LTE And 5G Broadcast Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The LTE and 5G Broadcast Market Report is Segmented by Application (Public Safety, Connected Vehicles, Advertising, and More), Broadcast Technology (LTE EMBMS, 5G FeMBMS, and More), Frequency Band (Sub-6 GHz (less Than 6 GHz), L-Band (1-2 GHz), and More), End User (Mobile Network Operators, Automotive OEMs, and More), and Geography.

LTE And 5G Broadcast Market Size and Share

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LTE And 5G Broadcast Market Analysis by Mordor Intelligence

The LTE and 5G broadcast market size is USD 1.04 billion in 2025 and is forecast to reach USD 1.78 billion by 2030, advancing at an 11.24% CAGR. Rising demand for spectrum-efficient video delivery, emergency-alert modernization, and rapid device proliferation are expanding commercial trials into nationwide rollouts. Operators are migrating from legacy LTE eMBMS toward 5G FeMBMS to gain multicast flexibility and AI-driven resource allocation, while broadcasters experiment with hybrid ATSC 3.0–5G workflows. Vendors that combine end-to-end cellular and broadcast know-how secure early contracts, and patent filings around Release 18 multicast enhancements hint at new licensing models that could further reshape competition.

Key Report Takeaways

  • By application, Live Event Streaming led with 28% revenue share in 2024; Connected Vehicles is projected to expand at a 12.12% CAGR to 2030.
  • By broadcast technology, LTE eMBMS accounted for 61% of the LTE and 5G broadcast market share in 2024, while 5G FeMBMS records the highest projected CAGR at 14.23% through 2030.
  • By frequency band, Sub-6 GHz commanded 72% share of the LTE and 5G broadcast market size in 2024; mmWave deployment is advancing at a 13.87% CAGR through 2030.
  • By end user, Mobile Network Operators held a 55% share in 2024, whereas Automotive OEMs posted the fastest CAGR of 12.52% to 2030.
  • Regional view: Asia Pacific captured 38% revenue in 2024 and is growing at a 14.43% CAGR, outpacing all other regions.

Segment Analysis

By Application: Connected Vehicles Gain Pace

Live Event Streaming retained 28% of 2024 revenue by exploiting marquee sports and cultural broadcasts that demand guaranteed quality levels. Still, Connected Vehicles will post a 12.12% CAGR through 2030 as automotive OEMs push over-the-air updates to millions of cars simultaneously, a task unicast networks struggle to scale. BMW’s fully 5G-equipped model line and Tesla’s factory private networks show broadcast’s dual role in production analytics and in-vehicle infotainment. The LTE and 5G broadcast market underpins remote diagnostics, V2X safety messages, and map data refresh without user intervention.

A second growth lane appears in public safety. FirstNet’s upgrade adds multicast drone imagery and real-time body-camera feeds that improve situational awareness for first responders. Mobile TV and video on demand rely on broadcast to reduce backhaul in flash-crowd situations like election nights, while advertising networks test location-based multicast spots that insert local offers into a national video stream. These varied use cases cement application-layer diversity and maintain resilience against single-segment downturns.

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Note: Segment shares of all individual segments available upon report purchase

By Broadcast Technology: 5G FeMBMS Accelerates

LTE eMBMS still commands 61% of the LTE and 5G broadcast market share in 2024 on the strength of earlier deployments, yet 5G FeMBMS grows 14.23% annually as operators overlay Release 18 software onto existing 5G cores. China Mobile’s 100-city launch validated FeMBMS scalability, and plans to triple coverage by 2025 illustrate aggressive timelines. Operators appreciate FeMBMS’s seamless switch between unicast and multicast when audience thresholds are met, thereby optimizing every megahertz.

ATSC 3.0 hybrid broadcast gives terrestrial media companies an entry point to mobile distribution. Brazil’s roadmap to nationwide ATSC 3.0 by the 2026 World Cup and ongoing FCC trials in the United States demonstrate convergent cellular–terrestrial standards. Release 18’s AI schedulers cut cell-edge packet loss and boost mobility, benefits that accrue across both LTE and 5G implementations. As device ecosystems mature, the transition narrative will shift from coexistence to sunset planning for LTE eMBMS in the next decade.

