
Italy Crop Protection Chemicals (Pesticides) Market Analysis by Mordor Intelligence
The Italy crop protection chemicals (pesticides) market is expected to grow from USD 1.28 billion in 2025 to USD 1.33 billion in 2026 and is forecast to reach USD 1.58 billion by 2031 at 3.55% CAGR over 2026-2031. Rising pest pressure, climate volatility, and export‐driven specialty crops keep demand resilient, even as the European Union Farm to Fork Strategy aims to cut synthetic pesticide use by 50% by 2030. Fungicides maintain dominance because vineyards, tomatoes, and fresh produce require season-long disease suppression, while drone spraying and seed treatments gradually diversify application methods. Biological products gain momentum under retailer zero-residue programs, offsetting revenue lost to active-ingredient non-renewals and counterfeit imports. Competitive intensity rises as generics and parallel imports pressure pricing, yet innovation in high-potency formulations, digital decision support, and resistance management preserves value for leading multinationals.
Key Report Takeaways
- By Product Type, fungicides held 41.60% of the Italy crop protection chemicals (pesticides) market share in 2025, and are forecast to expand at a 9.15% CAGR through 2031.
- By Application, foliar sprays led with 53.70% of the Italy crop protection chemicals (pesticides) market size in 2025, whereas seed treatment is projected to grow fastest at an 8.57% CAGR to 2031.
- By Crop Type, fruits and vegetables captured 36.10% of the crop protection chemicals market in 2025, and commercial crops are advancing at a 7.48% CAGR through 2031.
Note: Market size and forecast figures in this report are generated using Mordor Intelligence’s proprietary estimation framework, updated with the latest available data and insights as of January 2026.
Italy Crop Protection Chemicals (Pesticides) Market Trends and Insights
Drivers Impact Analysis
| Driver | (~) % Impact on CAGR Forecast | Geographic Relevance | Impact Timeline |
|---|---|---|---|
| Rising demand for food and agricultural productivity | +0.8% | Po Valley cereals and southern fruit belts | Medium term (2-4 years) |
| Increasing pest and disease outbreaks driven by climate volatility | +1.2% | Nationwide, early spikes in Veneto and Puglia | Short term (≤ 2 years) |
| Growing herbicide-resistant weed populations | +0.6% | Northern cereal basins spreading to vineyards | Long term (≥ 4 years) |
| Expansion of export-oriented fruit and vegetable production clusters | +0.7% | Sicily citrus, Campania tomatoes, Trentino apples | Medium term (2-4 years) |
| Specialty vineyard growth boosting premium fungicide demand | +0.5% | Veneto, Piedmont, Tuscany | Long term (≥ 4 years) |
| Rapid adoption of drone-based spot-spraying favoring high-potency formulations | +0.4% | National roll-out, fast uptake in vineyards | Short term (≤ 2 years) |
| Source: Mordor Intelligence | |||
Rising Demand for Food and Agricultural Productivity
Per-capita consumption of fresh vegetables climbed 3.2% a year between 2020 and 2024, locking growers into volume contracts with northern European retailers that penalize supply shortfalls. Shrinking farm labor prompts heavier reliance on crop protection chemicals market tools to avoid field losses that can reach 40% in untreated processing tomatoes. Extreme weather caused USD 8.9 billion in crop damage during 2024, much of it linked to fungal and bacterial outbreaks that overwhelmed basic integrated pest management practices [1]Source: ISTAT, “Italian Agricultural Statistics 2024,” istat.it. These forces keep budget allocations for proven fungicides and herbicides inelastic despite cost pressures.
Increasing Pest and Disease Outbreaks Driven by Climate Volatility
Since 2015, warmer winters added three weeks to the downy mildew season in vineyards, forcing two extra fungicide rounds that cost EUR 150 (USD 157) per hectare. The brown marmorated stink bug now infests 80% of hazelnut and pear acreage, raising insecticide rotations and straining the crop protection chemicals market. Xylella fastidiosa has destroyed one-third of Puglia’s olives, yet growers still spray insect vectors and copper, illustrating chemistry’s residual role under biological stress [2]Source: European Food Safety Authority, “Xylella fastidiosa in the European Union: Scientific Updates,” efsa.europa.eu. BASF’s Serifel biological fungicide secured 2024 approval as a copper alternative, showing how resistance pressure accelerates new product uptake.
