Global Gluten-Free Bakery Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

Gluten-Free Bakery Market is segmented by Product Type (Bread, Cookies, Snacks, and Others), By Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Specialist Stores, Online Channels, and Others), and Geography.

Market Snapshot

market sum
Study Period: 2016 - 2026
Base Year: 2020
Fastest Growing Market: Asia Pacific
Largest Market: North America
CAGR: 9.3 %

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Market Overview

Gluten-Free Bakery Market is projected to grow at a CAGR of 9.3% during the forecast period (2021-2026).

  • The consumer perception regarding the presence of gluten in their diet has changed, which has led to the emergence to consumers perceiving gluten-free as a healthier way of living. Some of the consumers are adapting to the gluten-free diets to manage weight.
  • With the rising prevalence of celiac disease in the global population, the preference for gluten-free diet is increasing amid consumers. With the rising popularity of gluten-free products, the bread products, snacks, and cookies are becoming immensely popular, owing to the convenience it offers.
  • The gluten-free bakery products gaining traction over the forecast period, because the consumers in the market remain stringent with enjoying diverse eating experiences and are hardly expected to give up on that.

Scope of the Report

Gluten-Free Bakery Market is segmented by product type and distribution channel. On the basis of product type, the market is segmented into bread, cookies, snacks, and others. On the basis of distribution channel, the market is segmented into supermarkets/hypermarkets, convenience stores, specialist stores, online channels, and others. Also, the study provides an analysis of the gluten-free bakery market in the emerging and established markets across the world, including North America, Europe, Asia-Pacific, South America, and Middle East & Africa.

By Product Type
By Distribution Channel
Convenience Stores
Specialist Stores
Online Channels
North America
United States
Rest of North America
United Kingdom
Rest of Europe
Asia Pacific
Rest of Asia-Pacific
South America
Rest of South America
Middle East & Africa
South Africa
Saudi Arabia
Rest of MEA

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Key Market Trends

Rising Prevalence Of Celiac Disease in Global Population

In European countires there is a rising prevalence of celiac diseases amid the population. According to the 10th edition of the annual report published by the Italian Ministry of Health, it is estimated that 1% of the worldwide population is suffering from celiac diseases. In Italy, it reached 0.33% on the basis of the 2016 data, given that there were over 5,000 diagnoses more than the number of diagnoses a year ago. Celiac disease has a very strong genetic component. Almost 30% of the American population has the version of gene required to develop celiac disease. Owing to the rising prominence among the population in the United States, consumers are getting motivated to switch to gluten-free products. This, in turn, boosting the gluten-free bakery market.

Gluten-Free Bakery Market1

North America Holds the Largest Market Share

North America is the largest market for gluten-free bakery products, followed by Europe and South America, owing to the increasing incidence of celiac disease and gluten intolerance majorly in European countries. Furthermore, the the innovative product launches in gluten free products is influencing the market growth of gluten free products.Moreover, rising awareness about the health benefits of gluten-free eatables is likely to boost the market growth. Favorable regulatory framework and initiatives to promote a gluten-free diet by the U.S. Food and Drug Administration (FDA) and subsidy allocations are anticipated to boost the gluten free bakery market in over the forecast period.

Gluten-Free Bakery Market2

Competitive Landscape

Some of the major key players in the gluten free bakery market, globally includes Amy’s Kitchen, Inc., Bob’s Red Mill, Boulder Brands, Inc., Dr. Schär, Enjoy Life Natural Brands LLC, General Mills, Inc.,  Golden West Specialty Foods, H.J. Heinz Company, and Hain Celestial Group, Inc., among others.

Recent Developments

  • In April 2021, Bob’s Red Mill had introduced new line of Oat Crackers. Plant-based and Non-GMO Project verified, the certified gluten-free crackers are made with the company’s whole grain oats combined with almonds, flaxseeds, brown rice and quinoa.
  • In August 2020, Dr. Schär had announced a new partnership with gluten-free bakery Panista in Germany and Austria, which will see the global gluten-free leader partner with the online bakery to complement its wide range of freshly baked free-from bread.
  • In October 2019, Dr. Schär, expanded its international partnerships with two new branches in Argentina and Turkey. The aim of the manufacturer is to establish the Schär subsidiary brand in the premium segment of these markets and at the same time to create new important sales markets for its products.

Table of Contents


    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study



    1. 3.1 Market Overview


    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Force Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry


    1. 5.1 By Product Type

      1. 5.1.1 Bread

      2. 5.1.2 Cookies

      3. 5.1.3 Snacks

      4. 5.1.4 Others

    2. 5.2 By Distribution Channel

      1. 5.2.1 Supermarkets/Hypermarkets

      2. 5.2.2 Convenience Stores

      3. 5.2.3 Specialist Stores

      4. 5.2.4 Online Channels

      5. 5.2.5 Others

    3. 5.3 Geography

      1. 5.3.1 North America

        1. United States

        2. Canada

        3. Mexico

        4. Rest of North America

      2. 5.3.2 Europe

        1. United Kingdom

        2. Germany

        3. France

        4. Russia

        5. Italy

        6. Spain

        7. Rest of Europe

      3. 5.3.3 Asia Pacific

        1. India

        2. China

        3. Japan

        4. Australia

        5. Rest of Asia-Pacific

      4. 5.3.4 South America

        1. Brazil

        2. Argentina

        3. Rest of South America

      5. 5.3.5 Middle East & Africa

        1. South Africa

        2. Saudi Arabia

        3. Rest of MEA


    1. 6.1 Most Active Companies

    2. 6.2 Most Adopted Strategies

    3. 6.3 Market Share Analysis

    4. 6.4 Company Profiles

      1. 6.4.1 Amy's Kitchen, Inc.

      2. 6.4.2 Bobs Red Mill

      3. 6.4.3 Boulder Brands, Inc.

      4. 6.4.4 Dr. Schar

      5. 6.4.5 Enjoy Life Natural Brands LLC

      6. 6.4.6 General Mills, Inc.

      7. 6.4.7 Genius Foods

      8. 6.4.8 Kraft Heinz Company

      9. 6.4.9 Hain Celestial Group, Inc.

      10. 6.4.10 Hero Group AG

      11. 6.4.11 Kelkin Ltd.

      12. 6.4.12 Raisio PLC

    5. *List Not Exhaustive

**Subject to Availability

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Frequently Asked Questions

The Gluten-Free Bakery Market market is studied from 2016 - 2026.

The Gluten-Free Bakery Market is growing at a CAGR of 9.3% over the next 5 years.

Asia Pacific is growing at the highest CAGR over 2021- 2026.

North America holds highest share in 2020.

Amy’s Kitchen, Inc., Bob’s Red Mill, H.J. Heinz Company, Hain Celestial Group, Inc., Dr. Schär are the major companies operating in Gluten-Free Bakery Market.

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