France Hair Care Market Size & Share Analysis - Growth Trends & Forecasts (2023 - 2028)

The Report Covers France Haircare Market Products & Brands and it is Segmented by Product Type (Shampoo, Conditioner, Hair Oil, Hair Spray, and Other Type); and by Distribution Channel (Supermarket/Hypermarket, Convenience Stores, Specialty Stores, Online Retail Stores, and Other Distribution Channels). The report offers market size and values in (USD Million) during the forecasted years for the above segments.

France Haircare Market Size

France Hair Care Market Summary
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Study Period 2016 -2027
Base Year For Estimation 2022
Forecast Data Period 2023 - 2028
Historical Data Period 2018 - 2021
CAGR 3.75 %
Market Concentration Low

Major Players

France Hair Care Market Major Players

*Disclaimer: Major Players sorted in no particular order


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France Haircare Market Analysis

The France Hair Care Market is projected to register a CAGR of 3.75% over the next five years.

Nowadays, consumers are more conscious of their hair care because of premature aging, pollution problems, and other environmental issues. An increasing number of people are turning to alternative organic, natural, or pharmaceutical products. In addition, the presence of different age groups in the region encourages the market players to produce the products according to consumer preference. The high demand for organic and natural ingredients infused in hair care products has been quite evident in the market, leading most companies to launch products with nature-inspired ingredients, including plant extract.

The rising demand for premium products is resulting in significant investments in innovation as France is one of the leading countries with renowned cosmetic brands. Due to the rise in disposable income, consumers prefer luxury beauty and personal care products over local brands. The luxury hair care brands in France like Kerastase, Phyto, and many more are launching new products with innovative strategies and according to consumer preferences. For instance, in September 2022, Noreva Dermatological Laboratory launched Hexaphane, a dry foam shampoo. The shampoo dissolves immediately in hair and dries hair quickly. Over the medium term, the hair care market is expected to grow owing to the demand for free-from products and rising disposable income.

France Haircare Market Trends

This section covers the major market trends shaping the France Hair Care Market according to our research experts:

Growing Demand For Natural Products

The hair care market in France is witnessing rising demand for natural and organic products owing to the rise in consumer awareness about the harmful effects of certain compounds, such as paraben and aluminum compounds, present in hair care products. The high demand for natural ingredients has been quite evident in the market studied, leading to most companies launching products with nature-inspired ingredients, such as plant-inspired and premium botanical ingredients. Among the organic hair care product types, such as conditioners and shampoos, serums and oils, and styling, the former holds most of the global organic hair care market, owing to its wide usage. Further, anti-dandruff organic oils are expected to register robust growth over the forecast period. The global atmospheric and seasonal changes affect hair growth considerably, which is one of the primary reasons driving the consumption of organic hair care products. In May 2021, the coconut water brand Vita Coco entered the European market by launching a new hair care product line. The products include shampoos, conditioners, and treatments. The products are available in France, the United Kingdom, and Germany in retail shops and online websites like Amazon, brand website, and Tim Rees.

France Hair Care Market - Market Share (%), By Category, Europe, 2021

Shampoos Segment is Growing at a Significant Pace

Nowadays, people are conscious about hair care which boosts the hair care product market owing to its organic and beneficial properties. Different types of hair shampoos are preferred by people with different hair types. Demand for clean-label and organic shampoo products is increasing in France. Regional brands like Klorane, Phyto, Kerastase, and many more are launching innovative luxury shampoos with the use of natural ingredients. The market players are considering the demand of consumers and launching products with high quality. Due to the cost-effectiveness and availability of products, young consumers are buying products according to their preferences. Furthermore, an increase in e-commerce sales is also driving the market. In April 2022, Bulldog Skincare expanded into hair care with a range of natural styling products for men across Europe.

