United States Smart Shower Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The US Smart Shower Market Report is Segmented by Type (Smart Shower Control and Smart Shower), by End User (Residential, Commercial, Hotels and Restaurants, and Spas and Wellness), and by Distribution (Multi-Brand Stores and Exclusive Stores). The Report Offers the Market Size in Value Terms in USD for all the Abovementioned Segments.

United States Smart Shower Market Size and Share

United States Smart Shower Market Summary
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United States Smart Shower Market Analysis by Mordor Intelligence

The United States Smart Shower Market size is estimated at USD 503.44 million in 2025, and is expected to reach USD 835.79 million by 2030, at a CAGR of 10.67% during the forecast period (2025-2030).

Smart home technology has become popular, so people look forward to automating and simplifying their daily routines. Manufacturers have designed brilliant showers that are energy-efficient, reducing the use of water and electricity. Users may control sharp showers using voice commands and smartphone apps. Brilliant showers contain sensors to determine the user’s body temperature and change the water temperature accordingly. Thus, the demand for intelligent showers is increasing due to their convenience.

Consumers' growing interest in upscale bathrooms boosts the demand for intelligent showers. People spend more money on remodeling bathrooms as people spend more time at home, increasing spending. The trend of shower automation technology is growing to enhance the user's comfort and convenience.

Manufacturers focus on developing innovative, brilliant showers by combining various materials and advanced technology. Due to its temperature-controlling system, digital showers hold the largest share of the intelligent shower market. Wi-Fi and Bluetooth connectivity increase the growth of the market.

Competitive Landscape

The US smart shower market is fragmented. Increasing concerns about water conservation and sustainability fueled the adoption of smart showers. Manufacturers incorporated sensors and smart algorithms to optimize water usage and integrated smart home technology. The major players are Roca Sanitario SA, TOTO LTD, Moen Incorporated, LIXIL Corporation, and Kohler Co.

United States Smart Shower Industry Leaders

  1. Roca Sanitario, S.A.

  2. TOTO LTD.

  3. Moen Incorporated

  4. LIXIL Corporation

  5. Kohler Co.

  6. *Disclaimer: Major Players sorted in no particular order
United States Smart Shower Market Concentration
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Recent Industry Developments

  • January 2023: Kohler launched a new smart toilet, Eir Smart Toilets, and Innate smart toilets, showers, faucets, and water monitoring systems to help the world's sustainability.
  • March 2022: Jaquar acquired Artize and opened a central store, the Atelier Luxury Bath Gallery, to showcase its retail bath products.

Table of Contents for United States Smart Shower Industry Report

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET DYNAMICS AND INSIGHTS

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Water Conservation and Sustainability Drives The Market
    • 4.2.2 Smart Integration with Home Systems Drives The Market
  • 4.3 Market Restraints
    • 4.3.1 High Cost of Installation
    • 4.3.2 Technical Difficulties Impedes Market Growth
  • 4.4 Market Opportunities
    • 4.4.1 Technological Advancements in the Smart Shower Market
  • 4.5 Industry Value Chain Analysis
  • 4.6 Industry Attractiveness - Porters' Five Forces Analysis
    • 4.6.1 Threat of New Entrants
    • 4.6.2 Bargaining Power of Buyers
    • 4.6.3 Bargaining Power of Suppliers
    • 4.6.4 Threat of Substitutes
    • 4.6.5 Intensity of Competitive Rivalry
  • 4.7 Insights on Technological Innovation in the Market
  • 4.8 Impact of COVID-19 on the Market

5. MARKET SEGMENTATION

  • 5.1 By Product Type
    • 5.1.1 Smart Shower Control
    • 5.1.2 Smart Shower
  • 5.2 By End User
    • 5.2.1 Residential
    • 5.2.2 Commercial
    • 5.2.3 Hotels and Restaurants
    • 5.2.4 Spas and Wellness
  • 5.3 By Distribution Channel
    • 5.3.1 Multi-brand Stores
    • 5.3.2 Exclusive Stores

6. COMPETITIVE LANDSCAPE

  • 6.1 Market Concetration Overview
  • 6.2 Company Profiles
    • 6.2.1 Roca Sanitario SA
    • 6.2.2 TOTO LTD
    • 6.2.3 Moen Incorporated
    • 6.2.4 LIXIL Corporation
    • 6.2.5 Kohler Co.
    • 6.2.6 Jaquar
    • 6.2.7 Aqualisa
    • 6.2.8 GetHai Inc.
    • 6.2.9 Dornbracht AG & Co. KG
    • 6.2.10 WaterHawk(LTE Water Products)*
  • *List Not Exhaustive

7. MARKET FUTURE TRENDS

8. DISCLAIMER AND ABOUT US

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Global United States Smart Shower Market Report Scope

The smart shower is a plumbing fixture that uses electronics to control temperature and allows users to control temperatures by voice. The US smart shower market is segmented into type, application, and distribution channels. By type, the market is segmented into smart shower control and smart shower. By end user, the market is segmented into residential, commercial, hotels and restaurants, and spas and wellness. By distribution, the market is segmented into multi-brand stores and exclusive stores. The report offers the market size in value terms in USD for all the abovementioned segments.

By Product Type
Smart Shower Control
Smart Shower
By End User
Residential
Commercial
Hotels and Restaurants
Spas and Wellness
By Distribution Channel
Multi-brand Stores
Exclusive Stores
By Product Type Smart Shower Control
Smart Shower
By End User Residential
Commercial
Hotels and Restaurants
Spas and Wellness
By Distribution Channel Multi-brand Stores
Exclusive Stores
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Key Questions Answered in the Report

How big is the United States Smart Shower Market?

The United States Smart Shower Market size is expected to reach USD 503.44 million in 2025 and grow at a CAGR of 10.67% to reach USD 835.79 million by 2030.

What is the current United States Smart Shower Market size?

In 2025, the United States Smart Shower Market size is expected to reach USD 503.44 million.

Who are the key players in United States Smart Shower Market?

Roca Sanitario, S.A., TOTO LTD., Moen Incorporated, LIXIL Corporation and Kohler Co. are the major companies operating in the United States Smart Shower Market.

What years does this United States Smart Shower Market cover, and what was the market size in 2024?

In 2024, the United States Smart Shower Market size was estimated at USD 449.72 million. The report covers the United States Smart Shower Market historical market size for years: 2020, 2021, 2022, 2023 and 2024. The report also forecasts the United States Smart Shower Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

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United States Smart Shower Market Report

Statistics for the 2025 United States Smart Shower market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. United States Smart Shower analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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