Growing Herbicide-Resistant Weed Populations
Rigid ryegrass resistant to glyphosate and acetolactate synthase inhibitors now infests 18% of wheat and barley fields, doubling herbicide spending above EUR 120 (USD 126) per hectare. Horseweed resistant to glyphosate spreads in vineyard inter-rows, steering the crop protection chemicals industry toward higher priced residual products [3]Source: Istituto Superiore per la Protezione e la Ricerca Ambientale, “National Report on Pesticides in Waters 2022,” isprambiente.gov.it. Corteva’s Arylex captured 8% of Italian cereal herbicide demand within two years by offering a resistance-breaking mode of action, despite a 25% price premium. Confirmed resistant weed species rose from nine to fourteen between 2019 and 2024, underlining long-term growth for innovation in the crop protection chemicals market.
Expansion of Export-Oriented Fruit and Vegetable Production Clusters
Fresh produce exports grew significantly in 2023, with residue limits below European Union standards driving demand for premium crop protection chemical solutions. In 2024, Sicily’s citrus belt expanded further, however, growers are required to transition to biological insecticides, such as spinosad, to meet residue limits that have been halved by Asian buyers. In Campania, San Marzano tomato processors face narrow application windows, which compress fungicide programs into shorter time frames, increasing per-hectare usage intensity. Meanwhile, precision tools used in Trentino apple cultivation reduced spray counts while maintaining high efficacy, demonstrating that technology can align export standards with yield security.
Restraints Impact Analysis
| Restraint | (~) % Impact on CAGR Forecast | Geographic Relevance | Impact Timeline |
|---|---|---|---|
| Stringent European Union and national pesticide regulations | −1.1% | Strongest in Trentino-Alto Adige and Veneto | Medium term (2-4 years) |
| Heightened health and environmental risk concerns among consumers | −0.7% | High in organic-intensive Tuscany and Marche | Long term (≥ 4 years) |
| Rising inflow of counterfeit or parallel-import pesticides | −0.4% | Southern distribution hubs | Short term (≤ 2 years) |
| Retailer zero-residue standards reducing conventional chemical use | −0.6% | Nationwide, earliest in Coop Italia and Esselunga chains | Medium term (2-4 years) |
| Source: Mordor Intelligence | |||
Stringent European Union and National Pesticide Regulations
The Farm to Fork Strategy continues to aim for a significant reduction in pesticide use by 2030, despite the withdrawal of the Sustainable Use Regulation in February 2024. Italy has seen a decline in pesticide distribution over recent years. However, per-hectare usage among remaining growers has remained consistent, suggesting that regulation alone does not reduce usage intensity. In recent years, several active ingredients have lost approval, limiting disease control options to fewer chemical solutions and increasing the risk of resistance. In Trentino, buffer zones around schools have restricted aerial or drone spraying on a portion of apple acreage, resulting in notable sales losses for the Italy crop protection chemicals (pesticides) market.
Heightened Health and Environmental Risk Concerns Among Consumers
A 2024 consumer survey revealed that a significant percentage of respondents were willing to pay a premium for zero-residue produce, showing an increase compared to 2020. This trend has led to stricter pesticide thresholds in retail contracts. ISPRA reported the presence of pesticides in surface-water sites, intensifying media attention and public concerns about contamination. Organic farmland has expanded, accounting for a notable share of national farmland, which has directly reduced the demand for conventional crop protection chemicals. Additionally, regional subsidies in Tuscany are supporting the adoption of biological methods, redirecting budgets from synthetic chemicals to biocontrol solutions and contributing to a long-term decline in synthetic pesticide sales.
Segment Analysis
By Product Type: Fungicides Sustain the Core of Demand
Fungicides delivered 41.60% of the Italy crop protection chemicals (pesticides) market share in 2025, as 640,000 hectares of vineyards and 1.3 million hectares of tomatoes demanded season-long disease control. The fungicides expand at a 9.15% CAGR as copper limits and retailer mandates move growers toward Bacillus amyloliquefaciens or Trichoderma formulas priced 100% higher than synthetics. Herbicides follow because cereal rotations rely on glyphosate and pendimethalin, though uncertainty around glyphosate renewal after 2025 elevates interest in Corteva’s Arylex and BASF’s Luximo premium entrants. Insecticides demand is driven by Mediterranean fruit fly and brown marmorated stink bug, while molluscicides and other minor products share the remaining.
