Asia-Pacific Luxury Car Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The Report Covers Asia-Pacific Luxury Car Market and it is Segmented by Vehicle Type (Hatchback, Sedan, SUV), by Drive (IC Engine, Electric), and Country.

Asia-Pacific Luxury Car Market Size

Asia Pacific Luxury Cars Market Summary
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Asia-Pacific Luxury Car Market Analysis

The Asia Pacific Luxury Cars Market is expected to register a CAGR of greater than 6.4% during the forecast period.

  • In 2018, the overall vehicle production in Asia-Pacific declined by 1.78% due to the global economic slowdown. Asia-Pacific holds the largest market share in the global luxury car market.
  • Despite a generally weaker development of the Chinese car market, the segment of premium and luxury vehicles continues to grow. According to the Chinese Automobile Manufacturers Association, the luxury sedans grew by 18.8% and premium SUVs 3.5%. The price segment over JPY 300,000 (USD 44,000), about 1.16 million vehicles, was sold in 2018. All major manufacturers of luxury vehicles, including Mercedes-Benz, BMW, and Audi, reported positive figures in November 2018.
  • The sales of luxury cars in India registered a slump of approximately 13% in 2019 compared to 2018. The drop came due to economic downturn, high import tariff, and the anticipation of relief in goods and services tax (GST) rates, which weighed on demand.

Asia-Pacific Luxury Car Industry Overview

The Asia-Pacific luxury car market is highly concentrated and majorly dominated by few players, like Volkswagen AG, Daimler AG, Geely, Toyota Motors, BMW AG, Volvo Group, and Jaguar.

The market is highly driven by factors like advanced technology, more comfort, growing investment in R7D projects, and increasing living standard of people around the region. To provide more luxurious experience to people, major luxury car manufacturers are making joint ventures with technology providers. For instance, In February 2019, Daimler AG and BMW AG have agreed to cooperate on developing self-driving cars. Both the manufacturer has signed a memorandum of understanding (MoU) to jointly develop the next generation of autonomous-driving technology, which should be market-ready by the middle of the next decade.

Mercedes Benz, which is a top manufacturer of luxury cars, brings in a range of new technologies in order to increase its footprint in India. The company will upgrade internal combustion engines to battery-powered electric vehicles and plug-in hybrids.

Asia-Pacific Luxury Car Market Leaders

  1. Mercedes Benz

  2. Bayerische Motoren Werke AG (BMW)

  3. Volvo Group

  4. Jaguar Land Rover

  5. Audi AG

  6. *Disclaimer: Major Players sorted in no particular order
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Asia-Pacific Luxury Car Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5. MARKET SEGMENTATION

  • 5.1 By Vehicle Type
    • 5.1.1 Hatchback
    • 5.1.2 Sedan
    • 5.1.3 SUV
  • 5.2 By Drive Type
    • 5.2.1 IC Engine
    • 5.2.2 Electric
  • 5.3 Geography
    • 5.3.1 By Country
    • 5.3.1.1 China
    • 5.3.1.2 Japan
    • 5.3.1.3 India
    • 5.3.1.4 Australia
    • 5.3.1.5 Rest of Asia-Pacific

6. COMPETITIVE LANDSCAPE

  • 6.1 Vendor Market Share**
  • 6.2 Company Profiles
    • 6.2.1 Mercedes Benz
    • 6.2.2 Bayerische Motoren Werke AG (BMW)
    • 6.2.3 Cadillac
    • 6.2.4 Volvo Group
    • 6.2.5 The Lincoln Motor Company
    • 6.2.6 Aston Martin Lagonda Ltd
    • 6.2.7 Honda Motor Co.
    • 6.2.8 Nissan
    • 6.2.9 Jaguar Land Rover
    • 6.2.10 Rolls-Royce Motor Cars Limited
    • 6.2.11 Audi AG
    • 6.2.12 Porsche AG
    • 6.2.13 Bentley Motors
    • 6.2.14 Tesla Inc.
    • 6.2.15 Hongqi (FAW Group)
  • *List Not Exhaustive

7. MARKET OPPORTUNITIES AND FUTURE TRENDS

**Subject to Availability
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Asia-Pacific Luxury Car Industry Segmentation

The Asia-Pacific luxury car market covers the latest sales trends, government policies and technological development in the luxury car market, and market share of major luxury car manufacturers across the Asia-Pacific countries.

By Vehicle Type Hatchback
Sedan
SUV
By Drive Type IC Engine
Electric
Geography By Country China
Japan
India
Australia
Rest of Asia-Pacific
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Asia-Pacific Luxury Car Market Research FAQs

What is the current Asia Pacific Luxury Cars Market size?

The Asia Pacific Luxury Cars Market is projected to register a CAGR of greater than 6.4% during the forecast period (2025-2030)

Who are the key players in Asia Pacific Luxury Cars Market?

Mercedes Benz, Bayerische Motoren Werke AG (BMW), Volvo Group, Jaguar Land Rover and Audi AG are the major companies operating in the Asia Pacific Luxury Cars Market.

What years does this Asia Pacific Luxury Cars Market cover?

The report covers the Asia Pacific Luxury Cars Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Asia Pacific Luxury Cars Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

Asia-Pacific Luxury Car Industry Report

Statistics for the 2025 Asia Pacific Luxury Cars market share, size and revenue growth rate, created by Mordor Intelligenceā„¢ Industry Reports. Asia Pacific Luxury Cars analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.

Asia-Pacific Luxury Car Market Report Snapshots

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Asia-Pacific Luxury Car Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)