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The global food sweetener market was value at USD 85.92 Bn in 2020 and is projected to grow at a CAGR of 2.49% during the forecast period (2021-2026).
As the COVID-19 outbreak continued to spread globally, the demand for sugarless and low-calorie food went to surge, which has slightly disrupted the application segment of food sweeteners across the industry. However, a few sugar substitutes are expecting a growing demand driven by the rising sales especially those which include artificial sweeteners and natural sweeteners. By using different blends of low-calorie sweeteners, subtle taste options can be achieved. Manufacturers choose the low-calorie sweetener, either on its own or as a blend, based on taste considerations, stability, and cost during times of pandemic.
The increasing concern regarding the prevalence of obesity is encouraging consumers to opt for natural and zero-calorie sweeteners, such as stevia. According to the Global Stevia Institute’s internal survey, approximately 60% of Americans prefer low-calorie sugar alcohols in their foods.
Furthermore, the consumption of sugar substitutes, such as xylitol, erythritol, and mannitol, is rapidly increasing across the world. This is attributed to consumer awareness, government regulations to reduce sugar consumption, and application in many health and wellness food products in the market.
The inclination toward low-calorie sweetener and low-calorie beverages, such as diet coke and low-calorie drinks, and low-calorie foods, such as yogurt, ice cream, and grain-based desserts, has gained popularity worldwide. The physiology of sweetness receptors is also being studied in greater details, with an endeavor to make food and beverages sweet without using sugar.
Scope of the Report
Sweetener, any of the various natural and artificial substances that provide a sweet taste in food and beverages. In addition to their sweetening power, they may be used for such processes as food preservation, fermentation (in brewing and wine making), baking (where they contribute to texture, tenderization, and leavening), and food browning and caramelization. Natural sweeteners may be both nutritive and favourable and thus popular both as food and flavouring.
The food sweetener market is segmented by type as Sucrose, Starch Sweeteners, and Sugar Alcohols and High-Intensity Sweeteners (HIS). Starch Sweeteners and Sugar Alcohols include Dextrose, HFCS, Maltodextrin, Sorbitol, and Others. High-intensity Sweeteners segment includes, Sucralose, Aspartame, Saccharin, Neotame, Stevia, and Others. By Application the market is segmented into, Bakery And Confectionery, Dairy And Desserts, Meat And Meat Products, Soups, Sauces, And Dressings, and Other Applications. By geography, the market takes into consideration the major regions across the globe including, North America, Europe, Asia-Pacific, South America, and the Middle East, and Africa. For each segment market sizing and forecasts have been done on the basis of value (USD million).
|By Product Type|
|Sucrose (Common Sugar)|
|Bakery and Confectionery|
|Dairy and Desserts|
|Meat and Meat Products|
|Soups, Sauces, and Dressings|
Key Market Trends
Increasing Demand from the Emerging Economies Due to Rapid Urbanization and Rising Affluence
The shift in the preference for convenience (driven largely by urbanization), growing working-women population, and rising household incomes, among others, are driving the demand for sweeteners in the emerging economies. Overall, the huge demand for food in developing countries has led the entire value chain to open markets for food sweeteners, thereby driving the demand for food sweeteners.
The majority of countries with high absolute consumption of sugar falls in the category of emerging economies, and consequently, these nations have a high burden of lifestyle diseases, as pointed by the World Health Organization (WHO). The consumption of high-intensity sweeteners in the United States, Canada, Western Europe, and Japan is expected to grow at lower rates, as the diet beverages market, the largest application sector, has matured. However, the demand in developing economies is expected to increase during the forecast period.
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Asia Pacific to Drive the Global Market
China is one of the world's largest producers of sweeteners, dominating the global market for many high-intensity sweeteners such as saccharin, cyclamate, acesulfame-K (Ace-K), stevia, aspartame, sucralose, glycyrrhizin, alitame, and neotame. Also, the consumption of sweeteners is rising rapidly in China due to the increasing demand for sugar-enriched food and beverage products. Moreover, with the growing economic importance of stevia in the country, players in the market are focusing more on the market. Stevia producer PureCircle is seeking to ramp-up production for the Chinese market after receiving a patent for its stevia Reb M sweetener in the country. Further to this, the increasing demand for natural and healthful alternatives in the region has grabbed the attention of many food and beverage giants. For example, Coca-Cola and Pepsi’s market shares have drastically declined due to the use of aspartame. Bearing this in mind, they have expanded their product ranges with natural plant-based stevia. Moreover, increased demand for natural, non-caloric sweeteners, and high demand for sweeteners in various applications, such as processed food and beverages from emerging economies, are the major factors driving the market growth.
