Canada Gluten Free Foods & Beverages Market - Growth, Trends, and Forecasts (2023 - 2028)

Canada's Gluten-Free Foods & Beverages Market is segmented by Type (Beverages, Bakery Products, Savory Snacks, Dairy and Dairy-free Food, Meat and Meat Substitutes, and Others); and by Distribution Channel (Supermarkets/Hypermarkets, Online Retail Channels, Convenience Stores, and Other Distribution Channels). The report offers market size and values in (USD Million) during the forecasted years for the above segments.

Canada Gluten-Free Foods & Beverages Industry Overview

Canada Gluten-Free Foods & Beverages Market Summary
Study Period: 2016-2027
CAGR: 9.1 %

Major Players

Canada Gluten-Free Foods & Beverages Market Major Players

*Disclaimer: Major Players sorted in no particular order


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Canada Gluten-Free Foods & Beverages Market Analysis

The Canadian Gluten Free Foods & Beverage Market is projected to witness a CAGR of 9.1% over the next five years.

The market for gluten-free food and beverages in the county has risen from being a specialty product to mainstream products. The rising number of celiac diseases in the country has created awareness among consumers for switching to gluten-free products in their regular diet. According to information released by the Canadian Celiac Association (CCA) and Allergen Control Group (ACG), the increasing awareness of celiac diseases and other related immune diseases has increased the demand for gluten-free food products. According to Canadian Celiac Association (CCA) data from 2022, 1% of Canadians are diagnosed with Celiac Disease. Bakery products such as bread, cookies, and biscuits dominate Canada's gluten-free foods and beverages market.

Moreover, the increased availability of gluten-free products at mainstream retail outlets, such as Sobeys and Atlantic Superstore, has further facilitated market growth. Due to urbanization and changes in lifestyle, demand for convenience food is increasing in the region. Consumers have become aware of their health and nutrition. Gluten-free food and beverages provide plenty of nutritional benefits like better digestive health, increased energy levels, healthy diet patterns, and many more. Owing to all these benefits, consumers have shifted to a gluten-free diet. Market players are adopting new strategies to market their products. For instance, in August 2021, The Very Good Food Comapny Inc. announced the launch of its Butcher's Select product range. This range came with two products, Spicy Meatballs, and The Very Good Steak. These products are gluten-free as well as soy-free.

Canada Gluten-Free Foods & Beverages Industry Segments

Gluten-free foods & beverages refer to products with no gluten in them, either in whole or processed form. Canada's gluten-free foods & beverages market is segmented by type and distribution channel. By type, the market is segmented into beverages, bakery products, savory snacks, dairy and dairy-free food, meat and meat substitutes, and others. By distribution channel, the market is segmented into supermarkets/hypermarkets, online retail channels, convenience stores, and other distribution channels. For each segment, the market sizing and forecasts have been done based on value (in USD Million).

Bakery Products
Savoury Snacks
Dairy and Dairy-free Food
Meats and Meat Substitutes
Distribution Channel
Online Retail Channel
Convenience Stores
Other Distribution Channels

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Canada Gluten-Free Foods & Beverages Market Trends

This section covers the major market trends shaping the Canada Gluten-Free Foods & Beverages Market according to our research experts:

Surge in Demand of Clean Label and Free From Food

The significant demand for organic, natural, and good-for-health products has increased the demand for gluten-free products in the Canadian market. Consumers are becoming more aware of the adverse health effects of gluten-containing grains, such as wheat and barley. The rising awareness of free-from ingredients in the country has created an upsurge in the trend of gluten-free claims. Consumers are more interested in investing in food and beverages containing free-from ingredients, pushing gluten-free products in the market forward. Alongside this, the rising cases of celiac disease in Canada have also led to the inclination of consumer demand toward gluten-free products. Companies are now focusing on new product development, owing to the changing market demand. For instance, in February 2021, Chickapea, a Canada-based gluten-free, organic pasta company, launched its +Greens product line. These kinds of pasta are available in different shapes, such as penne, spirals, and spaghetti, and are made with chickpeas, kale, spinach, and lentils.

Canada Gluten-Free Foods and Beverages Market: Plant-based Ready Meals Launched in Canada, 2018-2021

Bakery Segment Caters to Larger Portion of the Market

Bread and other bakery products usually contain gluten as they are majorly prepared from wheat and are not accepted by people who want a gluten-free diet. The demand for gluten-free food has increased recently because of the substantial increase in the demand for gluten-free bread and bakery products. Associations like Canadian Digestive Health Foundation are also playing a prominent role in maintaining the diet patterns of the country, which has extended the opportunities for the gluten-free bread and bakery products market in the country. The association also keeps a close watch on the circulation of the gluten-free product in the local market and constantly reviews the regulatory requirements surrounding the gluten-free category keeping a close check on the purity and safety of ingredients being incorporated into the products. The different local and regional players are focused on product innovation to cater to the rising demand of consumers for gluten-free bakery products. For instance, in January 2021, a Canadian gluten-free and plant-based baker, Little Northern Bakehouse, launched new gluten-free bread products, namely Organic Original, Organic Ancient Grain, and Organic Oatmeal. These organic and gluten-free bread are certified organic products.