France Hair Care Market - Import Value of Shampoos, in USD Million, France, 2021

France Haircare Industry Overview

The France Hair Care market is competitive with various central and small players. Different luxury brands also exist in the market, accounting for the demand for luxury hair care products. The market is dominated by significant layers such as L'Oréal S.A., Unilever PLC, Procter and Gamble Company, The Estée Lauder Companies Inc, and Pierre Fabre Group, which are taking steps toward product innovation to attract consumers. Advanced distribution network and manufacturing expertise give an upper edge to the manufacturers to expand their range of products in France market. Mergers and acquisitions among major players are further strengthening the market. In March 2022, Kao Corporation launched a new hair care line Wakati for natural and textured hair. The products are designed for women with three to four hair types, especially for kinks, coils, and curls. The products were launched in EMEA and across Europe.

France Haircare Market Leaders

  1. L'Oréal S.A.

  2. Unilever PLC

  3. Procter and Gamble Company

  4. The Estée Lauder Companies Inc

  5. Pierre Fabre Group

*Disclaimer: Major Players sorted in no particular order

France Hair Care Market Concentration

France Haircare Market News

  • In November 2022, Elyssa Cosmetiques, a premium beauty and hair care brand launched Lisage Bresilien, an exclusive hair care product range from Keratine and cocoa. The products can be used for rehydrating purposes and provide shiny and healthy hair.
  • In March 2022, Klorane, a Pierre Fabre Group brand, launched a volumizing version of its dry shampoo. The product is made for people with thin hair. It absorbs oil in the scalp and doubles the volume of hair.
  • In January 2022, Garnier, a L'Oréal brand, launched "No Rinse Conditioner" across Europe. This product is an innovation for environmentally friendly packaging. The products are packed in lighter cardboard integrated tubes with 75% less plastic, boasting an overall carbon footprint reduction of 92%.

France Haircare Market Report - Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study




    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry


    1. 5.1 Product Type

      1. 5.1.1 Shampoo

      2. 5.1.2 Conditioner

      3. 5.1.3 Hair Spray

      4. 5.1.4 Hair Oil

      5. 5.1.5 Other Product Types

    2. 5.2 Distribution Channel

      1. 5.2.1 Hypermarket/Supermarket

      2. 5.2.2 Specialty Store

      3. 5.2.3 Convenience Store

      4. 5.2.4 Online Retail Stores

      5. 5.2.5 Other Distribution Channels


    1. 6.1 Major Strategies by Key Players

    2. 6.2 Market Share Analysis

    3. 6.3 Company Profiles

      1. 6.3.1 L'Oréal S.A.

      2. 6.3.2 Henkel AG & Co. KGaA

      3. 6.3.3 Procter & Gamble Company

      4. 6.3.4 Unilever PLC

      5. 6.3.5 Johnson & Johnson

      6. 6.3.6 Elyssa Cosmetiques

      7. 6.3.7 Natura & Co

      8. 6.3.8 MOROCCANOIL Inc.

      9. 6.3.9 The Estée Lauder Companies Inc.

      10. 6.3.10 Pierre Fabre Group

    4. *List Not Exhaustive

**Subject to Availability

France Haircare Industry Segmentation

France's hair care market is segmented into product types and distribution channels. The market is segmented by shampoo, conditioner, hair oil, hair spray, and other classes. Further, the market has been segmented by distribution channel into supermarkets/hypermarkets, convenience stores, specialty stores, online retail stores, and other distribution channels. For each segment, the market sizing and forecasts have been done based on value (in USD million).

Product Type
Hair Spray
Hair Oil
Other Product Types
Distribution Channel
Specialty Store
Convenience Store
Online Retail Stores
Other Distribution Channels

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France Haircare Market Research FAQs

The France Hair Care Market is projected to register a CAGR of 3.75% during the forecast period (2023-2027).

L'Oréal S.A., Unilever PLC, Procter and Gamble Company, The Estée Lauder Companies Inc and Pierre Fabre Group are the major companies operating in the France Hair Care Market.

France Hair Products Industry Report

Statistics for the 2023 France Hair Products market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. France Hair Products analysis includes a market forecast outlook to 2028 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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