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The United States haying and forage machinery market is segmented by type into mowers, balers, and forage harvesters. The report presents a complete analysis of the United States haying and forage machinery market including market drivers, market size and competitive landscape along with the future outlook.
The United States' haying and forage machinery market is estimated to register a CAGR of 3.6% during the forecast period. The rise in the latest technology and government support are the prime drivers of the market. The rise in global forage demand is causing the rise in forage cultivation which in turn fueling the growth of the forage machinery market in the USA. Balers and mowers are the most popular forage equipment that is used in the United States.
The reports present an in-depth analysis of the United States haying and forage machinery market including market drivers, market size and competitive landscape along with the future outlook. The competitive landscape gives a comprehensive view of market share and the profile of major players. The market is segmented by type into mowers, balers, and forage harvesters.
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The demand for animal feed has been increasing due to the rise in animal farming. This is leading to an increase in forage cultivation in the United States, acting as one of the key drivers for haying and forage machinery market. Green chop, Alfa Alfa and corn silage are some of the forage crops cultivated in the United States with a cultivated area of 4.2 million, 16.6 million and 6.1 million respectively in 2018. The forge cultivation is expected to increase further in the coming years boosting the forage machinery sales.
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The demand for balers has been continuously increasing in the United States. High demand for hay balers has emerged from the feedlot sector in the region. According to the ITC TradeMap database, the United States imported a total of 3,264 units of fodder balers in 2018, which increased from 2,481 units in 2016. Government support to the marginal farmers in the form of subsidies to buy machinery is also one of the reasons for the increase in demand.
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The agricultural haying and forage machinery market is fairly consolidated, with a few companies holding the majority of the shares in the market. In the fast-growing agricultural haying and forage machinery market, companies are not only competing on the basis of product quality or product promotion but are also focused on making other strategic moves, to acquire greater market share and expand their acquired market size.
1.1 Study Deliverables
1.2 Study Assumptions
1.3 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
4.1 Market Overview
4.2 Market Drivers
4.3 Market Restraints
4.4 Porter's Five Force Analysis
4.4.1 Threat of New Entrants
4.4.2 Bargaining Power of Consumers
4.4.3 Bargaining Power of Suppliers
4.4.4 Threat of Substitute Products
4.4.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
5.1.3 Forage Harvesters
6. COMPETITIVE LANDSCAPE
6.1 Most Adopted Strategies
6.2 Market Share Analysis
6.3 Company Profiles
6.3.1 AGCO Corporation
6.3.2 PÖTTINGER Landtechnik GmbH
6.3.3 CLAAS KGaA mbH
6.3.4 CNH Industrial
6.3.5 Deere & Company
6.3.7 Foton Lovol
6.3.9 Krone North America Inc.
6.3.10 KUHN Group
6.3.11 Kverneland Group
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
8. IMPACT OF COVID-19