Market Size of India Ready-to-Drink (RTD) Coffee Industry
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
Forecast Data Period | 2024 - 2029 |
Historical Data Period | 2019 - 2022 |
CAGR | 3.90 % |
Market Concentration | Low |
Major Players*Disclaimer: Major Players sorted in no particular order |
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India RTD Coffee Market Analysis
India's ready-to-drink coffee market is projected to witness a CAGR of 3.9% over the forecast period.
The current trend toward online shopping for at-home consumption is forcing retailers, roasters, and consumers to adapt to this new trend. Therefore, this factor is expected to increase the consumption of RTD coffee across India. The demand for ready-to-drink beverages has grown due to people's busy lifestyles. Ready-to-drink coffee, being an excellent source of instant energy, is becoming popular amongst youngsters as well as the middle-aged working population. Consumption of healthy beverages is necessary for fitness-oriented consumers, and they are required to consume meals frequently throughout the day. Hence, the demand for healthy RTD coffee products is gaining traction among consumers at large across the country.
Health deterioration due to busy lifestyles and insufficient exercise, along with the increasing obese population, is a major reason behind the increasing number of individuals riding on the fitness fad. In addition, the rise in the awareness of health and physical fitness has encouraged more youngsters to get involved in sports, gymming, and physical activities, which is soaring the need and demand for more quick energy supplements and drinks.