Dietary Supplements Market

Detailed research report on the dietary supplements market, featuring market size, industry growth, and forecast analysis from 2025 to 2030.

Global Supplement Market Report Covers Fastest Growing Supplement Companies and is Segmented by Type (Vitamins & Minerals, Herbal Supplements, Proteins and Amino Acids, Fatty-Acids, Prebiotics & Probiotics, and Other Types), by Form (Tablets, Capsules, Powders, Gummies, Softgels, Liquids, and Other Forms), by Health Application (General Health, Bone & Joint Health, Energy & Weight Management, Gastrointestinal Health, Immunity, Cardiac Health, Diabetes, Skin/Hair/Nails, and Other Health Applications), by Distribution Channel (Pharmacies and Drug Stores, Supermarkets/Hypermarkets, Online Retail Channels, and Other Distribution Channels), and Geography (North America, Europe, Asia-Pacific, South America, and Middle East and Africa.

Dietary Supplements Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

Dietary Supplements Market Size

Dietary Supplements Market Summary
Study Period 2019 - 2030
Market Size (2025) USD 145.65 Billion
Market Size (2030) USD 181.51 Billion
CAGR (2025 - 2030) 4.50 %
Fastest Growing Market Asia Pacific
Largest Market North America
Market Concentration Low

Major Players

Dietary Supplements Market Major Players

*Disclaimer: Major Players sorted in no particular order

Compare market size and growth of Dietary Supplements Market with other markets in Food & Beverage Industry

Beverages

Food

Food Ingredients and Food Additives

Food Supplements

Dietary Supplements Market Analysis

The Dietary Supplements Market size is estimated at USD 145.65 billion in 2025, and is expected to reach USD 181.51 billion by 2030, at a CAGR of 4.5% during the forecast period (2025-2030).

The dietary supplements industry is experiencing a fundamental shift driven by an increasing consumer focus on preventive healthcare and wellness management. This transformation is particularly evident in the rising demand for dietary supplements that support immune health, digestive wellness, and overall nutritional adequacy. The industry has witnessed significant innovation in delivery formats, moving beyond traditional pills and capsules to more consumer-friendly options like gummies, liquid shots, and functional beverages. This evolution in product formats reflects manufacturers' efforts to address pill fatigue while enhancing the overall supplement consumption experience through improved taste, texture, and convenience.


The market is witnessing a strong trend toward natural and botanical ingredients, with consumers increasingly seeking clean-label products and plant-based alternatives. Supplement manufacturers are responding by developing products with sustainably sourced botanical compounds, herbal extracts, and natural ingredients. The industry has seen a particular surge in the development of vegan-friendly supplements and products featuring traditional medicinal herbs, reflecting the growing consumer preference for natural wellness solutions. This shift has prompted manufacturers to invest in research and development to validate the efficacy of botanical ingredients while ensuring sustainable sourcing practices.


Digital transformation is reshaping the supplement industry's distribution landscape, with e-commerce and direct-to-consumer channels gaining significant traction. Supplement brands are leveraging digital platforms to offer personalized nutrition solutions, subscription-based services, and educational content to engage consumers. The rise of online retail has enabled brands to gather valuable consumer data, leading to more targeted product development and marketing strategies. This digital evolution has also facilitated greater transparency in ingredient sourcing and manufacturing processes, meeting consumer demands for product authenticity and traceability.


Innovation in supplement formulations continues to drive supplement industry growth, with manufacturers focusing on enhanced bioavailability and targeted delivery systems. Advanced technologies like capsule-within-capsule delivery systems are being developed to protect sensitive ingredients and ensure optimal nutrient absorption. The industry is also witnessing increased investment in clinical research to validate product efficacy, particularly in areas like probiotics, collagen supplements, and specialized nutritional formulations. This focus on scientific validation, combined with consumer education initiatives, is helping build greater trust and credibility in the dietary supplements market while driving product innovation and market expansion.

