Hydroponics Market Size and Share

Hydroponics Market (2025 - 2030)
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Hydroponics Market Analysis by Mordor Intelligence

The Hydroponics Market size is estimated at USD 5.95 billion in 2025 and is projected to reach USD 9.03 billion by 2030, at a CAGR of 8.7% during the forecast period (2025-2030). This upward trajectory is propelled by the convergence of urban population growth, corporate sustainability mandates, and rapidly improving controlled-environment technologies. Aggregate growing systems currently dominate because they are simple to operate, but liquid systems are expanding more quickly as operators seek higher resource efficiency. Companies are integrating AI-driven nutrient routines to boost yields and cut operating costs, while falling LED prices are making year-round production economical. Rising energy use remains a concern; however, improvements in lighting efficiency and access to onsite renewables are lowering exposure to volatile power prices.

Key Report Takeaways

  • By type, aggregate systems led with 79.6% revenue in 2024, whereas liquid systems are forecast to grow at a 12.6% CAGR through 2030.
  • By crop type, tomatoes captured 29.4% of the hydroponics market share in 2024, while lettuce and leafy greens are poised for a 9.8% CAGR to 2030.
  • By geography, North America held 35.8% of the hydroponics market in 2024; Europe is projected to expand at a 13.2% CAGR through 2030.
  • The top five companies controlled over 18% of global revenue in 2024, underscoring a highly fragmented arena that favors innovators over incumbents.

Segment Analysis

By Type: Liquid Systems Narrow the Gap with Aggregate Leaders

Aggregate substrates continued to command 79.6% of revenue in 2024, illustrating how familiarity reassures growers shifting from soil to soilless cultivation. Their lower capital needs and simple mechanics underpin persistent dominance. Liquid systems, however, are accelerating at a 12.6% CAGR through 2030 as operators pursue finer control of oxygenation and nutrient dosing. Deep-water culture and nutrient film technique installations boost leafy-green yields by 30–50% compared with aggregate counterparts. Closed-loop designs also recycle nearly all solution runoff, an important differentiator where water tariffs are rising.

Hybrid approaches are emerging: sensors embedded in inert substrates automatically trigger liquid nutrient pulses, merging the root stability of aggregates with the precision of liquids. Such adaptability aligns with corporate ESG targets and elevates return on invested capital. Hence, more producers are expected to upgrade from static substrates to sensor-guided nutrient film lines as the hydroponics market matures.

Hydroponics Market: Market Share by Type
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By Crop Type: Lettuce Outpaces Even Dominant Tomatoes

Tomatoes retained leadership at 29.4% of 2024 sales, driven by high consumer acceptance and attractive price points. Long harvest windows enable consistent cash flow, securing their role in expansion plans across North America and Europe. Lettuce and broader leafy greens, though, are on track for the quickest expansion with a 9.8% CAGR. Their 30-45 day cycles maximize greenhouse throughput, creating superior revenue per square meter. Microgreens are climbing as a premium niche, fetching USD 50/lb in specialty channels and allowing operators to recoup capital rapidly.

Peppers and cucumbers hold steady in the product mix, although longer seasons and higher energy loads curb widespread uptake. Herbs—especially basil—are flourishing in European markets where fresh supply gaps attract premium pricing. Diversification into strawberries and medicinal crops further insulates growers from single-commodity risk, a strategy gaining favor as the hydroponics market expands into new customer verticals.

Hydroponics Market: Market Share by Crop Type
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Note: Segment shares of all individual segments available upon report purchase

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Geography Analysis

North America secured 35.8% of global revenue in 2024 on the back of mature infrastructure, proactive USDA grants, and abundant venture financing. The hydroponics market size for U.S. commercial operations continues to swell as hospitals, schools, and corporate campuses build onsite farms to trim food-mile emissions. Canada’s controlled-environment expertise, honed during cannabis legalization, is migrating into vegetable production and adding technical depth.[2]USDA Economic Research Service, “Urban Agriculture Programs,” ers.usda.gov

Europe promises the fastest climb with a 13.2% CAGR through 2030. The EU’s Farm-to-Fork initiative supplies clear policy backing, while countries such as the Netherlands deploy AI-fueled sensor networks that cut chemical inputs and lift yields. Germany’s push to co-locate greenhouse clusters with renewable power assets is lowering operating expenses and broadening access to long-term financing. Spain’s mainstream acceptance of hydroponic lettuce highlights strong consumer readiness, a factor that accelerates supermarket partnerships.

