Enterprise Mobility Security Market - Growth, Trends, and Forecast (2020 - 2025)

The Enterprise Mobility Security Market can be segmented by Device (Smartphones, Laptops, and Tablets), End User (Banking/Insurance, Healthcare, IT and Telecom, and Government), and Geography (North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa).

Market Snapshot

Study Period:


Base Year:


Fastest Growing Market:

Asia Pacific

Largest Market:

North America


33.8 %

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Market Overview

The enterprise mobility security market was valued at USD 4.90 billion in 2019, and is expected to reach a value of USD 13.35 billion by 2025, at a CAGR of 33.8 % during the forecast period, (2020 - 2025). All BYOD policies are not created the same, and vendors offering security solutions play a crucial role in defining enterprise mobility strategies. Concerns, like permission issues and phishing emails, are causing the vendors to develop tailored solutions for IT Teams. 

  • Changes in workforce management, like bring your own device (BYOD), is driving the adoption of security systems. The industry has been witnessing a change in the working culture of organizations. With the constantly changing business scenarios, it is necessary for organizations to develop a mobile workforce to stay competitive. Furthermore, changes in work locations, time zone barriers, and the need to access official and confidential data via employees' personal devices are resulting in an increased demand for cloud services.
  • Vendor lock-in is a major challenge for this market. Once any vendor is onboarded by the company, they enter a long-term relationship and the company cannot switch to another vendor because of compliance-related issues. 

Scope of the Report

Enterprise mobility management (EMM) consists a set of people, processes, and technology dedicated to managing mobile devices (like smartphones, laptops, and tablets), wireless networks, and other mobile computing services in a business. Industries like BFSI, Hospitality, and Government use EMM in order to remotely manage their devices.

By Device
By End User
IT and Telecom
By Geography
North America
Latin America
Middle East & Africa

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Key Market Trends

Healthcare Sector Dominates the Market

  • With ageing population, shortage in staff, and rising costs, there has been pressure in mobility management on the healthcare industry. Hospitals are increasingly turning to technology and automation to improve operational efficiency.
  • According to Future of Healthcare: 2022 Hospital Vision Study, 55% of hospitals cited reduced cost of patient care, 72% highlighted an improved quality of patient care, and 61% reported a reduced medication administration error.
  • Factors driving the use of mobile devices in healthcare are improved patient outcomes, increased staff workflow efficiency, and reduction in the time of patient care. 
  • Employing mobility security will cause improved information availability and medical workflow efficiency and precision. 

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Asia-Pacific to Witness the Highest Growth

  • Companies in the Asia-Pacific region are embracing BYOD when it comes to increasing employee satisfaction and productivity.
  • More than half of the world’s mobile subscribers live in Asia-Pacific, especially in China and India. The growth in high-speed network coverage and smartphone adoption is leading to a surge in the use of mobile data in Asia-Pacific.
  • According to the GSMA Intelligence Report 2019, the mobile ecosystem supported more than 17 million jobs in 2018, and the number of smartphones is expected to grow to 3.9 billion by 2025. 
  • The startup ecosystem in Asia-Pacific is growing rapidly, with the number of active tech hubs in the region’s emerging markets doubling over the last year and venture funding into South/Southeast Asian countries tripling, since 2016. This indicates a change in workforce working style. 
  • Mobile is also playing a key role in tackling various social and economic challenges as outlined by the UN’s Sustainable Development Goals (SDGs). Thus, there is a need for mobility security.

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Competitive Landscape

The market is concentrated due to acquisitions and partnerships every quarter. Increasing awareness regarding mobility security among enterprises is causing the major vendors to re-think security and visibility. 

  • Feb 2019 - British Security firm Sophos announced that it will be integrating its Mobile Device Management system with Microsoft’s Intune. It will help IT admins configure individual device usage policies as per the corporate data laws. 
  • Feb 2019 - IDEMIA and MobileIron announced a partnership to bring eSIM and connectivity management capabilities to the MobileIron UEM/MDM platforms. The IDEMIA Smart Connect Hub integrates with mobile network operator (MNO) systems and brings control of eSIM profiles and their subscription plans within the MobileIron portals. 
  • Jan 2018 - Google Cloud and MobileIron announced a partnership to provide a secure enterprise applications and services portal. MobileIron will help Google to distribute the apps through its enterprise mobility management (EMM) platform, and its software can also provide analytics that shows which apps and services are the most popular and with whom.

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Table Of Contents


    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study




    1. 4.1 Market Overview

    2. 4.2 Introduction to Market Drivers and Restraints

    3. 4.3 Market Drivers

      1. 4.3.1 Change in Workforce Management, like BYOD, is Driving the Adoption of Security Systems

    4. 4.4 Market Restraints

      1. 4.4.1 Vendor Lock-in a Major Challenge

    5. 4.5 Industry Attractiveness - Porter's Five Forces Analysis

      1. 4.5.1 Threat of New Entrants

      2. 4.5.2 Bargaining Power of Buyers/Consumers

      3. 4.5.3 Bargaining Power of Suppliers

      4. 4.5.4 Threat of Substitute Products

      5. 4.5.5 Intensity of Competitive Rivalry


    1. 5.1 By Device

      1. 5.1.1 Smartphones

      2. 5.1.2 Laptops

      3. 5.1.3 Tablets

    2. 5.2 By End User

      1. 5.2.1 Banking/Insurance

      2. 5.2.2 Healthcare

      3. 5.2.3 IT and Telecom

      4. 5.2.4 Government

    3. 5.3 By Geography

      1. 5.3.1 North America

      2. 5.3.2 Europe

      3. 5.3.3 Asia-Pacific

      4. 5.3.4 Latin America

      5. 5.3.5 Middle East & Africa


    1. 6.1 Company Profiles

      1. 6.1.1 Blackberry Limited

      2. 6.1.2 MobileIron

      3. 6.1.3 VMware AirWatch

      4. 6.1.4 Citrix Systems Inc.

      5. 6.1.5 Microsoft Corporation

      6. 6.1.6 Cisco Systems Inc.

      7. 6.1.7 McAfee LLC

      8. 6.1.8 Broadcom Inc. (Symantec Corporation)

      9. 6.1.9 SAP SE

      10. 6.1.10 Honeywell International Inc.

      11. 6.1.11 IBM Corporation

      12. 6.1.12 Oracle Corporation

  7. *List Not Exhaustive


** Subject to Availability

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