The global quinoa seeds market is expected to register a double-digit growth during the forecasted period from 2018 to 2023. Currently, South America is the largest market for quinoa, followed by North America, Europe, and Asia-Pacific. The major quinoa producing and exporting countries are Bolivia, Peru, Ecuador, Chile, Colombia, and the US. The demand of organic quinoa is high in the international markets compared to non-organic quinoa.
Quinoa is considered to be a rich and healthy food product as it contains essential minerals, like phosphorous, manganese, magnesium, iron, and copper that help deal with diabetes, migraines, and atherosclerosis. Also, it is a good source of vitamins B and E. The availability of quinoa that can be blended with other food products, like cookies, muffins, and fritters to enhance taste and functionality is likely to help in the growth of the quinoa seeds market during the estimated period. Quinoa is free of gluten, which makes it popular in consumers who are health conscious, which is propelling its demand. Consumption of quinoa in breakfast food is rising due to its usage as an ingredient in breakfast foods, which is expected to grow in the forecast period.
In the year 2015, Peru exported USD 143,493 thousand of quinoa while in the year 2016 the exports totaled USD 103,062 thousand. Quinoa in Peru is traditionally produced in the Southern highlands, particularly in the regions of Puno, Arequipa, and Cusco, which account for 66%, 8%, and 7% of the total production respectively. It exports different types of organic and conventional quinoa in colors as white, black, red, and tricolor. Organic market is the key growth factor for its exports. Rising international prices as result of stronger demand have encouraged producers to switch from other crops to quinoa. Peru exports More than half of its quinoa products to U.S followed by Netherlands, Canada, and Germany.
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