By Frequency Band: Sub-6 GHz Dominates, mmWave Rises

Sub-6 GHz supplied 72% of revenue in 2024, thanks to nationwide coverage needs and favorable propagation. Japan’s network, which increased 5G base stations by 20% in one year, predominantly uses mid-band to reach 98.1% coverage. The LTE and 5G broadcast market size for Sub-6 GHz deployments will still expand, albeit more slowly, as greenfield operators in developing economies prioritize cost-effective wide-area service.

mmWave posts a 13.87% CAGR because event venues, smart factories, and city centers demand multi-gigabit throughput and ultra-low latency. NTT Docomo’s 6.6 Gbps showcase underscores mmWave headroom for future XR and holographic services. Regulatory release of 700 MHz to broadcast in China shows that low-band is equally strategic, especially for emergency alerts where deep indoor coverage is essential. L-Band keeps a niche in satellite-to-mobile links, extending multicast to maritime and rural segments that lack terrestrial backhaul. 

LTE And 5G Broadcast Market
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Note: Segment shares of all individual segments available upon report purchase

By End User: Automotive OEMs Outperform

Mobile Network Operators held 55% revenue in 2024 as they monetized existing infrastructure and wholesale capacity. Yet, Automotive OEMs will outpace all groups at 12.52% CAGR, turning vehicles into rolling terminals for software, maps, and entertainment without SIM-based billing friction. Ford and AT&T’s 5G edge-compute pilot cut factory floor latency by 40%, enabling real-time quality control via broadcast video analytics.

Media and entertainment firms embrace private 5G to streamline on-site production. RTL Deutschland cut cabled camera runs at Euro 2024, saving installation days and labor costs. Public-safety agencies adopt broadcast for mission-critical push-to-X services. The net effect is a diversified LTE and 5G broadcast industry customer base that insulates vendors from sector-specific budget swings.

Geography Analysis

Asia Pacific commands 38% of 2024 revenue and grows at 14.43% CAGR. Government-backed 5G-Advanced rollouts in China, Japan, and South Korea embed multicast from day one. China Mobile’s coverage of 100 cities, expanding to 300 in 2025, serves UHD streaming, industrial IoT, and mass alerts on the same platform. Japanese operators added 20% more base stations in 2024, pairing mid-band with mmWave for broadcast in dense metros. South Korea complements consumer focus with private 5G grants for factories, accelerating broadcast adoption in manufacturing and logistics. 

North America ranks second, propelled by the FirstNet Authority’s USD 8 billion ten-year plan, including USD 6.3 billion earmarked for broadcast-centric 5G enhancements. Automotive majors—Ford, GM, Tesla—install private 5G to synchronize plant robots and push software to vehicles overnight. The device ecosystem is mature, yet CapEx discipline tempers rapid nationwide broadcast upgrades. 

Europe advances on regulatory harmonization. The European Broadcasting Union’s hybrid 5G/satellite pilot reduces rural coverage gaps while complying with EU Green Deal energy targets. Germany leads automotive broadcast integration; BMW’s 5G connectivity plan covers both assembly lines and post-sale updates. Smaller regions—Middle East, Africa, South America—mirror overall 5G timelines; where spectrum auctions conclude early, broadcast trials begin within 18 months, albeit at modest scale. 

LTE And 5G Broadcast Market
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Competitive Landscape

The LTE and 5G broadcast market shows moderate concentration. Huawei remained revenue leader at CNY 862.1 billion in 2024 on the back of 5G-Advanced wins that include multicast features. Ericsson and Nokia pursue licensing income to supplement hardware margins; Nokia signed a 5G RAN expansion with T-Mobile US in April 2025 that embeds broadcast cores in 2,400 sites. Qualcomm, Samsung, and Apple escalate patent filings around Release 18 AI multicast schedulers, raising cross-licensing stakes for device vendors. 

Technical differentiation centers on AI at the edge. Verizon’s NAB 2025 demo paired NVIDIA GPUs with C-band, CBRS, and mmWave to manage 60 simultaneous 4K feeds while auto-prioritizing action shots for live mixing. Specialized software entrants craft network-slice orchestration that lets broadcasters lease capacity without owning spectrum. Incumbent TV transmitter suppliers such as Rohde & Schwarz retrofit gear with 5G plug-ins, creating joint bids with cellular vendors. 

