Stand Up Pouches Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

Global Stand Up Pouch Market Segmented by Material (PET, PE, PP, EVOH), Application (Food & Beverage, Home Care, Health Care, Pet Care) and Geography (North America, Asia-Pacific, Europe, the Middle East and Africa, and South America). The market sizes and forecasts are provided in terms of value (USD million) for all the above segments.

Stand-Up Pouches Market Size

Stand-Up Pouches Market Summary
Study Period 2019 - 2029
Base Year For Estimation 2023
CAGR 5.80 %
Fastest Growing Market Asia Pacific
Largest Market North America
Market Concentration Low

Major Players

Stand-Up Pouches Market Major Players

*Disclaimer: Major Players sorted in no particular order

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Stand-Up Pouches Market Analysis

The Stand- Up Pouch market is expected to grow at a CAGR of 5.8% over the forecast period. The growing demand for packaged food and the cost-effectiveness of flexible packaging solutions is expected to drive the demand for stand-up pouches.

  • The rise in the demand for on-the-go snacks has led to the need for re-closable stand-up pouches as they offer convenience to consumers. In addition, the changing lifestyle and food preferences among consumers, coupled with changing food technology, further create demand in the market.
  • Switching to pouch packaging, especially stand-up pouches, helps reduce the cost of materials. According to Emmerson Packaging, rigid packaging costs three to six times more per unit compared to flexible packaging. Printed folding cartons cost nearly twice as much as flexible packaging. Hence, selecting stand-up pouches over a rigid alternative indicates positive growth for the market.
  • However, growing consumer awareness about environmental concerns, dynamic regulatory standards, the ongoing drive for sustainability which includes replacing plastic-based packaging products with biodegradable materials, and poor recycling rate due to the lack of advanced recycling facilities are some factors challenging the market growth.
  • The growing concern over sustainability further pushes the vendors towards recyclable and sustainable pouches. Thus, the market is projected to witness capital investments in sustainable product innovation and the growth of new recycling industries.
  • Moreover, the COVID-19 pandemic has had a mixed impact on stand-up pouch packaging. Due to the pandemic outbreak, manufacturers are facing supply chain disruption and decreasing manufacturing in many parts of the world. However, increasing demand for medical and healthcare supplies is expected to affect the market positively. Further, the Russia-Ukraine war has an impact on the overall packaging ecosystem.

Stand-Up Pouches Market Trends

This section covers the major market trends shaping the Stand-Up Pouches Market according to our research experts:

Food & Beverage Segment is Expected to Drive Market Growth

  • Lifestyle changes and easy access to information on health and nutrition are increasing the demand for indulgent yet healthy foods, convenience foods, and single-serve options. These rapid changes in the food and beverage landscape are creating demand for convenient packaging options like Stand-Up Pouches.
  • Moreover, many consumers now consider stand-up pouches a signifier of quality, making them a necessity for vendors to communicate premiumization through this form of packaging. Additionally, Stand-Up pouches help protect foods by keeping outside elements like moisture, light, air, and bacteria away.
  • The market has seen considerable innovation in the stand-up pouches used in the food packaging industry. Last year, Coveris, a sustainable packaging company, and Northern Ireland-based poultry meat producer Moy Park partnered to introduce a new recyclable stand-up pouch. The research and development (R&D) network of Coveris created the MonoFlexBE stand-up pouch for Tesco's cooked chicken product. The new packaging includes a recyclable mono-laminate barrier that reduces plastic weight by 55%.
  • In addition, several manufacturers in the industry are focusing on introducing sustainable solutions and have constantly been working on customer and market needs. For instance, earlier this year, Shako Flexipack Pvt. Ltd. introduced a Jumbo 5-liter Stand-up pouch for food and Non-food applications, which offers better shelf life, is more environmentally friendly due to lesser weight, and is cost-effective.
  • The main factors propelling market expansion are convenience, affordability of pouches, and increasing demand for packaged food and beverages. Stand-up pouches are usually made with lightweight materials, which significantly lowers the cost of transportation. The demand is also fueled by the fact that pouches come with various closure options, including a spout, zipper, and tear notch.
Stand-Up Pouches Market - Total Sales Value of Packaged Food, Thailand, in USD Billion, 2016-2021

Asia – Pacific is Expected to be the Fastest Growing Market for Stand-Up Pouches

  • The rise of food processing, increasing health care expenditures, and expansion of the retail sector are driving the demand for Stand Up Pouches in food packaging in Asia-pacific. According to the US Department of Agriculture, in 2021, China accounted for more than half of global food and beverage revenue, and the production volume from the food processing and manufacturing industry increased by 6.3% in 2021 despite the continued COVID-19 outbreak.
  • The changing consumption habits to include more quick-serve and processed foods and pandemic impacts have led consumers to focus more on nutritional and safety products. With strict COVID-19 control measures enforced across the region, consumer demand for shelf-stable products has grown, for which stand-up pouches are significantly being used for packaging.
  • As a larger exporter of products like coffee, tea, sauces, and liquid detergents in Southeast Asia, being packed in this format in the region. This has led players like Mespack, a subsidiary of Duravant, to focus on this segment of their portfolio in the region.
  • Moreover, rapid economic growth and urbanization are transforming the retail food sector in the developing economies of the Asia-Pacific region. The growing number of supermarkets, hypermarkets, discount and club stores, and chain convenience stores are offering consumers lower prices, greater convenience, and safer food products due to highly efficient procurement and distribution systems to cater to increasing demand are the center of the development of the retail food sector in the urban market.
Stand-Up Pouches Market - Growth Rate by Region

Stand-Up Pouches Industry Overview

The market is fragmented, with many large players operating in the market, constituting considerable market share. The leading market players are constantly upgrading their product portfolios and adopting various organic and inorganic strategies such as mergers, partnerships, new product launches, collaborations, mergers, and acquisitions to dominate the market.