Segment Analysis: By Type

Herbal Supplements/Botanicals Segment in Dietary Supplements Market

The herbal supplements and botanicals segment continues to dominate the global dietary supplements market segmentation, holding approximately 39% market share in 2024. This significant market position is driven by increasing consumer preference for natural and plant-based supplements, particularly in developing regions where traditional herbal medicine has strong cultural roots. The segment's growth is further supported by rising awareness about the health benefits of botanical ingredients, expanding research validating their efficacy, and growing incorporation of herbal supplements in preventive healthcare approaches. Major manufacturers are responding to this trend by expanding their herbal product portfolios and investing in sustainable sourcing practices to ensure the quality and authenticity of botanical ingredients.

Market Analysis of Dietary Supplements Market: Chart for By Type

Probiotic Supplements Segment in Dietary Supplements Market

The probiotic supplements segment is emerging as the fastest-growing category in the supplement market, with projections indicating robust growth from 2024 to 2029. This exceptional growth is driven by increasing consumer awareness about gut health and its connection to overall wellness, immunity, and mental health. The segment is witnessing significant innovation in delivery formats, including shelf-stable probiotics and condition-specific formulations. Manufacturers are investing in advanced microencapsulation technologies to improve product stability and efficacy, while also developing new probiotic strains targeting specific health conditions. The segment's growth is further supported by rising consumer interest in preventive healthcare and the growing understanding of the gut-brain axis.

Remaining Segments in Dietary Supplements Market

The nutritional supplement market encompasses several other significant segments including vitamins, minerals, blended vitamins and minerals, fatty acids, and protein and amino acids. The vitamins segment maintains a strong position as the second-largest category, driven by essential daily nutrition needs. Minerals and blended formulations cater to specific nutritional deficiencies and convenience-seeking consumers. The fatty acids segment, particularly omega-3 supplements, continues to be important for heart and brain health applications. Protein and amino acid supplements are gaining prominence in sports nutrition and active lifestyle segments. Each of these segments contributes uniquely to the market's diversity, offering solutions for various health and wellness needs.

Segment Analysis: By Distribution Channel

Online Channel Segment in Dietary Supplements Market

The online channel segment has emerged as the dominant force in the global dietary supplements market, commanding approximately 24% of the market share in 2024, equivalent to USD 32,997.46 million. This channel's supremacy can be attributed to the increasing consumer preference for convenient shopping experiences and the widespread adoption of e-commerce platforms. The segment's growth is further bolstered by the rising number of direct-to-consumer (D2C) supplement brands, extensive product selections available online, and competitive pricing strategies. Major e-commerce platforms and supplement manufacturers have been investing heavily in their online infrastructure, offering features such as auto-subscription services, personalized recommendations, and detailed product information to enhance the customer experience. Additionally, the integration of artificial intelligence and machine learning technologies has enabled better inventory management and personalized marketing strategies, further strengthening the online channel's market position.

Direct Selling Segment in Dietary Supplements Market

The direct selling segment represents a significant distribution channel in the dietary supplements market, demonstrating robust growth potential with a projected growth rate of approximately 6% during 2024-2029. This growth is primarily driven by the increasing adoption of multi-level marketing strategies and the personalized approach offered by direct sellers. Companies operating in this segment are leveraging digital tools and social media platforms to enhance their reach while maintaining the personal touch that characterizes direct selling. The segment's growth is further supported by the rising trend of wellness consultants and health coaches who provide personalized supplement recommendations through direct selling channels. Additionally, direct selling companies are investing in training programs and digital tools to equip their representatives with better product knowledge and sales capabilities, contributing to the segment's expansion.

