North America Gluten-free Food and Beverage Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

The North America Gluten-free Food and Beverage Market is segmented by Type into Beverages, Bread Products, Cookies and Snacks, Condiments, Seasonings, and Spreads, Dairy/Dairy Substitutes, Meat/Meat Substitutes, and Other Gluten-free Products and Geography.

Market Snapshot

North America Gluten Free Foods & Beverages Market Summary
Study Period: 2016 - 2026
Base Year: 2019
CAGR: 6.5 %

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Market Overview

The North American gluten-free food and beverage market is projected to record a CAGR of 6.5% during the forecast period (2020-2025).

  • Gluten-free products are believed to cure digestive ailments, help lower cholesterol levels, and aid in the reduction of fat levels, which eventually may drive the demand during the forecast period. The easy availability of products in almost all grocery stores is expected to have a significant impact on the market growth.
  • Bakery products have higher market share among all gluten-free foods. The increase in the consumption of gluten-free biscuits is helping the market grow. The increasing obesity and gluten intolerance in the developed countries have also boosted the growth of the gluten-free food and beverage market.

Scope of the Report

The North American gluten-free food and beverage market is segmented by product type and geography. On the basis of product type, the market is segmented into beverages, bread products, cookies and snacks, condiments, seasonings, and spreads, dairy/dairy substitutes, meat/meat substitutes, and other gluten-free products. Based on geography, the report covers the North American region, which includes the United States, Mexico, Canada, and Rest of North America.

Product Type
Bread Products
Cookies and Snacks
Condiments, Seasonings, and Spreads
Dairy/Dairy Substitutes
Meat/Meat Substitutes
Other Gluten-free Products
United States
Rest of North America

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Key Market Trends

Increasing Demand for Gluten-free Food and Beverage Products

The market for gluten-free food and beverage products has undergone a radical change from being considered specialty niche products to becoming mainstream products. Millions of consumers around the world have started purchasing gluten-free products, not only because of being diagnosed with celiac disease but also due to the general perception of maintaining better health. The current trend of free-from product consumption has given further impetus to the gluten-free food and beverage market in the region.


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United States Dominates the Market

The United States is experiencing a high demand for gluten-free beverages, followed by Canada and Mexico, owing to the shift in consumers’ food consumption trend and inclination toward a healthy lifestyle. In the United States, consumers also have favorable perceptions about healthy gluten-free food products, which may boost the market growth. The favorable regulatory framework and initiatives by the US Food and Drug Administration (FDA) to promote gluten-free diets and further subsidy allocations are anticipated to boost the regional market over the forecast period.


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Competitive Landscape

The North American gluten-free food and beverage market is highly competitive, with innovation in products being a major strategic approach adopted by the leading players. This trend is likely to continue in the future, as the established players seek to garner further market share. Some of the major players in the North American gluten-free food and beverage market are Hain Celestial Group Inc., PepsiCo Inc., Unilever, Nestle, Quinoa Corporation, and Amy's Kitchen Inc.

Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study



    1. 3.1 Market Overview


    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Forces Analysis

      1. 4.3.1 Bargaining Power of Suppliers

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Threat of New Entrants

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry


    1. 5.1 Product Type

      1. 5.1.1 Beverages

      2. 5.1.2 Bread Products

      3. 5.1.3 Cookies and Snacks

      4. 5.1.4 Condiments, Seasonings, and Spreads

      5. 5.1.5 Dairy/Dairy Substitutes

      6. 5.1.6 Meat/Meat Substitutes

      7. 5.1.7 Other Gluten-free Products

    2. 5.2 Geography

      1. 5.2.1 United States

      2. 5.2.2 Canada

      3. 5.2.3 Mexico

      4. 5.2.4 Rest of North America


    1. 6.1 Most Adopted Strategies

    2. 6.2 Market Share Analysis

    3. 6.3 Company Profiles

      1. 6.3.1 Hain Celestial Group Inc.

      2. 6.3.2 PepsiCo Inc.

      3. 6.3.3 Unilever

      4. 6.3.4 Amy's Kitchen Inc.

      5. 6.3.5 Raisio PLC

      6. 6.3.6 Quinoa Corporation

      7. 6.3.7 Nestle SA

      8. 6.3.8 Enjoy Life Natural Brands LLC


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Frequently Asked Questions

The North America Gluten-free Food and Beverage Market market is studied from 2016 - 2026.

The North America Gluten-free Food and Beverage Market is growing at a CAGR of 6.5% over the next 5 years.

Hain Celestial Group, Inc, Pepsico Inc., Unilever, Amy's Kitchen, Inc., Nestle are the major companies operating in North America Gluten-free Food and Beverage Market.

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