Asia-Pacific presents a large untapped upside. China has more than 60 specialized equipment manufacturers, and provincial incentives encourage vertical farming in megacities. India’s start-ups demonstrate 40-fold yield gains over soil plots, enticing additional venture capital. Food-security concerns in Southeast Asian nations are winning legislative support for new projects, although inconsistent power supply still complicates scaling. The region’s rising middle class and urban footprint suggest the hydroponics market will pivot eastward as technological costs fall.

Hydroponics Market CAGR (%), Growth Rate by Region
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Competitive Landscape

The hydroponics market remains fragmented, with the top five players controlling over 18% of collective revenue, creating room for roll-ups and strategic alliances. Vendors differentiate by bundling hardware, software, and agronomic services into turnkey platforms that minimize operator complexity. Gotham Greens and Bowery Farms illustrate profitability-first models, investing in supply-chain reliability rather than headline acreage expansions. Hardware distributors such as Hydrofarm bolster portfolios via partnerships with automation firms like Trolmaster, embedding IoT controllers into distribution catalogs.[3]Anna Borcea, “Hydrofarm Integrates Trolmaster Controllers,” Cannabis Business Times, cannabisbusinesstimes.com

Consolidation pressures intensify as energy-optimized LEDs and AI sensor suites commoditize, shifting competitive advantage toward operational excellence and brand trust. Multinationals explore merger and acquisition pathways to secure technology pipelines and customer bases, while private equity funds eye bolt-on acquisitions that unify fragmented regional growers. Carbon credit monetization adds a differentiated revenue layer for firms able to document emissions-reduction rigor and attract ESG-oriented capital. Geographic expansion strategies emphasize clustering multiple modular farms near metropolitan consumption nodes, enabling same-day delivery and reducing cold-chain costs.

Barriers to entry persist in the form of upfront capital, agronomic know-how, and retailer quality standards. As knowledge proliferates through open-source sensor data and university partnerships, skill hurdles gradually lower, yet finance and distribution networks still privilege established operators. Competitive dynamics, therefore, favor mid-caps that scale responsibly while integrating renewable power and wastewater reclamation to future-proof operations. Overall, the field is poised for accelerated mergers by 2027 as incumbents seek volume efficiencies and complementary revenue streams in a maturing hydroponics market.

Hydroponics Industry Leaders

  1. Gotham Greens

  2. BrightFarms (COX Enterprises, Inc)

  3. Emirates Bustanica

  4. Little Leaf Farms

  5. Thanet Earth (Fresca Group)

  6. *Disclaimer: Major Players sorted in no particular order
Hydroponics Market Concentration
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Recent Industry Developments

  • March 2025: Bright Farms began shipping from its 1.5 million square feet hydroponic greenhouse in Macon, Georgia, creating 250 jobs and expanding pesticide-free supply to Southeastern retailers.
  • February 2025: Gotham Greens showcased its new salad kits and branded dressings—including Avocado Lime Ranch and Italian Herb Vinaigrette—at the Southern Exposure event.
  • November 2024: Little Leaf Farms has launched a new Sweet and Crispy lettuce blend, combining Baby Crispy Green Leaf and Sweet Baby Butter Leaf, grown sustainably in its CEA greenhouses.
  • October 2024: Food Tech Valley has established a 27-year strategic agreement with Badia Farms to develop hybrid farming models across a 236,000-square-foot area.