Remaining Segments in Distribution Channel

The remaining distribution channels, including pharmacies and drug stores, hypermarkets/supermarkets, and other specialized outlets, continue to play crucial roles in the dietary supplements market. Pharmacies and drug stores maintain their significance due to their ability to provide expert advice and the trust associated with healthcare establishments. Hypermarkets and supermarkets offer the advantage of one-stop shopping convenience and immediate product availability. Other specialized outlets, including health food stores and specialty nutrition shops, cater to specific consumer segments seeking specialized supplement products. These traditional channels are adapting to modern retail trends by implementing omnichannel strategies and offering enhanced in-store experiences to maintain their market relevance.

Segment Analysis: By Form

Tablets, Capsules, and Soft Gels Segment in Dietary Supplements Market

The tablets, capsules, and soft gels segment continues to dominate the dietary supplements market, holding approximately 52% of the market share in 2024. This segment's prominence is attributed to the increased convenience offered by these formats compared to mixing powdered supplements in beverages, leading to high adoption rates among consumers. The segment's growth is further supported by the rising demand for plant-based, vegetarian, and vegan supplements in tablet and capsule forms. Companies are actively expanding their product portfolios by offering dietary supplements in various sizes and bundle packaging to meet specific consumer requirements. Additionally, the segment benefits from technological advancements in targeted-release technology and the ability to maintain product stability at room temperature, making these formats ideal for traveling consumers.

Gummies Segment in Dietary Supplements Market

The gummies segment is experiencing remarkable growth and is projected to expand at approximately 10% CAGR from 2024 to 2029. This impressive growth rate is driven by increasing consumer preference for more palatable and convenient supplement formats, particularly among younger demographics and those who have difficulty swallowing traditional pills. The segment's expansion is further supported by innovative formulations that combine efficacy with appealing flavors and textures. Manufacturers are investing in research and development to create sugar-free alternatives and natural colorants to meet the growing demand for healthier options. The gummies format has proven particularly successful in categories such as multivitamins, immune support supplements, and beauty supplements, with companies continuously launching new products to capitalize on this growing trend.

Remaining Segments in Dietary Supplements Market by Form

The powder and liquid segments represent significant portions of the supplement market, each offering unique benefits to consumers. Powder supplements are particularly popular among sports nutrition enthusiasts and those seeking easily customizable dosages, with many products being highly soluble in both hot and cold liquids. The liquid segment has gained traction due to its higher absorption rates and ease of consumption, especially among elderly consumers and children. Both formats allow for innovative delivery mechanisms and flavor combinations, making them increasingly popular choices for specific supplement categories such as protein powders, collagen supplements, and mineral complexes. These segments continue to evolve with new formulations and enhanced bioavailability features, contributing to the overall market diversity.

Dietary Supplements Market Geography Segment Analysis

Dietary Supplements Market in North America

The North American global dietary supplements market demonstrates robust growth driven by increasing consumer awareness about preventive healthcare and wellness. The United States, Canada, and Mexico form the key markets in this region, with each country showing distinct consumption patterns and market dynamics. The region benefits from advanced retail infrastructure, strong regulatory frameworks, and high consumer spending power on health products. The presence of major market players and continuous product innovations, particularly in natural and organic supplements, further strengthens the supplement market size.

Market Analysis of Dietary Supplements Market: Forecasted Growth Rate by Region

Dietary Supplements Market in United States

The United States leads the North American market with its sophisticated distribution networks and high consumer awareness regarding nutritional supplements. With approximately 27% market share in 2024, the country maintains its dominant position through a strong retail presence and innovative product launches. The market is characterized by increasing demand for natural and organic supplements, growing popularity of personalized nutrition, and rising adoption of preventive healthcare practices. The presence of key market players, advanced research facilities, and a favorable regulatory environment further solidifies the country's market leadership. The US dietary supplement market size reflects these dynamics, showcasing the country's pivotal role in the supplements market in the US.

