Australia Luxury Residential Real Estate Market Size and Share

Australia Luxury Residential Real Estate Market (2025 - 2031)
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Australia Luxury Residential Real Estate Market Analysis by Mordor Intelligence

The Australia luxury residential real estate market size is expected to grow from USD 28.55 billion in 2025 to USD 30.80 billion in 2026 and is forecast to reach USD 44.8 billion by 2031 at a 7.8% CAGR over 2026-2031[1]Reserve Bank of Australia, “Monetary Policy Decision – February 2026,” rba.gov.au. Elevated demand from ultra-high-net-worth buyers across Asia-Pacific, combined with tight new-build pipelines in Sydney and Melbourne, is underpinning price resilience even as the Reserve Bank of Australia’s cash rate stands at 3.85%. Developers are reacting by pivoting toward branded residences and sustainability-led projects that can command premiums. Downsizers insulated from rate pressures continue to absorb well-located stock, while foreign capital is funnelled into primary schemes because established-dwelling purchases remain restricted. Institutional investors are simultaneously accelerating their entry through build-to-rent platforms, broadening the income profile of the Australian luxury residential real estate market.

Key Report Takeaways

  • By property type, apartments and condominiums led with 64% of Australia luxury residential real estate market share in 2025, whereas villas and landed houses are projected to advance at a 9.0% CAGR through 2031. 
  • By business model, the sales channel held 81% of the Australia luxury residential real estate market size in 2025, while the rental segment is expanding fastest at 8.4% annually to 2031. 
  • By mode of sale, secondary transactions controlled 57% of value in 2025, yet the primary market is forecast to grow at 8.55% a year through 2031. 
  • By geography, Sydney captured 40% of 2025 revenue; Brisbane is on course for the quickest expansion with a 9.2% CAGR to 2031.

Note: Market size and forecast figures in this report are generated using Mordor Intelligence’s proprietary estimation framework, updated with the latest available data and insights as of January 2026.

Segment Analysis

By Property Type: Villas Maintain Scarcity-Driven Pricing Power

Villas and landed houses accounted for only 36% of 2025 turnover yet captured 45% of total value, reflecting premium per-asset pricing within the Australia luxury residential real estate market. Supply barriers, heritage overlays in Sydney’s eastern suburbs and height caps in Melbourne’s inner ring—keep new stock minimal. Perth’s coastal enclaves logged 20% average appreciation in 2024 as mining dividends fueled cash purchases. Over 2026-2031, villas are forecast to expand at a 9.0% CAGR, the fastest among property types, supported by family buyers and expatriates seeking space and privacy. 

Apartments and condominiums, while slower growing, remain the volume backbone because foreign purchasers are limited to off-the-plan options. Branded-residence towers such as Waldorf Astoria Sydney and Four Seasons Melbourne ensure this segment retains liquidity. Downsizers favor boutique blocks near transit, leveraging the downsizer super-contribution to redeploy equity after selling suburban family homes. Consequently, the Australian luxury residential real estate market size generated by apartments will still exceed USD 25 billion by 2031, even as villas outpace in growth.

Australia Luxury Residential Real Estate Market: Market Share by Property Type
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By Business Model: Rental Platforms Race Ahead

Sales transactions captured 81% of 2025 value, yet luxury rentals are scaling more rapidly as global investors hunt defensive yield. Institutional players are assembling build-to-rent portfolios, buoyed by sub-2% vacancy in inner-Sydney and Melbourne CBDs. The rental segment is on track for an 8.4% annual increase to 2031, reflecting both absolute supply growth and inflation-linked escalations baked into premium leases. 

Meriton’s serviced-apartment arm illustrates the model’s appeal: occupancy averaged 85% in 2025 across 13 locations, while room rates climbed 6.5% year-on-year. By comparison, traditional owner-occupier sales depend more heavily on mortgage affordability and stamp-duty settings. As interest rates begin their expected descent post-2026, some pent-up purchase demand will re-emerge, but the institutional presence in rentals is now entrenched, cementing a dual-track future for the Australia luxury residential real estate market.

By Mode of Sale: Primary Schemes Dominate Foreign Demand

Secondary dwellings represented 57% of 2025 activity, yet new-build (primary) inventory is projected to post an 8.55% CAGR, outstripping resale stock. FIRB restrictions prohibit non-residents from buying established homes until at least 2027, redirecting offshore funds into branded and green-rated towers. Developers respond by advertising six-star energy credentials and offering rental guarantees, tactics that cut through higher duty costs. 

Victoria’s off-the-plan stamp-duty concession, effective since 2024, shaved up to USD 27,000 from average transaction outlays, propelling Mirvac to pre-sell 80% of its 45-story riverside tower within 24 hours. In contrast, private-treaty trophy homes reliant on a narrower domestic buyer base now circulate longer before exchange. Nevertheless, the secondary channel will retain a slim majority because heritage assets in Point Piper, Toorak, and Peppermint Grove possess irreplaceable land scarcity that no tower can replicate. 

