The Duty-free and Travel Retail Market is segmented by type (beauty and personal care, wines and spirits, tobacco, eatables, fashion accessories and hard luxury, and other types), distribution channel (airports, airlines, ferries, and other distribution channels), and geography (North America, South America, Europe, Asia-Pacific, and Middle East & Africa).

Market Snapshot

Study Period:


Base Year:


Fastest Growing Market:

Asia Pacific

Largest Market:

Asia Pacific

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Market Overview

Duty-free and travel retail is a retailing channel, offering products to international travelers. It is a significant source of income and has several marketing opportunities. The rising popularity of the travel and tourism industry is one of the primary factors driving the growth of the duty-free and travel retail market. Duty-free and travel retail provides temporary spaces that offer extra time to end users after security check-in and allow them to get entertained and indulgent with the ambiance and experience of shopping for international products.

  • The increasing focus on digitalizing the retailing process, so that the companies can maximize their profits, may boost sales in the market. The growing demand for retail chains that offer luxury and premium brands of various products is augmenting the growth of the duty-free and travel retail market.
  • The distribution channels offer value to passengers, enhance their experiences while traveling, and add value to economic activities.
  • The low customer interest in shopping at airports is expected to restrain the growth of the market at these stores, owing reasons, such as lack of promotion campaigns at these stores and high prices of products.
  • Several companies are partnering with duty-free stores to launch their limited or exclusive products, which is driving the market growth. For instance, in February 2018, Lindt launched three new limited edition chocolates, exclusively for Dufry. The new chocolates were made available at all Dufry stores of major airports in Brazil. In January 2019, the two companies partnered again, to launch Lindt’s limited edition pistachio flavored chocolates, made exclusively for Dufry.
  • By product type, the wines and spirits segment is expected to gain a major share during the forecast period.

Scope of the Report

A complete background analysis of the market, including the analysis of market size and forecast, market shares, industry trends, growth drivers, and vendors. The study also includes insights into market segmentation, by type, distribution channel, and geography. Additionally, the report features qualitative and quantitative assessments, by analyzing the data gathered from industry analysts and market participants across key points in the industry’s value chain.

Beauty and Personal Care
Wines and Spirits
Fashion Accessories and Hard Luxury
Other Types
Distribution Channel
Other Distribution Channels
North America
United States
South America
Rest of South America
United Kingdom
Rest of Europe
Rest of Asia-Pacific
Middle East & Africa
United Arab Emirates
Saudi Arabia
South Africa
Rest of Middle East & Africa

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Key Market Trends

Airlines Segment

Duty-free and travel retail comprises a category in a growing list of ancillary offerings by airlines. For some low-cost and ultra-low-cost carriers, the growth in the scope and magnitude of ancillary revenues has become key to their operations, allowing them to offer lower ticket prices and stimulate the overall demand for air travel as a result. Furthermore, when compared to airport duty-free and travel retail, the duty-free and travel retail sales generated by airlines are substantially smaller, both in magnitude and relative to the financial performance of the respective recipient.

Europe was the single largest market in airline duty-free and travel retail sales in 2016, with 40% of the market, followed by Asia-Pacific.

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Asia-Pacific is Anticipated to Dominate the Market

Asia-Pacific occupied more than one-third of the market share in 2017, and it is expected to grow at a significant rate during the forecast period. The increasing number of new air routes and the introduction of LCC carriers are among the main factors promoting the development of the Asia-Pacific duty-free and travel retail market. The rise in the consumption and purchasing power across China and India may have a positive impact on the market in this region.

In the region, the growing preference for differentiated and value-added products is boosting the people’s desire to travel, which in turn, is expected to increase the demand in the duty-free industry. The adoption of new lifestyles and the introduction of cheap destination travel packages by companies, such as MakeMyTrip, Cleartrip, and GoIbibo, may result in the growth of the global duty-free and travel retail market. Furthermore, the rapid penetration of social media and digitalization in the economy is expected to create lucrative opportunities for vendors operating in the Asia-Pacific market during the forecast period.

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Competitive Landscape

The global duty-free and travel retail market is highly fragmented, and the top players dominated the market, with majority share. The boom of the travel and tourism industry is encouraging the consumers to open new outlets and chains in the duty-free and travel retail market. The increasing focus on offering a diverse and wide range of products may enable the vendors to attract a large number of consumers and gain large market shares. The adoption of innovative promotional campaigns and attractive price offerings may help the players sustain the competition in the global duty-free and travel retail market. Additionally, the procurement of super-premium and luxury products may help companies gain a competitive advantage over other vendors in the market, during the forecast period.

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Table Of Contents


    1. 1.1 Key Deliverables of the Study

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study




    1. 4.1 Market Overview

    2. 4.2 Drivers

    3. 4.3 Restraints

    4. 4.4 Key Industry Regulations and Policies

    5. 4.5 Trends Influencing The Duty Free and Travel Retail Market

    6. 4.6 Customer Landscape

    7. 4.7 Porter's Five Forces Analysis

    8. 4.8 Industry Value Chain Analysis

    9. 4.9 Technological Innovations


    1. 5.1 Type

      1. 5.1.1 Beauty and Personal Care

      2. 5.1.2 Wines and Spirits

      3. 5.1.3 Tobacco

      4. 5.1.4 Eatables

      5. 5.1.5 Fashion Accessories and Hard Luxury

      6. 5.1.6 Other Types

    2. 5.2 Distribution Channel

      1. 5.2.1 Airports

      2. 5.2.2 Airlines

      3. 5.2.3 Ferries

      4. 5.2.4 Other Distribution Channels

    3. 5.3 Geography

      1. 5.3.1 North America

        1. United States

        2. Canada

      2. 5.3.2 South America

        1. Brazil

        2. Mexico

        3. Rest of South America

      3. 5.3.3 Europe

        1. Germany

        2. France

        3. United Kingdom

        4. Rest of Europe

      4. 5.3.4 Asia-Pacific

        1. China

        2. Japan

        3. India

        4. Rest of Asia-Pacific

      5. 5.3.5 Middle East & Africa

        1. United Arab Emirates

        2. Saudi Arabia

        3. South Africa

        4. Rest of Middle East & Africa


    1. 6.1 Company Profiles

      1. 6.1.1 Dufry

      2. 6.1.2 Lotte Duty Free

      3. 6.1.3 Lagardere Travel Retail

      4. 6.1.4 DFS Group

      5. 6.1.5 The Shilla Duty Free

      6. 6.1.6 Gebr. Heinemann

      7. 6.1.7 King Power International Group (Thailand)

      8. 6.1.8 China Duty Free Group

      9. 6.1.9 Ever Rich Duty Free

      10. 6.1.10 Dubai Duty Free

      11. 6.1.11 Duty Free Americas

      12. 6.1.12 Sinsegae Duty Free

      13. 6.1.13 Aer Rianta International

      14. 6.1.14 Starboard Cruise Services

      15. 6.1.15 WHSmith

      16. 6.1.16 James Richardson Group

      17. 6.1.17 Flemingo International Ltd*

  7. *List Not Exhaustive

  9. 8. APPENDIX

** Subject to Availability

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