Dietary Supplements Market in Mexico

Mexico emerges as the fastest-growing market in North America, projected to grow at approximately 8% during 2024-2029. The country's market expansion is driven by increasing health consciousness, rising disposable income, and growing awareness about nutritional supplements. The market shows particular strength in vitamin and mineral supplements, with growing demand from both urban and rural populations. The expansion of retail networks, including both traditional and modern trade channels, coupled with increasing penetration of e-commerce platforms, supports this growth trajectory.

Dietary Supplements Market in Europe

The European dietary supplements market showcases significant diversity across its various regions, with distinct preferences and consumption patterns in different countries. The market encompasses major economies including Italy, Germany, the United Kingdom, France, Spain, and Russia, each contributing uniquely to the regional market dynamics. The region's market is characterized by stringent regulations, high-quality standards, and growing consumer interest in natural and organic supplements. The food supplements market size in Europe reflects these diverse dynamics.

Dietary Supplements Market in Italy

Italy stands as the largest market for dietary supplements in Europe, commanding approximately 18% market share in 2024. The country's market leadership is attributed to its strong traditional medicine culture, high consumer awareness about preventive healthcare, and well-established distribution networks. The Italian market shows particular strength in herbal and botanical supplements, reflecting consumer preference for natural products. The market benefits from robust research and development activities and a strong presence of both domestic and international manufacturers, contributing to the overall supplement market size.

Dietary Supplements Market in United Kingdom

The United Kingdom emerges as the fastest-growing market in Europe, with an expected growth rate of approximately 7% during 2024-2029. The market's rapid expansion is driven by increasing health consciousness, rising demand for preventive healthcare products, and growing awareness about nutritional supplementation. The UK market shows particular strength in innovative delivery formats and personalized nutrition solutions. The country's robust e-commerce infrastructure and increasing consumer preference for premium products further support this growth trajectory, reflecting the expanding nutritional supplements market size.

Dietary Supplements Market in Asia-Pacific

The Asia-Pacific region represents a dynamic and rapidly evolving market for dietary supplements, encompassing diverse economies including China, Japan, India, and Australia. The region's market is characterized by increasing health awareness, rising disposable incomes, and growing adoption of preventive healthcare practices. The market shows significant variations in consumer preferences and regulatory frameworks across different countries, contributing to the overall global dietary supplements market.

Dietary Supplements Market in China

China dominates the Asia-Pacific dietary supplements market, driven by its large population base, increasing health consciousness, and growing middle-class population. The Chinese market shows particular strength in traditional herbal supplements, reflecting the country's rich heritage in traditional medicine. The market benefits from advanced manufacturing capabilities, extensive distribution networks, and growing e-commerce penetration, which are key factors in the region's food supplements market size.

Dietary Supplements Market in India

India emerges as the fastest-growing market in the Asia-Pacific region, driven by increasing health awareness, rising disposable income, and growing urbanization. The Indian market shows particular strength in ayurvedic and herbal supplements, reflecting traditional healthcare practices. The market benefits from expanding retail networks, growing e-commerce penetration, and increasing focus on preventive healthcare, contributing to the regional health supplements market.

Dietary Supplements Market in South America

The South American dietary supplements market, primarily led by Brazil and Argentina, shows significant growth potential driven by increasing health awareness and rising disposable incomes. Brazil emerges as both the largest and fastest-growing market in the region, supported by its large population base and growing health consciousness. The market demonstrates particular strength in natural and herbal supplements, reflecting regional preferences for traditional medicine, and contributing to the regional vitamins market.

Dietary Supplements Market in Middle East & Africa

The Middle East & Africa dietary supplements market, encompassing countries like Saudi Arabia and South Africa, shows promising growth potential driven by increasing health awareness and rising disposable incomes. Saudi Arabia represents the largest market in the region, while South Africa emerges as the fastest-growing market. The region's market is characterized by growing demand for halal-certified supplements and increasing adoption of preventive healthcare practices, contributing to the regional health supplements market.

