Automotive Airbags And Seatbelts Market Size and Share

Automotive Airbags and Seatbelts Market Summary
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Automotive Airbags And Seatbelts Market Analysis by Mordor Intelligence

The automotive airbags and seatbelts market reached USD 40.47 billion in 2025 and is forecast to expand at a 5.15% CAGR to USD 52.02 billion by 2030, underscoring the sector’s steady response to tougher passive-safety rules and the rapid electrification of vehicle platforms. Mandatory upgrades to FMVSS 208 and 305, more stringent Euro NCAP test scenarios, and Asia-Pacific crash-worthiness policies are pushing OEMs to deploy additional airbags, smarter seatbelts, and advanced occupant-state sensing in volume models[1]“Federal Motor Vehicle Safety Standards,” National Highway Traffic Safety Administration, nhtsa.gov. Suppliers who merge software-defined deployment logic with lightweight materials gain an edge as regulators press for holistic occupant protection at lower vehicle mass. The automotive airbags and seatbelts market also benefits from a broad shift toward modular restraint “domains,” which reduce wiring, simplify over-the-air updates, and contain warranty costs. At the same time, lingering Takata-era liability frameworks raise the cost of entry, favor incumbents with proven quality systems, and reinforce brand-related buyer preferences.

Key Report Takeaways

  • By product type, airbags held a 60.78% share of the automotive airbags and seatbelts market in 2024, and are expected to record the fastest 9.41% CAGR through 2030.
  • By vehicle type, passenger vehicles commanded 71.57% share of the automotive airbags and seatbelts market size in 2024; medium and heavy commercial vehicles are projected to post the highest 8.63% CAGR to 2030.
  • By propulsion type, internal-combustion vehicles retained 76.47% of the automotive airbags and seatbelts market share in 2024, yet battery electric vehicles are forecast to climb at a 25.49% CAGR through 2030.
  • By distribution channel, OEM sales captured 86.27% share of the automotive airbags and seatbelts market size in 2024, while the aftermarket is set to grow at 7.35% CAGR during the outlook period.
  • By geography, Asia-Pacific led with 38.24% share of the automotive airbags and seatbelts market size in 2024; South America is on track for the strongest 9.02% CAGR to 2030.

Segment Analysis

By Product Type: Airbags Drive Innovation While Seatbelts Add Intelligence

Airbags dominated the automotive airbags and seatbelts market with a 60.78% share in 2024, thanks to broader fitment counts and a regulatory push for far-side and pedestrian protection. Curtain-side models posted the fastest 9.41% CAGR through 2030, propelled by Euro NCAP protocols that reward head-injury mitigation. Front airbags still provide the highest absolute unit volume, but growth rates cool as global installation nears 100% penetration. Next-generation lower-leg and far-side bags expand content per vehicle, and ZF LIFETEC’s active heel airbag exemplifies the pivot toward coverage of overlooked injury zones.

Seatbelts evolve from passive tethers into mechatronic interfaces that tighten pre-crash, slack for comfort, and provide haptic feedback in lane-keep assists. Electric pretensioners, motorized adjusters, and belt-in-seat designs spread from convertibles to crossovers as electrification frees packaging space. Five-point harnesses migrate to on-highway medium trucks where fleets seek to reduce driver injury downtime. These advances boost average selling prices despite slower headline growth versus airbags, helping sustain balanced revenue streams within the automotive airbags and seatbelts market.

Automotive Airbags And Seatbelts Market: Market Share by Product Type
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By Vehicle Type: Commercial Segments Deliver the Fastest Expansion

Passenger cars retained 71.57% share of the automotive airbags and seatbelts market in 2024, reflecting global production scale and mandatory dual-front airbag rules in more than 60 countries. Yet medium and heavy commercial vehicles are set for an 8.63% CAGR through 2030, fueled by infrastructure spending and stricter driver-protection statutes on long-haul corridors. High cabin height alters kinematics in rollovers, spurring uptake of rollover curtains and seat-integrated belts.

Light commercial vans lie between passenger cars and trucks, offering fertile ground for cross-segment technology transfer such as driver-assist linked belt pulsing. Fleet operators embrace safety upgrades to cut insurance premiums and address driver shortages, while regulators in India, Brazil, and China mandate truck frontal-impact norms that mirror passenger-car stringency. The resulting uplift widens unit values and deepens addressable volume for suppliers keen to diversify beyond the saturated car pool in the automotive airbags and seatbelts market.

