Market Entry - Tourism and Hotel Industry in Pakistan: Analysis of Growth, Trends and Progress (2015-2020)
Market Entry - Tourism and Hotel Industry in Pakistan: Analysis of Growth, Trends and Progress (2015-2020)

PUBLISHED

DEC 2017

Market Entry - Tourism and Hotel Industry in Pakistan: Analysis of Growth, Trends and Progress (2015-2020)

Purchase Report

About the Market

Tourism is an important component of their economy, as well as a significant source of foreign exchange revenues, contributing to 9.3% of country's GDP. Good travel and tourism policies enable 10 million international visitors annually. Indonesia's tourism sector accounts for approximately 4% of the total economy and plans to double the figure by 2019 by improving infrastructure, accessibility, health & hygiene, as well as enhancing online promotional marketing strategy, leading to opportunities in upcoming markets. The government has also revised its visa-free access policy in 2015 to attract more foreign tourists. Famous tourist destinations like Bali and Jakarta have already seen a large influx of investment in recent years, especially, in the upper end of the market, leading to excessive supply, promoting the establishment of hotel industry.

About the Geography                  

Pakistan is a developing country with a growing population of around 189.87 million ruled by a democratically elected government. Even with the growing appetite of the young population for creative, innovative and high-quality goods and services, Pakistan’s economy has not yet experienced the rapid expansion seen in Asia’s emerging markets.

To revive growth, the government in collaboration with the IMF implemented economic reforms programs in 2013. On 1st January 2014, Pakistan qualified for the Generalized System of Preferences Plus awarded by the EU. The GSP allows developing countries to pay less or no duties on exports to the EU, which contributes to their growth. In 2014, Pakistan and China agreed on the ‘China-Pakistan Economic Corridor’, a USD 46 billion investment program targeted towards the energy and infrastructure projects in Pakistan, which is already home to over 600 foreign companies and is expected to grow in the future.

Decades of internal political disputes and low levels of foreign investment have led to slow growth and underdevelopment in Pakistan. Bureaucracy, terrorism, corruption, weak labor enforcement, and lack of enforced intellectual property rights are constraints for investors. However, Pakistan has the ninth largest English-speaking population in the world and a large educated workforce, which reduces labor and production costs along with the large population, which also serves as a consumer base.

Component Name

Unit

From Site

                                    GDP                                   

USD billion

269.97

GDP Annual Growth Rate

%

4.24

GDP Per Capita

USD

1152.14

Unemployment Rate

%

5.9

                                  Wages                                

USD/Month

168.34

Inflation Rate

%

3.88

Consumer Price Index (CPI)

Index Points

209.88

Interest Rate

%

5.75

Loans to Private Sector

USD million/billion

31.28 billion

Balance of Trade

USD million/billion

(-2,675.46 million)

Business Confidence

(No Units)

36%

Manufacturing PMI

%

2.6

Ease of Doing Business

(No Units)

138

Competitiveness Rank

(No Units)

122

Corruption Rank

(No Units)

117

Consumer Confidence

(No Units)

170.69

                    Consumer Spending                   

USD million/billion

82,135.80 million

Bank Lending Rate (Consumers)

%

11.73

Corporate Tax Rate

%

33

Sales Tax Rate

%

17

 

The Market Entry Series

Exploring global markets is now recognized as the shortest way to ensure high time to efficiency conversion, when trying to expand revenues past domestic markets, for firms both large and small. Our market entry series, priced suitably low contains the essentials of all the parameters (Refer: Table of Contents) you must be apprised of before you can have a well informed contemplation of a business opportunity in your choice of industry, in your choice of geography.

 

1. Introduction

                1.1 Scope of the Report

                1.2 Regional Analysis

                                1.2.1 PESTLE Analysis

                                1.2.2 Analysis of Ease of Doing Business

2. Market Dynamics

                2.1 Drivers

                2.2 Restraints

                2.3 Opportunities

3. Market Demand Analysis

                3.1 Socio-Economic Segmentation

                3.2 Demographic Strengths & Weaknesses

                3.3 Spending Patterns

                3.4 Target Market Identification

4. Market Size of Hotel and Tourism industry by Type (USD millions)

                4.1 Vacation tourism

                4.2 Medical toursim

                4.3 Cultural toursim

                4.4 Eco toursim

                4.5 Adventure toursim

                4.6 Cruise toursim

                4.7 Event toursim

5. Market Entry

                5.1 Market Entry: The Strategy

                                5.1.1 Types of Entry Modes, by Market Entry Objectives

                                5.1.2 Competition Analysis

                                                5.1.2.1 Market Share

                                                5.1.2.2 Strategies Adopted, Recent Events 

                                5.1.3 Pricing Strategy

                                5.1.4 Supply Chain Analysis

                                                5.1.4.1 Trade (Import-Export Analysis)

                                                5.1.4.2 Distribution Network & Retail Analysis

                5.2 Market Entry: The Administration

                                5.2.1 How to Register a Company (Flowchart)

                                5.2.2 Registration Processes 

                                                5.2.2.1 Ministries Involved

                                                5.2.2.2 Criteria and Conditions

                                5.2.3 List of Forms & Documents

                                5.2.4 Product Control Guidelines specified by the Government

6. Sources

7. Disclaimer

Purchase Report

Our Clients Include View All

Looking to Customize Report?