Dietary Supplements Industry Overview

Top Companies in Dietary Supplements Market

The dietary supplement companies market features prominent players like Amway Corporation, GlaxoSmithKline, Herbalife Nutrition, Suntory Holdings, and Health & Happiness International Holdings leading the competitive landscape. Companies are heavily investing in research and development to introduce innovative product formulations, particularly focusing on natural and organic ingredients while expanding their wellness portfolios. The industry witnesses continuous product launches in various formats, including gummies, liquids, and specialized formulations targeting specific health benefits. Operational agility is demonstrated through the strengthening of online distribution channels, direct-to-consumer models, and strategic partnerships with healthcare providers. Companies are actively pursuing geographical expansion through both organic growth and strategic acquisitions, particularly in emerging markets, while simultaneously developing sustainable and environmentally conscious manufacturing practices to meet evolving consumer preferences.

Dynamic Market Structure Drives Competitive Intensity

The dietary supplements market exhibits a highly fragmented structure with a mix of global conglomerates and specialized regional players competing across various product categories and distribution channels. Major multinational corporations leverage their extensive research capabilities, established distribution networks, and brand equity to maintain market leadership, while specialized players focus on niche segments and local market expertise. The industry is characterized by frequent merger and acquisition activities, as larger companies seek to expand their product portfolios, gain access to new markets, and acquire innovative formulations and technologies.


Market consolidation is primarily driven by the need to achieve economies of scale, enhance manufacturing capabilities, and strengthen distribution networks. Companies are increasingly focusing on vertical integration strategies, from sourcing raw materials to controlling distribution channels, to maintain quality standards and optimize costs. The competitive landscape is further shaped by strategic partnerships between manufacturers and retailers, investment in direct-to-consumer channels, and collaborations with research institutions to develop innovative formulations. The supplement industry is witnessing a shift towards digital transformation and personalized nutrition solutions, which are becoming critical for maintaining competitive advantage.

Innovation and Adaptability Define Future Success

Success in the dietary supplements market increasingly depends on companies' ability to adapt to changing consumer preferences, regulatory requirements, and technological advancements. Market leaders are investing in digital transformation, developing personalized nutrition solutions, and implementing sustainable practices throughout their supply chains. The ability to maintain product quality while ensuring competitive pricing, combined with strong brand positioning and effective marketing strategies, remains crucial for maintaining market share. Companies must also navigate complex regulatory environments across different regions while building consumer trust through transparency in ingredient sourcing and manufacturing processes.


For new entrants and growing players, differentiation through specialized product offerings, focus on underserved market segments, and innovative delivery formats presents opportunities for growth. The increasing consumer awareness about health and wellness, coupled with rising demand for natural and organic supplements, creates opportunities for companies to develop unique value propositions. However, success requires careful consideration of factors such as high capital requirements, stringent regulatory compliance, and the need for robust quality control systems. Companies must also address the challenge of high customer acquisition costs, potential substitute products, and the need for continuous innovation to maintain competitive advantage in this dynamic market. The dietary supplement industry analysis highlights the importance of aligning business strategies with consumer trends to capture market opportunities effectively.

Dietary Supplements Market Leaders

  1. Pfizer Inc

  2. Bayer AG

  3. Glanbia plc

  4. Abbott Nutrition

  5. Amway Corporation

  6. *Disclaimer: Major Players sorted in no particular order
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Dietary Supplements Market News

  • September 2022: Abbott launched a brand-new Ensure formulation with HMB. As a science-based nutritional supplement, the new Ensure contains 32 essential nutrients such as protein, calcium, and vitamin D to help improve muscle and bone strength. It contains HMB or hydroxy-methyl butyrate, a new ingredient that helps counteract muscle loss and increases the strength and power of the body.
  • August 2022: Optimum Nutrition, a Glanbia Performance Nutrition brand, launched its brand-new Gold Standard Protein Shake. The new drink has two flavors: chocolate and vanilla. Each serving contains 24 grams of protein.
  • March 2022: PharmaNutrics launched five different dietary supplements in the United States. SerotomixPlus, GlucanPlus, Gaba 600, EnergixPlux, and CurcumixPlux serve different purposes for fatigue, stress, musculoskeleton, and anti-inflammatory support.

