Europe Bed and Bath Linen Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The Report Covers Europe Bed and Bath Linen Market Revenue and It is Segmented by Product (bed Linen and Bath Linen), Distribution Channel (specialty Stores, Supermarkets and Hypermarkets, Online, Other Distribution Channels), End User (residential and Commercial), and Country (United Kingdom, France, Italy, Germany, and Rest of Europe). The Market Size and Forecasts for the Europe Bed and Bath Linen Market are Provided in Terms of Volume (number of Products) and Value (USD) for all the Above Segments.

Europe Bed and Bath Linen Market Size

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Europe Bed and Bath Linen Market Summary
Study Period 2020 - 2029
Base Year For Estimation 2023
Market Size (2024) USD 20 Billion
Market Size (2028) USD 23.19 Billion
CAGR (2024 - 2029) > 3.00 %
Market Concentration Medium

Major Players

Europe Bed and Bath Linen Market Major Players

*Disclaimer: Major Players sorted in no particular order

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Europe Bed and Bath Linen Market Analysis

The Europe Bed And Bath Linen Market size is estimated at USD 20 billion in 2024, and is expected to reach USD 23.19 billion by 2028, growing at a CAGR of greater than 3% during the forecast period (2024-2028).

The market is witnessing growth propelled by an expanding housing sector, increased consumer spending on home furnishings, and a growing awareness of the physical and mental health benefits associated with sufficient sleep. The demand for larger beds and mattresses, coupled with an increasing preference for eco-friendly products, particularly those crafted from organic materials, is shaping market trends.

In response to evolving consumer preferences, there is a rising inclination toward diverse designs and patterns, including embroidered covers. Customers seek high-quality, stylish bed linens that offer versatility, contributing significantly to the industry's expansion. Additionally, the market is experiencing a surge in demand for luxury bath linens, such as hammam towels, especially within the home textiles market in Western Europe. Recent market drivers and opportunities encompass the adoption of sustainable practices, innovative design trends, and the integration of advanced technologies, shaping the landscape of the Europe Bed & Bath Linen Market.

Europe Bed and Bath Linen Market Trends

Growth in Disposable Income Among Households

Increasing disposable income provides households with greater purchasing power, enabling them to spend more on goods and services. Higher consumer spending stimulates economic activity, boosts demand for products and services, and supports business revenues and profitability. Rising disposable income allows households to improve their standard of living by affording a wider range of goods and services, including better-quality housing, healthcare, education, transportation, entertainment, and leisure activities. As households enjoy a higher standard of living, overall well-being and quality of life improve. With more disposable income available, households can save and invest for the future. Increased savings contribute to financial security, emergency preparedness, and long-term wealth accumulation. Investments in stocks, bonds, real estate, retirement accounts, and education funds help households build assets and achieve financial goals.

Europe Bed and Bath Linen Market - Average Per Capita Purchasing Power in Europe , In USD (2019-2022)

United Kingdom is one of the Prominent Markets for Bed and Bath Linen Products

The United Kingdom has a strong textile and fashion market with continuous growth. Among the EU countries, the United Kingdom almost consumes 17% of the total region's bed linen consumption. Consumers in the United Kingdom prefer organic textiles to reduce their environmental impact and enjoy eco-friendly products. On average, organic cotton usage in the United Kingdom is estimated to be more than 750 metric tons of fiber.

The market witnessed a continuing trend by manufacturers and retailers to relocate production overseas and source raw materials and products in low-cost countries, such as China and India. Key suppliers in the bed linen sector include Dorma, Vanguard Textiles, and Arthur Sanderson. Key towel suppliers include Christy and Stott & Smith. Industry surveys revealed that only approximately 5% of home textiles are collected for re-use and recycling.

Europe Bed and Bath Linen Market - Product Consumption In United Kingdom, Percentage Share, 2022

Europe Bed and Bath Linen Industry Overview

The European bed and bath linen market is highly competitive and fragmented. Small and medium enterprises, with approximately 50 employees, are huge in number in the market. However, big companies, like IKEA, are also prominent in the market in the bed and bath linen segment. Some of the other major players include Tirotex, Yorkshire Linen, Victoria Linen, Essenza Home, and Ralph Lauren.

