
Study Period | 2020 - 2030 |
Market Size (2025) | USD 129.23 Billion |
Market Size (2030) | USD 179.56 Billion |
CAGR (2025 - 2030) | 6.80 % |
Fastest Growing Market | Asia Pacific |
Largest Market | Europe |
Market Concentration | Medium |
Major Players![]() *Disclaimer: Major Players sorted in no particular order |
Cycle Tourism Market Analysis
The Cycle Tourism Market size is estimated at USD 129.23 billion in 2025, and is expected to reach USD 179.56 billion by 2030, at a CAGR of 6.8% during the forecast period (2025-2030).
The cycle tourism market, positioned within the realm of adventure tourism, entails exploring new destinations, venturing into remote locations, and embracing the challenges of nature through the use of bicycles. This dynamic sector is witnessing growth driven by a unique blend of health-conscious travelers, adventure enthusiasts, and those with a keen focus on environmental sustainability.
The cycle tourism market holds immense promise and is poised for substantial expansion in the coming years, contributing positively to regional economies, fostering cross-cultural interactions, and promoting sustainable practices. The economic impact on locations is noteworthy, as cyclists' expenditures on lodging, meals, bike rentals, gear, and souvenirs play a pivotal role in supporting regional economies. Many destinations actively embrace and promote cycling as part of their tourism offerings, aiming to attract environmentally conscious visitors.
In addition to the existing market dynamics, recent drivers and opportunities further enhance the potential of the cycle tourism market. Evolving consumer preferences, technological advancements in biking equipment, and innovative tourism strategies present avenues for growth. Moreover, increased emphasis on health and wellness, coupled with the rising trend of eco-friendly travel, provides a favorable backdrop for the continued expansion of the cycle tourism industry.
Cycle Tourism Market Trends
Increasing Demand For E-Bikes Drives The Market
The rising trend of Bicycle tourism has given rise to the electronic bike market. There are so many bicycle tourists who have health and physical constraints. E-bikes majorly attract these travelers. These cycles are integrated with enhanced technology that uses electric energy to power them so that the bikers don’t get tired and can enjoy their adventure and fun at their total capacity. These bicycles also come with hybrid designs, allowing users to use the electric motor at their wish

Europe Dominates the Market
Europe is a key source market for cycle tourism. European countries like Germany, the Netherlands, and Denmark are the major countries popular for cycling. Factors like safe cycling routes, developed cycling infrastructure, good accommodation facilities for cyclists, and knowledge drive the cycle tourism market in Europe. Therefore, the growing popularity and rising number of cycle tourism participants in Europe drive the market.

Cycle Tourism Industry Overview
The cycle tourism market is semi-consolidated, with the presence of major international players. The market studied presents opportunities for growth during the forecast period, which is expected to further drive the market competition. The companies in the market are constantly engaged in various developmental activities and product launches, which increases competitive rivalry.
Cycle Tourism Market Leaders
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Backroads
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Trek Travel
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DuVine Cycling+ Adventure Co
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Butterfield and Robinson
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Exodus Travels
- *Disclaimer: Major Players sorted in no particular order

Cycle Tourism Market News
- July 2023: Ride & Seek has acquired Cycle Japan, a Japanese bike tour operator. The acquisition gives expansion of their bike tour offerings to include a new extended Samurai Tour, featuring traditional Japanese inns and historic sites.
- January 2023: Active Travel Group, which operates the Cycling for Softies and BSpoke Tours brands, has acquired the cycling assets of Inspired Italy, an adventure operator. The acquisition gives Active Travel Group a platform for cycle operations in Tuscany and Umbria and brings its operating bases to six across the U.K., France, and Italy.
Cycle Tourism Industry Segmentation
Cycle tourism, also known as bicycle tourism or bike tourism, involves traveling primarily by bicycle to explore and experience various destinations. This report aims to provide a detailed analysis of the cycle tourism market. It focuses on the market dynamics, emerging trends in the segments and regional markets, and insights into various product types and application types. It also analyses the key players and the competitive landscape in the cycle tourism market.
The cycle tourism market is segmented by group, booking mode, and geography. By group, the market is sub-segmented into group/friends, couples, family, and solo. By booking mode, the market is sub-segmented into direct, travel agent, and marketplace booking. By age group, the market is sub-segmented into 18 to 30 years, 31 to 50 years, and more than 50 years. By geography, the market is sub-segmented into North America, Europe, Asia-Pacific, Middle-East and Africa, and Latin America. The report offers market size and forecasts for the cycle tourism market in value (USD) for all the above segments.
By Group | Group/Friends | ||
Couples | |||
Family | |||
Solo | |||
By Booking Mode | Direct | ||
Travel Agent | |||
Marketplace Booking | |||
By Age Group | 18 to 30 Years | ||
31 to 50 Years | |||
Above 50 Years | |||
By Geography | North America | United States | |
Canada | |||
Rest of the North America | |||
Asia-Pacific | India | ||
China | |||
Australia | |||
Rest of the Asia-Pacific | |||
Europe | Germany | ||
United Kingdom | |||
Rest of the Europe | |||
South America | Brazil | ||
Argentina | |||
Rest of the South America | |||
Middle East and Africa | United Arab Emirates | ||
Saudi Arabia | |||
South Africa | |||
Rest of the Middle East and Africa |
Cycle Tourism Market Research Faqs
How big is the Cycle Tourism Market?
The Cycle Tourism Market size is expected to reach USD 129.23 billion in 2025 and grow at a CAGR of 6.80% to reach USD 179.56 billion by 2030.
What is the current Cycle Tourism Market size?
In 2025, the Cycle Tourism Market size is expected to reach USD 129.23 billion.
Who are the key players in Cycle Tourism Market?
Backroads, Trek Travel, DuVine Cycling+ Adventure Co, Butterfield and Robinson and Exodus Travels are the major companies operating in the Cycle Tourism Market.
Which is the fastest growing region in Cycle Tourism Market?
Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2025-2030).
Which region has the biggest share in Cycle Tourism Market?
In 2025, the Europe accounts for the largest market share in Cycle Tourism Market.
What years does this Cycle Tourism Market cover, and what was the market size in 2024?
In 2024, the Cycle Tourism Market size was estimated at USD 120.44 billion. The report covers the Cycle Tourism Market historical market size for years: 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Cycle Tourism Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.
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Cycle Tourism Industry Report
Statistics for the 2025 Cycle Tourism market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Cycle Tourism analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.