Dietary Supplements Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5. MARKET SEGMENTATION

  • 5.1 Type
    • 5.1.1 Vitamins & Minerals
    • 5.1.2 Herbal Supplements
    • 5.1.3 Proteins and Amino Acids
    • 5.1.4 Fatty-acids
    • 5.1.5 Prebiotics & Probiotics
    • 5.1.6 Other Types
  • 5.2 Form
    • 5.2.1 Tablets
    • 5.2.2 Capsules
    • 5.2.3 Powders
    • 5.2.4 Gummies
    • 5.2.5 Softgels
    • 5.2.6 Liquids
    • 5.2.7 Other Forms
  • 5.3 Health Application
    • 5.3.1 General Health
    • 5.3.2 Bone & Joint Health
    • 5.3.3 Energy & Weight Management
    • 5.3.4 Gastrointestinal Health
    • 5.3.5 Immunity
    • 5.3.6 Cardiac Health
    • 5.3.7 Diabetes
    • 5.3.8 Skin/Hair/Nails
    • 5.3.9 Other Health Applications
  • 5.4 Distribution Channel
    • 5.4.1 Pharmacies and Drug Stores
    • 5.4.2 Supermarkets/Hypermarkets
    • 5.4.3 Online Retail Channels
    • 5.4.4 Other Distribution Channels
  • 5.5 Geography
    • 5.5.1 North America
    • 5.5.1.1 United States
    • 5.5.1.2 Canada
    • 5.5.1.3 Mexico
    • 5.5.1.4 Rest of North America
    • 5.5.2 Europe
    • 5.5.2.1 Spain
    • 5.5.2.2 United Kingdom
    • 5.5.2.3 Germany
    • 5.5.2.4 France
    • 5.5.2.5 Italy
    • 5.5.2.6 Russia
    • 5.5.2.7 Rest of Europe
    • 5.5.3 Asia-Pacific
    • 5.5.3.1 China
    • 5.5.3.2 Japan
    • 5.5.3.3 India
    • 5.5.3.4 Australia
    • 5.5.3.5 Rest of Asia-Pacific
    • 5.5.4 South America
    • 5.5.4.1 Brazil
    • 5.5.4.2 Argentina
    • 5.5.4.3 Rest of South America
    • 5.5.5 Middle East and Africa
    • 5.5.5.1 South Africa
    • 5.5.5.2 Saudi Arabia
    • 5.5.5.3 Rest of Middle East and Africa

6. COMPETITIVE LANDSCAPE

  • 6.1 Strategies Adopted by Leading Players
  • 6.2 Market Share Analysis
  • 6.3 Company Profiles
    • 6.3.1 Amway Corporation
    • 6.3.2 Abbott Nutrition
    • 6.3.3 Glanbia PLC
    • 6.3.4 Bayer AG
    • 6.3.5 Pfizer Inc.
    • 6.3.6 Suntory Holdings Ltd
    • 6.3.7 Herbalife Nutrition
    • 6.3.8 Haleon Plc
    • 6.3.9 Otsuka Holdings Co. Ltd
    • 6.3.10 The Bountiful Company
  • *List Not Exhaustive