Table of Contents for Hydroponics Industry Report

1. Introduction

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. Research Methodology

3. Executive Summary

4. Market Landscape

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 High-yield per square meter and lower water use
    • 4.2.2 Urban population shift and demand for local food
    • 4.2.3 Reduced capital expenditure for LED technology
    • 4.2.4 Corporate on-site ESG farming mandates
    • 4.2.5 AI nutrient-mix optimization boosting ROI
    • 4.2.6 Carbon-credit monetization of CEA farms
  • 4.3 Market Restraints
    • 4.3.1 Up-front capex and long pay-back periods
    • 4.3.2 Skills gap in controlled-environment agronomy
    • 4.3.3 Rising P-based nutrient-waste regulations
    • 4.3.4 Grid-outage risk and energy-price volatility
  • 4.4 Regulatory Landscape
  • 4.5 Technological Outlook
  • 4.6 Porters Five Forces
    • 4.6.1 Bargaining Power of Suppliers
    • 4.6.2 Bargaining Power of Buyers
    • 4.6.3 Threat of New Entrants
    • 4.6.4 Threat from Substitutes
    • 4.6.5 Intensity of Competitive Rivalry

5. Market Size and Growth Forecasts (Value)

  • 5.1 By Type
    • 5.1.1 Aggregate System
    • 5.1.1.1 Closed System
    • 5.1.1.2 Open System
    • 5.1.2 Liquid System
  • 5.2 By Crop Type
    • 5.2.1 Tomato
    • 5.2.2 Lettuce and Leafy Greens
    • 5.2.3 Pepper
    • 5.2.4 Cucumber
    • 5.2.5 Micro-greens
    • 5.2.6 Other Crops (Strawberry, Basil, etc.)
  • 5.3 By Geography
    • 5.3.1 North America
    • 5.3.1.1 United States
    • 5.3.1.2 Canada
    • 5.3.1.3 Mexico
    • 5.3.1.4 Rest of North America
    • 5.3.2 Europe
    • 5.3.2.1 Germany
    • 5.3.2.2 United Kingdom
    • 5.3.2.3 France
    • 5.3.2.4 Spain
    • 5.3.2.5 Italy
    • 5.3.2.6 Netherlands
    • 5.3.2.7 Rest of Europe
    • 5.3.3 Asia-Pacific
    • 5.3.3.1 China
    • 5.3.3.2 Japan
    • 5.3.3.3 India
    • 5.3.3.4 Australia
    • 5.3.3.5 Rest of Asia-Pacific
    • 5.3.4 South America
    • 5.3.4.1 Brazil
    • 5.3.4.2 Argentina
    • 5.3.4.3 Rest of South America
    • 5.3.5 Middle East
    • 5.3.5.1 Saudi Arabia
    • 5.3.5.2 United Arab Emirates
    • 5.3.5.3 Rest of Middle East
    • 5.3.6 Africa
    • 5.3.6.1 South Africa
    • 5.3.6.2 Rest of Africa

6. Competitive Landscape

  • 6.1 Market Concentration
  • 6.2 Strategic Moves
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles (includes Global level Overview, Market level overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share for key companies, Products and Services, and Recent Developments)
    • 6.4.1 GrowUp Farms
    • 6.4.2 BrightFarms (COX Enterprises, Inc)
    • 6.4.3 Pure Harvest Smart Farms
    • 6.4.4 Little Leaf Farms
    • 6.4.5 Thanet Earth (Fresca Group)
    • 6.4.6 Hydro Produce
    • 6.4.7 Emirates Hydroponics Farms
    • 6.4.8 Revol Greens
    • 6.4.9 Gotham Greens
    • 6.4.10 Nutrifresh India
    • 6.4.11 Badia Farms
    • 6.4.12 Sundrop Farms (Centuria Capital)
    • 6.4.13 Emirates Bustanica
    • 6.4.14 Sky Greens

7. Market Opportunities and Future Outlook

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Research Methodology Framework and Report Scope

Market Definitions and Key Coverage

Our study defines the hydroponics market as the sale of inputs, systems, and produce revenue generated when plants are grown without soil, instead receiving mineral-rich nutrient solutions in inert media or circulating water.

Production carried out in aquaponic, soil-based greenhouse, or traditional open-field environments is not included.