By Propulsion Type: Battery Electric Designs Reshape Restraint Needs

Internal-combustion models still accounted for 76.47% share of the automotive airbags and seatbelts market size in 2024, but battery electric vehicles will climb at a 25.49% CAGR through 2030, as global zero-emission targets gain force. Battery packs under floors shift energy-absorption pathways, leading OEMs to specify multi-stage side curtains and ultra-quiet inflators that match low NVH cabins. Hybrid and plug-in variants demand dual compliance for both engine-forward and skateboard layouts, complicating calibration libraries.

Fuel-cell prototypes remain niche yet create unique burst-pressure and hydrogen-storage safety cases that test material durability. Ford’s patents for autonomous seating emphasize how propulsion and autonomy mutually reinforce innovation cycles, opening white-space vectors for novel airbag geometries. The propulsion lens thus stands central to forecasting bill-of-material variation inside the automotive airbags and seatbelts market.

Automotive Airbags And Seatbelts Market: Market Share by Propulsion Type
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By Distribution Channel: Aftermarket Gains Traction but OEMs Hold Sway

OEM channels captured 86.27% share of the automotive airbags and seatbelts market in 2024, as integrative safety parts leave little room for non-authorized sourcing. Over-the-air diagnostics and serialization tie inflators and modules to vehicle VINs, locking many replacement jobs into dealer networks. Still, the aftermarket will log a 7.35% CAGR through 2030, mostly from airbag control unit renewals after minor crashes and seatbelt part aging in warmer climates.

Emerging market regulators now require certified replacement parts, curbing counterfeit inflators that once flowed through informal channels. Tier-1s establish branded service lines and e-catalogs to secure lifecycle parts revenue, while insurers under total-loss thresholds shift toward repair instead of write-off, expanding demand visibility. In mature regions, classic-car electrification programs also spur niche orders for updated restraints, adding depth to the automotive airbags and seatbelts market.

Geography Analysis

Asia-Pacific held a 38.24% share of the automotive airbags and seatbelts market, buoyed by massive output in China, India, and increasingly Indonesia. Regional governments upgraded NCAP protocols and tied tax incentives to higher safety scores, lifting average airbags per vehicle and encouraging seatbelt load-limiter adoption. Local champions rely on long-term supply contracts with Autoliv and ZF LIFETEC factories in Shanghai, Chennai, and Chonburi. Japan remains the R&D nucleus for low-noise inflators and vision-based occupant sensing, seeding technology that migrates to high-volume Chinese sport-utility models within two model years. Asia-Pacific’s scale advantages and rising domestic demand fortify its lead in the automotive airbags and seatbelts market, even as component reshoring to ASEAN alters traditional intra-regional flows.

South America is the fastest-growing region with a 9.02% projected CAGR to 2030. Brazil enacted new CONTRAN rules mandating side-impact airbags in all M1-category cars from 2026, pulling forward content growth. Argentina and Chile aligned tariff codes to ease cross-border module trade, while Mercosur safety harmonization reduces certification duplication. Improved macro conditions help fleets refresh aging trucks, catalyzing seatbelt retrofits in logistics corridors connecting São Paulo, Santiago, and Asunción. Suppliers who previously imported fully built modules now localize cutting and sewing to dodge freight costs, injecting fresh wage-linked competitiveness into the automotive airbags and seatbelts market.

North America and Europe share mature yet innovation-led profiles. The United States sees momentum from pickup and SUV rollovers, necessitating longer side curtains and seat-mounted center airbags. Canada’s harsh climate drives corrosion-resistant retractor housings, fostering niche metallurgical projects. Europe focuses on sustainable materials, spotlighting Autoliv’s recycled polyester cushions, which align with EU taxonomy criteria. 

Automotive Airbags And Seatbelts Market CAGR (%), Growth Rate by Region
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Competitive Landscape

The automotive airbags and seatbelts market remains moderately concentrated. Autoliv leverages end-to-end module capability, multi-continent plant footprints, and early moves into thermoplastic inflators. ZF Friedrichshafen integrates TRW’s restraint assets and ramping seat-integrated belt tensioners. Joyson Safety Systems leverages vertically integrated cut-and-sew alongside sensing electronics. The rest of the field includes Continental, Hyundai Mobis, and several Chinese entrants that gained scale through domestic mandates.

