Chile Cosmetics Products Market Size

Cosmetics in Chile Market Analysis

The Chile Cosmetics Products Market size is estimated at USD 282.97 million in 2024, and is expected to reach USD 319.34 million by 2029, growing at a CAGR of 2.45% during the forecast period (2024-2029).

• Increasing focus on personal grooming habits represents a key factor fueling the market growth. Introducing cosmetics with organic, natural, and non-toxic ingredients has also contributed to the market growth in Chile.​ Additionally, the simple accessibility of these cosmetic items through various sales channels, such as online stores and e-commerce players, has aided the growth in terms of value sales. Further, the demand for multifunctional products remains lucrative as price-conscious consumers prefer products that provide multiple benefits in a single product. Social media influence has additionally attracted consumers' interest in cosmetics, especially among the younger generation.
• Moreover, millennials, the most significant customer base, increasingly use beauty products, such as color cosmetics, in their regular grooming routines. This, coupled with constant product innovations and variations, has broadened industry growth prospects. For instance, in February 2022, Milk Makeup announced the launch of their new eye RISE lifting and lengthening mascara. The company claims it is made with "Vegan Lash-Wrap Technology," which includes four vegan waxes, monoi oil, and marigold extract for conditioning. It is available online through various e-commerce sites, such as Amazon, in Chile.