Frozen Snacks Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

The Frozen Snacks Market is segmented by Product Type (Potato Fries, Pizzas, and Other Frozen Snacks), Distribution Channel (Retail and Foodservice), and Geography (North America, Europe, Asia-Pacific, South America, and Middle East & Africa).

Frozen Snacks Market Snapshot

Frozen Snacks Market
Study Period: 2016 - 2026
Base Year: 2020
Fastest Growing Market: North America
Largest Market: Asia Pacific
CAGR: 7.2 %

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Market Overview

  • Convenience is one of the key factors driving the increase in consumption of frozen food items, globally. Hence, leading players are introducing new types and ingredients to cater to the taste of consumers, on a regional basis.
  • The intake of animal protein is associated with high cholesterol level, fat, and calorie intake, which increases the risk of cardiac diseases, high blood sugar level, and obesity. Hence, consumers are showing an inclination toward vegan sources of protein, which, in turn, has created a good platform for the players offering plant-based/vegan frozen products.

Scope of the Report

The frozen snacks market is segmented by product type into potato fries, pizzas, and other frozen snacks. Additionally, by distribution channel, the market is segmented into retail, which is further sub-segmented into supermarkets/hypermarkets and convenience stores, and food service. In terms of geography, the report covers North America, Europe, Asia-Pacific, South America, and Middle-East & Africa.

Product Type
Potato Fries
Other Frozen Snacks
Distribution Channel
Convenience Stores
North America
United States
Rest of North America
United Kingdom
Rest of Europe
Rest of Asia-Pacific
South America
Rest of South America
Middle-East and Africa
South Africa
United Arab Emirates
Rest of Middle-East and Africa

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Key Market Trends

Increasing Consumer Appetite and Acceptance

Across India, the frozen/convenience food industry, which started by offering basic frozen vegetables and fries, today offers a wide range of products, ranging from fruits and vegetables to frozen meats and ready-to-cook products, as well as full meal options. With the increasing customer appetite and acceptance, the frozen snacks market has recorded a healthy growth rate, complemented by an increase in selling points and deeper penetration by organized retail players, as well as an increase in the available freezer space in retail channels.

The changing lifestyles of consumers offer several opportunities for manufacturers across industries. Facilitated by the rise in the number of women in the workforce and the increasing at-home socializing, along with the preference for nuclear families, have led to the growing acceptance of western food in the developing countries, thereby, enabling the need for on-the-move foods, thus, in turn, enhancing the demand for frozen snacks altogether.

Frozen Snacks Market

Strong Penetration of Cafes and Quick Service Restaurants (QSRs) Impacting the Market

Keeping up with the changing consumer demand, restaurants are providing food items, in line with need for convenience and other trends associated with changes in lifestyle. Moreover, the growing preference for healthier food options, concerns over environmental sustainability, increased competition from grocery stores, heightened consumer expectations, and rapidly advancing technology are reinventing the traditional dining experience and forcing changes on the way that restaurants and cafes operate.

However, restaurant operators are optimistic about their businesses, where the competition is more in terms of product offerings and dining experiences, which is expected to drive positive sales in line with the time spent at the restaurants. As the economies of developed countries are booming, more consumers may need the convenience of take-out and delivery options, thereby, demanding the restaurants to keep larger stocks of frozen products to facilitate growth in their sales.

Frozen Snacks Market

Competitive Landscape

The market for frozen snacks is highly fragmented, due to the presence of a large number of global and local companies. Some of the key companies in the market include Bellisio Foods, ConAgra Foods Inc., McCain Foods, General Mills, and Nestle SA. Manufacturers operating in the market are entering agreements with downstream companies to increase their operational reach.

Table of Contents


    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study



    1. 3.1 Market Overview


    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry


    1. 5.1 Product Type

      1. 5.1.1 Potato Fries

      2. 5.1.2 Pizzas

      3. 5.1.3 Other Frozen Snacks

    2. 5.2 Distribution Channel

      1. 5.2.1 Retail

        1. Supermarkets/Hypermarkets

        2. Convenience Stores

      2. 5.2.2 Foodservice

    3. 5.3 Geography

      1. 5.3.1 North America

        1. United States

        2. Canada

        3. Mexico

        4. Rest of North America

      2. 5.3.2 Europe

        1. Spain

        2. United Kingdom

        3. Germany

        4. France

        5. Italy

        6. Russia

        7. Rest of Europe

      3. 5.3.3 Asia-Pacific

        1. China

        2. Japan

        3. India

        4. Australia

        5. Rest of Asia-Pacific

      4. 5.3.4 South America

        1. Brazil

        2. Argentina

        3. Rest of South America

      5. 5.3.5 Middle-East and Africa

        1. South Africa

        2. United Arab Emirates

        3. Rest of Middle-East and Africa


    1. 6.1 Most Active Companies

    2. 6.2 Most Adopted Strategies

    3. 6.3 Market Share Analysis

    4. 6.4 Company Profiles

      1. 6.4.1 Nestle SA

      2. 6.4.2 Mc Cain Foods

      3. 6.4.3 Con Agra Foods

      4. 6.4.4 Tyson Foods

      5. 6.4.5 BRF SA

      6. 6.4.6 Pinnacle Foods

    5. *List Not Exhaustive

**Subject to Availability

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Frequently Asked Questions

The Frozen Snacks Market market is studied from 2016 - 2026.

The Frozen Snacks Market is growing at a CAGR of 7.2% over the next 5 years.

North America is growing at the highest CAGR over 2021- 2026.

Asia Pacific holds highest share in 2020.

Nestle S.A., Con Agra Foods, Mc Cain Foods, Tyson Foods, General Mills are the major companies operating in Frozen Snacks Market.

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