The Italy crop protection chemicals (pesticides) market size tied to fungicides will keep expanding as high-value grapes and greenhouse vegetables offset acreage loss in cereals. Biological fungicides win incremental share, but cost headwinds limit penetration outside audited chains. Herbicide growth stays modest given regulatory risk, yet resistance pressure supplies a floor for new mode-of-action launches. Insecticide demand pivots toward drone-ready suspensions with rapid knockdown, a niche where multinationals hold formulation advantages.

Note: Segment shares of all individual segments available upon report purchase
By Application: Foliar Sprays Dominate but Seed Coatings Grow Fast
Foliar treatments generated 53.70% of the Italy crop protection chemicals (pesticides) market size in 2025, reflecting the grower's need for rapid, visible symptom suppression, especially in fruits and vegetables that cannot risk a 14-day disease incubation. Soil fumigation and chemigation each occupy smaller shares, but they remain critical in greenhouse beds plagued by Fusarium or root-knot nematodes. Seed treatment rises at an 8.57% CAGR as neonicotinoid bans redirect protection into systemic coatings that avert spray drift and satisfy pollinator safeguards.
Through 2031, seed-applied products will become the second-largest method in the crop protection chemicals market as maize, sunflower, and soybeans expand under biofuel demand. Foliar volumes level off but retain value because drone delivery improves coverage and reduces waste. Chemigation scales with protected cultivation, where labor scarcity makes drip-line inputs attractive. Overall, application-method diversification cushions revenue even as total kilogram use declines in response to European Union policy.
By Crop Type: Fruits and Vegetables Anchor Spending
Fruits and vegetables represented 36.10% of the Italy crop protection chemicals (pesticides) market in 2025 as Sicily citrus, Veneto vineyards, and Emilia-Romagna tomatoes trusted intensive programs to meet export residue caps. Commercial crops record the fastest 7.48% CAGR as energy incentives and cannabidiol extraction boost hemp and maize acreage. Grains and cereals have a significant share; however, low wheat prices curb sprays beyond essential herbicides and one fungicide for Fusarium. Oilseeds, pulses, and turf combine for the residual share, but they remain high-margin niches for low-toxicity formulations.
Fruits, vegetables, and vineyards will continue to dictate product innovation because residue limits and climate-driven pathogens demand new modes of action and biological tools. Biomass crop expansion injects incremental volumes for herbicides and insecticides where regulatory barriers are looser. Cereals stay price sensitive and lean on generic chemistry, squeezing margins unless resistance forces change. The Italy crop protection chemicals (pesticides) market thus tilts toward specialty horticulture for value growth and toward biomass acreage for volume buffers.

Note: Segment shares of all individual segments available upon report purchase
Geography Analysis
Northern Italy dominated spending with a significant share of the Italy crop protection chemicals (pesticides) market in 2025, powered by 3.2 million hectares of cereals and 24,000 hectares of Prosecco vineyards that require up to 15 fungicide rounds each season. High-value orchards in Veneto and Trentino push per-hectare chemical outlays to USD 1,260, double the national average. Southern Italy is the fastest-growing region and is projected to advance in line with the 7.48% CAGR posted by its expanding commercial biomass crops, such as industrial hemp and energy maize. Intensifying insect pressure from Mediterranean fruit fly and Xylella fastidiosa keeps fungicide and insecticide programs robust in Sicily and Puglia, cementing the region’s growth trajectory.
Central Italy, covering Tuscany, Umbria, Lazio, and Marche, accounted for roughly one-fifth of national sales as 320,000 hectares of premium vineyards and 180,000 hectares of olives blended systemic triazoles with copper and sulfur for scab and anthracnose control. Tuscany’s 17.4% organic land share curbs synthetic volumes yet boosts biological values, while Lazio’s glyphosate buffer zones near schools shift growers toward mechanical weeders and pricier pre-emergence herbicides. Northern alpine foothills such as Lombardy’s Franciacorta now support commercial viticulture for the first time, adding incremental fungicide use where none existed a decade ago. Across all central provinces, retailer residue audits spur precision-spray investments that keep spending resilient despite fewer kilograms applied.
Looking forward, regional demand will keep tilting toward specialty crops and precision technology. Drone spraying already covers 30% of vineyard hectares nationwide and is spreading southward, encouraging adoption of high-potency microencapsulated formulations that preserve value even as volumes decline. Government subsidies for electronic spray logs and precision farming equipment favor well-capitalized growers in the north, yet southern cooperatives leverage cost-competitive off-patent products to maintain momentum. As climate shifts push pests north and export markets tighten residue limits, every region is projected to intensify integrated programs that blend biologicals with low-dose synthetics, expanding the overall crop protection opportunity despite regulatory headwinds.
