Oryzenin Market Size
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| CAGR | 7.05 % |
| Fastest Growing Market | Asia-Pacific |
| Largest Market | North America |
| Market Concentration | Low |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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Oryzenin Market Analysis
The Oryzenin Market is projected to register a CAGR of 7.05% over the forecast period.
The oryzenin market is one of the emerging markets, with a rise in demand for oryzenin across various industries for its gluten-free properties and other such characteristics. The increased incidences of gluten intolerance and lactose intolerance among consumers across the world have led to the growth of protein alternatives that are gluten-free and lactose-free. Oryzenin or rice glutelin is a rich source of essential amino acids and is especially important because it does not lead to side effects such as celiac disease. According to Ministero della Salute (Ministry of Health of Italy), in 2020, there were 107,123 people with celiac disease in North Italy. Furthermore, 51,714 patients from the South, 50,175 from the center, and 24,675 from the islands of Italy suffered from celiac disease. Such conditions are not only limited to Italy but are spotted across the world, hence creating opportunities for the growth of the oryzenin market worldwide.
With consumers increasingly moving towards a vegan diet, oryzenin presents the right alternative for gluten-intolerant vegan consumers to cater to their daily protein needs. From a manufacturing perspective, rice proteins generally have a lower cost of production and are abundantly available as raw materials. Moreover, oryzenin has better gelling properties and high protein content. The rising awareness regarding healthy and sustainable foods led to an increase in the demand for plant protein-based meat alternatives around the world. Moreover, the popularity of food products with the label 'free from' has encouraged consumers to adopt a 'clean living' with healthy dietary preferences. Hence, companies like Axiom Foods have been positioning the oryzenin offered by them as non-GMO, gluten-free, low-sodium, etc. These factors have been driving the sales of oryzenin ingredients across various market segments, which are increasingly used as ingredients in products that are perceived as mainstream lifestyle products.
Oryzenin Market Trends
Surge in Demand for Meat Alternative Products
In the past decade, the vegan population has been growing steadily, owing to the rising awareness regarding healthy and sustainable foods, which in turn, increases the demand for plant-based meat alternatives in the global market. According to the Plant-based Food Association, the value of sales of plant-based foods in the United States during the 52 weeks that ended on December 2021 was approximately USD 7.4 billion. As oryzenin is used in the processing of meat substitutes, the growth of meat alternatives has been propelling the market growth.
Although animal sources are rich in protein, the excessive consumption of animal-based products may result in chronic diseases, including obesity, cardiovascular disorder, and diabetes. However, plant-based products have a low level of cholesterol, saturated fats, and calories and are enriched with micronutrients such as calcium and zinc. Thus, the growing consumer consciousness regarding health is increasing the demand for plant-based products, which has led to a surge in demand for plant-based ingredients like oryzenin.
Asia is the Fastest-growing Market
The oryzenin market has witnessed substantial growth across the Asia-Pacific region over the past few years. The various factors contributing to the development of the market studied include the rise in awareness of plant-based meat, dairy alternatives, and other gluten-free products across the major parts of the Asia-Pacific region. According to a survey conducted by the Plant-Based Foods Industry Association and The Good Food Institute, 91% of respondents in the poll on plant-based food awareness among Indian consumers in 2021 were aware of any kind of plant-based milk. In contrast, 66% of customers in India drank plant-based milk in the last year. Also, customers were aware of packaged tofu and vegan cheese, two other widely consumed plant-based foods.
Additionally, the vast production base of raw materials for the oryzenin processing provides lucrative opportunities for companies operating in the market across the region. According to the National Bureau of Statistics of China, rice production in China across various provinces like Heilongjiang, Hunan, Jiangxi, Jiangsu, Hubei, Anhui, and Sichuan was 29.14, 26.83, 20.74, 19.85, 18.84, 15.9, and 14.93 million metric tons respectively in the year 2021. The availability of raw materials in bulk quantity is expected to give the players operating in the market an upper hand in the value chain attracting more players into the market as well as encouraging the existing players to strengthen their portfolio in the oryzenin offering. Hence, various factors like the demand for gluten-free bakery products, meat substitutes, dairy alternatives, and other factors are expected to drive the market during the forecast period.
Oryzenin Industry Overview
The oryzenin market is fragmented in nature, with a few players owing to the existence of several regional and local market players. The top players in the market include Kerry Group PLC, Südzucker AG (Beneo GmbH), Axiom Foods Inc., RiceBran Technologies, and The Green Labs LLC. The strategies adopted by the leading players to increase their revenue in the market include product innovations and expansions. Additionally, owing to the growth potential of the market, several players have been trying to enter the market with oryzenin as a part of their product portfolio. Similarly, players are collaborating with distributors across regions to expand their presence as well as a larger consumer base.
