcast play in emergency communications?
Next-generation alert systems use 5G multicast to send real-time video, hazard maps, and evacuation guidance that remain reliable even during peak network loads.
What is the main barrier to faster adoption?
High capital expenditure for broadcast-capable upgrades and limited chipset support delay large-scale rollouts, especially in markets with tighter budgets.
Page last updated on: June 20, 2025