South America Nutricosmetics Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

South America Nutricosmetics Market is segmented by Product Type as Skin Care, Hair Care, Weight Management, Others; by Distribution Channel as Drug Stores/Pharmacies, Supermarkets/Hypermarkets, Specialist Stores, Online Stores, Others; Country.

Market Snapshot

Study Period: 2016 - 2026
Base Year: 2020
CAGR: 4.52 %

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Market Overview

The South America nutricosmetics market is anticipated to grow at a CAGR of 4.52% for the forecast period 2020-2025.

  • The market is expected to witness strong growth, owing to increasing awareness among consumers about the health benefits of nutricosmetics particularly in the anti-aging products, which is driving the South American market forward. The expanding retail landscape and establishments of several distribution modes, has augmented the growth of the nutricosmetics market in the region.
  • Consumers in South America have a greater understanding of the relationship between diet and health, which is fueling the growth in the industry. Besides, increasing purchasing power of the middle-class population is triggering the growth of the nutricosmetics market.​

Scope of the report

South America nutricosmetics market is segmented by product type as skincare, haircare, weight management, and other applications which include anti-pollution, UV-Protection, eye care. The scope of the study also includes a detailed analysis of distribution channels such as drug stores/pharmacies, supermarkets/hypermarkets, specialist stores, online stores, others. By geography, the market is segmented into Brazil, Argentina, Colombia, and the rest of South American countries.

By Product Type
Skin Care
Hair Care
Weight Management
By Distribution Channel
Specialist Stores
Drug Stores/Pharmacies
Online Stores
By Geography
Rest of South America

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Key Market Trends

Indulgence Towards Natural, Fast and Effective Cosmetics Products

With the goal of promoting beauty from the inside out in many of the South American countries such as Brazil, Colombia and others, nutricosmetics, presented in the form of gelatin capsules or juice and soup blends, differ from other products due to its oral use rather than topical and are therefore gaining importance in the country. They claim to contain active ingredients including amino acids, vitamins, and proteins that are released in the digestive system, resulting in visible aesthetic benefits, therefore the so-called “beauty pills”.

Therefore this factor is driving the nutricosmetics market further due to its instant, effective characteristics seen on the body. In addition to preventing skin aging and strengthening the hair, nutricosmetics offer holistic health benefits, contributing to a better quality of life and overall wellbeing

South America Nutricosmetics Market2

Growing Demand of Nutricosmetics in Brazil

As Brazil is one of the world’s largest consumers of cosmetics, Brazil’s ever-maturing population continues to search for natural ingredients and for healthier lifestyles. Nutricosmetics appear as a potential market to be explored, therefore Brazilians have started to see nutricosmetics as an extension of traditional treatments. Thereby, considering this fact, many of the Brazilian nutricosmetics companies are launching various nutricosmetics products in the country.

For instance, Extratos da Terra (Earth Extracts Cosmetics Industry) has included nutricosmetics in its anti-acne line Dermosoft, launching Acne-in. According to the brand, when used in combination with other products of the same line such as their cleansing foam and the spot treatment serum - the capsules inhibit the inflammatory process, control the bacteria that cause acne and help with the healing of the skin.

South America Nutricosmetics Market1

Competitive Landscape

Some of the major players offering their nutricosmetics in the South American market are Beiersdorf AG, Herbalife International of America, Inc., NATURA &CO, and Dermage. The strategic positioning of the products by the companies in the market, coupled with a varied product portfolio, is likely to drive this competitive market.

For instance, companies such as Dermage is planning to increase its products offering of their cosmeceuticals during the year 2020 in Brazil, following the international trend. However, the market space for nutricosmetics, particularly weight management, is expected to further depend on marketing and proper product visibility in retail channels, such as supermarkets/hypermarkets, convenience stores, etc.​

Table of Contents


    1. 1.1 Study Deliverables & Study Assumptions

    2. 1.2 Scope of the Study




    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry


    1. 5.1 By Product Type

      1. 5.1.1 Skin Care

      2. 5.1.2 Hair Care

      3. 5.1.3 Weight Management

      4. 5.1.4 Others

    2. 5.2 By Distribution Channel

      1. 5.2.1 Specialist Stores

      2. 5.2.2 Supermarkets/Hypermarkets

      3. 5.2.3 Drug Stores/Pharmacies

      4. 5.2.4 Online Stores

      5. 5.2.5 Others

    3. 5.3 By Geography

      1. 5.3.1 Brazil

      2. 5.3.2 Argentina

      3. 5.3.3 Colombia

      4. 5.3.4 Rest of South America


    1. 6.1 Most Adopted Strategies

    2. 6.2 Market Positioning of the Players

    3. 6.3 Company Profiles

      1. 6.3.1 Beiersdorf AG

      2. 6.3.2 Herbalife International of America, Inc.

      3. 6.3.3 Amway Corp.

      4. 6.3.4 NATURA &CO

      5. 6.3.5 Dermage

      6. 6.3.6 Earth Extracts Cosmetics Industry

      7. 6.3.7 NutraHair

      8. 6.3.8 TRUSS Cosmetics USA, Inc

    4. *List Not Exhaustive

**Subject to Availability

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Frequently Asked Questions

The South America Nutricosmetics Market market is studied from 2016 - 2026.

The South America Nutricosmetics Market is growing at a CAGR of 4.52% over the next 5 years.

Beiersdorf AG, Herbalife International of America, Inc. , Amway Corp., NATURA &CO, Dermage are the major companies operating in South America Nutricosmetics Market.

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