Australia Luxury Residential Real Estate Market: Market Share by Mode of Sale
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Geography Analysis

Sydney commanded 40% of the Australian luxury residential real estate market in 2025, thanks to deep liquidity and a pipeline of landmark towers such as One Darling Point. A record 100 transactions above USD 10 million closed in 2024, totaling USD 1.586 billion, with waterfront suburbs, Point Piper, Vaucluse, Mosman, dominating headline numbers. Rate-sensitive buyers have thinned, but cash purchasers still support pricing, and ongoing transport megaprojects like Metro West underpin confidence. 

Melbourne trailed in share yet showcases the nation’s most ambitious branded-residence stack, including the USD 1.5 billion STH BNK and Riverlee’s Seafarers. While top-tier values dipped 4% in 2024 on higher financing costs, Victoria’s stamp-duty incentives revived momentum, evidenced by rapid sell-outs of riverside towers. The city’s leafy zones, Toorak, Brighton, continue to command premiums among expatriates eager for international-school catchments. 

Brisbane is the forecast growth leader with a 9.2% CAGR to 2031, propelled by Olympic-driven infrastructure upgrades and a relative affordability edge over southern capitals. Short-term oversupply risk lurks as CBD completions peak in 2026-2027, yet long-run fundamentals, interstate migration, and lifestyle appeal remain intact. Perth, buoyed by resources revenue, posted 20% luxury price expansion in 2024 and ranks 16th globally for prime growth. Coastal precincts such as Cottesloe and Dalkeith have scant developable land, meaning any slowdown elsewhere may have muted local impact. Secondary lifestyle markets, Gold Coast, Adelaide Hills, also flourish as remote-work flexibility endures, rounding out a geographically diversified Australia luxury residential real estate market. 

Competitive Landscape

Competition intensified when Knight Frank and Bayleys acquired a controlling stake in McGrath Estate Agents in June 2024, forming a 140-office, 2,400-staff east-coast powerhouse. Scale enables superior global referral pipelines and compliance bandwidth, crucial under stricter AML reporting. Rival agencies—CBRE, Sotheby’s International Realty, Ray White—respond by enhancing virtual tours and AI-driven buyer-matching to capture tech-savvy UHNWIs abroad. 

On the development side, Lendlease, Mirvac, and Gurner spearhead branded, ESG-aligned towers while outsourcing risk via joint ventures. Their shortlisting for the USD 1.5 billion Sydney Metro over-station project in 2026 underscores the appetite for public-private tie-ups that bundle transport access with luxury air-rights. Smaller firms such as Time & Place and Pallas Group carve niches in adaptive-reuse and boutique low-rise blocks, leveraging design artistry where scale alone cannot compete. 

Regulatory friction favors larger players possessing dedicated AML and FIRB compliance desks. CBRE’s Q1 2025 valuer survey revealed 43% of specialists anticipate further capital appreciation this year, a sentiment stronger among those marketing turnkey green-rated stock. With tokenization pilots gathering pace, early-adopter brokerages that can navigate ASIC guidance may unlock incremental fee streams, adding a fresh competitive dimension to the Australia luxury residential real estate market.

Australia Luxury Residential Real Estate Industry Leaders

  1. Lendlease

  2. Mirvac

  3. Crown Group

  4. Gurner™

  5. Frasers Property Australia

  6. *Disclaimer: Major Players sorted in no particular order
Australia Luxury Residential Real Estate Market Concentration
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Recent Industry Developments

  • February 2026: Waldorf Astoria Sydney inaugurated its branded-residence collection, adding 43 serviced sky-homes above Circular Quay.
  • January 2026: Lendlease and Mirvac jointly shortlisted for the USD 1.5 billion Sydney Metro over-station scheme, signaling deeper collaboration on transit-oriented luxury precincts.
  • January 2025: West End Luxury Tower Proposal, Brisbane - A 16-level residential tower featuring a rooftop pool, gym, and 199 car spaces was proposed in Brisbane’s West End. The design retains a heritage façade, though the project has raised community concerns about congestion and infrastructure strain.
  • July 2024: Gurner partnered with Qualitas on the USD 2.75 billion Jam Factory overhaul in Melbourne. The alliance pairs local design expertise with institutional capital to deliver one of the city’s largest high-end mixed-use precincts.

