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North America Automotive Adaptive lighting system Market - Growth, Trends and Forecast (2020 - 2025)

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The market for adaptive front lighting systems in North America is expected to reach USD 1.01 billion by the end of 2020 from the estimated USD XX billion in 2015. North America is expected to be the largest market for adaptive front lighting systems during the forecast period, 2015-2020. The stringency of the automotive safety applications in North America and compliance to CAFÉ and NHTSA standards would foster the growth of the market significantly. However, growth in the automotive front lighting technologies has not been as rampant as the European and Asia-Pacific countries. The ALS optimizes the distribution of light from the headlights according to the changing driving and road circumstances. Lexus RX300 is one of the first vehicles to adopt the ALS system. Adaptive automotive technologies provide drivers with a safer and more precise driving experience.

The system provides optimized vision to the driver during the night and other poor-sight conditions by adapting the headlight angle and providing the required intensity of the light. Reduction in the cost of these systems will make them more lucrative. The USA and Canada are the leading countries in the North American ALS market.  High fatal traffic accident rates in US on curved and dimmed light roads coupled with limited flexibility of the static headlight systems are some of the major drivers propelling the growth of the North American adaptive lighting systems market. These systems emit white or amber light in the countries of the region, unlike other countries where white is the mandated colour for automotive lighting systems.

Social organization estimates suggest that the adaptive headlights could help to prevent the bulk of night-time crashes. BMW has recently developed its own adaptive lighting system and launched the new 5 series employing this technology. Buick’s adaptive headlights are available on the Regal and LaCrosse. In addition, Cadillac's adaptive headlights are available on the LTS, XTS, ATS, CTS and ELR Hybrid models. Land Rover’s adaptive headlights are also available on the Range Rover, Ranger Rover Sport and Range Rover Evoque. Since adaptive headlights also reduce glare from oncoming traffic and pedestrians, the adoption of ALS as safety systems has increased significantly even across mid-price segment vehicles in North America. Development of projector lamp systems, along with improvements in the sensor technology, will drive the growth of the market significantly in the region.

The North American automotive adaptive lighting systems market has been segmented in this report by application, component, vehicle type, consumer segment and geography.

Adaptive front lighting systems by application have significant adoption in the aftermarket, with a share of around 45% in North America by 2020. Among vehicle types, luxury vehicles have the highest application and will continue to grow at a reasonable rate. However, sports vehicles will have the highest growth rate in the vehicle type for North America. Hyundai, Audi, Volvo, Volkswagen are some of the popular OEMs that have adopted ALS comprehensively in their premium vehicle offerings in North America.

Some of the key players in the manufacture of these in North America systems are:

  • HELLA KGaA Hueck & Co.
  • North American Lighting Inc.
  • Stanley Electric US Co.
  • Valeo Sylvania Automotive Lighting Systems
  • ZKW Group

What the Report Offers

  • Market definition along with identification of key drivers and restraints for the market.
  • Market analysis with country specific assessment and competition analysis in the North America ALS market.
  • Identification of factors instrumental in changing the market scenario and rising prospective opportunities along with the identification of key companies that can influence the market on the regional scale and at the country level.
  • Extensively researched competitive landscape section with profiles of major companies along with their strategic initiatives and market share.

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