India Electric Bike Rental Market Size
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Market Size (2024) | USD 6.84 Million |
| Market Size (2029) | USD 11.88 Million |
| CAGR (2024 - 2029) | 12.10 % |
| Market Concentration | Medium |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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India Electric Bike Rental Market Analysis
The Indian E-Bike Rental Market size is estimated at USD 6.84 million in 2024, and is expected to reach USD 11.88 million by 2029, growing at a CAGR of 12.10% during the forecast period (2024-2029).
EV rental services, particularly for two-wheelers, have seen a significant rise in India in recent years due to various factors, including the growing awareness about the benefits of EVs, the increasing availability of charging infrastructure, and the government’s push toward the adoption of electric vehicles.
The electric two-wheeler market grew from 2,000 vehicles in 2013 to over 600,000 per year in 2022. EV sales added up to 4% of overall two-wheeler sales in 2022.
Due to the growing need to reduce emissions worldwide, the demand for replacing existing fuel-based transportation with electric mobility is increasing. India is still in the very early stages of adopting EVs, which can be a huge market for e-bike rental companies. As most people are now aware of traffic congestion and pollution, India is looking toward a cleaner mode of transportation to tackle the situation.
Government initiatives like the reduction of taxes on EVs and the establishment of charging infrastructure attract investments in electric mobility and related services.
For instance, in July 2023, the Ministry of Goa made it a mandate to register rental electric bikes for tourists by 2024.
The availability of charging infrastructure has improved significantly in recent years, making it easier for people to use EVs for longer distances. Many companies are providing EV rental services and focusing on developing charging infrastructures.
For example, in August 2023, EvolveX, an early-stage program founded by We Founder Circle, announced its recent investment in NIKOL EV. Emerging as a standout startup from EvolveX’s Cohort 3, NIKOL EV launched in August 2021. It is set to revolutionize India’s electric vehicle (EV) industry with its innovative approach to EV charging infrastructure.
Such abovementioned factors may have a positive impact on the market.
India Electric Bike Rental Market Trends
Pedal Assisted Holds the Highest Share
A pedal electric cycle is a type of bicycle that incorporates an electric motor for pedaling. It allows riders to pedal easily in hilly or challenging terrains with additional power required to cycle.
Depending on the level of assistance, gearing choices, and terrain, riders can enjoy moderate to heavy exercise, which helps improve cardiovascular and overall fitness.
Pedal-assist e-bikes, compared to throttled bikes, typically have longer battery life as riders use their physical energy, reducing the draw on the battery.
The growing e-commerce industry and increasing tourism activities in India are boosting the demand for pedal-assisted e-bikes.
The pedal electric cycle market has experienced significant growth in recent years, which is expected to continue in the foreseeable future. The rising awareness about environmental issues and the need for sustainable transportation options have fueled the demand for e-bikes. They offer a greener alternative to traditional vehicles as they produce zero emissions during operation.
In some regions, pedal-assist e-bikes are subject to fewer regulatory restrictions and are often classified as bicycles, allowing them to be used on bike and multi-use paths and in areas where throttle-controlled e-bikes may be restricted, require special licensing, or be classified as motorcycles or mopeds. When using a pedal-assist model, riders may find it easier to comply with local e-bike regulations.
The increasing preference for active and healthy lifestyles has also contributed to the market's growth. E-bikes provide an excellent option for commuting and exercise, enabling individuals to cover longer distances without overexerting themselves. This trend has attracted a broader range of consumers, including older adults and individuals with physical limitations.
E-bike manufacturers and startup companies are focusing on the launch of new services to cater to the high demand.
For example, in January 2023, the startup Curve Electric launched 100 battery-cum-pedal-operated e-bikes to address rising fuel prices and pollution in Kashmir.
Such factors are expected to lead to pedal-assisted e-bikes holding the highest share.
City/Urban Holds the Highest Share
Public transportation in many Indian cities is often overcrowded and inefficient. Traffic congestion is one of the major problems in urban areas, coupled with high levels of air pollution in many Indian cities, which is also a growing concern.
To improve transportation infrastructure and reduce congestion, the Indian government has been implementing various policies, such as the National Urban Transport Policy and the National Electric Mobility Mission Plan.
The growing popularity of e-bikes in India is due to their cost-effectiveness. E-bikes are significantly cheaper to operate than cars or motorcycles and require less maintenance. They also help in producing zero emissions, where many cities have high levels of air pollution.
Another major factor driving the growth of e-bikes in India is their convenience. E-bikes are lightweight and easy to maneuver, making them ideal for navigating crowded, often narrow streets and heavy traffic.
The Government of India is also encouraging the use of e-bikes. By the end of 2035, the government wants to convert all fossil fuel vehicles into electric vehicles. Many startups are working on technology and battery manufacturing to increase the power and range of e-bikes and expand parking and charging station spaces to boost penetration.
Increasing customer preference toward electric bikes for recreational and adventure activities is anticipated to remain a major driving factor for the market during the forecast period. India's e-bike market is still nascent and growing, with many local players offering a wide range of products.