Strategic plays revolve around vertical integration, AI-ready sensing, and raw-material security. Autoliv partnered with a North American nylon spinner to co-develop bio-based yarn, whereas ZF Friedrichshafen opened an R&D center in Yokohama focusing on edge-accelerator chips for adaptive deployment. Chinese rivals accelerate patent filings in cold-gas inflators, aiming to cut propellant sourcing risk. Mergers center on bolt-on software firms that map occupant posture and facial metrics. Partnerships between Tier-1s and battery-pack makers appear, seeking to harmonize crash pulse with thermal runaway barriers, further widening moats against newcomers in the automotive airbags and seatbelts market.

Barriers to entry have risen since the Takata recall, heightening documentation depth, insurance coverage, and long-term escrow funds. While this shields incumbents, it also motivates OEMs to dual-source to avoid single-supplier dependencies. Competitive tension thus spurs price discipline yet rewards differentiated technology. Successful firms monetize data harvested from in-vehicle sensors, offering fleet insurers crash-severity analytics that translate into lower premiums.

Automotive Airbags And Seatbelts Industry Leaders

  1. ZF Friedrichshafen AG

  2. Joyson Safety Systems

  3. Continental AG

  4. Denso Corporation

  5. Autoliv Inc.

  6. *Disclaimer: Major Players sorted in no particular order
Automotive Airbags and Seatbelts Market Concentration
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Recent Industry Developments

  • July 2025: Mack Trucks detailed passive and active safety suites on the Mack Pioneer, adding front and side curtain airbags along with a high-strength steel cab.
  • June 2025: Volvo Cars unveiled a multi-adaptive safety belt intended to optimize occupant protection across diverse body frames and seating positions.
  • February 2025: ZF LIFETEC introduced the first Active Heel Airbag aimed at preventing foot injuries in future interior layouts, with series production slated for 2028.
  • September 2024: ZF LIFETEC deployed hybrid physical-virtual test protocols in three global tech hubs to accelerate restraint development cycles.

Table of Contents for Automotive Airbags And Seatbelts Industry Report

1. Introduction

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. Research Methodology

3. Executive Summary

4. Market Landscape

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Stricter Global Passive-Safety Mandates
    • 4.2.2 Surge in EV Platforms Requiring New Restraint Layouts
    • 4.2.3 OEM Drive for Modular "Restraint Domain" Architectures
    • 4.2.4 Lightweight Thermoplastic Inflator Housings Cut Cost and CO₂
    • 4.2.5 Tier-1/Tier-2 Reshoring to De-Risk Supply Chains
    • 4.2.6 AI-Powered Occupant-State Sensing Enables Adaptive Deployment
  • 4.3 Market Restraints
    • 4.3.1 Volatility of High-Tenacity Nylon 66 and Aramid Yarn Prices
    • 4.3.2 Recall Liabilities and Litigation Costs Post-Takata Crisis
    • 4.3.3 Competitive Margin Squeeze from Chinese Low-Cost Inflator Entrants
    • 4.3.4 Fragmented Aftermarket Quality Control in Emerging Markets
  • 4.4 Value / Supply-Chain Analysis
  • 4.5 Regulatory Landscape
  • 4.6 Technological Outlook
  • 4.7 Porter’s Five Forces Analysis
    • 4.7.1 Threat of New Entrants
    • 4.7.2 Bargaining Power of Suppliers
    • 4.7.3 Bargaining Power of Buyers
    • 4.7.4 Threat of Substitutes
    • 4.7.5 Intensity of Competitive Rivalry