Regulatory compliance and multi-domain integration raise entry barriers. Vendors that manage spectrum, service layer, and device certification in one package win early RFPs. Automotive OEMs increasingly issue direct tenders for private networks, inviting smaller radio vendors that can customize to factory layouts, subtly diluting incumbent share yet broadening overall ecosystem depth

LTE And 5G Broadcast Industry Leaders

  1. KT Corporation

  2. Verizon Wireless

  3. AT&T Inc.

  4. Huawei Technologies Co. Ltd.

  5. SK Telecom Co. Ltd.

  6. *Disclaimer: Major Players sorted in no particular order
LTE and 5G Broadcast Market Concentration
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Recent Industry Developments

  • June 2025: China Unicom targeted seamless 5G-Advanced with multicast across 300 cities for UHD tourism streaming and logistics tracking
  • April 2025: Nokia secured a multi-year T-Mobile US RAN deal to expand nationwide broadcast capability
  • April 2025: Verizon Business unveiled an AI-driven private 5G broadcast suite at NAB 2025, integrating C-band, CBRS, and mmWave
  • March 2025: FirstNet Authority and AT&T committed over USD 8 billion to transform public-safety broadband with full 5G multicast
  • March 2025: China Mobile launched the first commercial 5G-Advanced broadcast service across 100 cities, expecting 300 by year-end

Table of Contents for LTE And 5G Broadcast Industry Report

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET LANDSCAPE

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Rising demand for mobile video and live event streaming
    • 4.2.2 Surge in 5G-enabled device penetration
    • 4.2.3 Spectrum-efficiency gains via 5G FeMBMS multicast
    • 4.2.4 Emergency-alert modernization mandates (3GPP Rel-17+)
    • 4.2.5 Automotive OTA updates leveraging broadcast channels
    • 4.2.6 Hybrid satellite-to-mobile (NTN) convergence
  • 4.3 Market Restraints
    • 4.3.1 High CapEx for broadcast-capable upgrades
    • 4.3.2 Fragmented spectrum and regulatory uncertainty
    • 4.3.3 Limited chipset/device support for FeMBMS
    • 4.3.4 Edge-caching and Wi-Fi offload diluting ROI
  • 4.4 Value Chain Analysis
  • 4.5 Regulatory Landscape
  • 4.6 Technological Outlook
  • 4.7 Porter's Five Forces Analysis
    • 4.7.1 Threat of New Entrants
    • 4.7.2 Bargaining Power of Buyers
    • 4.7.3 Bargaining Power of Suppliers
    • 4.7.4 Threat of Substitutes
    • 4.7.5 Competitive Rivalry
  • 4.8 Investment and Funding Trends

5. MARKET SIZE AND GROWTH FORECASTS (VALUE)

  • 5.1 By Application
    • 5.1.1 Public Safety
    • 5.1.2 Connected Vehicles
    • 5.1.3 Live Event Streaming
    • 5.1.4 Mobile TV Streaming
    • 5.1.5 Advertising
    • 5.1.6 Content/Data Delivery
    • 5.1.7 Video on Demand
  • 5.2 By Broadcast Technology
    • 5.2.1 LTE eMBMS
    • 5.2.2 5G FeMBMS
    • 5.2.3 ATSC 3.0 Hybrid Broadcast
  • 5.3 By Frequency Band
    • 5.3.1 Sub-6 GHz (<6 GHz)
    • 5.3.2 L-Band (1-2 GHz)
    • 5.3.3 mmWave (>24 GHz)
  • 5.4 By End User
    • 5.4.1 Mobile Network Operators
    • 5.4.2 Media and Entertainment Firms
    • 5.4.3 Automotive OEMs
    • 5.4.4 Public Safety Agencies
    • 5.4.5 Others
  • 5.5 By Geography
    • 5.5.1 North America
    • 5.5.1.1 United States
    • 5.5.1.2 Canada
    • 5.5.2 South America
    • 5.5.2.1 Brazil
    • 5.5.2.2 Rest of South America
    • 5.5.3 Europe
    • 5.5.3.1 Germany
    • 5.5.3.2 United Kingdom
    • 5.5.3.3 France
    • 5.5.3.4 Rest of Europe
    • 5.5.4 Asia Pacific
    • 5.5.4.1 China
    • 5.5.4.2 Japan
    • 5.5.4.3 South Korea
    • 5.5.4.4 India
    • 5.5.4.5 Rest of Asia Pacific
    • 5.5.5 Middle East and Africa
    • 5.5.5.1 United Arab Emirates
    • 5.5.5.2 Saudi Arabia
    • 5.5.5.3 South Africa
    • 5.5.5.4 Rest of Middle East and Africa

