European Cookware Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The Report Covers European Cookware Brands & Analysis and the Market is Segmented by Products (pots & pans, cooking racks, cooking tools, microwave cookware, and pressure cookers), Materials (stainless steel, aluminum, glass, and others), Distribution Channels (hypermarkets and supermarkets, specialty store, online, and other distribution channels), and Country (Germany, United Kingdom, France, Poland, Italy, and rest of Europe). The market size and forecasts for the Europe Cookware Market are provided in terms of value (USD billion) for all the above segments.

Europe Cookware Market Size

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Europe Cookware Market Summary
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Study Period 2020 - 2029
Base Year For Estimation 2023
Market Size (2024) USD 4.04 Billion
Market Size (2029) USD 4.74 Billion
CAGR (2024 - 2029) 3.17 %
Market Concentration Medium

Major Players

Europe Cookware Market Major Players

*Disclaimer: Major Players sorted in no particular order

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Europe Cookware Market Analysis

The Europe Cookware Market size is estimated at USD 4.04 billion in 2024, and is expected to reach USD 4.74 billion by 2029, growing at a CAGR of 3.17% during the forecast period (2024-2029).

The European Union is one of the worst-hit regions in the world with the sudden COVID-19 pandemic. The major countries, including Italy, France, and the United Kingdom, suffered economic disruptions, which ultimately affected the cookware market in the region during the year 2020. Many manufacturing facilities extended production shutdowns in Europe during the lockdown. Because of this, there were a much supply and demand distractions. While the pandemic crisis declined the frequency of cookware purchases, the lead time for delivery of orders increased significantly across the world, including Europe. Limited component availability, restricted labor supply, and other supply chain-related costs are some of the major challenges that most industry players are currently focusing on.

The European region experienced low-interest rates and a good economic situation during the past few years, with consumers showing interest in products in the home appliance market. The growing demand for innovative and advanced products drove the demand for cookware in Europe. Two key factors contributing to the growth of the cookware market in Europe are product innovations and portfolio extensions, leading to product premiumization. The Western European markets follow the growing trend of consumers in the cookware market, focusing on premium cookware.

Europe Cookware Market Trends

Non-Stick Cookware is Dominating the Cookware Industry

Nonstick coatings were used on cookware for over five decades. Most cookware is made of stainless steel, aluminum, cast iron, glass, pyroceram, and ceramic, while some bakeware is made from flexible silicone. The superior properties of non-stick coatings make them popular for various food-grade non-stick applications, including cookware, such as pots and pans.

Over the years, non-stick cookware received negative attention regarding its safety and health issues due to the toxic chemicals emission. The nonstick coatings are confirmed safe for human use by Food and Drug Administration scientists. Cookware without perfluorooctanoic acid (PFOA) is considered more environmentally friendly than those made with other nonstick coatings. Traditional PTFE pans make up the low end of the cookware market. In contrast, non-PFOA coatings, ceramics, and silicone-based coatings make up the high-end green side of the market, offering supposedly healthy solutions that are not as effective as their PTFE counterparts. The market is slowly shifting toward the green pans market, which is instrumental in expanding the market size of non-stick cookware.

Europe Cookware Market: Revenue from Non-Stick Cookware Market Worldwide From (2017-2021)

The huge impact of Cookware Brand Promotion on Social Media

The strategy for increasing the brand visibility of the cookware brand online in the most cost-efficient manner possible is divided into two parts. They are social media marketing and SEO (to generate traffic to the website). During the lockdown, everyone turned to cook and showcased their dishes on social media, resulting in a surplus of free time or restaurants closing. It benefited the cookware sector by increasing online sales.

Companies also invest in youtube, Instagram, Facebook, and other social media platforms to promote their product and make them brand through different marketing techniques. Influencers from youtube promoting the brands will majorly impact all brands. Influencers showcasing the brand packaging & products in detail create a better purchase experience for the target audience.

Europe Cookware Market: Leading Utensils & Cookware Brands on YouTube in the UK (United Kingdom) As Of February 2021, by Uploaded Video Views (in 1,000's)

Europe Cookware Industry Overview

Companies across the world include huge investments in this segment of the market. The European cookware market includes many companies, like Le Creuset, Abbio, Cuisinart, All-Clad, Bialetti, and others, concentrated on minor shares. Smart kitchen cookware adoption, up-gradation to new cookware, technological advancement, etc., increase competition among the company. Innovation and technological advancement are taking place as COVID and urbanization strike general people to adopt new cookware. The major companies are Le Creuset, Abbio Kitchen, Cuisinart, All-Clad, and Bialetti.