Table of Contents for Australia Luxury Residential Real Estate Industry Report

1. Introduction

  • 1.1 Study Assumptions & Market Definition
  • 1.2 Scope of the Study

2. Research Methodology

3. Executive Summary

4. Market Landscape

  • 4.1 Market Overview
  • 4.2 Residential-Buying Trends: Socio-economic & Demographic Insights
  • 4.3 Rental-Yield Analysis
  • 4.4 Regulatory Outlook
  • 4.5 Technological Outlook
  • 4.6 Insights into Existing & Upcoming Projects
  • 4.7 Market Drivers
    • 4.7.1 Continued inflow of UHNWIs from Asia–Pacific (post-COVID border reopening)
    • 4.7.2 Expansion of remote-work wealth repatriation by Australian expatriates
    • 4.7.3 Streamlined Significant-Investor-Visa (SIV) pathways
    • 4.7.4 Surge in branded-residence schemes with five-star hotel operators
    • 4.7.5 Premium for green-rated luxury stock due to retrofit mandates
    • 4.7.6 Tokenised / fractional-ownership platforms widening investor base
  • 4.8 Market Restraints
    • 4.8.1 Escalating foreign-buyer stamp-duty surcharges (NSW & VIC)
    • 4.8.2 Short-run oversupply risk in Brisbane prime-apartment pipeline (2026-27)
    • 4.8.3 Higher cost of capital from consecutive RBA rate hikes
    • 4.8.4 Heightened AML scrutiny prolonging luxury deal cycles
  • 4.9 Value / Supply-Chain Analysis
    • 4.9.1 Overview
    • 4.9.2 Real-Estate Developers & Contractors – Key Insights
    • 4.9.3 Real-Estate Brokers & Agents – Key Insights
    • 4.9.4 Property-Management Companies – Key Insights
    • 4.9.5 Valuation Advisory & Other Services
    • 4.9.6 Building-Materials Partnerships with Key Developers
    • 4.9.7 Strategic Real-Estate Investors / Buyers
  • 4.10 Porter’s Five Forces
    • 4.10.1 Threat of New Entrants
    • 4.10.2 Bargaining Power of Buyers
    • 4.10.3 Bargaining Power of Suppliers
    • 4.10.4 Threat of Substitutes
    • 4.10.5 Competitive-Rivalry Intensity

5. Market Size & Growth Forecasts (Value, USD bn)

  • 5.1 By Business Model
    • 5.1.1 Sales
    • 5.1.2 Rental
  • 5.2 Residential (Sales Model) Size & Forecasts
    • 5.2.1 By Property Type
    • 5.2.1.1 Apartments & Condominiums
    • 5.2.1.2 Villas & Landed Houses
    • 5.2.2 By Mode of Sale
    • 5.2.2.1 Primary (New-Build)
    • 5.2.2.2 Secondary (Existing-Home Resale)
    • 5.2.3 By Key Cities
    • 5.2.3.1 Sydney
    • 5.2.3.2 Melbourne
    • 5.2.3.3 Brisbane
    • 5.2.3.4 Perth
    • 5.2.3.5 Rest of Australia

6. Competitive Landscape

  • 6.1 Market Concentration
  • 6.2 Strategic Moves (M&A, JV, etc.)
  • 6.3 Company Profiles {(includes Global level Overview, Market level overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share for key companies, Products & Services, and Recent Developments)}
    • 6.3.1 Lendlease
    • 6.3.2 Mirvac
    • 6.3.3 Crown Group
    • 6.3.4 Gurner
    • 6.3.5 Frasers Property Australia
    • 6.3.6 Stockland
    • 6.3.7 Meriton Group
    • 6.3.8 Sekisui House Australia
    • 6.3.9 Blackburne
    • 6.3.10 CBRE Residential Projects
    • 6.3.11 Knight Frank Prestige Residential
    • 6.3.12 Ray White Prestige
    • 6.3.13 Sotheby’s International Realty – Australia
    • 6.3.14 McGrath Projects
    • 6.3.15 Kay & Burton
    • 6.3.16 Marshall White
    • 6.3.17 LJ Hooker Avnu
    • 6.3.18 Multiplex
    • 6.3.19 Hutchinson Builders
    • 6.3.20 Time & Place
    • 6.3.21 Pallas Group

7. Market Opportunities & Future Outlook

  • 7.1 White-Space & Unmet-Need Assessment

Australia Luxury Residential Real Estate Market Report Scope

By Business Model
Sales
Rental
Residential (Sales Model) Size & Forecasts
By Property TypeApartments & Condominiums
Villas & Landed Houses
By Mode of SalePrimary (New-Build)
Secondary (Existing-Home Resale)
By Key CitiesSydney
Melbourne
Brisbane
Perth
Rest of Australia
By Business ModelSales
Rental
Residential (Sales Model) Size & ForecastsBy Property TypeApartments & Condominiums
Villas & Landed Houses
By Mode of SalePrimary (New-Build)
Secondary (Existing-Home Resale)
By Key CitiesSydney
Melbourne
Brisbane
Perth
Rest of Australia

Key Questions Answered in the Report

How large will Australia’s luxury residential sector be in 2031?

It is forecast to reach about USD 44.8 billion by 2031, expanding at a 7.8% CAGR from 2026.

Which city is growing fastest for luxury homes?

Brisbane leads with a projected 9.2% CAGR through 2031, lifted by Olympic-linked infrastructure and relative affordability.

What segment attracts most foreign capital today?

Primary new-build apartments dominate because non-residents remain banned from purchasing established dwellings until 2027.

Are branded residences gaining traction?

Yes, schemes tied to hotels like Waldorf Astoria and Four Seasons are proliferating and enjoy strong absorption among time-poor UHNWIs.

How are higher interest rates influencing the market?

Elevated borrowing costs sideline leveraged buyers and developers, but cash-rich purchasers keep trophy transactions buoyant.

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