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Window Films Market Size, Share - Segmented by Type (UV Blocking Films, Decorative Films, Safety & Security Films, Privacy Films, Insulating Films), End-user Industry (Automotive, Building & Construction, Marine), and Geography - Growth, Trends, and Forecast (2019 - 2024).

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Window Films Market Size

The window films market is expected to register a moderately high growth rate during the forecast period, 2018-2023. In 2017, Asia-Pacific dominated the global window films market owing to increasing demand from the automotive and construction industry.

Increasing Demand from the Automotive Industry to Drive the Window Films Market

Window films are highly used in the automotive industry due to their increased privacy, excessive heat resistivity, UV resistivity, and security purposes amongst others. Growing automotive production primarily in Asia-Pacific and European countries is expected to drive the market. The global automotive production increased by 2.4% in 2017, with further growth expected in years to come. Such positive growth is expected to drive the market through the forecast period.

Building & Construction – The Dominating End-User Industry

In 2017, building and construction segment dominated the global window films market. In building & construction industry, window films are used to reduce glare and heating, diminish the fading of fabric & furniture, security reasons, and to increase the comfort level of residents. The global construction industry is expected to reach USD 8 trillion by 2030, with countries, such as India, China, and Indonesia taking the lead. Such positive growth is expected to drive the market for window films in building and construction sector through the forecast period. 

Asia-Pacific Region Holds the Largest Share in Window Films Market

Asia-Pacific accounted for the largest regional market in the global window films market in 2017 and is also expected to register the fastest growth through the forecast period. Asia-Pacific has the largest market for automotive production and also has the largest number of investments both in its residential and infrastructural sector. China dominated the Asia-Pacific market owing to significant investments in its construction sector and the growing automotive production in the country.

                                            Window Films Market by Region

Window Films Market Major Players:  

  • 3M,
  • American Standard Window Film,
  • Eastman Performance Films, LLC,
  • Saint-Gobain Performance Plastics Corporation.
  • Toray Plastics (America), Inc.

Reason to Purchase Window Films Market Report

  • Analyzing various perspectives of the market with the help of Porter’s five forces analysis
  • To understand which type and end-user industry, will dominate the market
  • To identify which countries are expected to witness the fastest growth during the forecast period
  • Identify the latest developments, market shares and strategies employed by the major market players
  • 3-month analyst support, along with the Market Estimate sheet (in excel)

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