Canada Gluten-Free Foods and Beverages Market: Import Value of Bakery Products, in Canadian Dollars, Canada

Canada Gluten-Free Foods & Beverages Market Competitor Analysis

The market is highly competitive, with a prominent presence of private-label brands and global brands. The market is fragmented, with many local and regional players competing with international players. Global players like PepsiCo In., Nestlé S.A., General Mlls Inc., and Conagra Brands Inc., among others, are some of the prominent players in the market. Regional players such as Grupo Bimbo and Kinnikinnick Foods Inc. hold a significant share of the market. New product launches, mergers and acquisitions, and expansions are the major strategies adopted by companies in this market. Owing to the rapidly developing nature of the market, new product innovation has become the most commonly used strategy among all, as it helps in understanding the changing needs of the consumers in the market.

Canada Gluten-Free Foods & Beverages Market Top Players

  1. Conagra Brands, Inc.

  2. Grupo Bimbo

  3. General Mills Inc.

  4. PepsiCo Inc.

  5. Nestlé S.A.

*Disclaimer: Major Players sorted in no particular order

Canada Gluten-Free Foods & Beverages Market Concentration

Canada Gluten-Free Foods & Beverages Market Recent Developments

  • In January 2022, Schar, a German company, announced the launch of three new shelf-stable, gluten-free options for customers. These products include vegan pizza crust, which is ready to add toppings and bake, ready-to-eat lactose-free baguettes, and chocolate-coated crispy twin bars. The product was made available in Canada through both online and offline modes.
  • In December 2021, Queen Street Bakery, a gluten-free bakery and wholesaler, launched new gluten-free bagels in Canada. These bagels were made available in two flavors: sweet cinnamon raisin bagel and savory chia and flax bagel.
  • In September 2021, a Riverside Natural Products brand, Good To Go, Canada's keto-friendly snacks brand, launched Brownies & Blondies; the products are made of almond flour, vegan, no-sugar, gluten-free, and low in carbs.

Canada Gluten-Free Foods & Beverages Market Report - Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study




    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry


    1. 5.1 Type

      1. 5.1.1 Beverages

      2. 5.1.2 Bakery Products

      3. 5.1.3 Savoury Snacks

      4. 5.1.4 Dairy and Dairy-free Food

      5. 5.1.5 Meats and Meat Substitutes

      6. 5.1.6 Others

    2. 5.2 Distribution Channel

      1. 5.2.1 Supermarkets/Hypermarkets

      2. 5.2.2 Online Retail Channel

      3. 5.2.3 Convenience Stores

      4. 5.2.4 Other Distribution Channels


    1. 6.1 Most Adopted Strategies

    2. 6.2 Market Share Analysis

    3. 6.3 Company Profiles

      1. 6.3.1 Nestlé S.A.

      2. 6.3.2 General Mills Inc.

      3. 6.3.3 Conagra Brands Inc.

      4. 6.3.4 Kinnikinnick Foods Inc.

      5. 6.3.5 Grupo Bimbo

      6. 6.3.6 Bob's Red Mill Natural Foods

      7. 6.3.7 Nature's Path Foods (Envirokidz Cereals)

      8. 6.3.8 The Hain Celestial Group

      9. 6.3.9 The Kellogg's Company

      10. 6.3.10 PepsiCo Inc.

      11. 6.3.11 Riverside Natural Products (Good To Go)

    4. *List Not Exhaustive

**Subject to Availability
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Canada Gluten-Free Foods & Beverages Market Research FAQs

The Canada Gluten-Free Foods & Beverages Market market is studied from 2016 - 2027.

The Canada Gluten-Free Foods & Beverages Market is growing at a CAGR of 9.1% over the next 5 years.

Conagra Brands, Inc. , Grupo Bimbo, General Mills Inc., PepsiCo Inc., Nestlé S.A. are the major companies operating in Canada Gluten-Free Foods & Beverages Market.

Canada Gluten-Free Foods & Beverages Industry Reports

In-depth industry statistics and market share insights of the Canada Gluten-Free Foods & Beverages sector for 2020, 2021, and 2022. The Canada Gluten-Free Foods & Beverages research report provides a comprehensive outlook of the market size and an industry growth forecast for 2023 to 2028. Available to download is a free sample file of the Canada Gluten-Free Foods & Beverages report PDF.

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