Market Size of Poland Car Rental Industry
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Forecast Data Period | 2024 - 2029 |
| Historical Data Period | 2019 - 2022 |
| CAGR | 10.00 % |
| Market Concentration | High |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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Poland Car Rental Market Analysis
The Poland Car Rental Market was valued at USD 1.33 Billion in 2021 and is expected to reach a value of USD 2.58 Million by 2027 registering a CAGR of around 10% during the forecast period (2022-2027).
Recent COVID-19 pandemic has disrupted the market growth owing to travel restrictions and the shutdown of several tourist agencies and car rental service providers. For instance, during 2020 the inflow of tourists decreased resulting in a slowdown in demand i.e, according to Central Statistics of Poland, around 43% (14 million) of people who have aged 15 or more traveling for leisure purposes in 2020 which is 32% less compared to 2019. The restrictions have been lifted across the country and the car rental market started recovering by end of 2021 owing to consumer inclination toward rental services owing to its affordability and advantages like easy maintenance and availability.
Over the medium term, the expansion of the tourism industry across the country results in an increase in the number of tourists visiting country across the country creating a positive outlook for the market. For instance, In April 2021, around 380 thousand travelers visited the country which is 4 times more than the pandemic year. Such a rise in travelers across the country is likely to increase car rental services.Besides these, attractive rental subscription plans rolled out by the key players to offer personal mobility to the customers to limit interactions and maintain social distancing during pandemic also fueled the popularity and adoption of these services worldwide.
Other factors that are contributing to the growth of car rental market include rising internet penetration, government policies that favor the customers, higher awareness regarding environmental protection, and the higher disposable income of the consumers, etc. For example, The number of mobile phone users across the Poland expected to reach over 30 million by 2026, such increase in use of mobile phone help to increase in use of mobile application for car booking.
In addition, with players growing adoption of latest technologies like car rental software, etc. to improve operations likely to boost the market. Also, the introduction of robotaxis and penetration of car rentals in electric vehicle sectors to offer new opportunities for players operating in the Poland Car rental market.