  • August 2022 - Flexible Pouches, a California-based packaging business, developed clear stand-up pouches to preserve food quality and show products most appealingly. The transparent stand-up pouches from Flexible Pouches are cost-effective and environmentally friendly. The solution offers a full view of the content from all sides for secure eating and straightforward access.
  • August 2022 - SCG Chemicals Public Company Limited developed a monome stand-up pouch of a complete polyethylene structure, making it easier to continue with the recycling process than current multi-material packaging consisting of inseparable layers of different materials. This packaging solution is environmentally friendly, performs well when required, and is available in two options: monome and monome+ high barrier.

Stand-Up Pouches Market Leaders

  1. Amcor plc

  2. Mondi plc

  3. Sonoco Products Company

  4. Smurfit Kappa Group plc

  5. ProAmpac LLC

*Disclaimer: Major Players sorted in no particular order

Stand-Up Pouches Market Concentration
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Stand-Up Pouches Market News

  • July 2022 - Mondi announced the investment of nearly EUR 65 million (USD 76.8 million) in three packaging facilities across Europe. The company planned to expand its Korneuberg facility in Austria, and Steinfeld and Halle facilities in Germany, expanding its capacity for pet food packaging. The expanded facility in Austria is expected to increase Mondi's capacity, specifically in pre-made retort stand-up pouches for wet pet food products.
  • July 2022 - Mondi partnered with the Japanese consumer goods company Kao to develop a recyclable, lightweight packaging solution for Kao's Goldwell hair-lightening products. The packaging business has provided flexible, re-closable stand-up pouches made of recyclable mono-material for powdered goods. The new stand-up pouch helps Kao and its salon business to reduce its environmental footprint by using plastic without sacrificing strength and durability.

Stand-Up Pouches Market Report - Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions & Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET INSIGHTS

    1. 4.1 Market Overview

    2. 4.2 Industry Value Chain Analysis

    3. 4.3 Industry Attractiveness - Porter's Five Force Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry

    4. 4.4 Assessment of Covid-19 Impact on the Market

  5. 5. MARKET DYNAMICS

    1. 5.1 Market Drivers

      1. 5.1.1 Rising Demand for Packaged Food and Beverage

      2. 5.1.2 Increasing Demand for Convenience and Ready-to-eat Food

    2. 5.2 Market Restraints

      1. 5.2.1 Stringent Government Regulations

  6. 6. MARKET SEGMENTATION

    1. 6.1 By Material

      1. 6.1.1 PET (Polyethylene Terephthalate)

      2. 6.1.2 PE (Polyethylene)

      3. 6.1.3 PP (Polypropylene)

      4. 6.1.4 EVOH (Ethylene-vinyl Alcohol)

      5. 6.1.5 Other Material

    2. 6.2 By Application

      1. 6.2.1 Food & Beverage

      2. 6.2.2 Home Care

      3. 6.2.3 Health Care

      4. 6.2.4 Pet Care

      5. 6.2.5 Other Applications

    3. 6.3 Geography

      1. 6.3.1 North America

      2. 6.3.2 Europe

      3. 6.3.3 Asia Pacific

      4. 6.3.4 Middle East and Africa

      5. 6.3.5 Latin America

  7. 7. COMPETITIVE LANDSCAPE

    1. 7.1 Company Profiles

      1. 7.1.1 Amcor plc

      2. 7.1.2 Mondi plc

      3. 7.1.3 Sonoco Products Company

      4. 7.1.4 Smurfit Kappa Group plc

      5. 7.1.5 ProAmpac LLC

      6. 7.1.6 Swiss PAC USA

      7. 7.1.7 Winpak Ltd.

      8. 7.1.8 Uflex Limited

      9. 7.1.9 Glenroy, Inc.

      10. 7.1.10 FLAIR Flexible Packaging Corporation

    2. *List Not Exhaustive
  8. 8. INVESTMENT ANALYSIS

  9. 9. FUTURE OF THE MARKET

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Stand-Up Pouches Industry Segmentation

The study tracks the market on the basis of revenues accrued from the sales of stand-up pouch packaging products offered by various vendors operating in the market. The material types and applications have been considered in the scope of the study. An in-depth analysis of COVID-19's influence on the Global Stand-Up Pouches Market is included in the study.

The Stand-Up Pouches Market is Segmented by Material (PET, PE, PP, EVOH), Application (Food & Beverage, Home Care, Health Care, Pet Care), and Geography.

The market sizes and forecasts are provided in terms of value (USD million) for all the above segments.

By Material
PET (Polyethylene Terephthalate)
PE (Polyethylene)
PP (Polypropylene)
EVOH (Ethylene-vinyl Alcohol)
Other Material
By Application
Food & Beverage
Home Care
Health Care
Pet Care
Other Applications
Geography
North America
Europe
Asia Pacific
Middle East and Africa
Latin America
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Stand-Up Pouches Market Research FAQs

The Stand-Up Pouches Market is projected to register a CAGR of 5.80% during the forecast period (2024-2029)

Amcor plc, Mondi plc, Sonoco Products Company, Smurfit Kappa Group plc and ProAmpac LLC are the major companies operating in the Stand-Up Pouches Market.

Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029).

In 2024, the North America accounts for the largest market share in Stand-Up Pouches Market.

The report covers the Stand-Up Pouches Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Stand-Up Pouches Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Stand-Up Pouches Industry Report

Statistics for the 2024 Stand-Up Pouches market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Stand-Up Pouches analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Stand Up Pouches Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)