Government initiatives and incentives play a major role in the adoption of electric bikes in India. Such policies are likely to drive the adoption of e-bikes across the country, especially driven by rental firms.
For instance, in July 2023, an app-based self-driven e-bike rental platform partnered with India Post for docking zones, allowing residents to navigate the city on an electric scooter.
Similarly, in June 2023, the Pune Municipal Corporation (PMC) approached the RTO authorities to seek approval for its ambitious rental e-bike initiative, through which it intends to bring 1,000 e-bikes onto city roads as a mode of public transportation.
Such an increase in the adoption of e-bikes is anticipated to encourage the use of the same among daily commuters, especially in tier 1 cities such as Pune, Bangalore, Hyderabad, Mumbai, Chennai, and Delhi. Such developments are likely to offer growth opportunities for players offering e-bike rental services across the country.
India Electric Bike Rental Industry Overview
The Indian electric bike rental market is consolidated and led by globally and regionally established players. The companies adopt strategies such as new product launches, collaborations, and mergers to sustain their market positions. For instance,
In April 2023, electric bike-sharing startup Yulu partnered with food delivery platform Zomato to provide 25,000-35,000 units of its purpose-built e-scooter DeX to the latter's delivery partners for last-mile delivery on custom-made rental plans.
Some of the major players in the market include Giant Bikes, Vogo Rental, Zypp Electric, Bounce Infinity, and Yulu Bikes Pvt Ltd.
India Electric Bike Rental Market Leaders
Giant bikes
Vogo Rental
Zypp Electric
Bounce Infinity
Yulu Bikes Pvt Ltd
*Disclaimer: Major Players sorted in no particular order
India Electric Bike Rental Market News
- February 2023: Joining the burgeoning electric two-wheeler space, Bengaluru-headquartered electric mobility platform Yulu Bikes Pvt Ltd, in partnership with Bajaj Auto Ltd, launched two new electric 2-wheelers (e2Ws), namely Miracle GR and DeX GR.
- December 2022: The Karnataka Transport Department announced its decision to issue a license to Wicked Ride, the parent company of Bounce, to operate electric bike taxi services in the state.
- June 2023: The small, blue-colored signature rental electric bikes (e-bikes) provided by Yulu are gaining traction in the most prominent localities of Bengaluru, Delhi, and Mumbai. The electric mobility startup recently launched a new low-speed e-bike model, Yulu Wynn.
India Electric Bike Rental Market Report - Table of Contents
1. INTRODUCTION
1.1 Study Assumptions
1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
4.1 Market Drivers
4.1.1 Growing Adoption of Electric Vehicles
4.2 Market Restraints
4.2.1 High Infrastructure Cost of EV Charging Setup
4.3 Industry Attractiveness - Porter's Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
5.1 Application Type
5.1.1 Urban/City
5.1.2 Cargo
5.2 Vehicle Type
5.2.1 Pedal-Assisted
5.2.2 Throttle-Assisted
6. COMPETITIVE LANDSCAPE
6.1 Vendor Market Share
6.2 Company Profiles*
6.2.1 Vogo Rental
6.2.2 Yulu Bikes Pvt. Ltd
6.2.3 Giant Bikes
6.2.4 BycyShare Technologies Pvt. Ltd (Zypp)
6.2.5 eBikeGo Pvt. Ltd
6.2.6 Zypp Electric
6.2.7 Bounce Infinity
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
India Electric Bike Rental Industry Segmentation
E-bike rental is a service wherein an e-bike fleet operating company lends the e-bike to customers for a specific period at a pre-defined cost. The scope of the study includes e-mountain bikes, e-cargo bikes, and e-mountain bikes.
The Indian e-bike rental market is segmented into vehicle type and application type. By vehicle type, the market is segmented into pedal-assisted and throttle-assisted. By application type, the market is segmented into city/urban and cargo.
The report offers market size and forecast for the India electric bike rental market in value (USD) for all the above segments.
| Application Type | |
| Urban/City | |
| Cargo |
| Vehicle Type | |
| Pedal-Assisted | |
| Throttle-Assisted |
India Electric Bike Rental Market Research FAQs
How big is the Indian E-Bike Rental Market?
The Indian E-Bike Rental Market size is expected to reach USD 6.84 million in 2024 and grow at a CAGR of 12.10% to reach USD 11.88 million by 2029.
What is the current Indian E-Bike Rental Market size?
In 2024, the Indian E-Bike Rental Market size is expected to reach USD 6.84 million.
Who are the key players in Indian E-Bike Rental Market?
Giant bikes, Vogo Rental, Zypp Electric, Bounce Infinity and Yulu Bikes Pvt Ltd are the major companies operating in the Indian E-Bike Rental Market.
What years does this Indian E-Bike Rental Market cover, and what was the market size in 2023?
In 2023, the Indian E-Bike Rental Market size was estimated at USD 6.01 million. The report covers the Indian E-Bike Rental Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Indian E-Bike Rental Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
India Electric Bike Rental Industry Report
Statistics for the 2024 India Electric Bike Rental market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. India Electric Bike Rental analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.