5. Market Size and Growth Forecast (Value (USD) and Volume (Units))

  • 5.1 By Product Type
    • 5.1.1 Airbag
    • 5.1.1.1 By Airbag Position
    • 5.1.1.1.1 Front Airbags
    • 5.1.1.1.2 Knee Airbags
    • 5.1.1.1.3 Curtain/Side Airbags
    • 5.1.1.2 By Component
    • 5.1.1.2.1 Airbag Module
    • 5.1.1.2.2 Inflator
    • 5.1.1.2.3 Crash Sensor and ECU
    • 5.1.1.2.4 Airbag Fabric
    • 5.1.2 Seatbelt
    • 5.1.2.1 By Type
    • 5.1.2.1.1 2-Point
    • 5.1.2.1.2 3-Point
    • 5.1.2.1.3 5-Point
    • 5.1.2.1.4 Belt-in-Seat (BIS)
    • 5.1.2.1.5 Automatic Seatbelts
    • 5.1.2.2 By Component
    • 5.1.2.2.1 Webbing
    • 5.1.2.2.2 Retractor
    • 5.1.2.2.3 Buckle
    • 5.1.2.2.4 Tongue
    • 5.1.2.2.5 Anchor Points
    • 5.1.2.2.6 Pillar Loop / D-Ring
    • 5.1.2.2.7 Pretensioner
    • 5.1.2.2.8 Load Limiter
    • 5.1.2.2.9 Locking Mechanism
    • 5.1.2.2.10 Adjustable Shoulder Strap
    • 5.1.2.2.11 Others (screws, etc.)
  • 5.2 By Vehicle Type
    • 5.2.1 Passenger Cars
    • 5.2.2 Light Commercial Vehicles
    • 5.2.3 Medium and Heavy Commercial Vehicles
  • 5.3 By Propulsion Type
    • 5.3.1 Internal Combustion Engine
    • 5.3.2 Battery Electric Vehicle (BEV)
    • 5.3.3 Hybrid Electric Vehicle (HEV)
    • 5.3.4 Plug-in Hybrid EV (PHEV)
    • 5.3.5 Fuel Cell EV (FCEV)
  • 5.4 By Distribution Channel
    • 5.4.1 Original Equipment Manufacturer (OEM)
    • 5.4.2 Aftermarket
  • 5.5 By Geography
    • 5.5.1 North America
    • 5.5.1.1 United States
    • 5.5.1.2 Canada
    • 5.5.1.3 Rest of North America
    • 5.5.2 South America
    • 5.5.2.1 Brazil
    • 5.5.2.2 Argentina
    • 5.5.2.3 Rest of South America
    • 5.5.3 Europe
    • 5.5.3.1 United Kingdom
    • 5.5.3.2 Germany
    • 5.5.3.3 Spain
    • 5.5.3.4 Italy
    • 5.5.3.5 France
    • 5.5.3.6 Russia
    • 5.5.3.7 Rest of Europe
    • 5.5.4 Asia-Pacific
    • 5.5.4.1 India
    • 5.5.4.2 China
    • 5.5.4.3 Japan
    • 5.5.4.4 South Korea
    • 5.5.4.5 Rest of Asia-Pacific
    • 5.5.5 Middle East and Africa
    • 5.5.5.1 United Arab Emirates
    • 5.5.5.2 Saudi Arabia
    • 5.5.5.3 Turkey
    • 5.5.5.4 Egypt
    • 5.5.5.5 South Africa
    • 5.5.5.6 Rest of Middle East and Africa

6. Competitive Landscape

  • 6.1 Market Concentration
  • 6.2 Strategic Moves
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles (Includes Global-level Overview, Market-level overview, Core Segments, Financials, Strategic Information, Market Rank/Share, Products and Services, Recent Developments)
    • 6.4.1 Autoliv Inc.
    • 6.4.2 Joyson Safety Systems
    • 6.4.3 ZF Friedrichshafen AG
    • 6.4.4 Continental AG
    • 6.4.5 Denso Corporation
    • 6.4.6 Hyundai Mobis Co. Ltd.
    • 6.4.7 Toyoda Gosei Co. Ltd.
    • 6.4.8 Daicel Corporation
    • 6.4.9 Nihon Plast Co. Ltd.
    • 6.4.10 Ashimori Industry Co. Ltd.
    • 6.4.11 Robert Bosch GmbH
    • 6.4.12 Aptiv PLC
    • 6.4.13 Tokai Rika Co. Ltd.
    • 6.4.14 Illinois Tool Works Inc. (ITW Safety)
    • 6.4.15 Far Europe Inc.
    • 6.4.16 SNT Motiv Co., Ltd.
    • 6.4.17 IRON FORCE INDUSTRIAL CO., LTD.
    • 6.4.18 Kolon Industries Inc.
    • 6.4.19 Valeo SA

