Solar Control Window Films Market - Growth, Trends, and Forecast (2020 - 2025)

The market is segmented by Film Type (Clear, Dyed, Vacuum Coated, High-performance Films, and Other Film Types), Absorber Type (Organic, Inorganic/Ceramic, and Metallic), End-user Industry (Construction, Automotive, Marine, Design, and Other End-user Industries), and Geography (Asia-Pacific, North America, Europe, South America, and Middle East & Africa)

Market Snapshot

Study Period:

2016-2024

Base Year:

2019

Fastest Growing Market:

Asia Pacific

Largest Market:

Asia Pacific

CAGR:

11 %

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Market Overview

The market for solar control window films is expected to register a CAGR of 11.76% during the forecast period). Major factors driving the market studied are growing emphasis on reducing carbon footprints and the growing construction industry in the Asia-Pacific region. The growth in the smart glass market and other aftermarket issues, such as technical, warranty, and installation issues, is expected to hinder the growth of the market studied.

  • The construction industry dominated the market and is expected to grow during the forecast period, owing to the ongoing surge in the construction industry globally, especially in the Asia-Pacific region.
  • Growing concerns regarding UV protection are likely to act as an opportunity in the future.
  • Asia-Pacific dominated the market across the world, with the largest consumption from countries, such as China and India.

Scope of the Report

The solar control window films market report includes:

Film Type
Clear (Non-reflective)
Dyed (Non-reflective)
Vacuum Coated (Reflective)
High-performance Films
Other Film Types
Absorber Type
Organic
Inorganic/Ceramic
Metallic
End-user Industry
Construction
Automotive
Marine
Design
Other End-user Industries
Geography
Asia-Pacific
China
India
Japan
South Korea
Rest of Asia-Pacific
North America
United States
Canada
Mexico
Rest of North America
Europe
Germany
United Kingdom
Italy
Spain
France
Rest of Europe
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Saudi Arabia
South Africa
United Arab Emirates
Rest of Middle East & Africa

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Key Market Trends

Increasing Demand from Construction Industry

  • Solar control window films are majorly used in the construction sector due to their ability to reflect the heat coming from solar radiation and maintain a comfortable ambiance in terms of the temperature inside the structure or building.

  • Due to their transparent nature, these films or tints can be laminated on the glass surfaces present on the buildings. The other function of these films will be to hold the glass pieces together even after the occurrence of some cracks.

  • Under the construction sector, solar control window films are mostly used in commercial and residential buildings.

  • The construction spending in regions like Asia-Pacific and Middle East & Africa is increasing and the construction market is expected to grow over the forecast period.

  • Moreover, in North America, especially the United States, the construction market has grown during the past years and has increased the solar control window film demand in the region.

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China to Dominate the Market of Asia- Pacific Region

  • The Chinese solar control window films market is driven by the construction market.
  • The construction market in China is the largest in the region, which is almost two times the size of the construction industry of Japan
  • China's residential building sector witnessed the growth accelerate in the past few years, as greater land supply was made available, in an effort to rebalance supply and demand and dampen the overheating housing market.
  • Furthermore, the energy consumption in commercial and residential buildings is also increasing in China. Air conditioners are among the prime consumers of energy these days.
  • Currently, more than one trillion kilowatt-hours of electricity is consumed by residential, commercial, and industrial air conditioning annually.
  •  Additionally, automotive heating, ventilation, and air conditioning systems (HVAC systems) also consume a huge amounts of energy, which results in the generation of exhaust emissions. However, China is already moving ahead and is expected to surpass the United States as the world's biggest user of electricity for air conditioning, by 2020.
  • The aforementioned factors are contributing to the increasing demand for solar control window films’ consumption in the region, during the forecast period.

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Competitive Landscape

The solar control window film market is consolidated, with top five players accounting for about 50% of the market. The major companies include 3M, Solar Gard - Saint Gobain, Polytronix Inc., Purlfrost, and Eastman Chemical Company. 

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Table Of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS

    1. 4.1 Drivers

      1. 4.1.1 Growing Emphasis on Reducing Carbon Footprints

      2. 4.1.2 Upsurge in the Asia-Pacific Construction Industry

      3. 4.1.3 Safety and Security

    2. 4.2 Restraints

      1. 4.2.1 Growing Smart Glass Market

      2. 4.2.2 Technical, Warranty, and Installation Issues

    3. 4.3 Industry Value Chain Analysis

    4. 4.4 Porter's Five Forces Analysis

      1. 4.4.1 Bargaining Power of Suppliers

      2. 4.4.2 Bargaining Power of Consumers

      3. 4.4.3 Threat of New Entrants

      4. 4.4.4 Threat of Substitute Products and Services

      5. 4.4.5 Degree of Competition

    5. 4.5 Price Analysis

  5. 5. MARKET SEGMENTATION

    1. 5.1 Film Type

      1. 5.1.1 Clear (Non-reflective)

      2. 5.1.2 Dyed (Non-reflective)

      3. 5.1.3 Vacuum Coated (Reflective)

      4. 5.1.4 High-performance Films

      5. 5.1.5 Other Film Types

    2. 5.2 Absorber Type

      1. 5.2.1 Organic

      2. 5.2.2 Inorganic/Ceramic

      3. 5.2.3 Metallic

    3. 5.3 End-user Industry

      1. 5.3.1 Construction

      2. 5.3.2 Automotive

      3. 5.3.3 Marine

      4. 5.3.4 Design

      5. 5.3.5 Other End-user Industries

    4. 5.4 Geography

      1. 5.4.1 Asia-Pacific

        1. 5.4.1.1 China

        2. 5.4.1.2 India

        3. 5.4.1.3 Japan

        4. 5.4.1.4 South Korea

        5. 5.4.1.5 Rest of Asia-Pacific

      2. 5.4.2 North America

        1. 5.4.2.1 United States

        2. 5.4.2.2 Canada

        3. 5.4.2.3 Mexico

        4. 5.4.2.4 Rest of North America

      3. 5.4.3 Europe

        1. 5.4.3.1 Germany

        2. 5.4.3.2 United Kingdom

        3. 5.4.3.3 Italy

        4. 5.4.3.4 Spain

        5. 5.4.3.5 France

        6. 5.4.3.6 Rest of Europe

      4. 5.4.4 South America

        1. 5.4.4.1 Brazil

        2. 5.4.4.2 Argentina

        3. 5.4.4.3 Rest of South America

      5. 5.4.5 Middle East & Africa

        1. 5.4.5.1 Saudi Arabia

        2. 5.4.5.2 South Africa

        3. 5.4.5.3 United Arab Emirates

        4. 5.4.5.4 Rest of Middle East & Africa

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Mergers and Acquisitions, Joint Ventures, Collaborations, and Agreements

    2. 6.2 Market Share Analysis**

    3. 6.3 Strategies Adopted by Leading Players

    4. 6.4 Company Profiles

      1. 6.4.1 3M

      2. 6.4.2 Decorative Films LLC

      3. 6.4.3 Eastman Chemical Company

      4. 6.4.4 Garware Suncontrol

      5. 6.4.5 Avery Dennison Israel Ltd

      6. 6.4.6 Johnson Window Films Inc.

      7. 6.4.7 Madico

      8. 6.4.8 Polytronix Inc.

      9. 6.4.9 Purlfrost

      10. 6.4.10 Solar Control Films Inc.

      11. 6.4.11 Solar Gard - Saint Gobain

      12. 6.4.12 Thermolite

      13. 6.4.13 V-Kool USA INC

  7. *List Not Exhaustive
  8. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

    1. 7.1 Growing Concerns Regarding UV Protection

** Subject to Availability

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