Segmentation Overview

  • By Type
    • Aggregate System
      • Closed System
      • Open System
    • Liquid System
  • By Crop Type
    • Tomato
    • Lettuce and Leafy Greens
    • Pepper
    • Cucumber
    • Micro-greens
    • Other Crops (Strawberry, Basil, etc.)
  • By Geography
    • North America
      • United States
      • Canada
      • Mexico
      • Rest of North America
    • Europe
      • Germany
      • United Kingdom
      • France
      • Spain
      • Italy
      • Netherlands
      • Rest of Europe
    • Asia-Pacific
      • China
      • Japan
      • India
      • Australia
      • Rest of Asia-Pacific
    • South America
      • Brazil
      • Argentina
      • Rest of South America
    • Middle East
      • Saudi Arabia
      • United Arab Emirates
      • Rest of Middle East
    • Africa
      • South Africa
      • Rest of Africa

Detailed Research Methodology and Data Validation

Primary Research

Mordor analysts interviewed commercial growers across the United States, the Netherlands, Japan, and the UAE, alongside equipment integrators and input formulators. The conversations clarified installed acreage, typical yield-per-square-meter, current average selling prices (ASP) for tomatoes and leafy greens, and payback expectations, allowing us to adjust model drivers that were only partially visible in public data.

Desk Research

We built the first layer of evidence from openly accessible authorities such as FAO crop yield series, USDA-ERS vegetable price files, Eurostat structural greenhouse data, UN Comtrade shipment codes for substrate and nutrient salts, and white papers issued by the International Greenhouse Vegetable Production Association. Company 10-Ks, investor decks, and mainstream business press add detail on system costs and capacity announcements, while D&B Hoovers and Factiva supply hard-to-find financial line items that anchor producer revenue. These references illustrate the mix of statistical, trade, and corporate signals we screened; many other secondary sources were consulted during data validation.

Market-Sizing & Forecasting

A top-down "cultivated area × average yield × ASP" reconstruction pulls 2024 greenhouse floor space and adoption ratios from national statistics, which are then checked against sampled distributor shipment volumes; our sole bottom-up touchpoint. Key variables in the model include substrate replacement cycles, water-use reduction premiums, energy-price pass-through, average LED intensity per square meter, and seasonality of retail tomato prices. We employ multivariate regression to project each driver through 2030, and scenario analytics stress-test water-scarcity shocks before publishing the midpoint outlook.

Data Validation & Update Cycle

Outputs pass three gates: automated variance scans against prior editions, peer review by a senior analyst, and, when deviations exceed set thresholds, rapid re-contacts with primary respondents. Reports refresh annually, while material events, policy shifts, or technology cost breaks trigger interim revisions, ensuring buyers always access the most current baseline.

Why Mordor's Hydroponics Baseline Commands Reliability

Published figures often differ because firms select dissimilar crop mixes, monetize equipment separately, or lock exchange rates at outdated levels. According to Mordor Intelligence, careful alignment of scope, live currency conversion, and annual refresh cadence minimizes such drift.

Key gap drivers versus other studies center on whether hardware revenue is bundled, the breadth of crop basket beyond tomatoes and lettuce, and how producer-level ASP escalation is treated.

Benchmark comparison

Market Size Anonymized source Primary gap driver
USD 5.95 B (2025) Mordor Intelligence -
USD 5.20 B (2023) Global Consultancy A Older base year and excludes hydroponic equipment revenue
USD 5.00 B (2023) Industry Journal B Uses static ASPs and limits scope to vegetables grown under glass

Taken together, the comparison shows that Mordor's disciplined variable selection and annual data refresh deliver a balanced, transparent baseline that decision-makers can retrace and replicate with confidence.

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Key Questions Answered in the Report

What is the current size of the hydroponics market and how fast is it growing?

The hydroponics market is worth USD 5.95 billion in 2025 and is expanding at an 8.7% CAGR toward USD 9.03 billion by 2030.

Which growing system segment is projected to see the highest growth?

Liquid systems are projected to post a 12.6% CAGR through 2030, outpacing the still-dominant aggregate systems.

Which crop types offer the strongest growth opportunities?

Lettuce and other leafy greens are set for a 9.8% CAGR due to short growth cycles and high turnover, even as tomatoes remain the largest segment.

Why are corporate ESG mandates important for hydroponics adoption?

Corporations install onsite farms to meet carbon and waste-reduction targets, creating reliable demand and accelerating industry scale-up.

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