Europe Bed and Bath Linen Market Leaders

  1. Tirotex

  2. Inter IKEA group

  3. Hennes & Mauritz AB

  4. ESSENZA home

  5. Ralph Lauren Corporation

*Disclaimer: Major Players sorted in no particular order

Europe Bed and Bath Linen Market Concentration
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Europe Bed and Bath Linen Market News

  • March 2023: Switzerland-based firm Archroma acquired the Textile Effects business from Huntsman Corporation. The global business of Huntsman Textile Effects comprises approximately 2,300 employees in 33 countries and 10 production sites globally.
  • February 2023: H&M formed a joint venture with recycling group Remondis to collect, sort, and sell used and unwanted garments and textiles. The 50-50 owned venture, called Looper Textile, has started its operations in Europe and aims to extend the life cycle of some 40 million garments.

Europe Bed and Bath Linen Market Report - Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS AND INSIGHTS

    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Industry Value Chain Analysis

    5. 4.5 Industry Attractiveness - Porter's Five Forces Analysis

      1. 4.5.1 Bargaining Power of Buyers

      2. 4.5.2 Bargaining Power of Suppliers

      3. 4.5.3 Threat of New Entrants

      4. 4.5.4 Threat of Substitutes

      5. 4.5.5 Intensity of Competitive Rivalry

    6. 4.6 Insights of Technology Innovations in the Market

    7. 4.7 Impact of COVID-19 on the Market

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Product

      1. 5.1.1 Bed Linen

      2. 5.1.2 Bath Linen

    2. 5.2 By End User

      1. 5.2.1 Residential

      2. 5.2.2 Commercial

    3. 5.3 By Distribution Channel

      1. 5.3.1 Speciality Stores

      2. 5.3.2 Supermarkets and Hypermarkets

      3. 5.3.3 Online

      4. 5.3.4 Other Distirubution Channels

    4. 5.4 By Country

      1. 5.4.1 United Kingdom

      2. 5.4.2 France

      3. 5.4.3 Italy

      4. 5.4.4 Germany

      5. 5.4.5 Rest of Europe

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Market Concentration Overview

    2. 6.2 Company Profiles

      1. 6.2.1 Tirotex

      2. 6.2.2 Inter Ikea Group

      3. 6.2.3 Frette

      4. 6.2.4 Hennes & Mauritz AB

      5. 6.2.5 Essenza Home

      6. 6.2.6 Acton & Acton Ltd.

      7. 6.2.7 Beaumont & Brown

      8. 6.2.8 Beltrami Linen

      9. 6.2.9 Swiscot

      10. 6.2.10 Yorkshire Linen

      11. 6.2.11 Ralph Lauren Corporation

      12. 6.2.12 Victoria Linen Co. Ltd.*

    3. *List Not Exhaustive
  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

  8. 8. DISCLAIMER AND ABOUT US

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Europe Bed and Bath Linen Industry Segmentation

Bed and bath linens consist of a variety of products that range from sheets and covers that are used in bedding to the linens used for the bathroom bath mat. 

The European bed and bath linen market is segmented by product, distribution channel, end-user, and country. By product, the market is sub-segmented into bed linen and bath linen. By distribution channel, the market is sub-segmented into specialty stores, supermarkets, hypermarkets, online, and other distribution channels. By end user, the market is sub-segmented into residential and commercial. By country, the market is sub-segmented into the United Kingdom, France, Italy, Germany, and the rest of Europe. The report offers market size and forecasts for the Europe bed and bath linen market in value (USD) for all the above segments. 

By Product
Bed Linen
Bath Linen
By End User
Residential
Commercial
By Distribution Channel
Speciality Stores
Supermarkets and Hypermarkets
Online
Other Distirubution Channels
By Country
United Kingdom
France
Italy
Germany
Rest of Europe
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Europe Bed and Bath Linen Market Research FAQs

The Europe Bed and Bath Linen Market size is expected to reach USD 20 billion in 2024 and grow at a CAGR of greater than 3% to reach USD 23.19 billion by 2028.

In 2024, the Europe Bed and Bath Linen Market size is expected to reach USD 20 billion.

Tirotex, Inter IKEA group, Hennes & Mauritz AB, ESSENZA home and Ralph Lauren Corporation are the major companies operating in the Europe Bed and Bath Linen Market.

In 2023, the Europe Bed and Bath Linen Market size was estimated at USD 19.40 billion. The report covers the Europe Bed and Bath Linen Market historical market size for years: 2020, 2021, 2022 and 2023. The report also forecasts the Europe Bed and Bath Linen Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Europe Bed and Bath Linen Industry Report

Statistics for the 2023 Europe Bed and Bath Linen market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Europe Bed and Bath Linen analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Europe Bed and Bath Linen Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)