7. MARKET TRENDS AND FUTURE OPPORTUNITY

8. DISCLAIMER

**Subject to Availability
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Dietary Supplements Industry Segmentation

Dietary supplements are functional foods that can deliver nutrients like vitamins, and minerals, among others. The dietary supplements market is segmented by type, distribution channel, and geography. By type, the market is segmented into vitamins & minerals, herbal supplements, proteins and amino acids, fatty acids, prebiotics & probiotics, and other types. By form, the market is bifurcated into tablets, capsules, powders, gummies, softgels, liquids, and other forms. On the basis of health applications, the market is segmented into general health, bone & joint health, energy & weight management, gastrointestinal health, immunity, cardiac health, diabetes, skin/nail/hairs, and other health applications. By distribution channel, the market is segmented into pharmacies and drug stores, supermarkets/hypermarkets, online retail channels, and other distribution channels. Also, the study analyzes the dietary supplements market in emerging and established markets worldwide, including North America (United States, Canada, Mexico, and Rest of North America), Europe (Spain, United Kingdom, Germany, France, Italy, Russia, and Rest of Europe), Asia-Pacific (China, Japan, India, Australia, and Rest of Asia-Pacific), South America (Brazil, Argentina, and Rest of South America), and Middle East and Africa (South Africa, Saudi Arabia, and Rest of Middle East and Africa). For each segment, the market sizing and forecasts have been done on the basis of value in USD million.

Type Vitamins & Minerals
Herbal Supplements
Proteins and Amino Acids
Fatty-acids
Prebiotics & Probiotics
Other Types
Form Tablets
Capsules
Powders
Gummies
Softgels
Liquids
Other Forms
Health Application General Health
Bone & Joint Health
Energy & Weight Management
Gastrointestinal Health
Immunity
Cardiac Health
Diabetes
Skin/Hair/Nails
Other Health Applications
Distribution Channel Pharmacies and Drug Stores
Supermarkets/Hypermarkets
Online Retail Channels
Other Distribution Channels
Geography North America United States
Canada
Mexico
Rest of North America
Europe Spain
United Kingdom
Germany
France
Italy
Russia
Rest of Europe
Asia-Pacific China
Japan
India
Australia
Rest of Asia-Pacific
South America Brazil
Argentina
Rest of South America
Middle East and Africa South Africa
Saudi Arabia
Rest of Middle East and Africa
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Dietary Supplements Market Research FAQs

How big is the Dietary Supplements Market?

The Dietary Supplements Market size is expected to reach USD 145.65 billion in 2025 and grow at a CAGR of 4.5% to reach USD 181.51 billion by 2030.

What is the current Dietary Supplements Market size?

In 2025, the Dietary Supplements Market size is expected to reach USD 145.65 billion.

Who are the key players in Dietary Supplements Market?

Pfizer Inc, Bayer AG, Glanbia plc, Abbott Nutrition and Amway Corporation are the major companies operating in the Dietary Supplements Market.

Which is the fastest growing region in Dietary Supplements Market?

Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2025-2030).

Which region has the biggest share in Dietary Supplements Market?

In 2025, the North America accounts for the largest market share in Dietary Supplements Market.

What years does this Dietary Supplements Market cover, and what was the market size in 2024?

In 2024, the Dietary Supplements Market size was estimated at USD 139.10 billion. The report covers the Dietary Supplements Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Dietary Supplements Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

Dietary Supplements Market Research

Mordor Intelligence provides a comprehensive analysis of the dietary supplements market, utilizing our extensive expertise in the nutritional supplement industry. Our latest report examines the global supplement market size, which is currently valued at significant figures. It includes detailed coverage of dietary supplement companies across major regions. The analysis spans the entire supplements industry, from the dynamics of the vitamin supplements market to emerging trends in the food supplements market size. This provides stakeholders with actionable intelligence in an easy-to-read report PDF format available for download.

The report offers invaluable insights for stakeholders, featuring an in-depth examination of supplement industry growth patterns and future projections. Our analysis covers crucial aspects, including supplement market trends, regulatory frameworks, and competitive landscapes featuring the largest supplement companies. The research methodology incorporates both primary and secondary data sources, ensuring robust coverage of nutritional supplements market dynamics and the supplement industry worth. Stakeholders benefit from detailed supplement market size forecasts, enabling informed decision-making across the dietary supplements industry value chain. Additionally, our supplement industry trends analysis helps identify emerging opportunities and potential challenges in this rapidly evolving sector.