|Study Period:||2016 - 2026|
|Fastest Growing Market:||Asia Pacific|
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The global milk powder market is projected to grow at a CAGR of 3.86% during the forecast period (2021 - 2026).
Milk powder is consumed globally, owing to the presence of several nutrients, such as, vitamin B12, thiamin, and high amounts of protein which is driving the global milk powder market. Moreover, the shelf life of milk powder is higher than the regular milk, which further leads to the increased demand for milk powder over regular milk.
Europe is expected to maintain the highest market share whereas Asia-Pacific is expected to grow rapidly in recent years. This is attributed to the changing lifestyles and increase in the penetration of internet and social media which is driving the consumption of processed and packaged food. This, in turn, is driving the milk powder market.
Scope of the Report
The scope of the global milk powder market includes dairy and non-dairy milk powder. By distribution channel into hypermarkets/supermarkets, convenience stores, online retail stores, other distribution channels, and by geography.
|Dairy Milk Powder|
|Non-Dairy Milk Powder|
|By Distribution Channel|
|Online Retail Stores|
|Other Distribution Channels|
Key Market Trends
Increasing Health Concern Catalysing the Milk Powder Market
The development of advanced technologies in milk powders, which helps to retain the nutrient content of milk even after the drying process and also consists of very trace amounts of fat which in turn makes it low in calorie content, is driving the attention of the people towards the consumption of milk powder. This helps people to lose or maintain weight and also aids in promoting a healthy heart. Furthermore, being a rich source of complete proteins, which helps in building and maintaining lean muscles, its consumption has also increased among athletes. According to a study by FAO, 2019, the countries, such as China, Mexico, Egypt, and Indonesia have increased their import demand of skimmed milk powder from the United States, Europe, and Mexico and the global milk powder exports have increased by 8.6% during 2018 as compared to the previous year. Owing to the factors above, the consumption of milk powder has increased which calls for increased dependence on exports.
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Europe as a Global Player in the Dairy Trade
World milk prices and milk imports are affecting the functioning of domestic markets in developing countries. Improvements in processing and shipping technology, reduction in transport costs and the use of export subsidies have promoted international trade in milk powder and encouraged its rise, although to a lower level than meat. Developing countries, such as India and China and even the African countries rely on Europe for milk powder imports. The share of China in EU exports has slightly diminished, with the US, Hong Kong, and Saudi Arabia following in the ranking in milk powder exports. There is a huge potential for the growth of the milk powder market in developing countries, such as Asia-Pacific as various emerging economies such as China, India, and Japan are majorly importing milk powders to meet their growing dairy needs. However, in South America, the Middle East, and Africa regions, the market is highly dominated by Danone.
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The global milk powder is moderately fragmented with a large number of domestic and multinational players competing for market share. Companies are focusing on new product launches with natural or organic claims as to their key marketing strategy. Major players include - Nestlé S.A, Arla Foods, Fonterra Co-Operative Group, NOW Foods amongst others.
- In 2020, Z Natural Foods launched powdered dry whole milk in the United States, as whole milk powder and other long-life dairy products continue to rise due to coronavirus crisis. The product is high in protein and stores safely for up to 18 months. It also contains 23% protein and 28% milkfat, and when mixed with water, it provides a source of amino acids, vitamins A & D, essential fatty acids, and minerals, such as calcium, potassium, magnesium, and iron.
- In 2019, Nestlé China expanded the target audience for its A2 milk powder products with a new launch for the entire family. The new product is named ShuChun and was launched under its whole-family nutrition milk powder brand, Nestlé YiYun.
- In 2018, AmulFed Dairy started its new production facility in Gujarat, India. The new dairy plant produces 150 ton of skim milk powder and 120 ton of dairy whitener and baby food, per day. The plant is expected to be one of the Asia’s largest dairy processing plant.
Table of Contents
1.1 Study Deliverables
1.2 Study Assumptions
1.3 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter's Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
5.1 By Type
5.1.1 Dairy Milk Powder
5.1.2 Non-Dairy Milk Powder
5.2 By Distribution Channel
5.2.2 Convenience Stores
5.2.3 Online Retail Stores
5.2.4 Other Distribution Channels
5.3 By Geography
5.3.1 North America
126.96.36.199 United States
188.8.131.52 Rest of North America
184.108.40.206 United Kingdom
220.127.116.11 Rest of Europe
5.3.3 Asia Pacific
18.104.22.168 Rest of Asia-Pacific
5.3.4 South America
22.214.171.124 Rest of South America
5.3.5 Middle East and Africa
126.96.36.199 South Africa
188.8.131.52 United Arab Emirates
184.108.40.206 Rest of Middle East and Africa
6. COMPETITIVE LANDSCAPE
*List Not Exhaustive
6.1 Most Active Companies
6.2 Most Adopted Strategies
6.3 Market Share Analysis
6.4 Company Profiles
6.4.1 Nestle SA
6.4.2 Fonterra Co-operative Group
6.4.3 NOW Foods
6.4.4 Arla Foods amba
6.4.5 DANA DAIRY GROUP
6.4.6 Royal Friesland Campina N.V
6.4.7 Essona Organics
6.4.8 Gujarat Cooperative Milk Marketing Federation (Amul)
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
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Frequently Asked Questions
What is the study period of this market?
The Milk Powder Market market is studied from 2016 - 2026.
What is the growth rate of Milk Powder Market?
The Milk Powder Market is growing at a CAGR of 3.86% over the next 5 years.
Which region has highest growth rate in Milk Powder Market?
Asia Pacific is growing at the highest CAGR over 2021- 2026.
Which region has largest share in Milk Powder Market?
Europe holds highest share in 2020.
Who are the key players in Milk Powder Market?
Fonterra Co-operative Group, NOW® Foods, Arla Foods amba , Gujarat Cooperative Milk Marketing Federation (Amul), Nestle SA are the major companies operating in Milk Powder Market.