Europe Cookware Market Leaders

  1. Le Creuset

  2. Abbio

  3. Cuisinart

  4. All-Clad

  5. Bialetti

*Disclaimer: Major Players sorted in no particular order

Europe Cookware Market Concentration
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Europe Cookware Market News

  • February 2023: Crucible Cookware, a leading manufacturer and supplier of high-quality kitchenware, announced it had signed a contract with DHL for shipping its products within the European Union (EU). DHL is one of the leading logistics companies. This new partnership will allow Crucible Cookware to provide its customers with faster and more efficient shipping options for their orders.
  • February 2023: A new range of bakeware with a reduced environmental impact is launched by market leader Guardini. They partnered with ArcelorMittal, one of the leading steel and mining companies, coated steel manufacturer Cooper Coated Coil (CCC), and coatings manufacturer ILAG.

Europe Cookware Market Report - Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS AND INSIGHTS

    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Value Chain Analysis

    5. 4.5 Porter's Five Forces Analysis

      1. 4.5.1 Bargaining Power of Suppliers

      2. 4.5.2 Bargaining Power of Buyers

      3. 4.5.3 Threat of New Entrants

      4. 4.5.4 Threat of Substitutes

      5. 4.5.5 Intensity of Competitive Rivalry

    6. 4.6 Insights into Technological Advancements in the Industry

    7. 4.7 Impact of COVID-19 on the Market

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Product

      1. 5.1.1 Pots & Pan

      2. 5.1.2 Cooking Racks

      3. 5.1.3 Cooking Tools

      4. 5.1.4 Microwave Cookware

      5. 5.1.5 Pressure Cookers

    2. 5.2 By Material

      1. 5.2.1 Stainless Steel

      2. 5.2.2 Aluminium

      3. 5.2.3 Glass

      4. 5.2.4 Others

    3. 5.3 By Distribution Channel

      1. 5.3.1 Hypermarkets and Supermarkets

      2. 5.3.2 Specialty Store

      3. 5.3.3 Online

      4. 5.3.4 Other Distribution Channels

    4. 5.4 By Geography

      1. 5.4.1 Germany

      2. 5.4.2 United Kingdom

      3. 5.4.3 France

      4. 5.4.4 Poland

      5. 5.4.5 Italy

      6. 5.4.6 Rest Of Europe

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Market Concentration Overview

    2. 6.2 Company Profiles

      1. 6.2.1 Le Creuset

      2. 6.2.2 Abbio

      3. 6.2.3 Cuisinart

      4. 6.2.4 All-Clad

      5. 6.2.5 Bialetti

      6. 6.2.6 Calphalon

      7. 6.2.7 Viking Cookware

      8. 6.2.8 Uno Casa*

    3. *List Not Exhaustive
  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

  8. 8. DISCLAIMER AND ABOUT US

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Europe Cookware Industry Segmentation

Cookware is one of the most widely demanded products as people are adopting urbanization. The report covers a complete background analysis of the Europe Cookware Market. It includes an economic assessment, a market overview, a market size estimation for key segments, emerging trends in the market, market dynamics, and key company profiles. The Europe Cookware Market is segmented by products (pots & pans, cooking racks, cooking tools, microwave cookware, and pressure cookers), materials (stainless steel, aluminum, glass, and others), distribution channels (hypermarkets and supermarkets, specialty store, online, and other distribution channels), and country (Germany, United Kingdom, France, Poland, Italy, and rest of Europe). The report offers market size and forecasts for the Europe Cookware Market in value (USD) for all the above segments.

By Product
Pots & Pan
Cooking Racks
Cooking Tools
Microwave Cookware
Pressure Cookers
By Material
Stainless Steel
Aluminium
Glass
Others
By Distribution Channel
Hypermarkets and Supermarkets
Specialty Store
Online
Other Distribution Channels
By Geography
Germany
United Kingdom
France
Poland
Italy
Rest Of Europe
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Europe Cookware Market Research FAQs

The Europe Cookware Market size is expected to reach USD 4.04 billion in 2024 and grow at a CAGR of 3.17% to reach USD 4.74 billion by 2029.

In 2024, the Europe Cookware Market size is expected to reach USD 4.04 billion.

Le Creuset, Abbio, Cuisinart, All-Clad and Bialetti are the major companies operating in the Europe Cookware Market.

In 2023, the Europe Cookware Market size was estimated at USD 3.92 billion. The report covers the Europe Cookware Market historical market size for years: 2020, 2021, 2022 and 2023. The report also forecasts the Europe Cookware Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

European Cookware Industry Report

Statistics for the 2024 European Cookware market share, size and revenue growth rate, created by Mordor Intelligenceā„¢ Industry Reports. European Cookware analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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European Cookware Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)