6. COMPETITIVE LANDSCAPE

  • 6.1 Market Concentration
  • 6.2 Strategic Moves
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles (includes Global level Overview, Market level overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share for key companies, Products and Services, and Recent Developments)
    • 6.4.1 Huawei Technologies Co. Ltd.
    • 6.4.2 ZTE Corporation
    • 6.4.3 Ericsson AB
    • 6.4.4 Nokia Corp.
    • 6.4.5 Qualcomm Technologies Inc.
    • 6.4.6 Samsung Electronics Co. Ltd.
    • 6.4.7 KT Corporation
    • 6.4.8 Verizon Communications Inc.
    • 6.4.9 AT&T Inc.
    • 6.4.10 China Unicom (HK) Ltd.
    • 6.4.11 SK Telecom Co. Ltd.
    • 6.4.12 KDDI Corporation
    • 6.4.13 Telstra Corp. Ltd.
    • 6.4.14 Reliance Jio Infocomm Ltd.
    • 6.4.15 Rohde and Schwarz GmbH
    • 6.4.16 Enensys Technologies SA
    • 6.4.17 Harmonic Inc.
    • 6.4.18 Ateme SA
    • 6.4.19 MediaTek Inc.
    • 6.4.20 Rohde & Schwarz GmbH & Co KG

7. MARKET OPPORTUNITIES AND FUTURE OUTLOOK

  • 7.1 White-space and Unmet-need Assessment
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Global LTE And 5G Broadcast Market Report Scope

  • The LTE and 5G broadcast services are based on the eMBMS and LTE Multicast Technology which is furtherbased on the 3GPP's evolved Multimedia Broadcast Multicast Service (eMBMS) standard-based, which isthe global standard for video broadcast on mobile networks. The 5G broadcast technology is enhanced via the 3GPP group with Release 14 and 15 as Further Enhanced Multimedia Broadcast Multicast Service (FeMBMS).
  • Here theLTE and 5G broadcast technologies allocate a portion of the wireless network resources to host specific content, thatenables theoperator to send a single stream of data to all theusers in a particular area instead of sending an individual stream to each user. Such technology architecture helps inenhancing themobile experience thereby offeringusers with limitless media consumption along with other broadcast services.
By Application Public Safety
Connected Vehicles
Live Event Streaming
Mobile TV Streaming
Advertising
Content/Data Delivery
Video on Demand
By Broadcast Technology LTE eMBMS
5G FeMBMS
ATSC 3.0 Hybrid Broadcast
By Frequency Band Sub-6 GHz (<6 GHz)
L-Band (1-2 GHz)
mmWave (>24 GHz)
By End User Mobile Network Operators
Media and Entertainment Firms
Automotive OEMs
Public Safety Agencies
Others
By Geography North America United States
Canada
South America Brazil
Rest of South America
Europe Germany
United Kingdom
France
Rest of Europe
Asia Pacific China
Japan
South Korea
India
Rest of Asia Pacific
Middle East and Africa United Arab Emirates
Saudi Arabia
South Africa
Rest of Middle East and Africa
By Application
Public Safety
Connected Vehicles
Live Event Streaming
Mobile TV Streaming
Advertising
Content/Data Delivery
Video on Demand
By Broadcast Technology
LTE eMBMS
5G FeMBMS
ATSC 3.0 Hybrid Broadcast
By Frequency Band
Sub-6 GHz (<6 GHz)
L-Band (1-2 GHz)
mmWave (>24 GHz)
By End User
Mobile Network Operators
Media and Entertainment Firms
Automotive OEMs
Public Safety Agencies
Others
By Geography
North America United States
Canada
South America Brazil
Rest of South America
Europe Germany
United Kingdom
France
Rest of Europe
Asia Pacific China
Japan
South Korea
India
Rest of Asia Pacific
Middle East and Africa United Arab Emirates
Saudi Arabia
South Africa
Rest of Middle East and Africa
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Key Questions Answered in the Report

What is the current value of the LTE and 5G broadcast market?

The LTE and 5G broadcast market size stands at USD 1.04 billion in 2025 and is forecast to reach USD 1.78 billion by 2030.

Which region leads the market and why?

Asia Pacific holds 38% of global revenue due to large-scale 5G-Advanced deployments in China, Japan, and South Korea that integrate multicast from the outset.

Why is 5G FeMBMS growing faster than LTE eMBMS?

5G FeMBMS delivers 40% better spectral efficiency and supports AI-based resource allocation, prompting operators to migrate despite LTE’s installed base dominance.

How are automotive companies using broadcast technology?

Automotive OEMs employ multicast to push over-the-air software updates and infotainment content simultaneously to millions of vehicles, avoiding unicast congestion.

What role does broadcast play in emergency communications?

Next-generation alert systems use 5G multicast to send real-time video, hazard maps, and evacuation guidance that remain reliable even during peak network loads.

What is the main barrier to faster adoption?

High capital expenditure for broadcast-capable upgrades and limited chipset support delay large-scale rollouts, especially in markets with tighter budgets.

Page last updated on: June 20, 2025

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