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The food sweetener market is currently dominated by Cargill, Tate & Lyle PLC, Stevia First Corp, Ingredion, Pure Circle, Sudzucker, and AB Sugar, among others. Strong brand loyalty for brands, like Cargill, Stevia First Corp, and Tate & Lyle, in the emerging countries is the primary reason for these players enjoying a strong foothold in these markets. Acquisitions and new product launches are the most preferred growth strategies. Leading companies are focusing on expansion and partnerships. The leading companies are focused on launching innovative, low-calorie, and natural ingredient based products. Huge investments have been made in R&D to develop products for specific needs.
In 2019, Layn launched Super V Fruit, a new proprietary variety of monk fruit that can naturally produce 20% more mogrosides; The new Super V Fruit represents a major step in improving and securing the end-to-end monk fruit supply chain, naturally and without the use of GMO.
In 2018, the Archer Daniels Midland Company reached an agreement to purchase Meiweiyuan Biotechnology Co., a privately-held sweetener manufacturer near the city of Wuhan. This was expected to help the company further expand its footprint in regions with growing demand for products and allow the company to serve major customers in the northern part of the country, as well as Asian export markets.
In 2018, Cargill officially started producing its new EverSweet, a zero-calorie, next-generation sweetener made with two of the best tasting sweet compounds found in the stevia leaf, Reb M and Reb D. This enables food and beverage companies to cater to consumer demand for healthier food choices without losing the flavor.
Table of Contents
1.1 Study Deliverables and Study Assumptions
1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter's Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
5.1 By Product Type
5.1.1 Sucrose (Common Sugar)
5.1.2 Starch Sweeteners and Sugar Alcohols
18.104.22.168 High Fructose Corn Syrup (HFCS)
22.214.171.124 Other Starch Sweeteners and Sugar Alcohols
5.1.3 High Intensity Sweeteners (HIS)
126.96.36.199 Other High Intensity Sweeteners
5.2 By Application
5.2.1 Bakery and Confectionery
5.2.2 Dairy and Desserts
5.2.4 Meat and Meat Products
5.2.5 Soups, Sauces, and Dressings
5.2.6 Other Applications
5.3.1 North America
188.8.131.52 United States
184.108.40.206 Rest of North America
220.127.116.11 United Kingdom
18.104.22.168 Rest of Europe
5.3.3 Asia Pacific
22.214.171.124 Rest of Asia Pacific
5.3.4 South America
126.96.36.199 Rest of South America
5.3.5 Middle East and Africa
188.8.131.52 South Africa
184.108.40.206 Saudi Arabia
220.127.116.11 Rest of Middle East and Africa
6. COMPETITIVE LANDSCAPE
*List Not Exhaustive
6.1 Most Adopted Strategies
6.2 Most Active Companies
6.3 Market Share Analysis
6.4 Company Profiles
6.4.1 Tate & Lyle PLC
6.4.2 Cargill Incorporated
6.4.3 Archer Daniels Midland Company
6.4.4 DuPont de Nemours, Inc
6.4.5 Ingredion Incorporated
6.4.6 Ajinomoto Co., Inc.
6.4.7 PureCircle Limited
6.4.8 NutraSweet Company
6.4.9 GLG Life Tech Corporation
6.4.10 Tereos S.A.
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
8. IMPACT OF COVID-19 ON THE MARKET
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Frequently Asked Questions
What is the study period of this market?
The Food Sweetener Market market is studied from 2016 - 2026.
What is the growth rate of Food Sweetener Market?
The Food Sweetener Market is growing at a CAGR of 2.49% over the next 5 years.
Which region has highest growth rate in Food Sweetener Market?
Asia Pacific is growing at the highest CAGR over 2021- 2026.
Which region has largest share in Food Sweetener Market?
Asia Pacific holds highest share in 2020.
Who are the key players in Food Sweetener Market?
- Cargill Incorporated
- Tate & Lyle
- Stevia First Corporation
- Ingredion Incorporated
Are the major companies operating in Food Sweetener Market.