Europe Heated Mattress Pads Market Size and Share
| Study Period | 2020 - 2030 |
| Base Year For Estimation | 2024 |
| Forecast Data Period | 2025 - 2030 |
| Market Size (2025) | USD 142.82 Million |
| Market Size (2030) | USD 187.99 Million |
| CAGR (2025 - 2030) | 5.65% |
| Market Concentration | Medium |
Major Players
*Disclaimer: Major Players sorted in no particular order |
Europe Heated Mattress Pads Market Analysis by Mordor Intelligence
The Europe Heated Mattress Pads Market size is estimated at USD 142.82 million in 2025, and is expected to reach USD 187.99 million by 2030, at a CAGR of 5.65% during the forecast period (2025-2030).
The market for heated mattress pads in Europe has been experiencing steady growth. Customers are looking for more and more ways to make their sleep more comfortable. Heated mattress pads provide an additional layer of warmth, which can be especially appealing during colder seasons or in regions with colder climates. Heated mattress pads are often marketed for their potential health benefits. They can help soothe muscle aches and joint pain, improve blood circulation, and provide relief for individuals with certain medical conditions, such as arthritis.
The market has witnessed technological advancements, such as incorporating advanced temperature control systems, timers, and dual-zone heating functionality. These capabilities let users personalize their sleeping spaces and set the temperature to suit their tastes. The rise of e-commerce platforms has made heated mattress pads more accessible to consumers. Online retailers offer a wide range of product options, competitive pricing, and convenient delivery, contributing to the overall market growth.
Europe Heated Mattress Pads Market Trends and Insights
Increasing Online Sales is Fuelling the Market
The European market for heated mattress pads is witnessing a surge, primarily driven by the rising trend of online sales. Online purchasing has grown significantly because of its accessibility and convenience. Consumers can now effortlessly browse and buy heated mattress pads from the comfort of their homes at their convenience. This shift has broadened the customer base, appealing to those with limited access to brick-and-mortar stores or who simply favor the convenience of online shopping. Online platforms offer many options, spanning brands, models, sizes, and features from multiple manufacturers and retailers. This vast selection empowers customers to find the perfect fit for their preferences and needs.
Furthermore, online retailers have streamlined delivery networks, ensuring prompt and dependable European product shipments. Notably, reputable online platforms often boast customer-centric return policies, facilitating hassle-free returns or exchanges. These factors collectively enhance the overall shopping experience, further bolstering the preference for online purchases of heated mattress pads.
Rise in Heated Mattress Pads Sales in Germany
Germany's large population could create a substantial consumer base for heated mattress pads. Additionally, colder climates in some areas of Germany might drive the demand for products that provide extra warmth and comfort during winter. Germany is known for its strong economy and high standard of living. This could result in a higher disposable income among consumers, allowing them to invest in premium bedding products like heated mattress pads. Germany emphasizes quality sleep and wellness. As a result, there may be a growing awareness among consumers about the benefits of heated mattress pads for improving sleep and relaxation. This increased awareness might drive demand in the market. Growing the market can also be aided by efficient marketing plans and the broad availability of heated mattress pads via various retail outlets, such as brick-and-mortar stores and online retailers.
Competitive Landscape
The European heated mattress pad market exhibits a semi-consolidated landscape. Our report focuses on prominent global players in this sector. Presently, a few key players hold significant market shares. Yet, as technology advances and product innovation surges, mid-sized and smaller firms expand their footprint, achieving this by securing fresh contracts and exploring untapped markets. Some prominent players include DreamlandUK, Silentnight, Beurer, Morphy Richards, and Slumberdown.
Europe Heated Mattress Pads Industry Leaders
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DreamlandUK
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Silentnight
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Beurer
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Morphy Richards
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Slumberdown
- *Disclaimer: Major Players sorted in no particular order
Recent Industry Developments
- May 2023: Resortecs joined forces with BekaertDeslee, a prominent mattress textile and sleep solutions industry player. Their collaboration aims to revolutionize mattress cover recycling, elevating the concept of Design for Disassembly from mere fashion to a pioneering solution. By doing so, they aim to tackle the challenge of waste reduction and enhance the recyclability of one of the most intricate textile products in the market.
- April 2023: Recyc-Matelas Europe, a prominent player in recycling end-of-life mattresses, acquired Ecomatelas, a leading provider of reconditioned bedding in France. This strategic move positions Recyc-Matelas Europe as a pivotal player in France's circular economy. Weinberg Capital Partners and Bpifrance facilitated the acquisition.
Europe Heated Mattress Pads Market Report Scope
A heated mattress pad is an efficient way to ensure a snug and pleasant sleep environment, eliminating the need for excessive heating or bulky layers of blankets. This report will provide a detailed analysis of the European heated mattress pads market. The report delves into the market dynamics, highlights emerging trends in segment and country markets, and offers insights into different product and application categories. It also analyses the key players and the competitive landscape. The European heated mattress pads market is segmented by application, which includes households and commercial; by distribution channel, including online and offline; and by country, including Germany, France, the United Kingdom, and the rest of Europe. The report offers market size and forecasts for the Europe heated mattress pads market in terms of revenue (USD) for all the above segments.
| Household |
| Commercial |
| Online |
| Offline |
| Germany |
| United Kingdom |
| France |
| Rest of Europe |
| By Application | Household |
| Commercial | |
| By Distribution Channel | Online |
| Offline | |
| Europe | Germany |
| United Kingdom | |
| France | |
| Rest of Europe |
Key Questions Answered in the Report
How big is the Europe Heated Mattress Pads Market?
The Europe Heated Mattress Pads Market size is expected to reach USD 142.82 million in 2025 and grow at a CAGR of 5.65% to reach USD 187.99 million by 2030.
What is the current Europe Heated Mattress Pads Market size?
In 2025, the Europe Heated Mattress Pads Market size is expected to reach USD 142.82 million.
Who are the key players in Europe Heated Mattress Pads Market?
DreamlandUK, Silentnight, Beurer, Morphy Richards and Slumberdown are the major companies operating in the Europe Heated Mattress Pads Market.
What years does this Europe Heated Mattress Pads Market cover, and what was the market size in 2024?
In 2024, the Europe Heated Mattress Pads Market size was estimated at USD 134.75 million. The report covers the Europe Heated Mattress Pads Market historical market size for years: 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Europe Heated Mattress Pads Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.
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Europe Heated Mattress Pads Market Report
Statistics for the 2025 Europe Heated Mattress Pads market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Europe Heated Mattress Pads analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.