Competitive Landscape
Syngenta Group and Bayer CropScience AG anchor Italy’s crop protection sector, leveraging deep technical teams and decades of local trial data to align products with vineyard and vegetable disease profiles. Syngenta’s TYMIRIUM fungicide commands a EUR 45 (USD 47) per-hectare premium, yet growers accept the price because it breaks triazole resistance and delivers a 21-day residual window that cuts curative sprays. Bayer CropScience AG maintains a broad reach through glyphosate, pendimethalin, prothioconazole, and fluopyram while embedding its Climate FieldView decision platform on 120,000 hectares, which locks in repeat sales via data-driven recommendations.
BASF SE, Corteva Inc, and UPL Ltd round out the top tier with complementary strengths that chip away at the leaders’ head start. BASF SE couples premium vine fungicides such as Serifel with a new USD 26 million Bacillus plant in Spain that will supply zero-residue chains starting in 2026. Corteva Inc rides Arylex herbicide uptake in resistant cereals and pairs Zorvec fungicide with recently acquired biostimulants, enabling bundled offers that resonate with cash-tight mixed farms. UPL Ltd competes on price through an off-patent range averaging 20 to 30% below branded equivalents and is expanding its Ozzano dell’Emilia site to launch drone-ready suspensions and water-dispersible granules by 2026 UPL Ltd.
Growth prospects revolve around biological fungicides and precision-application formats that reward companies with formulation know-how and strong agronomic support. Retailer zero-residue programs create headroom for Bacillus and Trichoderma products, a niche where BASF SE and emerging specialists like Koppert aim to scale. Drone spraying already covers 30% of vineyard hectares and favors high-potency microencapsulated actives, tilting competitive advantage toward firms such as BASF SE and FMC Agro Italia S.r.l. that invest in polymer-coating technology. As Italy’s mandatory electronic registry raises compliance costs, smaller farms consolidate, and the remaining operators increase per-hectare spending, allowing established suppliers to deepen their share even as generic competition persists.
Italy Crop Protection Chemicals (Pesticides) Industry Leaders
Syngenta Group
BASF SE
Corteva Inc
UPL Ltd
Bayer CropScience AG
- *Disclaimer: Major Players sorted in no particular order

Recent Industry Developments
- April 2024: Adama launched Sonavio, a unique PPO herbicide (inhibiting the enzyme protoporphyrinogen oxidase), to use in additional vegetables based on the proprietary active ingredient Bifenox in Italy.
- February 2023: Syngenta affirmed its intent to maintain its position as the industry standard in the tomato market by introducing Orondis Ultra, a significant advancement in mildew avoidance.
Italy Crop Protection Chemicals (Pesticides) Market Report Scope
The Italy Crop Protection Chemicals (Pesticides) Market Report is Segmented by Product Type (Herbicides, Insecticides, Fungicides, and More), by Application (Chemigation, Foliar, Fumigation, Seed Treatment, and More), by Crop Type (Grains and Cereals, Oilseeds and Pulses, Fruits and Vegetables, Commercial Crops, and More). The Market Forecasts are Provided in Terms of Value (USD).
| Herbicides |
| Insecticides |
| Fungicides |
| Molluscicides |
| Other Product Types |
| Chemigation |
| Foliar |
| Fumigation |
| Seed Treatment |
| Soil Treatment |
| Grains and Cereals |
| Oilseeds and Pulses |
| Fruits and Vegetables |
| Commercial Crops |
| Turf and Ornamental |
| By Product Type | Herbicides |
| Insecticides | |
| Fungicides | |
| Molluscicides | |
| Other Product Types | |
| By Application | Chemigation |
| Foliar | |
| Fumigation | |
| Seed Treatment | |
| Soil Treatment | |
| By Crop Type | Grains and Cereals |
| Oilseeds and Pulses | |
| Fruits and Vegetables | |
| Commercial Crops | |
| Turf and Ornamental |
Key Questions Answered in the Report
What is the 2026 value of Italy crop protection chemicals (pesticides) market?
The market is valued at USD 1.33 billion in 2026.
Which product type captures the largest share of Italian spending?
Fungicides lead with 41.60% of 2025 revenue.
Which application method is gaining ground most quickly?
Seed treatment is projected to grow at an 8.57% CAGR during the 2026-2031 forecast horizon.
How will drone spraying influence demand?
Drone adoption reduces volumes by 30–40% but increases demand for high-potency formulations, reshaping supplier advantages.