Oryzenin Market Leaders
Südzucker AG
Axiom Foods, Inc.
The Green Labs LLC.
Kerry Group PLC
RiceBran Technologies
*Disclaimer: Major Players sorted in no particular order
Oryzenin Market News
- Jan 2022: Kerry announced the official opening of a new 21,500-square-foot facility at its Jeddah operation in the Kingdom of Saudi Arabia. Over the past four years, the company invested over EUR 80 million in the region. It was announced that the products manufactured at the new facility would be supplied across the Middle Eastern region.
- Nov 2019: In partnership with Brenntag Food & Nutrition, Healy Group, and Univar Solutions Brazil, Axiom Foods Inc. offers oryzenin products under the Oryzatein brand. Brenntag Food & Nutrition, a Brenntag Group company, will distribute the ingredients throughout Europe and Middle-East and Africa. The ingredients will be distributed particularly in the United Kingdom and Ireland by the Healy Group. Univar Solutions Brasil will spearhead the South American expansion. Univar Solutions, headquartered in Los Angeles, is already Axiom's official ingredient distributor in the United States.
Oryzenin Market Report - Table of Contents
1. INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Industry Attractiveness - Porter's Five Force Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
5.1 Type
5.1.1 Isolates
5.1.2 Concentrates
5.1.3 Other Types
5.2 Application
5.2.1 Bakery & Confectionery
5.2.2 Beverages
5.2.3 Sports & Energy Nutrition
5.2.4 Dairy Alternatives
5.2.5 Meat Substitutes
5.2.6 Other Applications
5.3 Geography
5.3.1 North America
5.3.1.1 United States
5.3.1.2 Canada
5.3.1.3 Mexico
5.3.1.4 Rest of North America
5.3.2 Europe
5.3.2.1 Germany
5.3.2.2 United Kingdom
5.3.2.3 France
5.3.2.4 Russia
5.3.2.5 Spain
5.3.2.6 Italy
5.3.2.7 Rest of Europe
5.3.3 Asia Pacific
5.3.3.1 China
5.3.3.2 Japan
5.3.3.3 India
5.3.3.4 Australia
5.3.3.5 Rest of Asia-Pacific
5.3.4 South America
5.3.4.1 Brazil
5.3.4.2 Argentina
5.3.4.3 Rest of South America
5.3.5 Middle East and Africa
5.3.5.1 United Arab Emirates
5.3.5.2 South Africa
5.3.5.3 Rest of Middle East and Africa
6. COMPETITIVE LANDSCAPE
6.1 Strategies Adopted by Leading Players
6.2 Market Share Analysis
6.3 Company Profiles
6.3.1 Kerry Group PLC
6.3.2 AIDP, Inc.
6.3.3 RiceBran Technologies
6.3.4 Bioway Organic Group Limited
6.3.5 Südzucker AG
6.3.6 Axiom Foods, Inc.
6.3.7 The Green Labs LLC.
6.3.8 Ribus, Inc.
- *List Not Exhaustive
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
Oryzenin Industry Segmentation
Oryzenin is a glutelin that is the main protein in rice. For consumers looking for lactose-free and allergen-free protein sources, it is a great substitute.
The Oryzenin Market is segmented by Type (Isolates, Concentrates, and Other Types), Application (Bakery and Confectionery, Beverages, Sports and Energy Nutrition, Dairy Alternatives, Meat Substitutes, and Other Applications), and Geography (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa. The report offers market size and values in (USD Million) during the forecast years for the above segments.
| Type | |
| Isolates | |
| Concentrates | |
| Other Types |
| Application | |
| Bakery & Confectionery | |
| Beverages | |
| Sports & Energy Nutrition | |
| Dairy Alternatives | |
| Meat Substitutes | |
| Other Applications |
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Oryzenin Market Research FAQs
What is the current Oryzenin Market size?
The Oryzenin Market is projected to register a CAGR of 7.05% during the forecast period (2024-2029)
Who are the key players in Oryzenin Market?
Südzucker AG , Axiom Foods, Inc., The Green Labs LLC., Kerry Group PLC and RiceBran Technologies are the major companies operating in the Oryzenin Market.
Which is the fastest growing region in Oryzenin Market?
Asia-Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029).
Which region has the biggest share in Oryzenin Market?
In 2024, the North America accounts for the largest market share in Oryzenin Market.
What years does this Oryzenin Market cover?
The report covers the Oryzenin Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Oryzenin Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
Oryzenin Industry Report
Statistics for the 2024 Oryzenin market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Oryzenin analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.
