South America Probiotics Market - Growth, Trends, and Forecast (2020 - 2025)

South America Probiotics Market is segmented By Type into Functional Food and Beverage, Dietary Supplement and Animal Feed; By Distribution Channel into Supermarkets/ Hypermarket, Pharmacies/Health Stores, Convenience Stores, and Others

Market Snapshot

Study Period:

2016-2025

Base Year:

2019

CAGR:

7.1 %

Major Players:

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Market Overview

South America Probiotics Market is expected to register a CAGR of 7.1%, during the forecast period of 2020–2025.

  • The probiotic market is driven by the robust demand for health-based products, among consumers, especially by the younger generations. Probiotics are a part of functional foods and beverages and are known for improving gut functionality, along with other benefits, including immunity boost and so on.
  • Functional dairy products hold the highest market value in the South American market. Major products in this category include fortified flavored milk drinks, fortified yogurt, and probiotic yogurt. Baby foods, fortified confectionery, and breakfast cereals also have a major share in the Brazilian functional food market.

Scope of the report

South America Probiotics Market is segmented By Type and By Application. On the basis of type, the market is segmented into Functional Food and Beverage, Dietary Supplement and Animal Feed. On the basis of distribution channel, the market is segmented into Supermarkets/ Hypermarket, Pharmacies/Health Stores, Convenience Stores, and Others.

Product Type
Food and Beverage
Dairy Products
Fermented Food Products
Non-Alcoholic Beverages
Other Products
Dietary Supplements
Animal Feed
Distribution Channel
Supermarkets/ Hypermarkets
Pharmacies/Health Stores
Convenience Stores
Others
Geography
Brazil
Argentina
Rest of South America

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Key Market Trends

Functional Food and Beverage Serve the Largest Probiotic Market in the region

The functional food and beverage segment accounted for the highest revenue share in 2018, as it has various applications in the food industry, led by the increasing awareness among consumers and the on-going convenience trend. Functional foods and beverages containing probiotics have gained popularity in the market, recently, as they contain biologically active ingredients that have more metabolic and physiological health benefits than nutritional benefits. There is an increase in the consumer demand for non-dairy probiotic products as they have low lactose and cholesterol content, and they do not have to be refrigerated, which in turn is boosting the probiotic market in the region.

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Brazil Holds the Largest Market Share in the region

Brazil and Argentina are the fastest emerging markets for probiotic products. Dairy products are expected to record a significant growth rate and are expected to continue to register a robust CAGR during the forecast period, 2020-2025. Probiotic yogurts and beverages are widely available and are ideal healthy snacks. Feed probiotics are used to improve animal weight gain and feed efficiency, and also, to maintain and promote normal health status of domestic animals and fowls. Moreover, the application of probiotics in various food, drinks, and pharmaceuticals is rapidly opening up a great investment opportunity in the region. The probiotic market scope covers production, extraction, fortification, and other functions, in this region.

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Competitive Landscape

Yakult is notably the most active company in the industry. Yakult and Nestle SA are expanding their presence in the region, so as to cater to a larger audience. Thus, expansion is the most preferred strategy among the probiotic market players to strengthen their position in the market. Some of the major players in the South America Probiotics Market are Nestle SA, Groupe Danone, PepsiCo Inc. - Kevita Inc., Fonterra Cooperative Group, Yakult Honsha Co Ltd. among others.

Table Of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions & Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

    1. 3.1 Market Overview

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Force Analysis

      1. 4.3.1 Bargaining Power of Suppliers

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Threat of New Entrants

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION

    1. 5.1 Product Type

      1. 5.1.1 Food and Beverage

        1. 5.1.1.1 Dairy Products

        2. 5.1.1.2 Fermented Food Products

        3. 5.1.1.3 Non-Alcoholic Beverages

        4. 5.1.1.4 Other Products

      2. 5.1.2 Dietary Supplements

      3. 5.1.3 Animal Feed

    2. 5.2 Distribution Channel

      1. 5.2.1 Supermarkets/ Hypermarkets

      2. 5.2.2 Pharmacies/Health Stores

      3. 5.2.3 Convenience Stores

      4. 5.2.4 Others

    3. 5.3 Geography

      1. 5.3.1 Brazil

      2. 5.3.2 Argentina

      3. 5.3.3 Rest of South America

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Most Adopted Strategies

    2. 6.2 Market Share Analysis

    3. 6.3 Company Profiles

      1. 6.3.1 Nestle SA

      2. 6.3.2 Groupe Danone

      3. 6.3.3 PepsiCo Inc. (Kevita)

      4. 6.3.4 Chr. Hansen

      5. 6.3.5 Fonterra Cooperative Group

      6. 6.3.6 Friesland Campina

      7. 6.3.7 Yakult Honsha Co Ltd.

  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

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