7. Market Opportunities and Future Outlook

  • 7.1 White-space and Unmet-Need Assessment
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Global Automotive Airbags And Seatbelts Market Report Scope

By Product Type
AirbagBy Airbag PositionFront Airbags
Knee Airbags
Curtain/Side Airbags
By ComponentAirbag Module
Inflator
Crash Sensor and ECU
Airbag Fabric
SeatbeltBy Type2-Point
3-Point
5-Point
Belt-in-Seat (BIS)
Automatic Seatbelts
By ComponentWebbing
Retractor
Buckle
Tongue
Anchor Points
Pillar Loop / D-Ring
Pretensioner
Load Limiter
Locking Mechanism
Adjustable Shoulder Strap
Others (screws, etc.)
By Vehicle Type
Passenger Cars
Light Commercial Vehicles
Medium and Heavy Commercial Vehicles
By Propulsion Type
Internal Combustion Engine
Battery Electric Vehicle (BEV)
Hybrid Electric Vehicle (HEV)
Plug-in Hybrid EV (PHEV)
Fuel Cell EV (FCEV)
By Distribution Channel
Original Equipment Manufacturer (OEM)
Aftermarket
By Geography
North AmericaUnited States
Canada
Rest of North America
South AmericaBrazil
Argentina
Rest of South America
EuropeUnited Kingdom
Germany
Spain
Italy
France
Russia
Rest of Europe
Asia-PacificIndia
China
Japan
South Korea
Rest of Asia-Pacific
Middle East and AfricaUnited Arab Emirates
Saudi Arabia
Turkey
Egypt
South Africa
Rest of Middle East and Africa
By Product TypeAirbagBy Airbag PositionFront Airbags
Knee Airbags
Curtain/Side Airbags
By ComponentAirbag Module
Inflator
Crash Sensor and ECU
Airbag Fabric
SeatbeltBy Type2-Point
3-Point
5-Point
Belt-in-Seat (BIS)
Automatic Seatbelts
By ComponentWebbing
Retractor
Buckle
Tongue
Anchor Points
Pillar Loop / D-Ring
Pretensioner
Load Limiter
Locking Mechanism
Adjustable Shoulder Strap
Others (screws, etc.)
By Vehicle TypePassenger Cars
Light Commercial Vehicles
Medium and Heavy Commercial Vehicles
By Propulsion TypeInternal Combustion Engine
Battery Electric Vehicle (BEV)
Hybrid Electric Vehicle (HEV)
Plug-in Hybrid EV (PHEV)
Fuel Cell EV (FCEV)
By Distribution ChannelOriginal Equipment Manufacturer (OEM)
Aftermarket
By GeographyNorth AmericaUnited States
Canada
Rest of North America
South AmericaBrazil
Argentina
Rest of South America
EuropeUnited Kingdom
Germany
Spain
Italy
France
Russia
Rest of Europe
Asia-PacificIndia
China
Japan
South Korea
Rest of Asia-Pacific
Middle East and AfricaUnited Arab Emirates
Saudi Arabia
Turkey
Egypt
South Africa
Rest of Middle East and Africa
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Key Questions Answered in the Report

How large is the automotive airbags and seatbelts market in 2025?

The market stands at USD 40.47 billion in 2025 and is projected to reach USD 52.02 billion by 2030 at a 5.15% CAGR.

Which region contributes the most revenue to the automotive airbags and seatbelts market?

Asia-Pacific leads with 38.24% of 2024 revenue, reflecting high vehicle production in China and India.

What segment shows the highest growth in the automotive airbags and seatbelts market?

Battery electric vehicle restraint systems are forecast to expand at a 25.49% CAGR, outpacing all other propulsion groups.

Why are curtain-side airbags growing quickly?

New far-side and vulnerable road-user tests by Euro NCAP and similar bodies deliver higher ratings for vehicles equipped with curtain-side airbags, driving 9.41% CAGR in that sub-segment.

What drives aftermarket expansion in restraint systems?

Aging fleets and rising awareness of safety upkeep in emerging markets push aftermarket revenue at a 7.35% CAGR through 2030.

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