|Study Period:||2016 -2027|
|Fastest Growing Market:||Asia-Pacific|
|Largest Market:||North America|
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The global carbonated beverages market is projected to register a CAGR of 6.5% during the forecast period 2022-2027.
During the COVID-19 pandemic, carbonated drinks saw an increase in grocery channels across the globe from the middle of March 2020 as consumers stockpiled products for an extended period of self-isolation (or quarantine) at home. The trend of work-from-home or stay-at-home created a habit of regular consumption of carbonated beverages in many regions, which positively impacted the market growth.
The carbonated beverages market is one of the matured industries across the globe. In the last few years, the industry has undergone major changes regarding product innovations and offerings. To face the growing market challenges, companies are launching new flavors while keeping in mind consumers’ health and wellness concerns.
Increased government scrutiny of clean labels and ingredients used is expected to act as a market restraint over the forecast period. Owing to consumer health awareness, companies are now more focused on product innovations using natural ingredients, like stevia sweeteners.
Scope of the Report
Carbonated beverages are drinks that have carbon dioxide dissolved in water The carbonated beverages market is segmented by type, distribution channel, and geography. Based on type, the market is segmented into standard, diet, fruit flavored carbonates, and other types. Based on distribution channel, the market is segmented into hypermarkets/supermarkets, specialty stores, convenience stores, online stores, and other distribution channels. Based on geography, the study provides an analysis of the carbonated beverages market in the emerging and established markets across the globe, including North America, Europe, Asia-Pacific, South America, and Middle-East and Africa. For each segment, the market sizing and forecasts have been done based on the value (in USD million).
|Fruit Flavored Carbonates|
|By Distribution Channel|
|Other Distribution Channels|
Key Market Trends
Growing Demand for Low/Zero Calorie Carbonated Drinks
Owing to busy lifestyles, carbonated beverages have become popular among consumers. The growing demand for clean-label, gluten-free, low-calorie, and low-carb products has led to the growth of the low-calorie carbonated beverages market in the food industry. The growth in the overall functional beverage market and increasing health consciousness among consumers have fuelled the growth of low-calorie drinks. Easy availability of low or zero-calorie drinks in the market, such as in Walmart and convenience stores, has further boosted the market’s growth. Major players are constantly innovating and creating different flavors for zero-calorie drinks to attract more consumers.
Consumer demand for products that are lower in sugar content is increasing as consumers seek low-calorie options. Some countries are using fiscal policies to reduce the consumption of sugary drinks, like adding higher taxes. Public support for such tax increases could be increased if the tax collection is earmarked for efforts to improve health systems, encourage healthier diets, and increase physical activity.
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North America Dominates the Market
North America dominates the carbonated beverage market globally, followed by Europe, which also holds a significant share in the global carbonated beverages market. The growing demand for processed foods and beverages in the industry is expected to positively impact the regional market. The North American market is driven by factors that include a change in food habits along with the increasing youth population in the region, coupled with the growing demand for carbonated beverages. Also, to face new challenges, companies are innovating and developing products while keeping in mind the health and wellness apprehensions of consumers in the region. The market leader, Coca-Cola, upholds a product sustainability approach for continued brand dependability. These factors are driving the growth of the carbonated beverage market in the North American region.
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The carbonated beverages market is highly competitive, with the presence of various international and domestic players. The giants of the global market are progressively relying on product innovation as the most adopted strategy. Recognized brand loyalty is a big aspect of the carbonated beverages industry. Frequent mergers and acquisitions are witnessed across the industry. Some of the key players in the carbonated beverages market globally include The Coca-Cola Company, PepsiCo Inc., and Asahi Group Holdings, among others. The industry has numerous prominent players who are similar in size and product offerings. Many of these leaders are creating new product lines and actively participating in advertising wars. As numerous competitors are equally balanced, competitor rivalry is intense.
· In May 2021, PepsiCo Inc. launched its latest innovation, Soulboost, a sparkling water beverage with a splash of natural juice and functional ingredients.
· In June 2020, Parle Agro announced that it had signed on with leading e-commerce players and was onboarding numerous national and niche players to increase the contribution of the company’s online sales to its overall turnover.
· In May 2020, The Coca-Cola Company became the first company in the Netherlands and Norway to bottle its entire portfolio of locally produced beverage brands in 100% recycled polyethylene terephthalate packaging, in support of the company’s “Global World Without Waste” strategy.
Table of Contents
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter's Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
5.1 By Type
5.1.3 Fruit Flavored Carbonates
5.1.4 Other Types
5.2 By Distribution Channel
5.2.2 Specialty Stores
5.2.3 Convenience Stores
5.2.4 Online Stores
5.2.5 Other Distribution Channels
5.3.1 North America
188.8.131.52 United States
184.108.40.206 Rest of North America
220.127.116.11 United Kingdom
18.104.22.168 Rest of Europe
22.214.171.124 Rest of Asia-Pacific
5.3.4 South America
126.96.36.199 Rest of South America
5.3.5 Middle-East and Africa
188.8.131.52 United Arab Emirates
184.108.40.206 South Africa
220.127.116.11 Rest of Middle-East and Africa
6. COMPETITIVE LANDSCAPE
*List Not Exhaustive
6.1 Most Active Companies
6.2 Most Adopted Strategies
6.3 Market Share Analysis
6.4 Company Profiles
6.4.1 The Coca-Cola Company
6.4.2 PepsiCo Inc.
6.4.3 Refresco Group
6.4.4 Suntory Holdings Limited
6.4.5 National Beverage Corp.
6.4.6 Asahi Group Holdings
6.4.7 Tru Blu Beverages
6.4.8 F&N Foods Pte Ltd
6.4.9 Bickford's Australia
6.4.10 Parle Agro
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
8. IMPACT OF COVID-19 ON THE MARKET
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Frequently Asked Questions
What is the study period of this market?
The Carbonated Beverages Market market is studied from 2016 - 2027.
What is the growth rate of Carbonated Beverages Market?
The Carbonated Beverages Market is growing at a CAGR of 6.5% over the next 5 years.
Which region has highest growth rate in Carbonated Beverages Market?
Asia-Pacific is growing at the highest CAGR over 2021- 2026.
Which region has largest share in Carbonated Beverages Market?
North America holds highest share in 2021.
Who are the key players in Carbonated Beverages Market?
PepsiCo Inc., Asahi Group Holdings, Bickford's Australia, The Coca-Cola Company, National Beverage Corp.e are the major companies operating in Carbonated Beverages Market.