Market Size of US E-Commerce Industry
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
Forecast Data Period | 2024 - 2029 |
Historical Data Period | 2019 - 2022 |
CAGR | 14.70 % |
Market Concentration | High |
Major Players*Disclaimer: Major Players sorted in no particular order |
Need a report that reflects how COVID-19 has impacted this market and its growth?
US Ecommerce Market Analysis
The E-commerce market in the United States is expected to register a 14.70 % CAGR between 2022-2027. The market is driven primarily by the growing trend of online shopping, high internet penetration, and increased use of smartphones.
- The market for e-commerce software in the United States is moderately fragmented, with many major players. Shopify Inc., BigCommerce Holdings, Inc., Squarespace, Inc., and Wix.com Ltd. are profiled, along with their financial information and respective business strategies.
- Retail e-commerce sales in the United States are expected to grow rapidly in the coming years, rising from approximately $470 billion in 2021 to more than $560 billion in 2025. Amazon is the most popular e-commerce site in the United States. The company also leads the pack in US e-retail sales, with $386 billion expected in retail e-commerce sales in the country in 2021. Other successful shopping websites include eBay, the most popular online marketplace by US sellers, Walmart, Target, and Apple.
- By 2021, an estimated 90.8 % US population would have accessed the internet from any location and device. The number of active mobile broadband subscriptions per 100 inhabitants proliferates, with an 18.4% year-on-year increase, alongside growth in mobile-cellular and fixed-broadband subscriptions. This rise is due to an increase in consumer income levels. This is expected to boost the business-to-consumer e-commerce industry.
- Merchants in the United States are adapting to the new landscape and accepting digital wallet financing through popular service suppliers such as PayPal, Google Pay, Amazon Pay, Xerox, Quick Book, and Zendesk. As the number of COVID-19 cases in the United States rises, consumers are going cashless to avoid potential hygiene issues associated with handling coins and notes in this pandemic COVID-19.
- The COVID-19 pandemic is hastening the online transition as consumers practice social distancing, and e-commerce orders for groceries and medical supplies have become survival and convenient tool for the American family. People are making panic purchases and stocking up on essential grocery items in bulk, increasing the market share of groceries over other products. Furthermore, medicines and medical equipment in the healthcare market see significant sales from United States e-commerce websites. The products are disappearing from local markets due to high demand.
US Ecommerce Industry Segmentation
The United States E-commerce Market is segmented into B2B E-commerce and B2C E-commerce. By B2C E-commerce, the market studied is further subdivided into beauty & personal care, consumer electronics, fashion & apparel, food & beverage, and furniture & home. The report studies the impact of COVID-19 on the studied market.
By B2C E-commerce | ||||||||
Market size (GMV) for the period of 2017-2027 | ||||||||
|
By B2B E-commerce | |
Market size for the period of 2017-2027 |
US E-Commerce Market Size Summary
The United States E-commerce market is expected to see substantial growth in the coming years, driven by an increase in online shopping trends, high internet penetration, and the widespread use of smartphones. The market is moderately fragmented with several major players, including Shopify Inc., BigCommerce Holdings, Inc., Squarespace, Inc., and Wix.com Ltd. Retail e-commerce sales are predicted to rise rapidly, with Amazon leading the pack as the most popular e-commerce site in the country. Other successful shopping websites include eBay, Walmart, Target, and Apple. The COVID-19 pandemic has significantly impacted the e-commerce market, with consumers increasingly turning to online shopping for groceries and medical supplies. This shift to online shopping has been fueled by social distancing measures and a desire to avoid potential hygiene issues associated with handling cash. The adoption of digital wallet financing has also increased, with merchants accepting payments through popular service providers such as PayPal, Google Pay, Amazon Pay, Xerox, Quick Book, and Zendesk. The e-commerce market is also seeing the growing influence of mobile shopping, with smartphones becoming a popular tool for online purchases. The rise in technologies such as IoT and machine learning is expected to further boost market growth.
Explore MoreUS E-Commerce Market Size - Table of Contents
-
1. MARKET DYNAMICS
-
1.1 Market Drivers
-
1.1.1 Growing Demand from Apparel and Footwear Industry.
-
1.1.2 Rising Adoption of technologies (IOT,ML)
-
1.1.3 Penetration of Internet and Smartphone Usage
-
-
1.2 Market Challenges
-
1.2.1 High Cost f Internet
-
1.2.2 Security Issues
-
-
1.3 Analysis of key demographic trends and patterns related to E-commerce industry in United States (Coverage to include Population, Internet Penetration, E-commerce Penetration, Age & Income etc.)
-
1.4 Analysis of the key modes of transaction in the E-commerce industry in United States (coverage to include prevalent modes of payment such as cash, card, bank transfer, wallets, etc.)
-
1.5 Analysis of cross-border E-commerce industry in United States (Current market value of cross-border & key trends)
-
1.6 Current positioning of country United States in the E-commerce industry in region North America
-
US E-Commerce Market Size FAQs
What is the current US E-Commerce Market size?
The US E-Commerce Market is projected to register a CAGR of 14.70% during the forecast period (2024-2029)
Who are the key players in US E-Commerce Market?
Amazon, Walmart, Apple, Home Depot, Target, Kroger, Costco and Best Buy are the major companies operating in the US E-Commerce Market.